• 제목/요약/키워드: 드레스 셔츠

검색결과 27건 처리시간 0.032초

드레스 셔츠 스타일 선호도(選好度)와 구매태도 분석(購買態度 分析) (A Study on the Shirt style Preference and the Shirt Purchase Attitude)

  • 구인숙
    • 패션비즈니스
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    • 제10권2호
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    • pp.40-59
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    • 2006
  • The purpose of this study was to investigate the shirt market, to find out the shirt trend in 2005 A/W, to analysis shirt style Preference, and to investigate the shirts purchase attitude according to the income, age, and occupation of the 321 respondents, for developing the possibility & strategy of the dress shirts market in men's wear for the apparel marketers and manufactures. For this study, the data obtained from 321 respondents were analyzed by descriptive statistics. The results from the study were as follows ; In 2005 A/W, Countessmara, Daks, Dupont, Renoma, and Yesac were commomly distributed in 5 department stores in Daejon and Seoul. There were seen trends that were pursuing a various fabric, colors, details, and high-touch design in shirt. Men workers prefered the Basic and Modern casual style to Soft, Sophisticated, Modern mannish, and Trendy style shirt. The 133(41.4%)respondents estimated that the important viewpoint in purchasing dress shirts was 'Design. The 212(66%) respondents estimated that they prefered the different shirt brand from their suits. And results revealed that Daks ranked best brand (13.7%), and Renoma ranked best two brand (6,5%). The 103 (32.1%) respondents estimated that they possessed the three shirts per one suits. The 201(62.6%) respondents estimated that they prefered the department store for purchasing shirt. And, the 114(35.5%) respondents estimated that the first important information source which influenced on purchasing dress shirts was the store display, next was internet(15.9%).

현대남성복에 나타난 드레스셔츠 디자인의 조형적 특성 (Formative Characteristics of Dress Shirt Design on Contemporary Men's wear)

  • 채선미
    • 대한가정학회지
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    • 제44권10호
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    • pp.79-90
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    • 2006
  • The purpose of this study was to make new suggestions for the production of high value-added, fashion goods by reviewing and synthesizing the design of dress shirts. (Ed-I've combined paragraphs here) For this study, 1491 photographs on the dress shirts were collected for analysis from men's collection$(2001\sim2006)$. Concerning the actual characteristics of men's fashion design, the following conclusions were obtained from the analysis of the dress shirts of men's collection. (Ed-I've combined paragraphs here) First, feminine ornaments such as frill, pin tuck, and embroidery can be seen in men's dress shirts and men's sexuality has changed into a softer men's image. Second, asymmetry balance using detachability are expressed in the collars, sleeves, and plackets of men's dress shirts. Third, in a very novel suggestion, a combination of two items was designed in a dress shirt and variant shirt forms were created. Fourth, formal style is mainly shown in men's shirts and the traditional classic is increasingly becoming emphasized recently

직장 남성의 춘추용 드레스 셔츠 착용 실태 및 소재 선호도 (The Wearing Practices and Subjective Fabrics Preferences for Spring and Fall Dress Shirts of Male Office Workers)

  • 김경희;최종명
    • 복식문화연구
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    • 제14권2호
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    • pp.299-309
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    • 2006
  • This study was intended to analyze the wearing practices and the subjective fabrics preferences for men's dress shirts. It was performed by means of convenience sampling survey of male office workers wearing dress shirts who were living in Seoul, Geonggi, and Chungcheong area. Collected data were analyzed by frequency analysis, cross-tabulation analysis, t-test, and ANOVA using SPSS. The results were as follows: Most of the male office workers owned 5 dress shirts, and blue color dress shirts were preferred to white one. It was shown that most of the respondents wore dress shirts at the office almost every day with necktie. The preferred sensations of the dress shirt fabrics were the soft, wrinkle-free, smooth and dry ones. There were partially significant differences according to gender and age of male office workers in the wearing practices and subjective fabrics preferences of dress shirts.

