• The Journal of the Korea Contents Association
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• v.8 no.10
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• pp.278-286
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• 2008

This study's purpose is to offer to basic data in each professional soccer team's spectator marketing strategy through researching the influence of spectators' life style on the appeal of professional soccer. This study's survey is target 500 spectators who were present at the professional soccer championship game in 2007 at Seongnam Stadium. Data analysis was done on 484 spectators's questionnaires using SPSS V. 12.0. To analyze materials the frequency, correlations, and regression analysis were used as statistic analysis techniques. The conclusion based on above study method and the result of material analysis are here below. First, the influence of spectator's life-style on the loyalty(action loyalty, attitude loyalty)of professional soccer. Second, the influence of spectator's life style on the appeal(field factor, game circumstance factor, spectating expense factor, promotion factor, entertainment factor, player factor)of professional soccer.

• Culinary science and hospitality research
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• v.16 no.3
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• pp.76-93
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• 2010

This study analyzed the dietary lifestyle among housewives and found out the effect of dietary lifestyle on consumption pattern of soybean paste. Data were collected from 312 housewives living in Gyeongnam region through a self-administered questionnaire. According to the result of the factor analysis, dietary lifestyle were categorized into five factors: health-seeking type, convenience-seeking type, safety-seeking type, popularity-seeking type, and taste-seeking type. About thirty-five percent of the respondents knew the way how to prepare soybean paste while nineteen percent did not. There were significant differences in awareness regarding how to prepare soybean paste according to healthy-seeking lifestyle, convenience-seeking lifestyle, safety-seeking lifestyle, and popularity-seeking lifestyle. Thirty-seven percent of the respondents obtained soybean paste from family or relatives, whereas twenty-six percent made it at home. The result of the multinomial logistic regression analysis showed that the factors affecting the ways of obtaining soybean paste were age, monthly household income, employment status, coresidence with parent(s), husband's parent(s), or older relative(s), dwelling types, healthy-seeking lifestyle, convenience-seeking lifestyle and safety-seeking lifestyle.

• Therapeutic Science for Rehabilitation
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• v.9 no.3
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• pp.23-34
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• 2020

Objective : Recently, the demand for wearable mobile devices for the monitoring and improvement of one's health and quality of life is increasing. Therefore, the purpose of this study is to analyze the need of potential users in order to develop mobile health based and lifestyle care application for the elderly. Methods : Participants who lived in their community and used a mobile phone were recruited. Finally, a total of 84 participants completed the survey. Data were analyzed using descriptive statistics and a t-test, which was carried out with SPSS version 25.0. Results : The application functions that users deemed important for a lifestyle care app were the number of daily steps, physical activity, blood pressure, sleep, nutrition and participation in activity. Interestingly, there was a significant difference in the importance given to the app function of participation in activities between age groups. Conclusion : This study investigated the need and preferences of potential users of health and lifestyle care application for the promotion of health among the elderly. The, findings obtained from this study could be a valuable resource for the development of lifestyle care application.

• Journal of the Korean Applied Science and Technology
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• v.37 no.5
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• pp.1418-1429
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• 2020

This study was conducted on men and women in their teens and 50s living in Seoul, Incheon and Gyeonggi-do to find out the relevance between demographic characteristics of lifestyle clusters and the characteristics of beauty salon use. To analyze the data of a total of 522 people collected, statistical processing was performed with analysis of frequency, analysis of factor, analysis of reliability, analysis of cluster, analysis of variance and analysis of cross. As a result, lifestyle group types were classified as fashion and social focus types, family-oriented types, and family-free types. These types were highly related to age, final education, and marital status among demographic characteristics, and were also found to be highly relevant to the characteristics of beauty salon use, such as beauty salon location and frequently used beauty services. The results of this study are thought to be the basic data that can be used for beauty salon marketing.

• Journal of Global Scholars of Marketing Science
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• v.15 no.2
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• pp.203-225
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• 2005

The purpose of this study is to supply basic marketing information and establish marketing strategy on local market by analyzing related using behavior of lifestyle type and buying behaviour of local residents. On this viewpoint, we focused on identifying the lifestyle, shopping behaviour, and media usage pattern. For this research, we surveyed consumers living in Jecheon city and analyzed questionnaires by multivariate statistical analysis. Through empirical analysis, we derived overall lifestyle profiles including demographic traits, media usage, leisure pattern in each lifestyle types and marketing implications.

