• Title/Summary/Keyword: 농산업 ICT기술적특성

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The Effect of the Perception of ICT Technical Characteristics in Agricultural Industry on the Intention to Start Smart Farm: Focusing on the Mediating Effects of Effort Expectation and Acceptance Intention of Smart Farm (농산업 ICT 기술적특성에 대한 인식이 스마트팜 창업의도에 미치는 영향: 스마트팜의 노력기대와 수용의도의 매개효과 중심으로)

  • Park, Sung Geun;Heo, Chul-Moo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.3
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    • pp.19-32
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    • 2020
  • This study analyzed the effects of ICT technical characteristics of agricultural industry on smart farm entrepreneurial intention by using smart farm effort expectation and smart farm acceptance intention as mediators for smart farm pre-founders. Sub-variables of the technical characteristics of agricultural industry ICT were classified into availability, economics, data convergence and scalability. 349 questionnaires collected from pre-founders living in the country were used for empirical analysis. SPSS v22.0 and Process macro v3.4 were used to analyze the data based on serial multiple mediation model. First, economics and scalability had a positive (+) effect on start-up intention. Second, availability, economics and scalability had a significant effect on effort expectation. Third, effort expectation had a significant positive effect on acceptance intention. Fourth, acceptance intention had a significant positive effect on start-up intention. Fifth, the indirect effects of economics on start-up intention were all significant through effort expectation, through acceptance intention and through both effort expectation and acceptance intention. Sixth, the indirect effect of data convergence on start-up intention was significant through acceptance intention. Seventh, the indirect effect of scalability on start-up intention was significant through effort expectation and through both effort expectation and acceptance intention. As a follow-up study, it is necessary to study for the mediating variables other than mediators introduced in the study or the moderated mediation analysis through the conditional process model in which the moderating variable is introduced.

Smart farm development strategy suitable for domestic situation -Focusing on ICT technical characteristics for the development of the industry6.0- (국내 실정에 적합한 스마트팜 개발 전략 -6차산업의 발전을 위한 ICT 기술적 특성을 중심으로-)

  • Han, Sang-Ho;Joo, Hyung-Kun
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.147-157
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    • 2022
  • This study tried to propose a smart farm technology strategy suitable for the domestic situation, focusing on the differentiation suitable for the domestic situation of ICT technology. In the case of advanced countries in the overseas agricultural industry, it was confirmed that they focused on the development of a specific stage that reflected the geographical characteristics of each country, the characteristics of the agricultural industry, and the characteristics of the people's demand. Confirmed that no enemy development is being performed. Therefore, in response to problems such as a rapid decrease in the domestic rural population, aging population, loss of agricultural price competitiveness, increase in fallow land, and decrease in use rate of arable land, this study aims to develop smart farm ICT technology in the future to create quality agricultural products and have price competitiveness. It was suggested that the smart farm should be promoted by paying attention to the excellent performance, ease of use due to the aging of the labor force, and economic feasibility suitable for a small business scale. First, in terms of economic feasibility, the ICT technology is configured by selecting only the functions necessary for the small farm household (primary) business environment, and the smooth communication system with these is applied to the ICT technology to gradually update the functions required by the actual farmhouse. suggested that it may contribute to the reduction. Second, in terms of performance, it is suggested that the operation accuracy can be increased if attention is paid to improving the communication function of ICT, such as adjusting the difficulty of big data suitable for the aging population in Korea, using a language suitable for them, and setting an algorithm that reflects their prediction tendencies. Third, the level of ease of use. Smart farms based on ICT technology for the development of the Industry6.0 (1.0(Agriculture, Forestry) + 2.0(Agricultural and Water & Water Processing) + 3.0 (Service, Rural Experience, SCM)) perform operations according to specific commands, finally suggested that ease of use can be promoted by presetting and standardizing devices based on big data configuration customized for each regional environment.

Development of Ubiquitous Sensor Network Quality Control Algorithm for Highland Cabbage (고랭지배추 생육을 위한 유비쿼터스 센서 네트워크 품질관리 알고리즘 개발)

  • Cho, Changje;Hwang, Guenbo;Yoon, Sanghoo
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.20 no.4
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    • pp.337-347
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    • 2018
  • Weather causes much of the risk of agricultural activity. For efficient farming, we need to use weather information. Modern agriculture has been developed to create high added value through convergence with state-of-the-art Information and Communication Technology (ICT). This study deals with the quality control algorithms of weather monitoring equipment through Ubiquitous Sensor Network (USN) observational equipment for efficient cultivation of cabbage. Accurate weather observations are important. To achieve this goal, the Korea Meteorological Administration, for example, developed various quality control algorithms to determine regularity of the observation. The research data of this study were obtained from five USN stations, which were installed in Anbandegi and Gwinemi from 2015 to 2017. Quality control algorithms were developed for flat line check, temporal outliers check, time series consistency check and spatial outliers check. Finally, the quality control algorithms proposed in this study can also identify potential abnormal observations taking into account the temporal and spatial characteristics of weather data. It is expected to be useful for efficient management of highland cabbage production by providing quality-controlled weather data.