• Proceedings of the KOR-KST Conference
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• 1998.10a
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• pp.206-215
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• 1998

교차로 교통신호제어의 입려정보로 단순히 차량의 대수만으로는 정확한 신호제어를 할 수가 없다. 여기에는 대기차량수, 도로의 길이, 차량의 형태 등을 고려한 도로의 혼잡량이라는 상징적 정보량이 적합하다고 할 수 있다. 그러나 상징적인 정보량은 입력정보인 실제적인 물리량사이에 서로 관련성이 없거나 상충적일 경우, 각 정보간의 선형성과 관련식을 도출하여 상징적인 정보를 얻는다는 것이 어렵다. 본 논문에서는 교통 신호처리에서 사용하는 상징적 정보량의 의미와 필요성을 고찰하여 본 후, 퍼지 이론을 통해 물리적인 교통 정보량을 이용 교통신호제어 상징적인 출력 정량인 교통 혼잡량을 산출하여 교통신호제어에 적용하여 기존의 교통신호제어와 비교하였다.

• Journal of the Korean Institute of Intelligent Systems
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• v.8 no.2
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• pp.134-141
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• 1998

Sometimes we need to acquire symbolic quantity of information instead of physical quantity for the output of any system. For instance we can not control traffic signal accurately through only the number of vehicles. At that case we can produce better output using symbolic quantity of road length and width and vehicle type. But it is very difficult to aggregate symbolic information from the unrelated and mutually conflicted input after calculating linear and related expression. Moreover that will take much time to produce symbolic output by the physical quantity only. In this paper we implemented the ultimate traffic control information by using fuzzy sensor algorithm and compared our results with the conventional traffic controller after studying the necessity of symbolic information in the traffic control.

• Journal of Korea Society of Industrial Information Systems
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• v.17 no.3
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• pp.83-94
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• 2012

This study was designed to identify and develop the measurement items of symbolic image (personality) of most preferred Korean companies in adaptation of prior research of brand personality. From the common factor analysis, factors were extracted to five dimensions: Sincerity, Competence, Affection, Excitement, and Sophistication. In this survey, we collected data from the 558 respondents and performed a structural equation model using AMOS 16.0. The result of the confirmatory factor analysis indicated that the measurement model of Korean corporate symbolic image could be effectively used to envision the personality of Korean companies with similar context of brand personality research. Furthermore, this empirical study showed interesting results. One of unique Korean emotions, affection factor, was derived from this research as well and it is also proven that the Korean-corporate symbolic image could be used to measure the corporate personality and it should be continuously reinterpreted with deviation of socio-cultural changes rather than adhering to standardized paradigm.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2014.10a
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• pp.225-226
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• 2014

In this paper, we look at the association of language with color. The activities related to the psychological experience accompanied by a symbol reminiscent of the action of one color. Thus, we look at the symbol and its therapy and effect.

• Journal of Digital Convergence
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• v.11 no.4
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• pp.403-408
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• 2013

The configuration analysis for the image appeared in the storyboard as the 1st stage to change the scenario to the image expressed the visual phenomenon image starting from the literalism. The simultaneity of description on the interpretative level of the narrative description may describe various information multiple simultaneously, the relationship has been presented as a lot of these information has been weaved as one episode. The incident time of narrative description as the scene described mainly objectively and illustratively has been used usefully to present the accurate information for characters or incidents. The time series of narrative description appeared as one episode by expressing various spaces or images under the continuity of flow according to the time. The collision image seen from the angle of internal ignition played a role to create the meaning colliding into each other or interconnecting symbolic effects appeared as respectively fragmented image, the continuity of space played a role of expressing the different symbol when the image of completely different space is connected to one context, the continuity of time as well makes a different symbolism by interpreting symbols appeared as each images under the flow of time. These results show that the narrative description may be expressed in accordance with the narrative structure from the viewpoints of narrative description, but the internal ignition may be interpreted through the cultural and periodical background widely known in those years based on the experience and information capability the audiences are keeping not by any descriptive structure. Images appeared in the internal ignition appeared by colliding into each other or amplifying mutually no related scenes and revealing the overall symbolism by reinterpreting again.

