• Korean Journal of Culture and Social Issue
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• v.11 no.spc
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• pp.117-131
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• 2005

The present research integrated various theoretical perspectives of human unlawful behaviors in order to clarify the psychological mechanisms that underly the changes in compliance with and attitude toward law as time goes. Most well-known theories such as classical theory of crime, biosocial and evoluationary theories, and psychological perspectives including psycho-dynamic theory, personality, intellectual/moral development theories, and decision-making were discussed in their unique points in explaining human unlawful behaviors. Finally, social-learning theory and cognitive-dissonance theory has been suggested to explain the psychological mechanism of the phenomena in which people's attitude toward law and compliance with law become weaken through violation experiences of trivial lawful regulations. Especially, the logic of cognitive-dissonance theory (that people committed violation of trivial laws should experience dissonance with their original belief of compliance with law and negative arousal and try to remove the arousal by change their belief along with their behavior) were theoretically convincing to explain the phenomenon and supported by a series of experimental studies. Several practical implications for future constitutional and political activities were discussed in the basis of the cognitive dissonance theory.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.27 no.1
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• pp.313-336
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• 2016

The study reviews theoretical and empirical research literature in information needs, seeking and uses in order to search for the most pertinent metatheories for studying information practices of the disadvantaged. The study examines the salient features and main theories/models of each cognitive, affective and social approach in the user-centered paradigm through analyzing prior information practices studies. While analyzing the main features of each cognitive, affective and social approach, the study points out the limitation of research using the cognitive and affective approaches to fail to theorize the relationship between individuals and complex and dynamic socio-cultural contexts in information practices. As an alternative, the study suggests using the social approach as a pertinent metatheory for understanding information practices of the disadvantaged who are entangled with myriad social contexts and issues. In order to verify the pertinence, the study examines the advantages of the social approach through analyzing both the main models related to everyday information practices under social constructionism and the main findings from information practices of the disadvantaged.

• 한국노년학
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• v.30 no.3
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• pp.743-757
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• 2010

Theory of mind (ToM) is the ability to infer one's own and other people's mental states such as beliefs, desires, and intentions. Although the majority of research in ToM has focused on young children or autistic individuals, several studies have investigated ToM in normal old age and in the demented elderly. This article provides an overview on existent findings of theory of mind in aging populations and suggests future directions for research including applying neuroimaging techniques and real-life tasks. It is still unclear how ToM in aging is associated with other aspects of cognition. However, it is expected that ToM perspective on aging will increase our understanding of aging of cognition and social functioning.

• 한국경영정보학회:학술대회논문집
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• 2007.06a
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• pp.634-639
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• 2007

본 연구에서는 MMORPG(Massively Multiplayer Online Role-Playing Game)의 게임 플레이어들을 상대로 길드원들간의 인지되는 상호작용과 사회적 정체성 이론의 세가지 표출 형태인 인지적, 감정적, 평가적 사회정체성과의 관계에 기반하여, 이 세가지 표출 형태와 플레이어의 게임 충성도의 영향 관계를 분석하였다. 분석결과 길드원간의 상호작용을 통해 형성된 사회정체성은 MMORPG 플레이어의 게임에 대한 충성도 형성에 기여한다고 나타났다. 이러한 연구결과는 온라인 게임 개발 업체가 게임플레이어들을 성공적으로 확보할 수 있는 게임 개발 전략 수립에 가이드라인을 제공해 줄 것이다.

• The Journal of the Korea Contents Association
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• v.10 no.1
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• pp.122-137
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• 2010

Blogs are a new type of media that have recently become popular on the World Wide Web and have influence throughout society. The purpose of this study is to examine social motivations influencing intention of blog usage. Based on Technology Acceptance Model and Motivation Theory, this study considered perceived usefulness, perceived ease of use, reputation, reciprocity, enjoyment of helping, social identity as the determinants of influencing the intention to use of blog. The suggested model was empirically evaluated using online survey data collection from 342 users of popular blog site in Korea (NAVER Blog, Cyworld minihompy, Daum Blog, and Yahoo Blog). The results revealed that perceived usefulness, perceived ease of use, reciprocity, and social identity affect directly the intention of blog usage. Furthermore, social identity has moderate effect via reciprocity and enjoyment of helping on blog usage. This study contributes to a theoretical understanding of the factors as social motivation that affects the usage of blogs. Also, the results of this study provide blog service providers useful strategic insights and service guidelines to enhance user's intention of blogs practically.

• Journal of the Korea Society of Computer and Information
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• v.29 no.1
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• pp.251-261
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• 2024

In this study, based on S-O-R theory and social identity theory, we aim to explore how cause-related marketing influences consumer purchase intention. Analyzing 306 questionnaire responses, our findings indicate that cause-related marketing significantly impacts perceived value, cognitive identification, and purchasing behavior. Both perceived value and cognitive identification further facilitate purchasing. Acting as mediators between cause-related marketing and consumer purchase intention, perceived value and cognitive identification strengthen the connection between marketing behavior and purchase intention. Additionally, enhanced perceived value contributes to consumers' cognitive identification with marketing activities. These findings provide crucial theoretical insights and practical implications for business marketing.

