• Science of Emotion and Sensibility
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• v.11 no.2
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• pp.193-206
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• 2008

This paper describes to experiments on the estimation of tourist images in Busan. Preliminary tasks were performed to find out the condition of tourism souvenir and products proper to ocean city with situation in Busan. This survey analyzed by factor analysis taken in local residents, foreigners and other city. Result of factor analysis shows that the local residents and others think of Busan as similar image both. Outsider recognized Busan to tourist attractions of seaside environment and tourist facilities, and have good image of sightseeing and shopping in city. The local people remind Busan as progressive, feels sweet, activity, friendly image beside that foreign tourist remind as clean, modern, abundant, and others think as stable, changing, novelty, friendly. To abstract 8 factors among the images, take out of relevance to condition of tourist and image factors. Important factors for development of tourist industry in Busan are a feeling safe, clean, novelty in priority. And find way that enhancing image to abundant, friendly, activity were proper to tourist industry.

• International Commerce and Information Review
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• v.19 no.1
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• pp.213-234
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• 2017

This study analyzed valid samples of 707 units collected by conducting paper and online surveys on the Korean, the Chinese, the American, and the Japanese. The result showed that a significant causal relationship exists between power distance and pull motivation as well as collectivism and push motivation, which led to a conclusion that developing travel packages that can strengthen bonding of fraternal societies through various events and attractions is effective for respondents from Asian countries. On the other hand, Americans turned out to prefer practical plans, which could provide individual's needs and preferences, for example, a self-healing package. This study, using a simple survey, may have a limitation in that it does not allow the participants to express their opinions. However, the study is meaningful that it made a theoretical contribution utilizing Hofstede's cultural dimensions index, two types of motivation, and theories of customer satisfaction and revisit intention. It also has a practical implication in that it proposes the most optimal and applicable overseas travel marketing strategy by comparing cultural traits of each country.

• Journal of Preventive Medicine and Public Health
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• v.33 no.3
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• pp.313-322
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• 2000

Objectives : To estimate mumps incidence during the study period and to evaluate the completeness of case reporting. Methods : Capture-recapture methods, originally developed for counting wildlife animals, were used. The data sources were 1) the National Notifiable Communicable Disease Reporting System (NNCDRS; 848 cases), 2) the School Health Reporting System, temporarily administered by the Division of Education (SHRS; 1,026 cases), and 3) a survey of students (785 cases). We estimated the number of unobserved mumps cases by matching the three data sources and fitting loglinear models to the data. We then determined the estimated total number of mumps cases by adding this to the number of observed cases. Completeness was defined as the proportion of observed cases from each source to the total of estimated cases. Results : The total number of observed cases was 1,844 and the total number of estimated cases was 1,935 (95%, CI: $1,878\sim2,070$). The overall completeness was 43.8% of the NNCDRS, 53.0% of the SHRS, and 40.6% of the survey. However, completeness varied by area and age. Conclusion : Although the completeness of NNCDRS data appeared higher than in the past, it is difficult to generalize this result In Korea, it is possible to estimate the size of health hazards relatively cheaply and quickly, by applying capture-recapture methods to various data using a multiple data collection system.

• Proceedings of the Korea Society of Costume Conference
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• 2001.04a
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• pp.49-49
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• 2001

