• Title/Summary/Keyword: 디지털콘텐츠 기술 가치

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A Study on Gamification-based Effective Digital Marketing Plan Targeting at Generation MZ (MZ세대를 겨냥한 게이미피케이션 기반 효과적인 디지털 마케팅 방안 연구)

  • Nang, Yunseo;Kim, Kyujung
    • The Journal of the Korea Contents Association
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    • v.22 no.7
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    • pp.202-215
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    • 2022
  • The purpose of this study is to identify gamification techniques and characteristics of digital marketing based on the main information communication, learning, and play of the current consumer group, and to present effective gamification digital marketing plans for the MZ generation. The summary of the research process is as follows. First, the characteristics and definitions of MZ generation and gamification were described and the concept was clarified. Second, domestic and foreign gamification cases were compared and analyzed. Studies show that we should be wary of gamification digital marketing, which fails to reflect the characteristics of the fun-seeking MZ generation by failing to organically connect the mechanisms and structures of gamification, focusing only on visible elements, such as Point, Badge, and Leaderboard. In addition, customers who lose the fun of obtaining rewards and leave because they feel that the rewards (points, badges, leaderboards) they provide are worthless should be prevented.

A Study on Design and Implementation for Web-toon Archives (웹툰 아카이브 설계 및 구축에 관한 연구)

  • Lee, Jae-Na;Kim, Yong;Oh, Hyo-Jung;Kim, Geon
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.26 no.4
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    • pp.123-149
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    • 2015
  • As a mixture of both words 'Web' and 'Cartoon'. Webtoon is a sort of cartoons that come up with development of information technology. Web-toon is not just a cartoon but an OSMU for culture industries such as movies, dramas, games and more. While Web-toon's value is increasing, activities of securing and managing it as archives seem quite slow. To preserve web-toon as a web archives and digital contents which has long-term archival value effectively web archiving system should be required. This study analyzes webtoon's type and features. Also, requirements for web archiving system are extracted from case analysis of existing digital archives. With the results, this study proposes a method to design and implement web-toon archives based on OAIS reference model.

Development of Architectural Components for Soong-Rye Gate And 3D Restoration with Building Information Modeling (건축정보모델링 방식에 의한 숭례문 부재 개발과 3D 복원)

  • Ahn, Eun-Young
    • Journal of Korea Multimedia Society
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    • v.15 no.3
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    • pp.408-416
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    • 2012
  • As increasing interests for cultural content, 3D restoration about the valuable traditional architectures is in progress, nowadays. Digital restoration is generally performed with using new IT technology and equipments such as 3D scanner. From the view points of making better use of the 3D data, the methodology for 3D restoration leaves much room for improvement. When using 3D scanner, it is possible to get precise 3D data for exterior of the building but huge data size and insufficient information for the wooden intra structure might be obstacles for using them as a source of various digital contents. In traditional wooden structure, the binding rules for corresponding architectural components are important factor for realizing the architectural culture at that times. In this paper, we develop a design tool and architectural components reflecting the wooden intra structure. Moreover, we propose a new 3D restoration method from the design tool, which is good for making contents offering useful information for processes of construction and binding rule in a real time just at a glance.

Value Chain Model to Stabilize which Low-budget Digital Film Production System (가치사슬 구조로 본 저예산 디지털 영화제작 시스템의 안정을 위한 연구)

  • Kim, Jin-Wook
    • The Journal of the Korea Contents Association
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    • v.13 no.5
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    • pp.82-89
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    • 2013
  • The phase in digital technology expedited low-budget digital film productions in the Korean film industry; hence the international film festivals circuit became the launching pad for Korean directors as they built their reputation and careers around the critical acclaim. Pieta (Kim Ki-Duk)'s Claim on Golden Lion prize at the Venice Film Festival in 2012 would be one of the splendid achievements - the festival is considered to be one of the top the international film festival. However, the increased volume of the low-budget digital film productions are not necessarily proportional to the growth in the quality of the productions. The drawbacks to the production system appeared to be the underlying cause. In attempt to approach the issue, this article explores the production system from 2000 until now. It is illustrated that the value chain model has been transformed from general ones into vertical & horizontal integrated ones. A notable example of successful indie bands-around Hongik university area-, as well the analysis on the low-budget hit productions, especially from the mid-2000's, are introduced as the case studies. The strategies that led the success, such as subsidies policy, the tax benefits on investment firms and production companies, and the aid in international film festival submissions on low-budget digital film productions, are thus examined with further suggestions.

Design and Embodiment for Constructing Mobile Medical Information System Combining Bio-sensor and IT Technology (바이오센서 기술과 IT기술을 융합한 휴대용 의료정보 시스템 구축을 위한 설계 및 구현)

  • Kim, Heon;Lee, Sung-Koo
    • Journal of Digital Contents Society
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    • v.9 no.1
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    • pp.27-31
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    • 2008
  • u-Health is a representative realization method of ubiquitous IT and it is being embossed as an industry that can make our lives abundant. Through the u-Health, the diagnosis will go beyond the restriction of space, which is based on hospital, and be positioned as a universal value in a daily life by combining diagnosis and life naturally. The purpose of this study is to suggest systematic, intelligent, mobile medical information system that has the same effect as the assistant of specialist by providing scientific and objective knowledge, which is suitable for u-Health age. Mobile medical information system can provide user with the opinion of specialist by planting the experience, knowledge and decision making process of specialist that are necessary for solving the problem requiring special medical knowledge and passing through an inference process.

