• Title/Summary/Keyword: 기업 활동 조사

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A Survey on the Engineer's Sense of Value (엔지니어의 가치관에 대한 실태 조사)

  • Rho, Tae-Cheon;Lee, So-Yee
    • Journal of Engineering Education Research
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    • v.12 no.3
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    • pp.21-30
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    • 2009
  • The purpose of this study is to survey on the engineer's sense of value. For this, we analyzed the ethic code of the engineer relation groups and executed the survey of consulting committee. The subjects of analysis were six associations related to engineer, and analysis of the ethics was done on the basis of 'four levels of engineer's ethics or sense of value'. The subjects of survey were 57 professions. The ethic code shows the most important engineer's sense of value is dignity maintenance, development of individual and social welfare as well as public service. The survey shows the most important sense of value when engineer make decisions at the present is practicality and economical efficiency. And it shows the most important sense of value when engineer make decisions in the future is practicality and economical efficiency.

A Study on Environmental Information Disclosure of Hospitals (의료기관의 환경정보공개 현황에 관한 고찰)

  • Kang, Jung-Kyu
    • Journal of Digital Convergence
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    • v.11 no.12
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    • pp.577-588
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    • 2013
  • Main purpose of this study is to suggest improvement of environmental information disclosure system and to find out counterplan for hospitals based on literal review and 41 hospitals/clinic's environmental information data(2011) released by the Korean ENV-INFO SYSTEM. The research methodology used to analyze 18 items divided between 7 for compulsory and 11 for voluntary was primarily quantitative. Research subjects was comprised of 33 general hospitals, 6 hospitals and 1 clinic. Environmental information disclosure system needs to be improved as follows: (1) enlargement of citizen participation, (2) upgrade of 'Company Overview', (3) clear definition of items, (4) unifying measure unit, (5) close verification, (6) creating standards for additional informations. The following activities are critical for hospitals: (1) reliability enhancement of hospital's data, (2) reorganization strategy & green management system, (3) water/energy reduction data accumulation, (4) greenhouse gas emission reduction planning, (5) introduction of green purchase guidelines, (6) digital publication of environmental(sustainable) report.

Influence of Hanatour International Travel Show 2012 Visitors' Participation Attitude on the Satisfaction (2012 하나투어 여행박람회 방문객의 참가태도가 만족도에 미치는 영향)

  • Lee, Kang-Wook;Chi, Myong-Won
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.489-498
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    • 2012
  • The purpose of this study is to investigate the influence of the travel show visitors' cognitive and affective attitude on the psychological and visitor satisfaction and to use as an important data to make marketing strategy and improve a company's outcome. For this study, 240 visitors from Hanatour International Travel Show are selected. And 203 valid questionnaires are analyzed. The first result was that travel show visitors' cognitive attitude have a positive influence on the psychological and visitor satisfaction. The second result was that, travel show visitors' affective attitude have a positive influence on the psychological and visitor satisfaction. As a result, it is needed to recognize that participation attitude is a main cause which has an important influence on visitors' satisfaction. In addition, it is needed to establish strategy about active maketing activity to make visitor satisfaction move to positive activity purpose and to plan travel show which has differentiated items and contents.

The Effects of Information Competency of People with Disabilities on Life Satisfaction : Mediating Effects of Social Capital (장애인의 정보화 역량이 생활만족도에 미치는 영향: 사회적 자본의 매개효과)

  • Yoo, Nari;Kim, Soung-Wan
    • Journal of Convergence for Information Technology
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    • v.10 no.9
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    • pp.111-122
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    • 2020
  • The purpose of this study is to elaborate the underlying mechanism by which information competency of those with disabilities influences their level of life satisfaction through a mediator, social capital built up through online and offline activities. To this end, the research conducts mediation analysis, comprised of three sets of regression by using the data of the "2018 Report on the Digital Divide." The results demonstrate that the information competency of those with disabilities has a significant effect on their level of life satisfaction; the higher the information competency, the greater the social capital. In addition, social capital partially mediates the relationship between information competency and life satisfaction. The policy implications from this study indicate that the efforts to improve information competency of those with disabilities should be made in a way that facilitates social interactions and community participation.

The Resource Development Strategy for Non-Profit Organization (비영리조직의 자원개발 전략에 관한 탐색적 연구)

  • Lee, Yoon-Jung
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.107-118
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    • 2012
  • This study examined the analysis of the present condition, structure of fundraising activities, the effect of resource development and strategy for nonprofit social service organizations. This study investigated the fundraising and resource development activities of 356 non-profit organizations and community welfare centers nationwide. The results showed that a period of foundation of non-profit organization and community welfare center in Korea, was 10~14 years and organized with 13~19 workers. The community welfare centers were well prepared for the internal environment for resource development system such as workers, department, management for sponsors and computer program, while others were not prepared. Their recognition for the importance of fundraising activities was higher than the satisfaction of actual condition. The non-profit organization needs management sponsors, planning, public relations, fundraising skills and preparation proposal as the theme of education for fundraising activities. Their plans of the fundraising activity were events, proposal application, fundraising focus on companies, cause-related marketing. The non-profit organization complained of the difficulty about insufficiency manpower and skills of fundraising, external resource development and a budgetary deficit.