SP(sales promotion)전략을 지향하는 백화점은 강 한 개성으로 다양하게 변화해 가는 소비자의 욕구충 족을 위해 대 고객차원의 편의성 및 쾌적한 쇼핑환 경을 마련하며 아이디어는 항상 특별하고 새로워야 한다. SP 전략으로서의 VMD (visual merchandi sing)는 상품의 시각화계획 등 통일된 시각(visual identity) 연 출을 통해 고객의 그룹이나 개인의 취향에 맞는 타켓 마케팅 (target marketing) 으로 백 화점 은 고객 의 중심에서 그들의 삶을 윤태하게 하며 아름답고 즐거 운 소비문화를 주도해갈 수 있는 환경을 제공해야 할 것이다. 1999년 말 IMF 이후 최근 막강한 자금력과 경쟁 력을 가진 대형 외국 할인 업체의 부상과 계속되는 장기적인 경제위축으로 백화점의 마케팅활동은 기존 고객과 관련된 단기적 욕구만을 충족시키는 점에서 벗어날 수 없었다. 이렇게 심각한 경기불안과 유통환 경의 급변으로 인해 소비자의 구매력이 약화되고 매 출이 감소하는 등 백화점의 한계성과 업태간의 경쟁 이 심화되어 갈수록 진정한 서비스개념의 합리적 목 적을 띤 VMD가 SP전략의 실질적인 형태로써 존재 되어야 한다. VMD는 이러한 불경기에 대응하는 백화점의 생존 고용식 전략으로서 좀더 강하고 적극적인 글로벌 마인드 ( (global mind)를 갖고 보다 넓은 시장에 대한 장기적 안목을 필요로 한다. 특히 대 고객 감성의 글로벌화 로 광범위한 상품의 장르와 감각적인 투자로써 신 고객창출을 도모하는 한편 고객에 대한 세심한 배려 와 구체화된 전략을 통해 불황을 극복하는 등 국내 유통문화의 선진화를 가속시켜 나갈 수 있는 것이다. "손쉬운 장사벌이"라는 무책임한 사고를 버리고 철저한 고객친화의 중심에 서서 그들에게 즐거웅을 주고 풍요로운 문화의 장(場)을 마련하는 등 지금의 무한경쟁 시대에 가장 감성적인 경쟁력으로서 고객에게는 쇼핑을 통한 즐거움과 여유로움, 풍성한 정보 와 화제성, 독특한 서비스와 볼거리 등이 지속적으로 제공되어야 하며 상품의 시각화 계획인 VMD는 세 련된 드라마처럼 감동적 연출로 그 이야기가 전개되 어야한다. 고객의 구매행동을 기초로 유통시장의 무한 자유 경쟁이란 현 시점에서 판매촉진의 전략에 대한 체계 적 접근과 합목적성을 가진 VMD의 전개 방향 및 향후 백화점업계의 차별화 방안과 전략은 단순한 행 위의 출발이 아닌 주변환경과의 밀접한 연관 속에서 지극히 창조적인 예술적 자극이 요구되며 그 과정에 따른 결과적인 "반응"을 기대한다.quot;반응"을 기대한다.기대한다.

• Journal of the Korean association of regional geographers
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• v.10 no.1
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• pp.53-66
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• 2004

There are various granite landforms including block stream(natural monument No. 435) within Mt. Biseul, in Daegu city. The Daegyunsa(temple) and community of rhododendron around the summit of the mountain provide visitors many objects o( interest in cultural & ecological heritage. This paper aimed to develope nature trails of various type according to visitor's characteristics. 1) Various granite landforms develope along with the main path up the mountain(block stream-gnamma-exfoliation-poligonal cracking-talus-core stone-sheeting joint-tor-free face-high flat summit). 2) The explanatory note on terminology, origin, characteristics of geomorphic resources are developed in this paper for the first time. 3) In Consideration of the path line of flow of visitor, the best field study sites and the most effective nature trails are designed for visitor. 4) Three nature tails are designed for visitor according to the type and the length of visitor's stay.

• The Journal of the Korea Contents Association
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• v.17 no.12
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• pp.437-446
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• 2017

This research were aimed to verify possible transferring regional development's value into festival contents. It was widely known that Korean festival's theme has been relatively pale in comparing its abundancy, which were required variety of festival contents. Luckily, local residents in Cittaslow frequently host slow-themed festivals, not only to revitalize their communities but also to serve the visitors. Those phenomenon shed the light to study the culture tourism interpreters' role as the presenter of regional development value to visitors at festival setting. Total 180 of questionnaires were administered to Gimsatgat festival visitors, verifying the relationship of variables, interpreters' role, perception of festival theme, revisit intention and practice intention. Regression analysis revealed that significantly influential relations between variables. Successful interpreters will support visitors' understanding of Cittaslow value, satisfaction and practice in daily life. Theoretical /practical significances and research limitation were included.

