• The Journal of the Korea Contents Association
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• v.4 no.4
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• pp.11-19
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• 2004

With the help of information technology the number of email users and personal home page owners are increasing. Marketers have much interest in using the email and personal home pages as a marketing promotion tool which can provide potential customers with messages they want to send. Marketers can facilitate the promotion efforts once if the profiles of potential customers' information can be databased by sending proper messages to the targeted market. Because of the merit of email and personal home page hotel firms are expected to adopt the information applications in their promotions for customers. This study proposes the Possibilities of email and personal home pages as a marketing promotion tool in the hotel industry and discusses problems to be overcome.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 1999.11a
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• pp.82-86
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• 1999

우리 나라는 3차년도에 걸쳐 전자해도 및 수치해도를 구축하였고, 1999년도까지 우리 나라 전역에 대하여 전자해도 및 수치해도의 구축이 완료될 예정이다. 따라서, 지금까지는 데이터를 구축하는 단계였다면 이제는 데이터를 어떻게 효율적으로 관리하고, 원활하게 공급할 것인가를 고민해야한다. 현재까지 사용되어 오던 기존의 종이해도와는 전혀 다른 형태의 새로운 생산품인 전자해도는 근본적으로는 선박의 안전항해와 해난사고 예방에 초점을 두어 개발되었으나 해양정보의 공간정보화라는 측면에서 해양환경 보호 그리고 효과적인 해양행정 관리 둥 해양관련 분야에서 다양한 활용이 예상된다. 따라서 기존의 종이해도와 전혀 다른 데이터베이스 형태의 전자해도 데이터를 공급하는데 있어 기술적으로나 경제적으로 거대한 시장에 적합하고 데이터를 공급하고 사용하는 동안 그리고 전자해도 데이터를 이용한 또 다른 상품을 제작할 때 상업적 측면에서나 안전성 측면에서 데이터의 정확성과 안전성을 확보할 수 있는 공급 체계를 채택하여 이 데이터의 수요자들이 보다 좋은 품질의 공간정보와 다양한 공간정보 상품을 서비스 받을 수 있도록 하여야 한다. 본 연구에서는 디지털화된 저작물인 전자해도의 유통체계를 확립하는데 있어 국내 저작권법과 컴퓨터프로그램보호법을 기준으로 데이터의 유통에 대한 국제 상거래 관념을 비교 분석하고 외국의 전자해도 유통 사례를 비교 분석함으로써 우리 나라에 적합한 전자해도 공급체계를 제안하고자 한다.

• Annual Conference of KIPS
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• 2011.04a
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• pp.1278-1280
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• 2011

인터넷 쇼핑몰을 통하여 사용자들은 다양한 상품의 구입과 유통정보시스템의 구축으로 복합적이고, 차별화된 전략을 통해 소비패턴의 큰 변화를 가져왔다. 이러한 추세는 대형마트를 중심으로 확산되었고, 대형마트를 선호하고 구매력을 향상시키는 요인이 되었으며, 경제성장과 소득수준의 향상으로 사용자들의 욕구 또한 고급화되고 다양화되는데 큰 영향을 끼치고 있다. 이로 인하여 인터넷에서 처리되는 정보의 종류가 점차 확대되고 다양화되면서 정보를 처리하기 위한 구현기법도 복잡해지고 있으며, 웹사이트들은 단순히 정보제공 차원을 넘어서고 있다. 이에 따라 사용자들은 동적인 정보제공, 보안기능, 통계처리들의 기능도 요구하고 있다. 이러한 요구를 수용하기 위해서는 웹 자원을 효율적으로 관리하기 위한 시스템이 필요하다. 이러한 이유로 현재 대형마트별로 홈페이지가 구축되어 있어 사용자들이 원하는 생필품을 검색할 수 있으나, 어느 특정지역을 대상으로 통합하여 검색할 수 있는 시스템은 없는 상황이다. 본 논문에서는 D 지역의 대형마트를 선정하여 사용자들이 주로 이용하는 생필품들의 가격을 조사하여 상품에 대한 가격을 웹상에서 보다 쉽게 비교하여 검색할 수 있도록 MPP(Mart Products Price) 통합 검색 시스템을 구현하였다.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2003.10a
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• pp.699-702
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• 2003

Most of current shopping malls do not satisfy everyone because they present arrangements of goods and suggestions uniformly and comprehensively according to the thinking of their managers. On the other hand not the standard of selection but the comparison of price plays a decisive role of the purchase of goods as similar form each other. When classifying into groups according to generations, gender, income, job, hobby, etc. the propensity of purchase is showed differently and the interest and real purchasing power of the individual is different in shopping malls. It also will maximize the purchasing power of customers to make and implement the sales strategy more quickly as the basis of fashion and season of environmental factors and natural calamity of environmental variable according to the economic principle. This paper concentrates on the design and implementation of intelligent shopping mall that is added the sales strategy according to environmental variable and can not only analysis, update and classify the propensity of purchase continuously but also construct optimal goods automatically.

