• 제목/요약/키워드: 사회적 기업

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친환경경영, 비전 및 전략

  • Korea Electronics Association
    • Journal of Korean Electronics
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    • v.25 no.7
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    • pp.10-13
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    • 2005
  • 국내외에서 환경규제가 엄격해지면서 환경이 기업경영의 덕목으로 자리 잡고 있다. 국내전자업체들의 경제적 성과중시의 환경경영과 사회적 책임을 강조하는 지속 가능경영(Sustainability Management)를 점검해본다.

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V+법률 - 양벌규정의 위헌성

  • Hwang, Seon-Ik
    • Venture DIGEST
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    • s.137
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    • pp.37-37
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    • 2009
  • 사업을 영위하다보면 종업원이 행한 행정법규 위반행위에 대하여 그 영업주에 대하여도 형벌을 부과하는 경우를 본 적이 있을 것이다. 이처럼 종업원의 비위행위로 영업주가 예상치 못한 처벌을 받는 경우가 흔하게 있었는데, 최근 헌법재판소에서 양벌규정의 위헌상 여부에 대한 결정을 내려 사회적 이목이 집중되고 있다.

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Effects of Job Characteristics and Job Stress on Job Satisfaction in ICT Convergence Venture Companies - Considering the Moderating effect of Social Support - (ICT융합벤처기업 임직원들의 직무특성과 직무스트레스가 직무만족에 미치는 영향 -사회적지원의 조절효과를 중심으로-)

  • Lee, Hyung-Kon;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.265-279
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    • 2016
  • The purpose of study was to test the effects of job characteristics and job stress on job satisfaction in the ICT Convergence Venture Companies and the moderating role of social support between job characteristics and job satisfaction. For this study, the data were collected from 15 ICT Convergence Ventures in metropolitan area by using structured questionnaires. The sample of 301 employees was selected and analyzed by hierarchical regression technique. The results showed that job characteristics had a positive effect on job satisfaction and job stress had a negative effect. And also found out social support had the moderate roles between job stress and job satisfaction except coworker support with regard to role ambiguity, whereas it did not serve as a moderate role between job characteristics and job satisfaction. The research results are summarized, the implications for ICT convergence Ventures were discussed, and the directions for future research were suggested.

ESG Management, Strategies for corporate sustainable growth : KT's company-wide goals and strategies (ESG 경영, 기업의 지속가능성장을 위한 전략 : KT의 전사적 목표와 전략)

  • Kang, Yoon Ji;Kim, Sanghoon
    • Journal of the Korea Convergence Society
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    • v.13 no.4
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    • pp.233-244
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    • 2022
  • One of the most noteworthy topics in recent corporate management is ESG(Environmental, Social, Governance). Although there are many companies that have declared ESG management, KT has declared full-fledged ESG management in 2021 and is sharing its sustainable management strategy with stakeholders. In addition, KT is strengthening ESG management by issuing ESG bonds for the first time in the domestic ICT industry. At a time when the information technology industry became more important due to COVID-19, this study attempted to examine KT's ESG management goals and strategies by dividing them into environmental, social, and governance areas. KT was aiming to achieve environmental integrity through 'environmental management', 'green competence', 'energy resources', and 'eco-friendly projects' in the environmental field. In addition, in the social field, genuine creating social value was pursued through 'social contribution', 'co-growth', and 'human rights management'. Finally, in the governance area, it was aiming for a transparent corporate management system to pursue economic reliability through 'ethics and compliance' and 'risk management'. In particular, KT was promoting its own ESG management by promoting strategies to solve environmental and social problems using AI and BigData technologies based on the characteristics of a digital platform company. This study aims to derive implications for ESG strategy establishment and ESG management development direction through KT's ESG management case in relation to ESG management, which has emerged as a hot topic.

