• Title/Summary/Keyword: 사회적 영향 모델

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Machine Learning Based Yoga Posture Correction Model (머신러닝 기반의 요가 자세 교정 모델)

  • Ji-Eun Kim;Jae-Woong Kim;Youn-Yeoul Lee;Yi-Geun Chae;Yeong-Hwi Ahn
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2023.07a
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    • pp.87-88
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    • 2023
  • 본 논문에서는 COVID-19 팬데믹으로 인해 사회적 거리두기 및 규제조치가 시행되면서 다양한 분야에서 큰 영향을 가져왔다. 변화된 홈트레이닝 분야는 운동기구를 구비하여 개인운동을 통해 건강을 유지하고 있으나 전문적인 교육을 받지 않은 홈트레닝으로 부상 위험에 노출 되고 있다. 요가는 호흡운동과 명상을 지향하는 운동으로 요가의 효과를 얻기 위해 올바른 움직임과 자세가 중요 하다. 본 논문에서는 실시간으로 입력된 영상 프레임을 OpenCV와 MediaPipe를 통해 추출된 주요좌표 값을 벡터 내적공식을 대입, 코사인2법칙을 통해 요가의 올바른 자세를 분석하여 종합적인 정보를 제공하는 요가교정 모델이다.

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Satisfaction with Development Direction of Local Culture and Arts through the PCSI Model: Focused on Daegu Music City

  • Lee, Sea-Bom;Lee, Chi-Woo;Moon, Jae-Young
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.11
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    • pp.255-261
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    • 2021
  • In Korea, there are a total of 8 creative cities selected by UNESCO in 7 fields. UNESCO creative city refers to a network of creative cities with international level of experience, knowledge, and expertise in the field of culture and arts. Based on the PCSI 2.0 model, this study conducted a satisfaction survey of experts on Daegu's Creative City. Variables were composed of service quality, social responsibility, inconsistency, satisfaction and performance, and service quality was measured by dividing it into three categories: content quality, delivery quality, and environmental quality. Therefore, this study verified that the three types of quality, social responsibility, and inconsistency affect satisfaction, and that satisfaction affects performance. As a result of the study, it was found that the three service quality did not directly affect satisfaction, but rather affected satisfaction through inconsistency. So, 3 out of 10 hypotheses were rejected.

Factors of Media Characteristics for Banking Transaction;Perspective of Media Selection Theory (금융거래 채널 사용에 영향을 미치는 매체특성요인;매체선택이론 관점)

  • Jo, Nam-Jae;Park, Gi-Ho;Im, Hye-Gyeong
    • 한국IT서비스학회:학술대회논문집
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    • 2006.11a
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    • pp.434-445
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    • 2006
  • 정보 기술의 발전으로 금융 채널의 다양화를 이루게 되었으며, 최근 인터넷 뱅킹에 이어 모바일 뱅킹이 도입되면서 금융 채널의 다양화와 급속화가 진행되고 있다. 이는 차별적 고객 채널의 도입과 운용의 필요성을 제시하며, 고객의 특성 및 거래액, 고객이 느끼는 각 채널별 특성을 고려하여 고객 만족 전략을 전개할 수 있음을 시사한다. 본 연구는 다양화된 금융 매체의 특성과 금융 업무 처리를 수행함에 있어 각 매체별 사용량에 영향을 미치는 요인의 차이는 어떤 것이며, 금융 채널의 사용에 영향을 미치는 매체의 특성들이 반영된 상황 발생시 상황에 얼마나 부합되는 금융 채널을 선택하는지에 대해서도 실증 분석하였다. 연구결과, 오프라인 매체라 할 수 있는 은행 창구와 ATM은 입지에 민감한 금융 매체임에 따라 편리성이 사용량에 영향을 미치는 요인으로 나타났으며, 온라인 매체라 할 수 있는 폰뱅킹, 인터넷 뱅킹, 모바일 뱅킹은 입지나 위치와는 상관없는 기술적 안전성이 보장되어야 하는 신뢰성이 사용량에 영향을 미치는 요인으로 나타났다. 본 연구에서는 금융 매체별 사용량에 영향을 미치는 특성을 파악함으로써 금융 기관의 차별적 고객 채널의 도입과 운용의 필요성을 제시하고 있다.

