• Title/Summary/Keyword: 문화상품

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A Study on Livestock Symbol Representation Using Visual Information Metadata (시각정보 메타데이터를 이용한 축산 심벌 표현에 대한 연구)

  • Kim, Gok Mi
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.2
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    • pp.191-196
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    • 2018
  • Recently, consumers' taste has been diversified, consumption pattern has changed, and product package design has been gradually developed. The product packaging design should be made to be able to know the contents accurately, and it should have the charm that attracts consumers' attention and makes them want to buy the goods. In addition, product design should motivate consumers to buy according to brand naming, package layout, content expression method, taste color, as well as graphic elements that induce visual effects.The graphic elements that express the image of the contents in a package design of the product at a glance are the most essential elements to enhance the value added of the product and to induce the purchase motivation and rationalization of the consumer. This study is a study on visual image symbol image using visual information metadata in livestock products. It examines cases of various livestock packages and presents graphical elements that can visualize livestock images at a glance as metadata elements. We will pursue the premiumization of livestock products, raise brand value, and offer differentiating design strategies for economic benefits as well as potential for revitalizing the livestock market.

A Study on Product Image Analysis and Design Expression Using Flowers (꽃을 소재로 한 상품이미지분석과 디자인 표현에 관한 연구)

  • Kim, Gok Mi
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.1
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    • pp.231-236
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    • 2018
  • Flowers are one of the most natural expressions of human expression. Recently, these flowers have been applied to various kinds of products to enhance their aesthetic value and to use them as artistic materials expressing their vitality. The purpose of this study is to investigate the formative characteristics of flowers that are visually beautiful and to express them visually through the fusion of various products used in daily life. Based on this research, we study the importance of emotional design that gives satisfaction to consumers and new design expression techniques. In addition, we pursue the aesthetic value of the product with naturalness and original design sense, and develop sensibility product design expressing design sensitivity by combining floral motif with various products based on expression of decoration using image of flower. I would like to suggest the possibility of development of sensible product design.

Designs to Commercially Utilize Cultural Archetype : based on Patterns Found on the Relics from King Mooryung of Baek-je's Mausoleum (문화원형의 산업적 활용을 위한 디자인 개발 - 백제 무령왕릉 출토유물에 나타난 문양을 중심으로)

  • Kim, Duk-Yong;Shin, Jeong-Chul
    • The Journal of the Korea Contents Association
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    • v.10 no.2
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    • pp.202-214
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    • 2010
  • This paper presents plans to develop cultural archetype into a cultural industry. Though, various types of cultural products are being developed, they're not very popular to consumers and has very limited market. Reason for that is, most of these products are simple replicas of cultural assets or they are focused solely on restoring the traditions without considering trend. This study was focused on patterns found on the relics from mausoleum of king Mooryung of Baek-je. Main focus was the meaning of important patterns as generalized representation of traditional and emotional value. In addition, the study was done with the idea that developing the design of cultural products should be presented in modern style while carrying the traditional value and the story telling elements. The order of developing the design should be, first, forming process based on its original form and the elements, and developing a design motive based on the story the pattern is carrying. Then develop sample products with the motive.

Suggestions for Using Historical and Cultural Resources in Uiseong : Focusing on the Gilt-bronze Crown and the Earthenware of Jomunguk (의성 지역 역사문화자원 활용을 위한 제안 : 조문국 금동관과 토기를 중심으로)

  • Lee, Eunjoo;Kim, Migyung;Kim, Youngsun
    • 지역과문화
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    • v.6 no.3
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    • pp.79-105
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    • 2019
  • In the Geumseongsan Tumulus of the Uiseong area where the Jomunguk was existed in the Three Han Period, many relics such as metal craft ornaments and Uiseong-style earthernware were excavated. However, it is hard to find cases where the excavated relics were used to develop cultural products. In this study, symbolic relics which can express the culture of Uiseong Jomunguk were selected from excavated relics. Then, the basic design that can be applied to various cultural products were derived from symbolic relics. In order to select symbolic relics, the formative characteristics of the metal craft relics excavated from the Tablili Tumulus and the Dali Tumulus were examined. As a result, a gilt-bronze crown excavated from the Tablili Tumulus was selected as a symbolic relics. And then the basic desin was derived from the gilt-bronze crown. The basic design is expressed in the form of birds based on the bird's feather shape at the edge of the standing ornaments and the record of the Bongdae(鳳臺), the phoenix's habitat. And the application design that changed the expression of the birds' face was presented. The earthenware excavated from the Uiseong area was designed as a soil pot and applied various indoor air purification plants. The result of this study, which reinterprets and reconstructs the historical and cultural resources of the region in accordance with the modern sense, can be used as useful data for the development of cultural products of Jomunguk. Furthermore, if the design derived from the Jomunguk relics is used as a representative symbol of the area, it will be possible to derive an image of a differentiated region from other regions. Finally, it is expected that the result of this study will be a chance to re-evaluate the value of the historical and cultural resources in the region.

논단-인쇄문화의 동과 서(3)-이어령박사

  • Korean Printers Association
    • 프린팅코리아
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    • s.3
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    • pp.52-57
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    • 2002
  • 자동차가 발명되기 저에 말과 마차의 교통망이 있었던 것처럼 구텐베르크의 활자인쇄가 나타나기 전에 서양에는 필사업이 있었다는 것을 잊어서는 안된다. 인쇄기의 활자가 필사업자의 깃털 펜과 치열한 경쟁을 벌였던 것은 이미 책이 지식상품으로서 소비되는 시장이 있었기 때문이다.

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The Effects of Product Image and Evaluative Criteria on Purchase intention of Cultural Fashion Products - Focusing on Cultural Fashion Products using Baekje Traditional Culture - (패션문화상품의 이미지와 평가기준이 구매의도에 미치는 영향 - 백제의 전통문화를 활용한 패션문화상품을 중심으로 -)

  • Mi-sook Lee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.24 no.4
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    • pp.27-39
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    • 2022
  • The purposes of this study were to develop cultural fashion products using Baekje traditional culture, and to examine the effects of product image and evaluative criteria on the purchase intention of cultural fashion products using Baekje traditional culture. The subjects were 500 adult consumers from their 20s to 50s. The research method was a survey, and the instruments were four stimuli, which were developed using Baekje traditional culture, and the questionnaire, consisted of product image, evaluation criteria, purchase intention of cultural fashion products, and the subjects' demographic characteristics. For data analysis, descriptive statistics, Cronbach's α, factor analysis, and regression analysis were performed. The results of this study were as follows. First, four handkerchief designs were developed as cultural fashion products, based on the results of a preliminary investigation of consumer behaviors toward cultural fashion products and thier preference of Backje relics. Second, three factors (attractiveness, uniqueness, and gentleness) emerged for images of cultural fashion products. Third, four factors (design characteristics, tourism characteristics, cultural symbolism and practicality) emerged for the evaluation criteria for cultural fashion products. Fourth, three image factors had significant positive effects on purchase intention. Especially, attractiveness had a greater effect than others. Fifth, the four evaluative criterion factors also had significant positive effects on purchase intention. Design characteristics had the greatest effect, followed by tourism characteristics, cultural symbolism, and practicality in order.