• Title/Summary/Keyword: 사회적 미디어

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Application and Effect of Remediation in Web Design (웹 디자인에서의 리미디에이션의 활용과 효용)

  • 서현석;서종환
    • Archives of design research
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    • v.17 no.2
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    • pp.113-122
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    • 2004
  • Modern society came to enjoy dramatically advanced information technologies by the digitalization of New Media with the improvement of communication technologies and interaction between various information system and technologies. New service by web, not only text but image, audio and moving image have opened new experience possible for us. The development was possible because the web has characteristics of media making Remediation of various media possible. The web has remediated newspaper, magazines, TV, audio, movie by taking them, competing with them, attacking them and absorbing them. As a result, now we can enjoy various characteristics of different media at the Web. This study is to look into the effectiveness of Remediation at web design through various case studies. This study also is to seek more effective methods of expressions in the web and future improvement direction.

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The Effects of Gay Media Exposure on Chinese Young Adults' Attitude towards Same-Sex Relationships (동성애 관련 미디어 이용이 동성애에 대한 태도에 미치는 영향 : 중국 18-22세 청년 대상으로)

  • Zhao, Linghan;Lee, Yoon;Lee, Hye Eun
    • The Journal of the Korea Contents Association
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    • v.21 no.4
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    • pp.123-136
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    • 2021
  • While same-sex marriage is officially legal in 28 countries, widespread discrimination continues against people in the LGBTQ community in Confucian Asian countries. This study examines how media exposure affects attitudes towards gay men using the cultivation theory in China, where LGBTQ issues are still censored in media. Moreover, this study looks into the immediate effect of watching gay content on attitudes towards a friend's coming out. Based on the survey of 236 young adults aged 18-22, the study results showed that heavy viewers of gay content and female had a more favorable attitude towards gay men. Furthermore, while the participants favored non-gay content, those who viewed gay content were more supportive of a friend's coming out than those who watched non-gay content. The findings indicated the cultivation effect on attitude towards same-sex relationships in a Confucian Asian country that can be used to foster a more inclusive society.

A Study on the Effectiveness of Media Based Cultural Studies - Center of creativity education of university students (미디어 기반 교양교과 효과 검증 연구 - 대학생의 창의성 교육 중심으로)

  • Kim, Seong-Won;Youn, Jeong-Jin
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.7 no.7
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    • pp.193-201
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    • 2017
  • The purpose of this study is to examine the effect of creativity education on creativity of college students through educational medium such as film, animation, documentary, cartoon, advertisement, etc. Therefore, D university in Busan Metropolitan City held a 15-week creativity program for team college students in the second semester of 2016 "creative convergence". In this study, the data collected by the pre - test and post - test using the creativity questionnaire were analyzed by SPSS 18.0 program. The results of this study are as follows. First, the creativity of college students showed a significant difference in problem solving ability scores in the curriculum for media literacy. Second, the creativity of university students showed a significant difference in creative tendency score in media literacy curriculum. The fact that various media such as movies, animations, documentaries, cartoons, advertisements, etc. are educational media that can be easily accessed in everyday life, suggests that the improvement of creativity suggests educational effects to college students and future students.

A Study on the Relationship between Social Media ESG Sentiment and Firm Performance (소셜미디어의 ESG 감성과 기업성과에 관한 연구)

  • Sujin Park;Sang-Yong Tom Lee
    • Journal of Intelligence and Information Systems
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    • v.29 no.3
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    • pp.317-340
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    • 2023
  • In a business context, ESG is defined as the use of environmental, social, and governance factors to assess a firm's progress in terms of sustainability. Social media has enabled the public to actively share firms' good and/or bad deeds, increasing public interest in ESG management. Therefore, this study aimed to investigate the association of firm performances with the respective sentiments towards each of environmental, social, and governance activities, as well as comprehensive ESG sentiments, which encompass all environmental, social, and governance sentiments. This study used panel regression models to examine the relationship between social media ESG sentiment and the Return on Assets (ROA) and Return on Equity (ROE) of 143 companies listed on the KOSPI 200. We collected data from 2018 to 2021, including sentiment data from a variety of social media channels, such as online communities, Instagram, blogs, Twitter, and other news. The results indicated that firm performance is significantly related to respective ESG and comprehensive ESG sentiments. This study has several implications. By using data from various social media channels, it presents an unbiased view of public ESG sentiment, rather than relying on ESG ratings, which may be influenced by rating agencies. Furthermore, the findings can be used to help firms determine the direction of their ESG management. Therefore, this study provides theoretical and practical insights for researchers and firms interested in ESG management.

The roles of perception and attitudes toward media reports of suicides in social learning effects (자살보도에 대한 지각과 인식: 사회학습효과의 검증)

  • Joonsung Bae ;Taekyun Hur
    • Korean Journal of Culture and Social Issue
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    • v.16 no.2
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    • pp.179-195
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    • 2010
  • Media reports of suicides has been found to increase suicide cases that were temporally and spacially proximal to the reports, but the psychological mechanisms, social learning, underlying the negative effects was not directly tested. The present study examined the cognitive processes of social learning that media reports of suicides, especially positive contents toward suicides, might change people's perception, memory, and attitudes toward suicides positively and subsequently increase subsequent suicide intentions and behaviors. Through an internet survey, 300 adults reported their perception, memory, and attitudes toward news reports of suicides, and rated whether the suicides were described positively or negatively in the reports. Finally they reported their suicide intentions and behaviors. The results revealed that people tended to remember more the contents of suicide reports suggested to increase copycat suicides. Also, people were found to have an ironic view to suicide reports of media that they acknowledged the dangers of suicides reports and approached the reports with curiosity. More importantly, the perception of the positive reward that suicides might achieved through suicides was related with positive attitudes toward suicides and behavioral intention to suicides. The present findings was discussed in the social learning understanding of copycat suicides and their implications for suicide-prevention strategies.

