• Title/Summary/Keyword: 베이커리

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A Study on the Age-Specific Choice Attributes and Usage Pattern of Bakery Product Purchasers - for the focus on Seoul (서울지역 소비자들의 세대별에 따른 베이커리 제품 구매 형태)

  • Lee, Sook-Eun;Han, Gyeong-Phil
    • Journal of the Korean Applied Science and Technology
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    • v.35 no.2
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    • pp.336-349
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    • 2018
  • The purpose of this study was to investigate in the gender and age choice attributes and usage pattern of Bakery Product Purchasers for the focus on seoul. The results were as follows : The findings of survey showed that in general characteristics of respondents, Out of the total 654 people, 46.6% of them were male, 53.4% of them were female, so the number of females was slightly higher than that of males. On the matter of bakery purchase attributes, in the case of food life 'taste-interest type' was the most popular with 35.6%, followed by 'health-interest type' with 35.2% and 'Convenient-interest type' with 16.8%. When purchasing bakery products, consumers had different importance factors such as taste 79.1%, nutrition 10.2%, price 6.6%, Sanitation 5.5%, in gender was a significant difference(p<0.001). In bakery-using type, franchise bakery was 71.1%, window bakery 13.3%, in-store bakery 8.4%, in gender was a significant difference(p<0.001).

베이커리 제품정보

  • Korean Bakers Association
    • 베이커리
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    • no.8 s.457
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    • pp.160-160
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    • 2006
  • '제품정보'는 베이커리 관련업체를 위한 '무료 홍보지면'입니다. 독자에게 알리고자 하는 제품이 있으면 월간 <베이커리>편집국 '제품정보 담당자'를 찾아 주십시오.

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A Study on the Income Choice Attributes and Usage Pattern of Bakery Product Purchasers (소득에 따른 베이커리 제품 구매 속성과 형태)

  • Lee, Sook-Eun;Han, Gyeong-Phil
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.2
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    • pp.343-355
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    • 2021
  • The purpose of this study was to investigate in the residence and the income choice attributes and usage pattern of Bakery Product Purchasers. The findings of survey showed that in general characteristics of respondents, Out of the total 1,235 people, 59.6% of them were women, 40.4% of them were men, so the number of females was slightly higher than that of males. On the matter of bakery purchase attributes, in the case of food life 'health-interest type' was the most popular with 40.0%. In residential areas, people living in large cities received 35.8% of the 'taste-interest type', while people living in small and medium sized cities received 45.4% of the 'health-interest type'(p<0.001), the higher the income, the more interested in your health(p<0.001). When purchasing bakery products, consumers had different importance factors such as taste 67.1%, nutrition 13.7%, price 7.8%, in residential areas was a significant difference(p<0.01). In bakery-using type, franchise bakery was 71.1%, window bakery 14.6%, in-store bakery 8.4%.

도쿄 베이커리 가이드-젊은이들이 찾는 예술과 패션의 거리 아오야마 & 하라주꾸

  • Korean Bakers Association
    • 베이커리
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    • no.9 s.338
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    • pp.122-129
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    • 1996
  • 일본 베이커리는 지하철역을 중심으로 발달하는 특징이 있다. 이번 베이커리 가이드는 아오야마를 대표하는 안델센, 동큐, 기노구니야 등 3개의 점포를 찾았다. 그리고 가로수가 길게 늘어선 오모떼산도를 따라 하라주꾸까지 최근 유행하고 있는 오픈카페를 소개한다.

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긴급취재-(주)우리밀, 베이커리 시장에 출사표 던진다

  • Korean Bakers Association
    • 베이커리
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    • no.7 s.336
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    • pp.56-58
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    • 1996
  • (주)우리밀이 베이커리 사업에 본격 착수햇다. 이는 기존 베이커리 시장에 새로운 바람을 일으킬 것으로 전망된다. '안전하고 맛있는 빵을 즐기면서 건강을 지킨다'라는 슬로건을 내걸고 기존의 프랜차이즈 업체와 동일한 중앙공급 시스템을 도입, 가맹사업을 위한 추진 드라이브에 박차를 가하고 있다.

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