• Therapeutic Science for Rehabilitation
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• v.12 no.4
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• pp.111-122
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• 2023

Objective : To identify the effect of lifestyle risk factors on the daily activities and cognition of the older adults in the community using the National Health Insurance Corporation 2015 geriatric cohort database. Methods : Lifestyle risk factors were defined as body mass index (BMI), smoking, drinking, vigorous exercise, moderate exercise, and walking, and basic and instrumental activities of daily living (ADL) and cognitive function variables were included in the analysis. ADL and cognitive function according to sex and age were analyzed using a t-test and one-way ANOVA. The correlation between lifestyle risk factors, ADL, and cognitive function was analyzed using Pearson's correlation analysis, and multiple regression analysis was performed to analyze their influence. Results : The factors affecting basic ADL (BADL) were sex and walking exercises, with an explanatory power of 1.7%. Instrumental ADL (IADL) included age, drinking, and walking exercises, with an explanatory power of 2.6%. Cognitive function included sex, age, BMI, vigorous exercise, and walking, with an explanatory power of 5.3%. Conclusion : Lifestyle risk factors partially affected BADLs/IADLs and cognitive function in community-dwelling older adults. This suggests the need to systematically manage lifestyle risk factors to improve and maintain the healthy lives of older adults facing biological aging.

• Journal of the Korean Applied Science and Technology
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• v.35 no.2
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• pp.378-388
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• 2018

The purpose of this study was to examine the effect of the social support on health promotion behavior and life style of elderly people participation in physical education program. Total of 284, elderly people participated in this study. Data ware analyzed by descriptive statistical analysis, reliability analysis, exploratory factor analysis, correlation analysis, and multiple regression with SPSS 18.0 ver. program. The results were as following. First, social support influenced significantly on their health promotion behaviors. Second, social support influenced significantly on their life style. Third, health promotion behavior influenced significantly on their life style.

• The Journal of the Korea Contents Association
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• v.13 no.8
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• pp.211-228
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• 2013

In this study, it has conducted the questionnaire in the Seoul, Gyeonggi Province and DaeGu, GyeongBuk Province among males and females from 30s to 60s randomly to consider if the socio-demographical variance and the life style will meaningfully affect the preference of the silver town among elderly consumers as well as the future silver consumers. SPSS Win Ver.18.0 was used to analyze the statistical management of the collected data. As a consequence, among the socio-demographic variances, it was analyzed that the academic ability and religions were meaningfully affecting the preference of the silver town statistically, and after assaying how the characteristics of the life style affects the preference of the silver town, the more the family pursues the conservative life style the lower the preference of the silver town was observed, the more the life style covets the health, safety and the materials, the higher the preference of the silver town was analyzed. In addition, it was analyzed life style and the preference of the silver town showed a difference depending on the socio-demographic variances.

• Journal of the Korean Applied Science and Technology
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• v.36 no.3
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• pp.885-897
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• 2019

The purpose of this study was to examine the effect of perceived health status on life style and resocialization of elderly people participation in sports for all program. Total of 294, elderly people participated in this study. Data ware analyzed by descriptive statistical analysis, exploratory factor analysis, reliability analysis, correlation analysis, and multiple regression with SPSS 18.0 ver. program. The results were as following. First, perceived health status influenced significantly on their life style. Second, perceived health status influenced significantly on their resocialization. Third, life style influenced significantly on resocialization.

• Journal of Digital Convergence
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• v.19 no.11
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• pp.267-278
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• 2021

This study differentiated it from previous studies by selecting Chinese lifestyle shops in the current situation where lifestyle shops are rapidly emerging due to the increase in single-person households in China and changes in consumption patterns. The purpose of this study is to present basic data for establishing VMD strategies for domestic lifestyle shops wishing to enter China through the analysis of the characteristics of VMD elements. The results of this study are as follows.The research results are as follows. In the display elements of the VMD of Chinese lifestyle shops-GAROSU, CH'IN, and Nome, the appliances and props used differentiated shapes and materials according to the product concept and design. There seemed to be a difference depending on the concept of the lifestyle shop. Also, there were differences in the form of VP and the presentation method of PP and IP in VP, PP, and IP according to the store product group and the amount of products displayed in the presentation element. In a follow-up study, it is considered meaningful to conduct a study on domestic lifestyle shops and a comparative analysis of VMD between Chinese and domestic lifestyle shops.