• Title/Summary/Keyword: 미디어 공감

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A Study on Wearable Augmented Reality-Based Experiential Content: Focusing on AR Stone Tower Content (착용형 증강현실 기반 체험형 콘텐츠 연구: AR 돌탑 콘텐츠를 중심으로)

  • Inyoung Choi;Hieyong Jeong;Choonsung Shin
    • Smart Media Journal
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    • v.13 no.4
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    • pp.114-123
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    • 2024
  • This paper proposes AR stone tower content, an experiential content based on wearable augmented reality (AR). Although wearable augmented reality is gaining attention, the acceptance of the technology is still focused on specialized applications such as industrial sites. On the other hand, the proposed AR stone tower content is based on the material of 'stone tower' so that general users can relate to it and easily participate in it, and it is organized to utilize space in a moving environment and find and stack stones based on natural hand gestures. The proposed AR stone tower content was implemented in the HoloLens 2 environment and evaluated by general users through a pilot exhibition in a small art museum. The evaluation results showed that the overall satisfaction with the content averaged 3.85, and the content appropriateness for the stone tower material was very high at 4.15. In particular, users were highly satisfied with content comprehension and sound, but somewhat less satisfied with object recognition, body adaptation, and object control. The above user evaluations confirm the resonance and positive response to the material, but also highlight the difficulties of the average user in experiencing and interacting with the wearable AR environment.

Disintegration of Discourse in Single-parent Family and its Persuasion in the Modified Myth of Normal Family -Focusing on Narrative Analysis of KBS Documentary 'Gong-gam' - (한부모가족 담론의 균열과 변형된 정상가족 신화로의 포섭 -KBS1 다큐 공감 <아이가 행복입니다>의 서사분석을 중심으로-)

  • Kim, Hwan-Hee;Goh, Byoung-Jin
    • The Journal of the Korea Contents Association
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    • v.18 no.8
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    • pp.262-271
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    • 2018
  • The purpose of this study is to identify the aspect of the single-parent family discourse in the TV documentary. Considering the fact that the normal family myth shows limitations in reality, it is necessary to expand the single-parent family research based on various analysis subjects. For this purpose, the study conducted a narrative analysis of KBS1's documentary 'Gong-gam' (2015), which deals with single daddy and single mom's stories at the same time. Single daddy and single mom are commonly described as overcoming the 'deprived situation'. However, asymmetric description was outstanding in that single daddy is depicted as performing the role of mother as well whereas the single mom appears to be unable to perform even the mother's role. Also, the narrative in the documentary compares broken family with normal family and reproduces the fixed sex role, which considers the problem an individual area. Such description can be seen as a process of persuading them into a "modified normal family myth". However, as the fundamental problem is the absence of new discourse, the role of the media to reproduce and expand the conflicting family discourses will be important.

Analysis of usage decision factors based on the satisfaction of smart seniors using smartphone delivery applications (스마트 시니어의 스마트폰 배달 애플리케이션 만족도 기반 이용결정요인 분석)

  • Choi, Bu-Heon;Moon, Su-Ji
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.199-209
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    • 2021
  • The purpose of this study was to analyze the factors that affect the satisfaction of smart seniors using smartphone delivery applications. We established the hypothesis by dividing the factors that will affect the satisfaction of smart seniors using smartphone delivery applications into the characteristics of the delivery app and the personal characteristics of the smart senior. In order to verify the hypothesis, we surveyed adult men and women aged 50 to 65 years old who had experience using delivery apps, and we performed confirmatory factor analysis, correlation analysis, and path analysis to perform statistical processing for data analysis. The analysis results are as follows. First, we found that usefulness among the characteristics of delivery app had a statistically significant positive effect on the delivery app satisfaction of smart seniors. Second, we found that social empathy among the personal characteristics of smart seniors had a statistically significant positive effect on the delivery app satisfaction of smart seniors. Third, we found that delivery app satisfaction had a statistically significant positive effect on reuse intention. Based on research result, we suggested that in order to improve the satisfaction and use of delivery app by smart seniors, it is necessary to develop delivery app that can be usefully used by smart seniors and focus on social empathy.

Interactive Usage of Social Media for Contents Provider : Focusing on Twitter Activities of the TV Series (콘텐츠 공급자의 양방향적인 소셜 미디어 활동 연구 사례: TV 드라마 <한니발>의 트위터 활동을 중심으로)

  • Nam, Myoung Hee;You, Eun-Soon
    • Journal of Digital Contents Society
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    • v.16 no.4
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    • pp.565-573
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    • 2015
  • The development of social media in the 2000s led the unspecified individuals to band together for common interests. Social networking services served as a far-reaching tool for sharing different thoughts and interpretation of the pop culture and helped people build up close relations driven by their common interests for certain works of the pop culture. This Study introduces the TV Series as a case that displays specific patterns of communication between its producer and viewers. Producer Bryan Fuller of the Series as well as key production staffs were quite active on social networking sites with the understanding of what the audience desired and the willingness to sympathize with them, which were eagerly welcomed by the dedicated audience whose number, though, was not big. For the Hannibal production team, SNS was a means for them to just be consumers who appreciate the work instead of solely being the content provider. Their approach is quite different from unilateral marketing approaches employed in the past. Through this case, the Study aims to suggest that social networking sites serve as a powerful medium connecting producers and viewers or as an information hub, and that how interactive contents shall be delivered in the new media environment to be effective.

