• Korean Institute of Interior Design Journal
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• v.21 no.1
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• pp.40-50
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• 2012

This study aims at suggesting the applicability of color combination based upon the characteristics of environmental color perception and the nuance concept of Natural Color System(NCS). The results are summarized below: First, NCS is a scientific coloring system in consideration of the relevance between people, light and environment, to be based on a phenomenological point of view. NCS can be called a psychometric model reflecting our natural color sense. Second, the color triangle established by NCS is one of the methods of expression based on the human visual mechanism, which is classified by two attributes of hue and nuance, not by the three color attributes of hue, lightness and saturation. The nuance concept of NCS implies the impression, atmosphere and tone that are perceived in colors, which are related to lightness and saturation. Accordingly, this paper suggests that the coloring arrangement emphasizing nuance and tone is more useful than hue in color planning. Third, aesthetic impression in environmental color perception is inclusive of instantly perceptive nuance, which is connected with affordance. The affordance is revealed by the different relation of similarity. In this regard, a strong relationship is noticed between color combination and the sense of pleasantness. The hypothesis regarding the complementation and similarity of contrasting nature is judged to provide observers with aesthetic order. Finally, this paper also suggests four harmonizing methods in the NCS color triangle based upon equal blackness, equal whiteness, equal chromaticness and same nuance. At the same time, opposition and a different concept of hue, lightness and lightness are combined complementarily with the nuance value to suggest patterns of color combination.

• Archives of design research
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• v.20 no.3 s.71
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• pp.15-28
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• 2007

It is safe to say that color is among the most important elements in design. Thus, most designers give much thought about color while finishing their works. However, it is not easy to use the color interface of computer graphics programs, which makes it difficult for designers to apply the color theory and color scheme theory they've learned at school into the real design works. In fact, the same color systems as those of Adobe's first version of Photoshop or other illustration programs are still being used. Despite the advancement of digital equipment and development of printing technology, color palettes haven't changed accordingly, making it difficult to find a proper color coordination. Based on surveys and color scheme theories and taking designers' convenience into consideration, I will suggest in this paper a new color interface with which the color system and color scheme theories can be easily applied. However, its use in reality is not dealth with in this paper since it requires more practical discussions and studies.

• Journal of Fashion Business
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• v.20 no.1
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• pp.98-114
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• 2016

This research study was performed to compare between Korean traditional color and digital transfer textile printing. This would help to find the new direction to apply Korean traditional colors to modern textile industry. The objective of this study is to digitalize Korean traditional colors to be applied to modern textiles, based on research studies by previous researchers, on the actualization of Korean traditional colors for textiles. The study focused on 21 red colors among others. Digital color palette of graphic program was printed on 6 different polyester textiles by using digital transfer textile printing. Different things to be supplemented were found by comparing the results with the colors of Korean traditional standard color names. After measuring the colors, Munsell color system and CIE $L^*a^*b^*$ value were measured then comparative study was performed on the measured values using 3D graphs. Measured colors of Munsell varied by color but in overall, chroma became low while brightness became high. Color characteristic of warm colors got weakened by turning into cold colors as brightness got high but yellow and red got low due to the characteristics of CIE $L^*a^*b^*$ value. This study has limitations with color analysis of digital transfer textile printing due to standardization of textiles and standardization of traditional colors however it can support to actualize the colors for the design using traditional color names by visualizing the color change of digital transfer textile printing in the future.

• Journal of Convergence for Information Technology
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• v.11 no.11
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• pp.277-287
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• 2021

The purpose of this study is to establish a model that can quantitatively diagnose personal color. Representative color systems for personal colors have limitations in that it oversimplify personal color diagnosis types or it is difficult to distinguish objective differences between diagnosis types. To develop a brand new color system that enhances this, a PCCS color system capable of logical color was introduced and reclassified based on the four main properties of color. Twenty diagnostic types, which are more diverse than the existing color system were proposed and a quantitative method was used to evaluate the degree of harmony with a subject to find an optimized type of subject. The experimenter's individual competency and subjective intervention were minimized by devising a matrix in which a type suitable for the subject is derived when the coded evaluation result is substituted. Finally a quantitative diagnosis model of personal color consisting of three stages: property diagnosis, coding, and seasonal diagnosis was constructed. It can be seen that this will give diversity, reliability, and accuracy to the existing diagnostic methods.