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A Sturdy of Motion detection using image processing from the VR (가상현실공간에서의 영상처리를 이용한 이동패턴 추적 연구)

  • Kang Soung-Yun;Kim Yun-Ho;Kang Heau-Jo
    • Journal of Digital Contents Society
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    • v.6 no.3
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    • pp.175-178
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    • 2005
  • Wirtual reality(VR) is both one of the high-technology and main paradime in leading next genaration of 21th century. It`s application spectrum is various and lead to numorous revolotion as well as transtion in technical aspect. These change is a good procept of it`s comes to receive at real-time tracking using Web-Cam. The method research which is the possibility of doing location tracking which is accurate.

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Design and implementation of smart card-based multi-authentication mechanism for digital contents delivery (디지털콘텐츠 유통을 위한 스마트카드기반의 다중인증처리방법설계 및 구현)

  • Kim, Yong;Lee, Tae-Young
    • Journal of the Korean Society for information Management
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    • v.19 no.1
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    • pp.23-46
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    • 2002
  • With explosively increasing digital contents, library and Information center should have a new role between knowledge providers and knowledge users as information brokering organization. Electronic transaction system should be required for performing this brokering service since economic value is added to information and knowledge in information society. The developments and changes around library are keeping up with increasing building digital library and digitalizing printed sources. With the rapidly changing circumstances, the Internet is currently witnessing an explosive growth. By serving as a virtual information resource. the Internet can dramatically change the way business is conducted and Information is provided. However because of features o( the Internet like openness and information sharing, it has fundamental vulnerabilities in security issues. For Instance, disclosure of private information and line eavesdropping such as password, banking account, transaction data on network and so on are primary obstruction factors to activation of digital contents delivery on network. For high network security and authentication, this paper looks at smart card technologies and proposes multi-authentication protocol based on smart card on open network, implements and analyzes it.

An Effect on Service Satisfaction by Information Valuation Evaluation Factor in M-commerce Industry (모바일 커머스 산업에 있어서 정보가치 평가 요인이 무선인터넷 서비스 만족에 미치는 영향 연구)

  • Kim, Min-Cheol;Yang, Young-Bae;Kim, Doo-Gyung;Davaadorj, Nyamsuren
    • Journal of Digital Convergence
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    • v.8 no.3
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    • pp.95-113
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    • 2010
  • The mobile commerce (m-commerce) has very high market value unlike other technology innovation areas in IT industries and also changing rapidly. Therefore, it is fact that the development of the effective business strategy is challenging in a digital convergence era of m-commerce context. In most of the researches, m-commerce has dealt with conceptual study such as establishment of definition. There are not many studies of influence of information valuation evaluation on users' satisfaction have done so far. In this paper, we have reported a theoretical study as well as empirical analysis and examined an influence of information valuation evaluation have on users' satisfaction. A questionnaire was constructed and data were collected from 192 users of m-commerce system. The results indicated that users' satisfaction was affected by information valuation evaluation and difference between cost satisfaction and service quality satisfaction according to users' specialty.

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Investigating the Trends of Research for the Platform Work (플랫폼노동 연구 동향 분석)

  • Bang, Mi-Hyun;Lee, Young-Min
    • The Journal of the Korea Contents Association
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    • v.21 no.3
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    • pp.430-440
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    • 2021
  • We analyzed research trends of 288 Korean academic dissertations and articles regarding platform work, using topic modeling and keyword network analysis method. Research disciplines of many studies were laws, business administration, and economics fields. Thigh frequent themes were platform labor protection measures and direct or indirect effects of the sharing economy. The main keywords were digital, value, industry, and labor in terms of infrastructure and structural change. Besides, the main topics were the protection of platform workers, the values of sharing services, digital paradigm, and platform regulations. Based on the results of the analysis, we derived four implications and suggestions such as researching structural frames in macroscopic contexts, generalizing case analysis, and technology supplementation by applying average and quantitative analysis methods, researching individual competency development to realize the essential symbiotic value of sustainability, and developing customized vocational education and training programs.

A Study of the Development of Gardening Products Converged with Cultural Contents of Kongjwi Patjwi (콩쥐 팥쥐전의 문화콘텐츠를 융합한 가드닝 제품 개발 연구)

  • Choi, Jung-Hwa;Lee, Myung-Ah
    • Journal of Digital Convergence
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    • v.17 no.11
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    • pp.501-508
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    • 2019
  • Today, home gardening is in the spotlight. Therefore, the necessity of developing a new type of gardening product was raised according to the consumer's desires. This study, the contents were developed using sparrows, a helper who helped the bean rat's grain-cracking task among the characters of 'kongjwi patjwi'. The cultural contents convergence product is a lid production that is used at the end of the plant support. The fabrication method was designed using UG NX program after design research, and after printing by 3D polyjet method, mold was made and cast into silicon and resin. Through product manufacturing, we could confirm the public's interest in the possibility of new products and creativity. In the future, it is expected that the development of products incorporating cultural contents through various cultural archetypes will be activated, contributing to the enhancement of economic added value and national brand value.