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Factors Influencing the Social and Economic Performance of High-Tech Social Ventures (하이테크 소셜벤처의 사회적·경제적성과에 미치는 영향요인)

  • Kim, Hyeong Min;Kim, Jin Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.1
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    • pp.121-137
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    • 2022
  • The purpose of this study is to present the necessary success factors and strategies for high-tech social ventures and stakeholders in the related ecosystem by empirically identifying factors that affect their sustainable performance. Based on prior research, the dimensions of three performance factors were presented: core technology competency, core business competency, and social mission orientation. Then, such sub-dimensions such as technology innovation orientation, R&D capability, business model, customer orientation, social network, and social mission pursuit were derived. For empirical analysis, a survey was conducted on domestic high-tech social ventures, and the significance of the hypothesis was tested through PLS-structural equation analysis of the collected 243 valid data. As a result, it was found that the technology innovation orientation was embedded as an abstract organizational and cultural characteristic in the high-tech social venture, which is a research sample, and thus did not significantly affect the dependent variable. In other words, aiming for the latest cutting-edge technology alone cannot affect performance, and it is a result of proving the need for substantial influencing factors that can strengthen it. On the other hand, the business model had a significant effect only on social performance, which is presumed to be the limitation of measurement tools developed for social enterprises, and the results of additional multi-group analysis to determine the cause also supported the basis for this estimation. Excluding the previous two performance factors, R&D competency, customer orientation, social network, and social mission pursuit were all found to have a significant positive (+) effect on social and economic performance. This study laid a foundation for related research by identifying high-tech social ventures emerging in the ecosystem of a social economy and expanded empirical research models related to the performance of existing social enterprises and social ventures. However, in the research method or process, there were limitations such as factor derivation or verification for balance of dual performance, subjective measurement method, and sample representativeness. It is expected that more in-depth follow-up studies will continue by supplementing future limitations and designing improved research models.

A Study on Factors Affecting the Investment Intention of Information Security (정보보호 투자의도에 영향을 미치는 요인에 대한 연구)

  • Lee, Hong-Je;Roh, Eun-Hee;Han, Kyeong-Seok
    • Journal of Digital Contents Society
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    • v.19 no.8
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    • pp.1515-1525
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    • 2018
  • Security threats in the 4th Industrial Revolution have expanded to the issue of safety, but the environment for information security of domestic companies is still at a low level. This study aims to propose policy implications by empirically analyzing factors affecting investment intention. We investigated the state of information security and protection behavior and expanded UTAUT to investigate correlations. The results showed that information assets affect facilitating conditions, and perceived and new concerns have impacts on social influence. Social influence affect experience and habits, but the impact on security investment intentions was rejected. Facilitation conditions, previous experiences and habits have great influences on investment intention, new service security investment intention. The influence of perceived and new concern are low or rejected. There are moderating effects between types of business, size, security organization, experience of infringement, security personnel ratio, and personal information collection. This study will help to establish policies for enhancing the level of information security.

A Structural Analysis of Successful Aging Factors for Korean Elderly (한국 노인의 성공적인 노화요인의 구조분석)

  • Kim, Kyoung-Ho;Kim, Ji-Hoon
    • 한국노년학
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    • v.29 no.1
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    • pp.71-87
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    • 2009
  • The purpose of this study were to identify factors of successful aging and to suggest a successful aging model of elderly using Rowe & Kahn's model of successful aging. The components of the factors consisted of healthful status, physical·cognitive functions, psychosocial characteristics and productive activities. Data were collected from 2,958 elderly who has spouse and aged 65 above in KOSA Panel. Data were analyzed by Amos program 7.0 version. The statistical techniques were used descriptive statistics χ2 and covariance structural analysis. Major findings of this study were as follows; Healthful status were positively related to increasing effort on physical·cognitive functions as well as psychosocial characteristics. Physical·cognitive functions were positively and directly related to psychosocial characteristics and productive activities. Psychosocial characteristics were positively and directly related to productive activities. Physical·cognitive functions and psychosocial characteristics were increased by receiving a direct and positive effort from healthful status. Productive activities were increased by receiving a direct and positive effort from physical·cognitive functions and psychosocial characteristics. Specific and realistic measures should be prepared for successful aging not only for present elderly but also for the future elderly people. Further research should be continued and encouraged to improve the implications for the successful aging especially in korea.