• Culinary science and hospitality research
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• v.16 no.5
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• pp.193-207
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• 2010

This paper examined the impact of medical esthetic tourism and the recognition of Halleu consciousness (Korean wave) on tourism image, Korean food consciousness, tourist satisfaction and tourist behaviour intention to achieve the aimed purpose of the paper, pre-tested questionnaire that distributed by pre-arranged MA students to deluxe hotels and plastic surgery hospitals was questioned and filled up by Japanese and Chinese tourists who visited Korea for a medical-related purpose. For sampling technique and size, random sampling was used and 211 copies of the questionnaire were collected. Linear regression through PASW 18.0 as a main statistical analysing method was used to examine the hypothesis and the result showed that medical esthetic tourism and recognition of Halleu had positive effects on tourism image, Korean food consciousness, tourist satisfaction and tourist behavioral intention(p<0.001). In particular, the result revealed that esthetic tourism and the recognition of Halleu as the main key factors had strong effects on Korean food consciousness even though there were a number of variety components in tourism. Therefore, to make inbound medical esthetic tourism and the recognition of Halleu more stable and sustainable and make Korean food world-wide recognized, more strategic policies for a specific tourism market are required.

• The Journal of Korean Institute for Practical Engineering Education
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• v.5 no.1
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• pp.52-57
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• 2013

Because of rapid spread of the PC, many users have been enjoying a variety of content as PC. Especially in recent years, young people has increased dramatically PC usage. Young people get more easily information using a PC. Especially they relieve their stress through online games and feel another fun of virtual reality. It is obviously a good effect that they contact IT culture with rapidly developed. But young people's perspective with world is narrow because of doing more indoor activities than outdoor. Therefore we built Spot experience voucher system using smart phone application. We hope that many young people act outdoor activities. And Our product offer hybrid device by developing HTML5-based app. Thus this app will give interest of spot-experience to young-people. So If young people use this app, they can have many experience and see diverse aspects.

• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.10-17
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• 2015

Transparent LED display is providing city residents with different attractions via information services and landscape and increasing demand is detected in various areas. It is true that majority of the current demand in transparent electrode material was found and used in ITO but limitations in capacity and economic efficiency led to the need for continuous research and technology development via new materials. As a new material, metal mesh has 85% of the materials to substitute ITO and is widely used due to low-cost and high-conductive rate. Maintenance of transparent LED display utilizing metal mesh compared to existing ITO transparent display is much easier as it not only saves resources but is also economical. Thus the objective of this paper lies in proposing the utilization of metal mesh in transparent LED display prototype to enable economical use of transparent LED display technology and to expand the market and to also propose transparent LED display development method via metal mesh and manufacture a prototype based on the method. And a characteristic comparison test between ITO and metal mesh provides the possibility of using metal mesh as a transparent electrode material in transparent LED display development.

• Journal of Korean Society of Forest Science
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• v.98 no.6
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• pp.703-711
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• 2009

This study was conducted to suggest to establish more effective and differential management strategy of arboretum, through the analysis and comparison between arboretum and representative forest recreational sites. The data was collected through questionnaire at the six fields of forest recreational sites in Daegu and Gyeongsangbuk-do, 447 people who visited these forest recreational sites took part in the questionnaire. As the result of this research, arboretum was positively evaluated by the six strengths from the participants; natural area, experiences and observation activity, conservation of natural environment, promotion of health, reasonable charge of use and a lot of things to see and do. But there is the need for arboretum to develop characteristic rest culture and raise efficiency because arboretum is in keen competition with recreation forests and national parks by several characteristics.