• The KIPS Transactions:PartD
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• v.13D no.7 s.110
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• pp.1027-1038
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• 2006

There are many technical problems in the recommendation system based on very large database(VLDB). So, it is necessary to study the recommendation system' structure and the data-mining technique suitable for the large scale Internet shopping mail. Thus we design and implement the product recommendation system using k-means clustering algorithm and sequential pattern technique which can be used in large scale Internet shopping mall. This paper processes user information by batch processing, defines the various categories by hierarchical structure, and uses a sequential pattern mining technique for the search engine. For predictive modeling and experiment, we use the real data(user's interest and preference of given category) extracted from log file of the major Internet shopping mall in Korea during 30 days. And we define PRP(Predictive Recommend Precision), PRR(Predictive Recommend Recall), and PF1(Predictive Factor One-measure) for evaluation. In the result of experiments, the best recommendation time and the best learning time of our system are much as O(N) and the values of measures are very excellent.

• Journal of Intelligence and Information Systems
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• v.11 no.2
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• pp.31-45
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• 2005

In this paper, convert in RDF triple and a RDF document through RDF document converters and design metadata schema about a digital camcorder after use Wrapper technology, and acquiring commodity information of a HTML page about the digital camcorder which these papers are defined so as to be different by electronic commerce stores, and is expressed. Save in digital camcorder domain ontology storage that implemented to relational database to DCC knowledge base ontology as convert to OWL Web ontology based on designed metadata schema. Through compare with rdf and DCCKBO, mapping, and inference process, provide to buyers by DCC information of the store that had the commodity purchasing information which is the best, and proposed a dynamic Web ontology guessed to contents of the best commodity purchasing information, and to define domain ontology saved in DCCKBO.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2018.05a
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• pp.712-714
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• 2018

The system of this paper designs and implements a used trading system that is commonly used on the Internet. In order to pursue local transactions based on location, we designed the system by dividing the region in consideration of the general characteristics of used transactions that are restricted by transactions through distance and location. To do this, I used MySQL as the database engine and I used PHP, an Internet server-based scripting language, for database interworking. Due to the characteristics of secondary transactions, information security and design of each product are considered.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2018.05a
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• pp.353-355
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• 2018

The system of this paper designs and implements a used trading system that is commonly used on the Internet. In order to pursue local transactions based on location, we designed the system by dividing the region in consideration of the general characteristics of used transactions that are restricted by transactions through distance and location. To do this, I used MySQL as the database engine and I used PHP, an Internet server-based scripting language, for database interworking. Due to the characteristics of secondary transactions, information security and design of each product are considered.

• Journal of the Korea Society of Computer and Information
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• v.7 no.4
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• pp.168-173
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• 2002

According to the rapid growth of Internet service, electronic commerce usage scale is growing every year. It requires the method of vitalizations of electronic commerce through reducing the software development cost and making easy of data construction. Web service, which is adapting distributed technology based on internet supports the infrastructure of reducing the software development cost through software sharing. As the shared software modules access the same data, they can reference the same data on the other site. In this paper, we designed and implemented database Processing module of the electronic commerce program using web service technology, which can make easy of site construction and sharing database. Implemented database processing module supports data selection modification insertion deletion and searching. Using this functions we showed product item information could be shared among the other electronic commerce sit.

• Journal of Digital Convergence
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• v.11 no.3
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• pp.407-413
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• 2013

For Ubiquitous service, there are some method researched. To IT convergence study tourism the convergence of IT and tourism in recent years has emerged as a discipline in the future. Tourist information is information about tourism products as tourists tourism decision-making needed to say. Information presented information anytime, anywhere, using a contact-type media, mobile and efficient tourist information content and generate content using Smart App store to the database is needed. This paper, by taking advantage of the Smart App Places to generate content and Smart Things to query, modify, search, tourism information, tourism policy and tourists can be analyzed, and the average inclination and these efficient tourism information content and that can be utilizedmodels are proposed. This u-Smart is a tourist information system. Build the biggest advantages of the meta-meta-model in real time by utilizing Smart App disposition of existing tourism information and tourist and tourism rating database. Helps to generate patterned by digital tourism policy tourism information content.