Electronic-Composit Consumer Sentiment Index(CCSI) development by Social Bigdata Analysis (소셜빅데이터를 이용한 온라인 소비자감성지수(e-CCSI) 개발)

  • Kim, Yoosin;Hong, Sung-Gwan;Kang, Hee-Joo;Jeong, Seung-Ryul
    • Journal of Internet Computing and Services
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    • v.18 no.4
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    • pp.121-131
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    • 2017
  • With emergence of Internet, social media, and mobile service, the consumers have actively presented their opinions and sentiment, and then it is spreading out real time as well. The user-generated text data on the Internet and social media is not only the communication text among the users but also the valuable resource to be analyzed for knowing the users' intent and sentiment. In special, economic participants have strongly asked that the social big data and its' analytics supports to recognize and forecast the economic trend in future. In this regard, the governments and the businesses are trying to apply the social big data into making the social and economic solutions. Therefore, this study aims to reveal the capability of social big data analysis for the economic use. The research proposed a social big data analysis model and an online consumer sentiment index. To test the model and index, the researchers developed an economic survey ontology, defined a sentiment dictionary for sentiment analysis, conducted classification and sentiment analysis, and calculated the online consumer sentiment index. In addition, the online consumer sentiment index was compared and validated with the composite consumer survey index of the Bank of Korea.

Practical Study on Learning Effects of University e-Learning (대학 e-러닝 학습효과에 관한 실증연구)

  • Kim, Joon-Ho
    • Information Systems Review
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    • v.12 no.3
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    • pp.19-48
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    • 2010
  • This study focused on characterizing various factors in order for learners to maintain their interests in learning and to maximize learning effects as the top priority purpose of university e-Learning, on the basis of results of conceptual studies on existing e-Learning and practical studies, and then on examining them practically. It also analyzed which factors would have greater influence on learning effects of e-Learning in general. Moreover, in comparison with existing numerous studies which examined only factor such as learning effects of e-Learning, it analyzed such things in detail according to division into three items such as learning satisfaction, learning transfer and learning recommendation. To achieve such purposes of the study, it characterized and set 3 factors such as learning contents, instructional design and user convenience on the assumption that such factors have a significant influence on learning effects of e-Learning. Moreover, the factor of learning contents includes 3 detailed elements, i.e., learning issue and objective, knowledge information, and consistency and propriety, and the factor of instructional design includes 4 detailed elements, i.e., interest and sympathy, interaction, contents presentation and explanatory strategy. Lastly, the factor of user convenience includes 2 detailed elements such as screen configuration, and check-up of contents and teaching schedule. According to analytical results, it showed all 3 factors such as learning contents, instructional design and user convenience have a significant influence on learning effects of e-Learning(i.e., learning satisfaction, learning transfer and learning recommendation). In more detail, it showed the learning issue and objective from the factor of learning contents have the greatest influence on learning satisfaction of e-Learning. Then, it is the most important to set the learning issue and objective with given priority to learners and set the learning objective estimable, in order to raise the learning satisfaction. It showed the contents presentation from the factor of instructional design on the learning transfer. Therefore, it is the most important to structuralize mutual relation and presentation orders to promote learning systematically and to let learners access to such things, for the purpose of raising the learning transfer. Moreover, it showed the interest and sympathy from the factor of instructional design has the greatest influence on the learning recommendation. Thus, it is the most important to promote learners' interests to the maximum using well-timed media, and to give a lecture enough to arouse learners' sympathy.

New Cyber Space for Literature and criticism: Applied to Social Network (문학과 비평의 새로운 사이버 공간: 소셜 네트워크의 적용)

  • Ko, In-Hwan;Jeong, Hwa-Young
    • Journal of Digital Convergence
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    • v.10 no.3
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    • pp.93-98
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    • 2012
  • Literature has showing a phenomenon of the society and the year's issue for a long time. Many critics used index to do not only understand the years' but also just literature. That is, the literature was an essential method to express the society. However, it can be different for each people to have a view point for the literary work. Therefore, people has a self-analysis for the work, and the activity affect that the it can be difficult for people to public their interest for the literary. In this paper, we make new cyber space for social network of the literary and propose a framework that people can discuss their opinion for the literary work. In that time, we make a literary work as digital content.

e-Learning Classroom using Bi-directional Education Equipment (양방향 e-Learning 교육환경 구축)