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멀티미디어 사회를 향한 위성 고정통신시스템

  • Korean Associaton of Information & Telecommunication
    • 정보화사회
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    • s.117
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    • pp.11-13
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    • 1997
  • 근년 일본의 위성통신은 방재나 이벤트 중계, CATV 프로그램, 배신 등 분야에서 서서히 이용되고 있으나, 세계적으로는 미국을 중심으로 Teledesic system 계획 등 차세대 위성통신시스템 구상이 등장하고 있다.

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Clothing rental platform that can share clothing among users (사용자간 의류를 공유할 수 있는 의류대여 플랫폼)

  • Kim, Da-Bin;Kim, A-Yeon;Kim, Tae-Hyung;Kim, Hyeon-Ji;Park, Hye-Jin;Choi, Ji-Eun;Kim, Byung-Wan;Lee, Byong-Kwon
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2021.07a
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    • pp.279-281
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    • 2021
  • 현재 코로나 19로 인한 비대면 상황이 지속되면서 온라인 쇼핑의 수요가 증가함에 따라 불필요한 의류자원 낭비 증가와 온라인 거래에서의 배송문제가 제기되고 있다. 본 논문은, 위치기반 서비스 기술을 활용한 의류를 공유할 수 있는 의류대여 서비스를 제안하고, 시스템을 구축해 봄으로써 앞에서 제기된 문제점을 해결하고자 한다. 의류대여 플랫폼을 제공하고 이용자와 대여자가 직접만나 직거래를 한다. 이로써 새로운 거래문화 형성 및 사회적 자원낭비 감소효과에 도움을 줄 수 있는 의류대여 플랫폼을 제안한다.

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A Correlation Analysis between the Social Signals of Cold Symptoms Extracted from Twitter and the Influence Factors (트위터에서 추출한 감기 증상의 사회적 신호와 영향요인과의 상관분석)

  • Yoon, Jinyoung;Kim, Seokjung;Lee, Bumsuk;Hwang, Byung-Yeon
    • Journal of Korea Multimedia Society
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    • v.16 no.6
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    • pp.667-677
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    • 2013
  • With the huge success of Social Network Services, studies on social network analysis to extract the current issues or to track the symptoms of epidemic disease are being carried out actively. On Twitter, tweets reflect people's reaction to an event and users' individual status well, so it is possible to detect an event regarding a tweet as a sensory value. Recently, social signals are used to detect the spread of illness like the flu as well as the occurrence of disaster event like an earthquake in early stages. In this paper, we set up a cold as a target event and regarded tweets as Cold Signals. To evaluate the reliability of Cold Signals, we analyzed correlations between weather factors and the cold index provided by Korea Meteorological Administration.

Technology Trends of Issue Detection and Predictive Analysis on Social Big Data (소셜 빅데이터 이슈 탐지 및 예측분석 기술 동향)

  • Lee, C.H.;Hur, J.;Oh, H.J.;Kim, H.J.;Ryu, P.M.;Kim, H.K.
    • Electronics and Telecommunications Trends
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    • v.28 no.1
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    • pp.62-71
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    • 2013
  • 최근 빅데이터 시대를 맞이하여 소셜미디어가 중요한 정보의 소통수단으로 급부상함에 따라 소셜웹 이슈 탐지 및 예측분석 기술이 큰 주목을 받고 있고, 기업 정부 등에서 정치/경제/사회문화적 이슈들에 대한 온라인 동향 분석 및 이슈 예측 기술의 수요가 급증하고 있다. 본고에서는 페이스북, 트위터 등의 소셜미디어에 대한 온라인 동향 분석 및 모니터링 기술 개발의 국내/국외 상용화 및 연구 현황을 소개한다. 또한, 사회적 동향을 분석해서 만들어진 예측모델에 기반해서 이슈의 향후 전개 과정에 대해 정량적으로 예측하는 기술 현황을 국내와 국외로 나누어 소개한다.

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Analysis of Perception of Climate Change Using Social Media (소셜미디어를 활용한 기후변화에 대한 인식변화 분석)

  • Seo, HyunJung;Yoon, Jungsub
    • The Journal of the Korea Contents Association
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    • v.22 no.9
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    • pp.29-45
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    • 2022
  • This study aims to analyze how the public perceive the climate change in South Korea. The climate change has been highlighted due to its social and environmental impact on future society during decades. In recent, the outbreak of COVID-19 alerted the causal relationship between diseases and the climate change and forced decision-makers to cope with possible future epidemics. Along with the social and political importance of the climate change, the perception and actions of the public also become significant. Thus, this study analyzes the trends in the public perception of climate change before and after the COVID-19, using social media big data from March 1, 2019 through February 28, 2022. The results show that the negative perception dominated the public's perception, but a little positive perception implies that numerous policies on the climate change may help the public convert their negative perception to the positive. This study may help the decision-makers develop future policies and strategies on the climate change and carbon neutrality by considering the demand-side perception, such as South Korean perception.