• Management & Information Systems Review
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• v.34 no.2
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• pp.79-95
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• 2015

The purpose of this paper is to evaluate the effects of perceived risk and brand attitude on licensing brands comparing with non-licensed brands(virtual brand). Data was collected through a self-administered questionnaire in quasi-experimental design setting. I designed the experimental setting that there were two virtual companies to sell the luxury bags(symbolic goods) or cruise tour(experiential goods) and to launch their goods with own brand or licensed brand. The experimental groups were composed of women consumers who were familiar with consuming experiential goods and symbolic goods. Results from the experiment suggest that consumer's perceived risk on brands gives a negative impact on brand attitude. And congruence in goods types and licensed brand values leads to difference in the level of perceived risk. In experiential goods, brand licensing from famous and experiential brands can reduce perceived risk. But in symbolic goods, brand licensing effect which reduces the perceived risk is less effective than in experiential goods. This findings suggest that brand licensing may lower the level of consumer's perceived risk, but incongruity in goods type and brand value may result in strategic failure.

• Journal of the Korean Society for information Management
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• v.23 no.4 s.62
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• pp.69-87
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• 2006

The access to literary works, including fictions, has focused on descriptive elements, and the subject access has been confined to denotative elements such as the subject matter, name of character and geographical name, etc, which appear in the work. This practice will not lead to the essence of subject of fiction, and does not reflect the demand of users for the subject who pursue aesthetic experience. In this study, concepts of symbol and motif and their possibility to be used as subject access point are considered to enhance a subject access scheme. In addition, this study tries to build the scheme of symbol and motif by using the glossary as the source of information. The composed schemes are applied to 20th century Korean fictions and its usability and limits are discussed.

• 한국HCI학회:학술대회논문집
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• 2007.02a
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• pp.435-439
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• 2007

본 연구에서는 기존의 펜형 장치에 진행된 촉감 연구들이 진동이나 역감의 제시에 그쳤던 것에 반해, 더욱 일반화된 펜형 장치에 상징적 의미를 포함한 정보를 전달할 수 있는 촉감 패턴을 생성하는 방법을 제시한다. 상징성이 강한 시각적 아이콘을 촉감 패턴으로 변환하기 위해 점에서 이미지와 의미를 연상해 내는 별자리의 구성방식을 분석하여 이미지를 점으로 간략화하고, 촉감 제시 장치의 핀과 연동시켜 패턴화하였다. 아울러 본 연구의 효용성을 검증하기 위해 펜형 장치를 사용하는 PDA 응용 프로그램인 스케쥴러를 개발하여 생성한 촉감 패턴을 적용하였다. 본 연구는 임의적 배치 형태인 점자와 달리 촉감 패턴 자체가 상징성을 가질 수 있다는 점에서 일반인이 더욱 직관적으로 사용할 수 있다는 장점이 있으며 향후 적용한 응용 프로그램으로 사용성에 대한 검증이 필요하다. 또한 그 응용으로 일반적인 OS용 아이콘을 촉감화하거나 시각 장애인과 일반인이 모두 사용할 수 있는 Caller ID서비스, 게임 등 여러 가지 방향으로 활용할 수 있다.

• Proceedings of the Korean Society of Computer Information Conference
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• 2010.07a
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• pp.155-156
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• 2010

개인의 경험 및 기호에 따라 색에 대한 연상은 큰 영향을 받게 된다. 연상이란 색을 보았을 때 심리적인 영향으로 어떤 현상이나 이미지, 상황이 나타나는 것을 말한다. 본 논문에서는 색이 가지는 연상적인 언어를 살펴보도록 한다. 또한 색의 연상 작용은 경험에 의한 상징을 동반하는 심리적 활동에도 관계 한다. 다라서 상징과 그 치료 및 효과도 살펴보도록 한다.

• Culinary science and hospitality research
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• v.22 no.4
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• pp.302-318
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• 2016

The purpose of this study was to verify the effects of benefit sought of food products on SNS-WOM information characteristics, purchase intention, and SNS-WOM with regards to food products. In addition, the mediating role of SNS-WOM information characteristics was also examined. A survey was conducted from March 10th to 30th using an SNS based convenience sampling method. A total of 350 responses were collected, of which 326 were used for analysis, after excluding responses containing missing data. Multiple regression and hierarchical regression analyses were conducted to verify the hypotheses. The results from this study are as follows. First, it was found that diversity and utilitarian benefits of food products had a greater effect on consensus of SNS than the symbolic and experimental benefits. However, symbolic and experimental benefits of food products had a greater effect on neutrality of SNS than the diversity and utilitarian benefits. Second, only consensus of SNS-WOM information characteristics significantly impacted purchase intention of food products. Third, consensus of SNS-WOM information characteristics had a greater effect on SNS-WOM intention of food products than the neutrality of SNS-WOM information characteristics. Fourth, SNS-WOM information characteristics were found to mediate the relationship between benefit sought and purchase intention of food products. Fifth, SNS-WOM information characteristics were found to mediate the relationship between benefit sought and SNS-WOM intention of food products.