• Journal of the Korea Institute of Building Construction
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• v.23 no.6
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• pp.863-873
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• 2023

This research explores the efficacy of safety vest colors at construction sites to enhance worker safety. Utilizing the Munsell color system and the Korean Standard Color Analysis program(KSCA), the study developed a prototype safety vest tailored to specific types of construction work. A safety vest with a color contrasting the site's environment significantly improves worker visibility and intuitiveness in identification, potentially reducing safety incidents. The study determined the optimal color specifications(hue, value, chroma) for safety vests in various construction roles, such as 10GY, 8, 8 for rebar placement, 8.75B, 7, 8 for Euroform, 3.75B, 2, 4 for Gangform, and 6.25BG, 5, 10 for steel erection. Feedback from construction experts on these prototypes, particularly regarding the safety vests for rebar placement and steel framework, was overwhelmingly positive(90% approval). Consequently, the proposed safety vest color scheme is deemed highly effective.

• Journal of the Korean Institute of Landscape Architecture
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• v.42 no.4
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• pp.10-20
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• 2014

This study was carried out for the purpose of analysis correlations between street furniture design elements and preference of street furniture. This research analyzed the various street furniture set on Ilsan new town street, which are rest, hygiene, light, information, sale, traffic, and landscape. This study has processed by analysing street furniture literature investigation and consideration of theory. First, for analysed effect of street furniture element, has been appear as element 'relaxation facilities', 'information facilities', landscape facilities' mainly effect on street. Specially, 'rest', 'landscape', 'information' in order had a major influence on scenery. Each kind of 'chair elements' in rest facilities, 'sign board' in information facilities, 'sculpture', 'fountain' in 'landscape facilities' has analyzed as the main elements in the landscape affinity property affecting factor. Second, the results of analyzed landscape elements (shape, colour, texture, scale) affect to the affinity of street furniture. chair which are included in rest facilities affect "texture", "form", "scale", "color" in the order of preference of the molding design elements that influence landscape. Particularly, showed statistically significant on 'colour' element affecting the landscape preference than the other three elements. It means as the chair element which is rest facilities mainly affect on preferences, rather than texture, form, scale, colour. Monument in the landscape associated with a preference 'colour', 'shape', 'texture' 'scale' and appears to be in order of impact so we could get the consequence like chair and rest facilities show different aspects of the respectively. It means, visual element which are colour and shape significantly impact on landscape preferences. Third, information facilities such as signboard formative elements of landscape design preferences and correlation with negative showed that the correlation. That mean if the sign board is very negative influence on landscape preferences and the correlations of the design formative elements appear in order of 'scale', 'colour', 'texture'. It also means that the 'scale' namely the size of advertising material and colour are adversely affected in terms of landscape. As these results, when design street furniture as the street scenery, facilities according to the kind of the shape element and need to focus on relative shape element according to the kind of facilities difference. Finally, so far as to clarify the street furniture, mainly 'function' and 'system' classification shows undesirable in outdoor scape. Thus, performed studies in relationship with landscape, classify 'kind of facilities' is more desirable than 'system'.

