• Review of Culture and Economy
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• v.21 no.2
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• pp.89-109
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• 2018

This paper aims to offer a conceptual framework in the context of culture-driven city branding through strategic design from a cross-disciplinary approach. The key findings identified the followings: Firstly, the phenomenon of culture-driven city brand creation and the use of design value of primary attractions. Secondly, the impact of the design contents of new media in supporting city brand creation. Lastly, the importance of image/text relationships through applying coding theory to enhance city brand communications.

• The Journal of the Korea Contents Association
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• v.16 no.11
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• pp.477-487
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• 2016

In 1995, the filming location of the drama had been famous, and as a result it brings the effect of increasing tourists of that areas. After that, many local governments try to host the filming on their regions to be potential tourist attractions. With the same stream, Jeonju also has attempted to host International Film Festival and to set up Jeonju Film Commission and Jeonju Cinema Complex. However, although the city already has rich infrastructure facilities to make films, the city hardly tries to use the filming locations as tourist attractions. This study suggests four ways of using filming locations as tourist attractions to activate Jeonju economy and improve Jeonju's cultural image. We firstly collect social bigdata related with tourists of filming locations and tourist attractions in Jeonju from Twitter, which is the most representative SNS, and then perform frequency and trend analysis. We also investigate major factors of visits to tourist's attractions based on content analysis of tweet mentions.

• Industry Promotion Research
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• v.8 no.4
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• pp.267-276
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• 2023

Based on the tourism input-output data of five provinces and cities in China's Bohai Rim region from 2015~2021, this study analyzes the efficiency of regional tourism using DEA-BCC and DEA-Malmquist index, as well as its contribution to regional economic efficiency, and identifies factors influencing the comprehensive efficiency. The research results indicate that the comprehensive efficiency of the tourism industry in the China Bohai Sea region has reached an optimal level of 88.9%, but there is still room for improvement, with overall fluctuations. The overall productivity of the tourism industry exhibits a "U"-shaped fluctuating pattern, with growth mainly driven by technological advancements. Due to the impact of the COVID-19 pandemic, the region experienced a nearly 50% decrease in total factor productivity in 2019~2020. However, in 2021, with the implementation of various government stimulus policies, the tourism efficiency rapidly recovered to 80% of pre-pandemic levels. In terms of the impact of the tourism industry on the regional economy in the China Bohai Sea region, Hebei Province stands out as a significant contributor. Based on the aforementioned research findings, the following recommendations are proposed in three aspects: optimizing the supply structure, increasing innovation investment, and strengthening internal collaboration. These recommendations provide valuable insights for enhancing regional tourism efficiency and promoting regional synergy.

• Journal of the Korean Association of Geographic Information Studies
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• v.10 no.1
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• pp.146-157
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• 2007

Fishing villages have rich potential on account of serving as a base of fishing activities with various maritime ecosystem, culture and maritime resources as well. The object of the study is ports located in Gijang, Busan and it presents the overall development direction in ports within this area. Through systematic and well-planned developing small-sized ports, this research analyzes regional economic implications by improving settlement conditions for fishing villagers scattered around this area taking the ports' natural traits into consideration. The research correlates regional input output analysis by fishing port arrangement project with connection between inter-industries and inter-regions according to the model of input-output analysis and attempts to systematically analyze regional economic structure with the economic implication divided into production, employment and income, influenced upon by the change of political exogenous variable.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.3 no.4
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• pp.705-714
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• 1999

Modem society is an information society. This study analyzed the present state of marine information system and the analytical framework showing the study about if it is possible to construct marine information network and marine information system service. The results of this study is as follow: First, developing and complete stage, marine informations organization must be constructed. Second, the marine information policy in future must be able to unify all the areas. Third, the marine information system in future must be able to unify all the information systems. fourth, marine information systems must consist of marine-travel area, fisheries area, marine industry area, port area.

• Journal of Korea Port Economic Association
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• v.24 no.3
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• pp.37-55
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• 2008

This paper attempts to examine the effect of EXPO 2012 Yeosu on the economy of Gwangyang bay area. Based on previous successful EXPOs, We identified four major positive effects (direct economic impact, regional infrastructure developments, redevelopment of slum areas and industrial complex, and internationalization of Gwangyang bay area). Especially, EXPO 2012 Yeosu will contribute to make the job creation of 97,842 employees and promote tourism industry. To maximize the above positive effects of EXPO 2012 Yeosu, we suggest several strategic alternatives in this paper. First of all, we need to make several plans for realizing the specialized theme of EXPO 2012 Yeosu. Second, local governments should create a more favorable business environment for foreign investors. Third, we have to make the strategic tourism programs to attract foreign tourists. Finally, local governments need to make the several communication strategies of utilizing mass media and non-mass media.

