• The Journal of the Korea Contents Association
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• v.11 no.8
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• pp.331-341
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• 2011

The study empirically analyses a linear relationship between terrestrial advertising rates and viewer ratings. Consistent with the results of preceding studies, the present study finds a convex relationship between standard advertising rates and viewer ratings. However, after all other sales practices are taken into account, a linear relationship is documented between per-minute advertising revenue and viewer ratings. Absent the exact functional relationship between the two, it is hard to evaluate accurately how efficiently or inefficiently the current GS System has operated, but it tells us that a certain level of market mechanism prevailed within the system. The findings are consistent with the 1 Public-1 Private Media Representative alternative among many alternatives currently sought by the KCC should we accept the premise that the public aspect is as equally important as, if not more important than, the efficiency aspect of terrestrial broadcasting.

• The Journal of the Korea Contents Association
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• v.19 no.6
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• pp.92-104
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• 2019

This study aims to figure out perceived substitutability between video clips distributed on Naver TV cast and regular TV program. An online survey was conducted for a week on October 2017, and we collected several responses, such as viewing time, viewing motive, the extent of viewing for video clip categories, and perceived substitutability between video clips and regular TV program. The dependent variable is Naver TV cast users' perceived substitutability between video clips and regular TV program, and the independent variables are viewing time, viewing motive and viewing degree by video clip categories. With these variables, hierarchical regression was conducted. The result shows that viewing time, use motives, including personal relations, booming issue and selective use, and the extent of web-based video content viewing positively affect on Naver TV cast users' perceived substitutability.

• The Journal of the Korea Contents Association
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• v.10 no.1
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• pp.181-191
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• 2010

The number of subscribers of Broad & TV, Qook TV and My LG TV has been growing rapidly. It has been achieved at 1.7 million on August 2009. This study will focus on the viewing pattern of IP-VOD subscribers. For this research, we have interviewed 34 VOD users. According to the analyse, the VOD users prefer to watch free TV's programs, particularly variety programs, during 2 or 3 hours per view and 2 or 3 times a week. They use in general VOD service alone unlike the traditional TV viewers. Furthermore, There were single viewers who have used more than 8 hours continuously on weekend.

• The Journal of the Korea Contents Association
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• v.8 no.10
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• pp.95-103
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• 2008

Hana TV and Mega TV have been growing rapidly with IP-VOD service. The number of subscribers of both of them were 1.4 million in April 2008. Additionally, the change of viewing patterns of IPTV subscribers was predicted. Therefore, the purpose of this paper is to see how the subscribers use IP-VOD service practically. For this research, the frequency, the time and the duration of connection by genre have been analyzed on the March of 2007 and 2008. According to the result, there was a significant change quantitatively: within a year, not only the number of subscribers has doubled, but also the frequency of monthly connection has been increased 15 times. In addition, the duration of viewing per person has quadrupled. Regarding to the contents, the subscribers still prefer to watch free TV programs. However, the viewers have their own way of consuming TV programs. It has been proved that IPTV is a complementary media of free TV with a strong possibility to change the viewing patterns in the near future.

• The Journal of the Acoustical Society of Korea
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• v.8 no.5
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• pp.33-50
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• 1989

In this paper, musical tone, especially instrument tones are synthesized using nonlinear distortion technique. Nonlinear distortion is very simple but versatile method when you synthesize musical instrument tones. It basically consists of one sine oscillator and amplifier which makes distortion to Input wave. Output wave has many harmonics that can be controlled by varying shaping function, which is the transfer function of nonlinear amplifier. Shaping function Is obtained from the analyzed harmonic amplitude data. Given harmonics amplitudes, Chebyshev polynomial is used to produce the shaping function that exactly makes the given harmonics at steady state. We contructed non -real time nonlinear distortion synthesizer program running at IBM-PC. To quantify the satis faction of synthesised tones, listening test is carried out, and the result is presented.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.30 no.6A
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• pp.488-498
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• 2005

The DAB(Digital Audio Broadcasting) service which is based on the Eureka-147 of Europe is developed to DMB(Digital Multimedia Broadcasting) service that is divided into Terrestrial DMB and Satellite DMB. The Satellite DMB is a new broadcasting service, which will service multi-channel multimedia broadcasting by the portable receiver or the vehicle receiver. In this paper, we consider that link level performance of satellite DMB system A which is based on the COFDM(Coded Orthogonal Division Multiplexing). It uses the OFDM method which is sensitive to nonlinearity, so we analyze the effect of the HPA(High Power Amplifier) nonlinearity. And then we define the appropriate back-off value by performing the link level simulation considering back-off effect. Also we consider the effect of frequency and time offset, and then confirm the overall link level performance by analyzing and verifying a suitable synchronization method for satellite DMB system A.

• Journal of the Korean Society for Railway
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• v.12 no.2
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• pp.267-275
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• 2009

Max-plus algebra is a nonlinear system comprised of two operations, maximization (max) and addition (Plus), which are corresponding to the addition and the multiplication in conventional algebra, respectively. This methodology is applicable to many discrete event systems containing the state transition with the maximization and addition operation. Timetable with connection is one of such systems. We present the method based on max-plus algebra, which can make up timetable considering transfer and analyse its stability and robustness. In this study, it will be shown how to make up the timetable of the urban train and analyse its stability using Max-Plus algebra.

• Journal of Satellite, Information and Communications
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• v.11 no.2
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• pp.48-54
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• 2016

As the nonlinear viewing patterns are getting generalized, the needs for VOD service of consumers are increasing in TV, webTV. But today's VOD system is all automated, except the part for posting contents. This study proposes the method for automation of the content posting. For this we analyzed the broadcast program structures by genre in order to detect the transition point between the advertisement and the contents. It was found that regular black frames were set in the transition during fade in and out. We propose an efficient approach to automatically detect the black frames using RGB values of each frame that enable VOD content posting and replace an advertisement in VOD service.

• Journal of the Korean Applied Science and Technology
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• v.39 no.3
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• pp.433-441
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• 2022

The purpose of this study is to investigate the relationship between media engagement, media empathy, and media value of MCN sports broadcasting. To achieve this purpose, a survey was conducted on 324 MCN sports broadcast viewers. Exploratory factor analysis was performed to confirm validity, and Cronbach's α test was performed to investigate reliability. In addition, correlation analysis was performed to verify discriminant validity, and linear regression analysis was performed to verify the research hypothesis, and the following conclusions were drawn. Media engagement had a positive effect on media value. Media engagement had a positive effect on media empathy. Media empathy has a positive effect on media value.

• Journal of Broadcast Engineering
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• v.17 no.5
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• pp.817-826
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• 2012

This paper presents a robust viewpoint estimation algorithm for Moving Parallax Barrier mobile 3D display in sudden illumination changes. We analyze the previous viewpoint estimation algorithm that consists of the Viola-Jones face detector and the feature tracking by the Optical-Flow. The sudden changes in illumination decreases the performance of the Optical-flow feature tracker. In order to solve the problem, we define a novel performance measure for the Optical-Flow tracker. The overall performance can be increased by the selective adoption of the Viola-Jones detector and the Optical-flow tracker depending on the performance measure. Various experimental results show the effectiveness of the proposed method.