• The Journal of the Korea Contents Association
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• v.12 no.1
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• pp.197-210
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• 2012

In this research, we executed a questionnaire survey targeting men and women in 20' or more who reside in the metropolitan area and have experienced purchasing the vehicles in order to study how Promotion Mix Activity affects Brand assets, and ultimately what kind of relation it has with Purchase intention. In the statistical process of collected data, we analyzed the data by using SPSS 12.0 for Windows statistical package and AMOS 7.0 program. As the result of analysis, first, when we analyzed the relation of the Promotion Mix Activity and Brand Assets of the companies, the more affirmative the assessment on the advertising activities of the companies was, the higher the brand popularity, royalty and image increased, And it appeared that as the assessment on PR activities of the companies got more affirmative, the brand popularity, image and royalty increased. Second, as the result of the analysis of the relation between salespersons' Promotion Activities and Brand assets, it appeared that salespersons' social capacity improved Brand awareness and royalty and their strategic capacity improved Brand awareness, royalty and image. Third, seeing the result of the analysis on the relation between Brand assets and Purchase intention, it was shown that Brand popularity had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention, and Brand royalty had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention. In addition, it appeared that Brand image had a meaningful positive(+) effect upon satisfaction and repurchase(oral) intention, and finally it could be known that Brand assets had a close correlation with Purchase intention. Therefore, this research established the color marketing strategy as follows. First, we shall build up the functional role such as aesthetic favor, information communication, protection of ecosystem, publicity reinforcement etc. so as to emphasize the properties of the package design; second, we have to construct the color marketing strategy to convey the images of the commodity besides the psychological and physiological utility which colors grants, the utility used in visual conveyance as communication media; third, we should build the color marketing strategy for the integration of company image; finally we have to compose the colors fitted for the company and product style and introduce design marketing using company colors.

• KSBB Journal
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• v.14 no.6
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• pp.643-650
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• 1999

An artificial photoreceptor composed of bacteriorhodopsin(bR)/flavin complex Langmuir-Blodgett(LB) films was developed by mimicking the human visual system. bR and flavin molecules were deposited onto solid substrate by LB technique, and the deposition of two molecules was proved by UV/VIS absorption spectroscopy and atomic force microscopy(AFM). Based on AFM images and photocurrent generation from the LB films, the optimal conditions for device fabrication were determined. With a series of light illuminations, the generated photocurrent could be detected, and the response characteristics of two molecules could be clearly distinguished from each other. According to the obtained signal shapes, three distinctive regions could be found in the obtained action spectrum. Using a correlation between the photocurrent generation and the wavelength of the input light, it was possible to organize the basic rules to interpret the wavelength of the input light. It is concluded that the proposed artificial photoreceptor would e applicable to the bioelectronic device for color recognition.

• The monthly packaging world
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• s.189
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• pp.124-129
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• 2009

이번 대한민국패키지디자인대전에서는 일반부문 대상으로 전자부문에 출품한 디엔시의 팅크웨어 아이나비 K7이 선정되었다. 학생부문 대상에는 박성수 씨가 선정되었다. 금번 2008년 대한민국패키지디자인대전에서는 외관을 구성하는 형상, 모양 및 색채 등의 요소가 종합적으로 아름답게 구성되고 독창성이 있으며 판매를 촉진 할 수 있는 작품을 중심으로 평가가 이뤄졌으며 특히 상품 목적에 적합한 기능, 사용상의 편리성 및 유지 관리의 용이성 등을 충분히 갖추고 있는 작품을 높이 평가했다. 본 고에서는 제17회 대한민국패키지디자인대전 일반부문 수상작들을 살펴보도록 한다.

• The monthly packaging world
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• s.189
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• pp.108-110
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• 2009

제17회대한민국패키지디자인대전에서는 일반부문 대상으로 전자부문에 출품한 D&C의 팅크웨어 아이나비 K7이 선정되었다. 금번 2008년 대한민국패키지디자인대전에서는 외관을 구성하는 형상, 모양 및 색채 등의 요소가 종합적으로 아름답게 구성되고 독창성이 있으며 판매를 촉진 할 수 있는 작품을 중심으로 평가가 이뤄졌으며 특히 상품 목적에 적합한 기능, 사용상의 편리성 및 유지 관리의 용이성 등을 충분히 갖추고 있는 작품을 높게 평가했다. D&C 임성철 국장에게 수상소감 및 아이나비 K7 디자인에 대한 설명을 들어보았다.