• Title/Summary/Keyword: 만족도 지표

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An Study on the User Satisfaction of Open Access Activities in Korea (국내 오픈액세스서비스의 이용자 만족도에 관한 연구)

  • Choi, Hee-Yoon;Hwang, Hye-Kyong;Baek, Jong-Myung
    • Journal of the Korean Society for information Management
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    • v.29 no.1
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    • pp.279-302
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    • 2012
  • The purpose of this study is to analyze service quality factors that affect user satisfaction of Open Access Korea(OAK) services and to draw strategic assignments for activating open access activities in Korea through a user satisfaction survey. User satisfaction indexes were developed to measure all aspects of the OAK services. The quality index, satisfaction index, and performance index were identified in this survey. According to the survey findings, the levels of social quality and social satisfaction are relatively high, this shows the positive evaluation and expectation of researchers for OAK services. However, relatively low level is identified in the area of service process quality, and many opinions about OA contents shortage in Korea represent the importance of the national level contents development strategy. Sustainable policy support, publishing of open access journals, management of institutional repository, OA governance system, expansion of researchers' participation, construction of global collaboration system are suggested as major implications to promote open access activities in Korea.

A Study on the User Satisfaction of Public Library Users in Korea (우리나라 공공도서관의 이용자만족도에 관한 연구: 2010 공공도서관 운영 평가 이용자만족도 조사 결과를 중심으로)

  • Cha, Sung-Jong
    • Journal of the Korean Society for information Management
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    • v.28 no.1
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    • pp.285-308
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    • 2011
  • This study examines user satisfaction in public libraries nationwide. It analyzes service quality factors that affect user satisfaction of public library patrons and identify sub-factors of service quality that affect the overall user satisfaction. User satisfaction factors were developed to measure library satisfaction in all aspects of the library service. Six variables were identified, including volume of books, staff, programs, facilities, online services, and information availability. According to survey findings, general library satisfaction was strongly correlated with information availability, facilities, and staff. Relatively lower levels of satisfaction were identified in the areas of online services and programs. All six service quality factors were statistically significantly associated with user satisfaction, where information availability, facilities, and volume of books showed stronger associations than the other three factors.

Internet customer life analysis by membership pattern using life table (생명표를 이용한 회원유형별 인터넷 고객 수명 분석)

  • Park, Hee-Chang
    • Journal of the Korean Data and Information Science Society
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    • v.20 no.1
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    • pp.109-115
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    • 2009
  • Many internet companies are holding marketing activity through customer relationship management to satisfy complicated and diversified consumer demands. Use of customer lifetime value as a marketing metric tends to place greater emphasis on customer service and long-term customer satisfaction, rather than on maximizing short term sales. And so many internet companies have been interested in customer lifetime value, which is a primary key for discovery customer values to promote the competitive power in their business fields. In this paper, we apply a life table technique to lifetime analysis of internet site customers by membership pattern and provide the opportunity using revised life tables in several kinds of internet companies.

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Current Status and Policy Tasks of public Library in Seoul (서울시 공공도서관의 현주소와 정책적 과제)

  • Yoon, Hee-Yoon
    • Journal of Korean Library and Information Science Society
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    • v.49 no.2
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    • pp.1-23
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    • 2018
  • The goal of this study is to suggest policy tasks for the public library in Seoul. For this goal, researcher compared macroscopically the gap between the Seoul city and the global competitiveness city using the core index of the public library, and analyzed microscopically the level of the Seoul city and the metropolitan cities and provinces focusing on the public library infrastructure and service index. Next, researcher evaluated the public library policies by linking the "2030 Seoul City Master Plan" and the "Library and Reading Culture Revitalization Plan". Based on the results, researcher proposed branding for global knowledge culture capitals, advancement of core competencies and systems of libraries, composition of citizen centered knowledge culture ecosystem, maximization of citizen's service satisfaction and expected benefits as future-oriented policy tasks of public libraries in Seoul.

Exploring Differences of Customers' Perceptions toward Mobile Services (모바일 서비스에 대한 이용자의 품질인식 차이에 관한 연구 : 한국과 미국 이용자를 중심으로)

  • Bae, Soon-Han;Lee, Seung-Hwan;Paik, Seung-Kuk;Baek, Seung-Ik
    • The Journal of Society for e-Business Studies
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    • v.16 no.1
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    • pp.17-34
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    • 2011
  • Because the mobile services is composed of heterogeneous attributes, it is hard to find out customer's potential needs and more difficult to analyze customer's satisfaction factors toward mobile services. Therefore, this study approached this issue from a new viewpoint and applied Kano Model in analyzing customer's satisfaction and dissatisfaction factors toward mobile services. By using Kano Model, it tried to find out how differently customers perceive the mobile services. Firstly, we found out perception gaps of Korean and American customers toward mobile services. While Korean customers perceived most mobile services as indifferent service attributes, American customers perceived them as attractive service attributes. We could find main reasons of these perception differences from different national backgrounds and adoption rates of smart phones between two countries. Secondly, based on TRI scores, we categorized subjects into four groups and named as Pioneers, Explorers, Skeptics and Laggards. And then we examined the perception differences to mobile services among four groups. We found that there were no significant perception differences among four groups.