• 한국벤처창업학회:학술대회논문집
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• 2024.04a
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• pp.103-110
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• 2024

This study aimed to confirm the positive impact of individual entrepreneurial orientation on entrepreneurial intentions and to investigate whether cognitive competency and social awareness of entrepreneurs serve as mediating variables in the relationship between individual entrepreneurial orientation and entrepreneurial intentions. The results of this study are as follows: Individual entrepreneurial orientation positively influenced entrepreneurial intentions, cognitive competency, and social awareness of entrepreneurs. Moreover, it was found that higher levels of cognitive competency and social awareness led to higher entrepreneurial intentions. Additionally, it was demonstrated that cognitive competency and social awareness of entrepreneurs had parallel mediating effects in the relationship between individual entrepreneurial orientation and entrepreneurial intentions. Based on these findings, this study provides theoretical foundations for research on the relationship between individual entrepreneurial orientation and entrepreneurial intentions, which have been relatively underexplored. Furthermore, by identifying cognitive competency and social awareness as mediating variables, this study opens avenues for academic expansion. Finally, the findings of this study can serve as practical groundwork related to individual entrepreneurial orientation.

• The Journal of the Korea Contents Association
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• v.15 no.1
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• pp.388-398
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• 2015

This study is to investigate an impact of emotional index, social network, and trust to customers on sales performance with emotional intelligence theory and social relationship theory. We found that the higher is seller's emotional index, the higher are cognitive and affective trust, and the high trust improves sales performance. We also found that the higher emotional index strengthens social network, but does not have an effect on cognitive and affective trust. With these results we provide the sales competency in clothing shop.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.340-345
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• 2008

Web2.0 이라는 인터넷 환경의 변화 속에서 사용자들의 자발적인 참여를 통해 생산된 컨텐츠(UCC)가 화두가 되고 있다. 다수의 사용자 참여는 집단지성을 발휘하고 이렇게 생성된 UCC 는 새로운 가치를 창출한다는 믿음이 확산된 가운데, 사용자는 더 이상 정보수용자의 입장이 아닌 정보제공자의 입장에서 컨텐츠 생성에 대한 범위와 역할이 크게 향상되고 있다. 그렇다면 과연 무엇이 이러한 사용자 생성 컨텐츠의 창의성에 가장 큰 원동력이 될까 또한 무엇이 집단지성, 집단의 창의성을 창출하는데 가장 큰 영향을 미칠까? 본 연구는 이러한 의문에서 출발하였다. 이와 같은 연구 문제를 해결하기 위하여 피드백과 동기 그리고 창의성에 기반한 인지 평가 이론과 창의성에 관한 사회적 특성이론에 근거, 상호작용 즉 컨텐츠에 대한 피드백을 기반으로 연구모형을 세우게 되었다. 이러한 연구 모형을 설문을 통해 검증해 본 결과, 피드백이 사용자의 동기에 긍정적인 영향을 미치고, 결국 그러한 동기가 개인의 창의성 및 집단 창의성에 긍정적인 영향을 미친다는 결론을 얻을 수 있었다. 이러한 연구 결과는 이론적으로는 인지 평가 이론의 확장 적용 및 CSCW 환경에서 암묵적으로 인식된 피드백과 같은 상호작용의 중요성을 공고히 하는데 기여할 수 있으며, 실제로는 이러한 피드백 요소를 시각적으로 적절히 배치 및 노출하여 사용자의 내적 용기와 창의성을 촉진하여야 함을 밝힌다는데 의의를 가질 수 있겠다.

• 한국HCI학회:학술대회논문집
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• 2007.02b
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• pp.411-417
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• 2007

디지털 매체의 사용자들의 사용 모형이 변화하고 있다. RSS, 태그(tag), Ajax, Open API 등 사용자 참여를 향상시키는 Web 2.0 기술을 포함하여 정보 기기 및 인터페이스의 발전은 사용자들의 매체사용에 대한 범위와 역할을 크게 향상시키고 있다. 이제 사용자는 더 이상 정보수용자의 입장이 아닌 정보제공자의 입장에서 매체에 접근하고 있다. 이와 같은 현상은 우리에게 두 가지 중요한 연구문제를 제시한다, 첫째, 사용자들은 기술변화를 어떻게 인지하고 있으며, 어떤 학습의 과정을 거치고 있는가? 혹은 어떤 어려움을 겪고 있는가? 둘째, 변화하는 기술에 따른 사용자들의 요구변화의 양상은 디지털매체를 통한 정보제공을 통하여 수익을 발생시키는 기업의 사용자와의 상호작용을 어떻게 변화하게 하고 있는가? 이와 같은 연구문제를 해결하기 위하여 창조적 사용자의 인지적 모형을 점검하고, 차세대 기술변화에 따른 사회적 컴퓨팅의 진화를 근거이론을 통하여 분석해 보고자 한다.