  • Kim, Hyeog-Gu
    • Proceedings of the Korean Institute of Intelligent Systems Conference
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    • 2007.04a
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    • pp.271-271
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    • 2007
  • 본 내용은 첨단 정보통신 기술을 이용하여 강의자 중심의 단방향 교육(Teaching) 환경을 학생 중심의 양방향 교육(Learning) 환경으로 개선하여 보다 창의적인 인재를 양성할 수 있는 교육환경 구축에 관한 내용이다. 우리나라를 포함한 OECD 국가들은 ICT활용 수업에 대한 필요성을 공감하고 교단 선진화를 위한 연구 및 지원을 다양하게 진행하고 있다. 학생들에게 지급하는 교과서를 인쇄매체 대신에 메모리 스틱, CD-ROM 및 인터넷을 통한 전자 매체로 대체하는 방안 등이 그 예이다. 따라서 학생들이 강의실에서 멀티미디어를 이용해 강의를 듣고, 과제를 풀며 정리된 내용을 발표하고 토론할 수 있는 양방향 수업환경이 요구된다. 그러나 컴퓨터를 활용한 수업을 진행할 때의 문제점이 강의내용을 학생들에게 효율적으로 전달하기가 어렵고, 학생들의 컴퓨터를 통제할 수 없기 때문에 수업을 이탈하는 경우가 발생되는 등 교육에 역효과가 초래된다. 본 내용에서 소개하는 양방향 수업진행 장비(드림랩)는 강의자가 학생들의 컴퓨터 모니터, 키보드 및 마우스를 자유로이 통제할 수 있어서 강의자의 화면과 음성을 실시간으로 선명하게 학생들에게 전달하고, 학생들의 내용을 모니터하고 제어할 수 있으며, 개인지도 및 수준별 그룹지도가 가능하다. 또한 강의자에게 개인적으로 질문을 할 수 있고, 학생들의 내용을 자신의 자리에서 전체 학생들에게 발표할 수도 있다. 드림랩은 순수 하드웨어로 구성되어 컴퓨터 기종이나 운영체제에 영향을 받지 않으며, 컴퓨터 자원과 네트워크 자원을 사용하지 않기 때문에 컴퓨터나 네트워크의 성능을 저하시키지 않는다. 또한 사용법이 간단하고 유지관리가 쉬운 장점 등이 있다. 따라서 컴퓨터를 활용한 수업진행이 원활하여 다양한 과목에 활용 가능하고, 학생들의 자발적인 수업 참여로 강의 중심 교육에서 자기 주도적 수업환경(T2L, Teaching to Learning)으로 자연스럽게 전환되어 교육의 질적 향상과 함께 창의적인 인재를 양성할 수 있을 것으로 기대된다.

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The Study on niche creation mechanism of drama contents based on lead users - Focussing on drama Damo fandom community (드라마 콘텐츠의 리드 유저 기반 틈새 창출(niche creation) 메커니즘 연구 - 드라마 다모(茶母) 팬덤 커뮤니티를 중심으로)

  • Chang, Yong Ho;Kong, Byoung-Hun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.5
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    • pp.2121-2130
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    • 2013
  • Based on the case study methods, the study analyzes that the countless UCC Cloud cloud is the niche creation by the lead users make process. This research show as follows. First, The Drama lovers and fan fiction writers are not only drama consumers but UCC creators/producers. By the process that the UCC and fan fiction is tailored to meet the needs of their users create fan fiction in fandom community, they create an entirely different niche from original drama. Second, the flow(drama consumption/evaluation, viewers needs/adaption, the user's creation/production) which community's creative users make sequentially coevolutes with the flow(drama information offer, intentionally supply/diffusion, derivatives production) of media companies. Third, the drama fandom community activities which is non-commercial activities form the drama ecosystem with a new paradigm, as well as form a virtuous cycle inked to the market continuously beyond fun, play, empathy.

A Case Study on Character Package Design of Japan (일본의 캐릭터패키지디자인 사례분석)

  • You, Hyun-Bea
    • Journal of Digital Contents Society
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    • v.18 no.1
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    • pp.47-54
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    • 2017
  • In this research, I analyze cases of character packages in Japane, extract the concept of design that was loved by consumers and inmates and succeeded in marketing, and aim to establish the logic and principle. In addition, in the future, when introducing and utilizing the character package design in Korea, this research intends to make a guideline for the development of objective validity and empathic package design. After identifying the design concept and finding the principle by targeting package design of five character of Tohato which mixed various media and expanded sales, I want to find out the cause of success. Therefore, I have studied the theory and principles of enterprise and creative in product strategy through case analysis of character design concept and character package design. As a result, a design that leaving the functional side, having a story, making memories, and inducing a sense of closeness was as a successful case of renewal. In the package design, in some cases, package design execution is more important under the theoretical system according to consumer behavior analysis and Promotion of bold design concept of the design for the success of that concept, deviated from the existing principle.