• Food Science and Industry
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• v.45 no.2
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• pp.10-18
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• 2012

Maesil began to grow in Gwangyang after the old Mr. Yulsan Kim Oh-cheon brought 5,000 trees of maesil(Prunes mume) from Japan in 1931. Today, Gwangyang maesil comprises approximately 25% of total national output. Gwangyang produces a variety of foods, manufactured foods and beverages using maesil. Besides, numerous tourists came to the 15th Gwangyang International Ume Flower Culture Festival to enjoy the festival and appreciate blossoming ume flowers. More than 1.9 million people visited Blue Ume Flower Farm in Gwangyang in the year of 2010. As many visitors came to the city simultaneously, however, there occurred confusion. So, it is thought that the following measures are necessary to enhance the tourism value of Gwangyang maesil. First, a symbolic story for Gwangyang maesil or maehwa(ume flower) needs to be created. Second, snack foods for sightseers need to be developed. Third, diverse attractive elements to prolong tourists' stays are worth developing. Fourth, it is necessary for Gwangyang to hold competitions for ideas to activate tourism through maesil. Fifth, Gwangyang needs to promote collaborative development of tourist items and collaborative tourism marketing in close cooperation with neighboring cities and counties. Finally, it is worthwhile for Gwangyang to host an international fruits and seeds exposition or exhibition and it needs to strengthen active promotion and marketing suitable for the Smart Age.

• Proceedings of the Korean Society of Soil and Groundwater Environment Conference
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• 1997.11a
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• pp.145-159
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• 1997

Cheju Island is the most attractive resort area in Korea for its exotic landscape, natural beauty, and traditional culture which is quite different from that of the mainland. Until now, most of the recreational facilities and accomodations have been constructed along the coastal areas. Recently, mid-mountain area has been under very heavy development pressure because it is suitable for new sites for tourism facilities and the land price in the coastal area is very high. The mid-mountain area is the land located 200-600m above the sea level. It is a major source of water supply for the island and has exotic scenic beauty, which cannot be found in mainland but it is the area very vulnerable to water pollution Therefore, it is very important to manage this area based on the concept of environmentally sound and sustainable development in order to meet ever increasing demand for the land development The purposes of this project are: 1) to establish Geographic Information System for the whole island, 2)to formulate environmentally sound landuse plat However, There has been accuracy of the original map, defining criteria of analysis, updating of the data were identified for future tasks to be studied.

• Proceedings of the Korea Water Resources Association Conference
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• 2023.05a
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• pp.135-135
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• 2023

우리나라의 전 국토면적 중 약 63% 이상이 산지로 이루어져 있으며 이는 OECD국가 중 4위에 해당할 정도로 매우 높은 비율이다. 광활한 산지 면적의 효율적 이용을 위해 사면개발, 태양광 시설, 관광자원으로써의 활용 등이 이루어져 토양침식에 매우 취약해졌으며, 하천으로의 토사유입량이 증가하고 있다. 따라서 하천으로 유입된 유사량의 조사가 매우 중요하며, 유사량 중 입경이 큰 소류사량을 추정하기 위한 조사 장비 중 간접적 방법인 하이드로폰에 관한 국내·외 연구가 활발히 진행되고 있다. 본 연구에서는 기존 소류사량 추정 방법 중 추정식을 활용한 방법의 추정량이 많아질수록 정확도가 낮아지는 문제를 개선하기 위한 노력으로 인공신경망의 한 종류인 Convolutional Neural Networks(CNN)를 소류사량의 계측에 적용하기 위한 연구를 시도하였으며, 그 결과와 실제 소류사량의 정확도를 비교 및 분석하였다. 실험데이터를 획득하기 위하여 실내수로를 구축하였으며, Labview를 이용하여 소류사량에 대한 충돌음 이미지데이터를 취득한 후 학습을 진행한 결과, 검증데이터에 대한 정확도는 60%이상의 값으로 나타났다. 향후 추가적인 데이터 확보를 통해 정확도 향상을 위한 연구를 진행하고자 한다.

• Journal of Digital Convergence
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• v.17 no.3
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• pp.129-137
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• 2019

The purpose of this study is to investigate the effects of the actual self congruity and the ideal self congruity on positive attitudes toward city through fictitious city brand experiments. Additionally, the moderating role of city brand personality in relationship between brand-self congruity and positive attitudes are examined. This research conducted a survey after developing scenarios of two city brand personality. Frequency analysis to identify the characteristics of respondents, t-test to check the experimental manipulation, multiple regression analysis and chow test for hypothesis testing were performed through the SPSS Statistics 21 program. The self congruity of city brand had significant effects on attitudes toward city, but the moderating role of city brand personality was not significant. Theoretical and managerial implications of the findings were discussed and self congruity is an important variable in brand-consumer relationship in city brand. Finally, limitations of this study and future research directions were discussed.