A Study of Factors Influencing University Royalty through Education Satisfaction (교육만족도를 통한 대학생들의 대학 충성도에 영향을 미치는 요인에 대한 연구)

  • Kang, Min-Chae
    • The Journal of the Korea Contents Association
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    • v.17 no.4
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    • pp.365-374
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    • 2017
  • The purpose of this study is to verify relation between satisfaction of university education and royalty based on analysis of satisfaction survey result of enrolled all students in J regional university. The university royalty in addition to drop out rate is one of the key indicators of managing university performance and it is differentiated approach that has positive perspectives. Based on satisfaction survey results, first, there was a significant difference in satisfaction by school year and grade range. Second, the analysis result of logistic regression method that had been performed to verify the construct which affecting university royalty of students show that satisfaction with lecture, academic guidance, educational environment and self management in academic life were the significant impact on royalty. Also, the decision tree analysis show that top decision factor is self-satisfaction of university life to determine university royalty.

An Efficient Cell Scheduling Scheme for GFR Service in ATM Networks (ATM 망에서 GFR 서비스를 위한 효율적인 셀 스케쥴링 기법)

  • 곽현민;김남희
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.27 no.9C
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    • pp.853-860
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    • 2002
  • In this paper, we proposed a new buffer management and cell scheduling scheme for GFR service in ATM networks. The proposed scheme is able to satisfy fairness criteria and efficient cell service in GFR. Performance analysis through the simulation presents that the proposed scheme can meet fairness 2(MCR plus equal share), which are not met by conventional scheduling mechanisms such as WRR. Also, the proposed scheme is superior to WRR about 29% in throughput and more efficency in fairness criteria.

국내 PC통신의 고객감동 성과제고 모형 및 경쟁력 향상 방안에 관한 연구

  • 오세훈;김영우;정봉주
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.10a
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    • pp.181-184
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    • 2000
  • 우리나라의 PC통신 고객은 그 동안 급속한 성장을 해왔으며, 향후에도 매년 40%이상의 높은 성장이 지속 될 것으로 예상을 하고 있다. 그러나 이러한 급격한 성장은 기본 인프라 부족과 서비스지원인력 부족으로 인한 고객의 기대충족 미흡, 불안정한 수익구조 등으로 인해 취약한 우리나라 PC통신의 경쟁 여건을 더욱더 악화시킨 것으로 우려되고 있다. 따라서 본 연구에서는 체계적인 선비투자와 최적의 경쟁여건 개선을 위하여 고객의 기대지표라고 할 수 있는 각 혁신변수들(구조적, 고객 지향적, 상징적)을 정의하고, 각각의 혁신활동들이 고객만족 퍼포먼스 축적에 어떤 영향을 미치고 있으며, 고객감동 성과제고와 PC통신 사업자들의 경쟁적 특성에 어떠한 영향을 미치는지 알아보았다. 각 경쟁력에 유의한 영향을 미치는 상관관계를 알아보기 위해 국내 주요 5개 PC통신사를 이용하는 통신관련 실무자를 대상으로 설문조사를 실시, 고객만족 퍼포먼스 축적을 통하여 고객감동에 이르는 경쟁력에 대한 가설검정과 측정변수와의 상관관계 분석을 통하여 고객만족 퍼포먼스 축적을 위해서 어떠한 혁신활동을 우선적으로 추진해야 하는지에 대한 대안을 제시하였다.

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기술창업 성과 제고를 위한 예비창업프로그램 도입에 관한 연구

  • Gil, Un-Gyu;Sim, Yong-Ho;Kim, Seo-Gyun
    • 한국벤처창업학회:학술대회논문집
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    • 2016.04a
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    • pp.79-83
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    • 2016
  • 기술창업에 대한 관심과 기대가 증가하며, 다양한 정책이 마련되었다. 창업 이후에는 다양한 지원이 마련되어 있으나, 창업 이전에 성공적인 창업을 유도하기 위한 방안이 필요한 시점이다. 이에 따라 본 연구에서는 기술 창업의 성과를 제고하고, 기업가 역량을 향상시키기 위해 예비창업프로그램 도입을 제안한다. 예비창업프로그램 도입의 근거로 본 연구에서는 예비창업프로그램의 만족도와 창업기업의 성과 간의 인과관계를 파악하기 위하여 단순 회귀 분석을 실시하였다. E 연구원의 예비창업프로그램을 거치고 법인을 설립한 기업을 대상으로 만족도 조사를 수행하였으며, 창업기업의 성과로서 고용 지표를 선택하였다. 분석 결과 예비창업프로그램이 창업기업의 성과에 긍정적인 영향을 미치는 것을 확인하였다. 따라서 예비창업프로그램 도입은 출연연 또는 대학의 연구원들에게 창업 성공을 촉진하는 기제로 작용할 수 있을 것으로 기대된다.

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A Development of Integrated Evaluation Criteria for Quality of service on Pedestrian Networks (보행자 네트워크 서비스 질 평가를 위한 통합지표 개발)

  • Kim, Tae-Ho;Park, Je-Jin;Gang, Jeong-Gyu
    • Journal of Korean Society of Transportation
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    • v.27 no.1
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    • pp.191-200
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    • 2009
  • This study develops composite indicators that is capable of estimating QOS (Quality of Service) of pedestrians by enhancing estimation for Level of Service in present transporting spaces for pedestrians that merely concerns quantitative indicators such as pedestrian flow rate, pedestrian stoppage. This paper conducts survey questionnaire to collect data. It utilizes AHP(Analytic Hierarchy Process) and ANP(Analytic Network Process). The main results show that: first, ANP is better analytic methods than AHP due to the fact that pedestrians feel repetition when they judge level of service. Second, qualitative factors such as pedestrian behaviors, maintenance, scenary for pedestrians and environments should be considered. Importance of qualitative factors is higher in residential area than other areas. I expect that using qualitative indicators and quantitative indicators is appropriate in order to estimate pedestrians' QOS.