A Study on the Effect of Cosmetic Advertising Model Attributes on OTT Audience-Focused on Chinese Consumer (화장품 광고 모델의 속성이 OTT 시청자에 미치는 영향 연구-중국 소비자를 중심으로)

  • Wen, Xing;Seung-Ju, Bae;Sang-Ho, Lee
    • Journal of Advanced Technology Convergence
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    • v.1 no.2
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    • pp.37-48
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    • 2022
  • This research is an empirical research of Chinese OTT Audiences on the effects of advertising model attributes on consumers' advertising perception, purchase intention, Flow and addiction. Recently, as the cosmetics market in China has grown, the role of advertising models has been highlighted, and shopping addiction caused by excessive Flow is becoming a social problem. Researchers set up a research model and tried to test which characteristics of the advertising model lead consumers to purchase, Flow and ultimately lead to addiction. Results are as follows. It was confirmed that advertisement model attributes such as recognition and attractiveness had a positive effect on viewers' advertising perception and attitude, and viewers' perceived usefulness had a positive effect on purchase intention and Flow. In addition, the purchase intention of the viewers had a positive effect on the addiction to cosmetics.

Framework for Measuring Dynamic Influence Index & Influence Factors using Social Data on Facebook (페이스북 소셜 데이터를 이용한 동적 영향 요인 및 영향력 측정 방법에 관한 프레임워크)

  • Koh, Seoung-hyun;You, Yen-yoo
    • Journal of Digital Convergence
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    • v.14 no.10
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    • pp.137-145
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    • 2016
  • The explosive growth of social networking services based on smart devices popularize these relationships and activities online in accordance with the far larger impact of this on the real life offline, the interest and importance for the online activity is increasing. In this study, factors affecting the SNS activity are defined by object, user, influence direction, influence distance and proposed a method to measure organic terms in effect between the SNS users. Influence Direction and Influence Strength (or Distance) are elaborated by using the existing influence measurement element such as structured data - the number of friends, the difference between the number of contacts - and the new influence measurement element such as unstructured data - gap between the former time and the latter time, preference and type of response behavior - that occur in social network service. In addition, the system for collecting and analysing data for measuring influence from social network service and the process model on the method for measuring influence is tested by using sample data on Facebook and explained the implementation probability.

An Empirically Study on the Adoption of Mobile Wireless Technology(MWT): Social and Cognitive Influence Process (무선이동기술(Mobile Wireless Technology) 수용 및 이용의 사회적, 경험적 영향과정에 관련된 요소들에 대한 연구)

  • Kim, Sang-Hyun;Jung, Hee-Jung
    • Information Systems Review
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    • v.8 no.3
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    • pp.81-103
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    • 2006
  • Given the increasing of adoption of use of Mobile Wireless Technology(MWT), this study aims at investigating the key influencing determinants of individuals' MWT adoption and use. Based on the Technology Acceptance Model(TAM), the research model proposed new constructs and casual relations, Perceived Safety(PS), Perceived Costs(PC), Company's Willingness to Fund(CWF), and Experience(E) as a moderator. The model was tested using Structural Equation Modeling(SEM) using AMOS 5.0 analysis on the sample collected from 387 MBA and Executive MBA students of several domestic and foreign universities. The results show that not only the variables, except Perceived Usefulness, in the original TAM model, but also new variables in the research model had a significant influence on other variables. The implications of the findings suggest a new theoretical framework for future IS/IT research and offers suggestions that the developers of MWT should consider regarding the technology

A Study on the Effect of Social Psychological Factors on Internet Addiction (사회 심리적 요인이 인터넷 중독에 미치는 영향에 관한 연구)

  • Kim, Jung-Yul;Lee, Sung-Jin
    • Journal of the Korea Society of Computer and Information
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    • v.14 no.12
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    • pp.245-254
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    • 2009
  • New research on internet addiction identifies online users who became hooked on internet online games, chatting, and even internet shopping only to see their lives become increasingly unmanageable because of the Internet. The purpose of this study is to examine the causal relationship between internet addiction and social psychological factors of college students. This study model used four themes(self-esteem, self-efficacy, family relationships, stress) in order to identify the effect of social psychological factors on internet addiction. The result of this study identified that self-esteem, self-efficacy, stress have a significant effect on internet addiction. Future areas for studying internet addiction are continuously discussed.