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슬림핏 드레스 셔츠 패턴 개발에 관한 연구 - 25~35세 영 어덜트 층 남성을 중심으로 - (A Study on Pattern Development of Men's Slim-fit Dress Shirt - Focus on the 25-35 aged men -)

  • 김동현;장정아
    • 한국의류산업학회지
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    • 제15권6호
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    • pp.950-962
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    • 2013
  • The purpose of this study was to develop the slim-fit dress shirt pattern. Among the published educational patterns, there were four patterns based on similar design and silhouette with slim-fit dress shirts. Then, the drafting method of those patternsBB were compared and analyzed. The subjects for wearing evaluation were three 20 to 39 aged average-sized men. After the wearing evaluation(5 Likert point scale), N pattern had been chosen as the final comparison pattern because it received the highest points. The slim-fit shirt pattern was developed based on the result of wearing evaluation. The foundation design were as following: shirt length (Stature/2-12), back length (Stature/4), armhole depth (Chest/4+1), width (Chest/4+3), Interscye; Back (Chest/6+5), Interscye; Front (Chest/6+4), width of the nape of neck (Neck/6+1=◎), height of the nape of neck (◎/3), of the front neck (◎-0.5), depth of the front neck(◎+1.5). After the wearing evaluation about researched pattern and N pattern, researched patternsBB scale points were bigger than N pattern and there were slight differences. The scale points for N patternsBB movement evaluation showed highest points on all contents. Therefore, the researched pattern is suitable for the original form of slim-fit dress shirt. The new dress shirt pattern reflected the slim-fit trend in the research expected to help educational environment and industrial site.

국내 슬림 핏 드레스 셔츠의 착의실태 및 선호도 조사 (The Actual Wearing Conditions and Preferences for Domestic Men's Slim-fit Dress Shirts)

  • 김동현;장정아
    • 한국의류산업학회지
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    • 제14권6호
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    • pp.983-991
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    • 2012
  • The purpose of this study was to provide basic reference data for the development of slim-fit dress shirts patterns for a variety of body somatotypes. For this study, a survey was conducted on the actual product conditions of slim-fit dress shirts of domestic brands(Actual wearing and purchasing conditions, fit, design preferences). The survey was conducted on 135 men in their 20s~30s. PASW Statistics 18 was used for data analysis. The result of this study are as follows : Analysis of the actual wearing conditions of dress shirts indicates that consumers own an average of 1~2 classic-fit shirts and 1~4 slim-fit shirts. These are normally worn once or twice a week, and purchased mainly at department stores, agencies, direct sales markets or outlets. With respect to the purchasing factors, price and style were the main priorities. Surveyed consumers had the greatest preference for designs with a non-darted front and a darted back, a semi-wide collar and the color white. By classifying the surveyed by somatotype, Type B preferred designs darted on both front and back, Type A preferred designs with a non-darted front and a darted back, while Type Y preferred designs non-darted on both front and back. All somatotypes displayed a preference for semi-wide collars and the color white.

시판 드레스셔츠의 치수 구분 적합성 (The Suitability of the Size Classification of Dress Shirts on the Market)

  • 한은주;권수애;최종명;송재민;임보연
    • 한국의류학회지
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    • 제39권5호
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    • pp.695-702
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    • 2015
  • This study provides basic data that are helpful to prepare a sizing system for dress shirts that improves the wearer's size fitness. The 16 different parts of the dress shirts were measured for 24 pieces of dress shirts with three kinds of size (95, 100 and 105) among the eight different brands on the market. The measurement sizes of the dress shirts analyzed the accuracy of the size information, size classification by size designation, and differences of size by brand. The results of the study were: 1. The size information of dress shirts differed from customer demand. 2. The size increments between size designations differed from each other even though measurement sizes of the dress shirts increased as the size designation increase. 3. Measurement sizes of the dress shirts were different between brands even for dress shirts of the same size designation. It is necessary that manufacturers secure an accurate and standardized sizing system and provide accurate information for the measurement sizes of dress shirts on an online shopping mall.