Effects of Corporate Image Increased by Cultural Marketing on Purchase Intention -Based on University Students from Seoul and Choong-Chung Do- (기업의 문화마케팅이 기업이미지제고를 통해 구매의도에 미치는 영향 -서울, 충청 지역 대학생 중심으로-)

  • Jin, Jong-Hoon;Yang, Hae-Sool
    • The Journal of the Korea Contents Association
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    • v.8 no.4
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    • pp.147-154
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    • 2008
  • The present research relates to a study on how cultural marketing increases a corporate image and has effects on purchase intention, an object of which is to understand how a consumer perceives the image of the corporate that carried out the cultural marketing and the corporate image has effects on intention of buying products of the corporate. The research was made on 102 university students from Seoul and Choong-Chung Do and compensated by PLS(Partial Least Square)in consideration that it is not well unknown to common people and the number of those questioned is small, and the case of Kumho Asiana was selected as the corporate for the cultural marketing, which results in as follows. First, the cultural marketing has positive effects on three elements(business conduct, social conduct, and marketing image) of the corporate image, but gives an inconvincible explanation of the corporate reliability image. Second, among four corporate images, social conduct, corporate reliability and marketing image except the business conductor have positive effects on the purchase intention.

Analysis and Implication of Corporate Social Responsibility(CSR) Management of Japanese Firms (일본 기업의 사회공헌 경영의 실태분석과 시사점)

  • Kim, Hong-Gi
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.357-365
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    • 2016
  • By examining Corporate Social Responsibility (CSR) activities and investigating its current conditions of Japanese companies, which have relatively high reliability in global market and similar oriental ways of thinking in aspect of corporate culture, the study tries to suggest the direction of Korean companies' CSR. As result, the study found that Japanese companies actively participate in the array of actions of giving information about their CSR activities and collecting others opinions to promote their company and brand images. Therefore, this research suggests the following CSR implications: First, companies need to establish a responsible department and responsible system for CSR. Second, they need to reorganize business ethics. Third, companies must provide information about their CSR activities and improve the CSR awareness. Lastly, they need to make strong efforts to communicate with consumers and take actions to consumer correspondence actively.

A Study of the Development and Application of Korean Character (한국적 캐릭터의 개발과 활용에 관한연구(문구용품을 중심으로))

  • 최영옥
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.10a
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    • pp.52-53
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    • 1999
  • 1. 연구의 필요성 및 목적 우리나라의 현시점에서 캐릭터 상업의 중요성은 많이 인식되어지고 있으나 아직도 실제 캐릭터 시장의 환경은 열악하고 특히나 해외 캐릭터가 국내 캐릭터 시장의 80%를 점유하고 있는 상황에서 한국적 해학과 재치가 넘치는 독창적인 우리의 캐릭터 디자인 개발을 위하여 문구용품에 있어 캐릭터의 중요성을 연구하고 상품의 사업적 목표와 함계 사회적 교감(Social Communication)과 문화적, 교육적 측면에서의 기업의 사회적 책임의 실질적 이행이라는 목표달성과 함께 매개체로서 큰몫을 할 캐릭터들을 우리의 것인 우리의 캐릭터개발과 함께 그 중요성의 인식을 고취시키고져 한다.(중략)

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A Servicism Model of the New Technology Industry Enterprise System (서비스주의 기술 산업 기업 연구)

  • Hyunsoo Kim
    • Journal of Service Research and Studies
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    • v.12 no.3
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    • pp.1-25
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    • 2022
  • This study was conducted for technology development and industrial and enterprise system design for the sustainable life of mankind. Human society is facing a crisis. As the power of mankind has increased due to the development of nuclear weapons and information and communication technologies, the risk of human society has greatly increased. The value of growth and freedom is increasing due to capitalism and democratic systems, so technological innovation is accelerating, and industries and companies are growing significantly. New technologies and industries can greatly develop human society and put it at risk. This study was conducted with the aim of redesigning technology, industry, and enterprise systems so that humans who live on Earth can be more sustainable for a longer time. It presented a practical alternative for a long-term sustainable human society. It suggested alternatives for what philosophy and methodology should be developed for the whole of humanity and in each individual national society, for developing technologies, fostering industries, and operating corporate systems. First of all, the problems of the technology development system, industrial system, and enterprise system of human society were analyzed. The characteristics and problems were analyzed in terms of sustainability of human society. The necessary and sufficient conditions for an alternative system to solve the raised problems were derived. A system that satisfies these conditions was designed and presented. The alternative system was named as a servicism system as a system based on the service philosophy. The structure, operation model, and implementation plan of the new technology industry enterprise system were presented. In the future, follow-up studies are needed to be concreted at the level of individual countries and human society as a whole.

Balancing the Fair Use of Personal Information and Data Protection (개인정보의 적절한 이용과 보호의 균형)

  • Kim, Beom-Su
    • CRM연구
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    • v.1 no.1
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    • pp.71-85
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    • 2006
  • 인터넷 웹사이트를 통한 개인정보의 대량 유통, 상품배송기관을 통한 개인정보의 유출, 명의도용, 신용정보유출 등의 정보프라이버시 침해의 사례가 많이 발표되면서, 개인정보의 적절한 이용과 정보 프라이버시(Information Privacy)의 보호에 대한 관심이 날로 높아져가고 있다. 이러한 사회 현상과 시민의 관심을 반영하여 개인정보 보호를 위한 다양한 법률과 제도가 최근에 검토되고 있다. 이 연구에서는 이름, 전화번호, 주소, 전자우편주소 등 비교적 민감하지 않은 개인정보를 기업의 마케팅이나 홍보에 이용하는 경우의 좁은 의미에서의 개인정보 보호에 초점을 맞추었다. 이러한 개인정보 및 개인정보서비스 와 관련된 법률, 정책 및 제도를 정보의 생성과 이용의 흐름 및 경제주체를 중심으로 적절한 정보의 이용이 보장 되면서 개인의 정보프라이버시가 보호될 수 있는 방안을 마련하는 방법을 체계적으로 검토하였다. 해외의 개인정보서비스 산업의 사례 조사를 통하여 향후 우리나라에서 개인정보서비스산업이 활성화되었을 때 개인의 만족증대, 실질적인 정보보호 수준의 향상, 고용창출, 기업활동의 효율화, 관련기업의 국제경쟁력 고양 등의 기대효과가 있음을 보였다. 또한, 개인정보의 적절한 이용과 보호, 그리고 정보서비스산업의 활성화를 위하여 관련 법률의 제정 및 개정, 정보보호 제도의 개발 및 효과적 운영, 장기적 정보서비스 산업 활성화 정책 수립과 단계적 추진, 활성화를 위한 정부 및 민간 재원 확보, 사회적 공감대 형성, 지속적인 연구 등을 제안한다.

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Building Index of Sustainability and Limits to Creating Shared Value in Vietnamese Coffee Industry (베트남 커피산업의 지속가능성 지표 구축과 공유가치창출의 한계)

  • Ji, Hochul;Lee, Sung-Cheol
    • Journal of the Economic Geographical Society of Korea
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    • v.21 no.4
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    • pp.289-302
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    • 2018
  • As business activities of firms for maximizing profits has resulted in increases in economic, social and environmental problems in regional geographies, they have stimulated some social activities through enhancing their public image and justifying their conducts. In fact, firms have been given concerned with a decrease in profits due to the promotion of their social activities required by local communities. However, firms are able to create shared value resulted in added value creation centering on shareholder as well as stakeholder by expanding increases in economic and social values. Therefore, the main purpose of this research is to draw an index which is able to evaluate the mechanism of virtuous circle resulted from creating shared value(hereafter CSV). At the same time, it has attempted to analyze some limits to and real effects of CSV by the index. The paper has analyzed the CSV of certificated coffee by using the index of sustainability in the Vietnamese coffee industry. The introduction of certificated coffee showed positive effects in the order of environmental, economic and social indicators. However, the structure of closed decision-making in Vinacafe, which is a state-firm, has not able to secure enough economic profits for CSV, leading to some limits to the formation of virtuous circles in the Vietnamese certificated coffee industry.