사무직 남성의 의복쇼핑성향과 드레스셔츠 구매실태 (Clothing Shopping Orientations and Purchasing Practices for Dress Shirts of Male Office Workers)

  • 김경희;조경숙
    • 한국생활과학회지
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    • 제14권4호
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    • pp.683-692
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    • 2005
  • This study was intended to analyze the clothing shopping orientations and purchasing practices for men's dress shirts. It was conducted by means of convenience sampling survey with male office workers who usually wear dress shirts at work and who also live in Seoul, Geonggi, and Chungcheong area. The data collected were analyzed by frequency analysis, cross-tabulation analysis, factor analysis, t-test, and ANOVA using SPSS. The results are as follows: 1) Clothing shopping orientations were classified into six factors: brand oriented; planned; enjoying; expediency oriented; negative shopping; and low price oriented. There were partially significant differences in clothing shopping orientations according to the surveyees' age. 2) The surveyees prioritized low price and expediency in clothing shopping, but they also showed low interest in brands. 3) The criteria for purchasing were in the order of size, color, comfort, and design. There were also partially significant differences in the estimation criteria for dress shirts according to marital status and age. 4) Most respondents tended to purchase 3 or 4 pieces of dress shirts a year, paying 30,000 to 50,000 won for a piece, usually at department stores. 5) When they purchase a dress shirt, they always considers its size. In the case of married men, however, it is the laundry tag that they do care about.

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드레스 셔츠 원형 설계 및 그레이딩룰에 관한 연구 (A Study on the Pattern and Grading Rule for Dress Shirts)

  • 황영미;이정란
    • 한국의류학회지
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    • 제27권1호
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    • pp.48-59
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    • 2003
  • The purposes of this research lie in developing dress shirts pattern targeting adult males between 25-34 years of age and presenting the rules of grading according to the real circumstances of dress shirts industry. The findings of this research are as follows: 1. The surveyed companies kept different size systems ranged from 5 to 18. They kept different size systems each other, and the pattern making was conducted by modification of the collar size, chest size, etc of the pattern developed through each company's know-how. All the surveyed companies were using point method of grading. 2. The method of the research pattern was to adopt N/6+1(cm) for the width of the back of the neck. N/6 for the front neck, N/6+2 for the depth of the front neck, B/6+7 for the shoulder width, B/6+5.5 for the breast width, B/4+5 for the whole width (back), B/4+4 for the whole width (front), B/4+3.5 for the depth, AH/2+0.5 for the back arm hole, AH2+1 for the front arm hole. 3. The grading rule was made after classifying the sizes into 14 centered on the standard size 40. Through the wearing test of research grading rule, 1 found the suitability of grading size 36 and 43 satisfiable.

닥스와 레노마 선호집단간(選好集團間) 드레스셔츠의 이미지지각(知覺), 패션의식(意識), 구매태도(購買態度)의 차이(差異)에 관(關)한 연구(硏究) (A Study on the Differences in the Dress shirt Image Perception, Fashion Consciousness, and the Dress shirt Purchase Attitude between the Daks group and the Renoma group)

  • 구인숙
    • 패션비즈니스
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    • 제10권1호
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    • pp.164-177
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    • 2006
  • The purpose of this study was to analyze the differences in the image perception of dress shirts, the shirts style preference, the men's fashion consciousness, the shirt purchase attitude, and the usage of the information source between the Daks group(44 respondents) and Renoma group(21 respondents), for developing the possibility and strategy of the dress shirt market in men's wear market for the apparel marketers and manufacturers. For this study, the data obtained from 65 respondents were analyzed by descriptive statistics, Pearson's simple correlation, ANOVA. The results from the study were as follows ; The 6 stimuli for image perception rated on 5 point Likert-type scales in the 12 features were evaluated by perceivers. By the best 3 features abstracted from each stimulus, the shirts styles were named, they were Basic style, Soft style, Sophisticated style, Modern casual style, Mannish style, and Trendy style. There were significant differences in the image perception of Mannish style, the preferences of shirts style, the fashion consciousness, the shirt purchase attitude, and the usage of the information source between the Daks group and Renoma group.