Design Development Strategy through to IP Design Maps for Camping Car (IP 디자인 맵을 활용한 캠핑카의 외관디자인에 대한 개발전략 연구)

  • Yoon, Myung-Han
    • The Journal of the Korea Contents Association
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    • v.15 no.7
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    • pp.106-116
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    • 2015
  • Recently, growing up in social and economic development, the lifestyle of Koreans brought many changes in the form of leisure activity and influenced a lot in leisure. In particular, the establishment of the five-day work week increased the leisure time and became popular with family activities. Accordingly, the base of the leisure population expanding, people have an interest in the new way of leisure and the desire is increasing. Camping culture that increasingly take place in the tent camping now is changing into a cultural center to enjoy the camping SUV vehicle. The desire of consumers for the design of the unique exterior and interior caravan increasingly appearing as a major requirement. In this study, we propose a caravan design development strategies to meet the needs of such customers. First analyzes the hypothesis set and to identify the Overview of the caravan, and optimization of use and the problem of the user. Proceed with the design map analysis through classification of the caravan design registered in the KIPO, and proceed to the market research and patented technology to identify and to proceed with the caravan design development strategies for the various products.

e-Learning System for Disaster Prevention & Emergency Management Training Program in Japan (일본의 e-Learning System을 활용한 방재.위기관리 교육체계)

  • Lee, Ho-Dong
    • Proceedings of the Korea Contents Association Conference
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    • 2006.11a
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    • pp.372-376
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    • 2006
  • 현재 심각한 재해에 대한 임박성은 일부 관계자 이외는 감지하지 못하고 있는 것이 현실이다. 재해와 같은 위기에 관한 지식이나 이에 대처하기 위한 기술은 어린 시절부터 습득해 두어야 할 기초적 지식 및 능력이라고 생각한다. 그럼에도 불구하고 대지진 발생이 임박하고 있음을 타인의 일처럼 생각하고 있다는 점은 재해와 같은 위기를 자신의 일처럼 생각하고 어떻게 대처해야 할 것인가에 대해 스스로 생각할 수 있는 기회가 충분하지 않다는 것에서 유래한다. 즉 체계적 실천적인 방재 위기관리교육이 충분하게 실시되지 않고 있다는 점을 지적할 수 있을 것이다. 특히 지역주민의 생명 신체 재산을 보호해야 하는 지방자치단체의 소방담당직원의 실천적 대응능력은 말할 것도 없고 수장(首長)의 리스크 관리능력에 대해 의구심을 가지고 있다. 또한 지역 자체의 방재력 강화라는 관점에서는 자주방재조직 등의 지역방재리더나 지역주민 개개인의 방재능력을 향상시켜야 할 필요성이 강조되고 있다. 최근에 건설된 신관저를 계기로 변화된 방재 위기관리 시스템에 관한 정책적 동향을 살펴본다. 아울러 방재 위기관리에 대한 인재양성을 위한 교육의 일환으로 구축된 e-Learning System인 e-College의 구성 및 관련 내용을 살펴봄으로써 정책적 시사점을 도출하고자 한다. 지방자치단체의 방재 위기관리에 있어서 수장 등 간부직원의 의식과 자세가 지역의 방재력을 크게 좌우하는 것으로 볼 수 있다. 방재담당직원 소방직단원에 대한 교육과제를 들 수 있겠다. 고도로 도시화된 사회가 재해에 대한 취약성이 높아지고 있다. 지역의 방재리더, 재해자원봉사, 주민에 대한 교육과제로 도도부현, 시정촌, 대학에서 방재 위기관리 교육이 실시되고 있지만, 1999년 총리부(總理府)에서 여론조사를 보면 자주방재활동에 참가한 경험이 없는 사람이 전체 70%를 차지하고 있다. 기업에 대한 교육과제로 재해발생시에 사원이나 고객의 안전 확보, 사업의 피해경감 조기복구에 의한 경제에 대한 영향을 경감하기 위한 준비를 충실히 해야 한다.

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A Study on Blog users' Response to Blog Marketing (블로그 마케팅에 대한 이용자 인식 연구)

  • Kim, Jae-Kyeong;Kim, Hyea-Kyeong;Park, Sun-Young
    • Information Systems Review
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    • v.11 no.3
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    • pp.1-17
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    • 2009
  • A growing percentage of internet users have maintained a personal website, blog, and the articles published by blog users play important roles to other users' purchasing decision as reliable information or knowledge. Therefore blog has been recently regarded as a promising marketing tool, for the brand image campaigns and sales management of companies. However, the effect is not easy to be verified when blog users recognize it to be negative the marketing activity utilizing blogs. Hence, the purpose of this paper is to identify the relationship between the customers' blog usage level and their response to blog marketing. To such purposes, this study is designed to survey the followings on office workers; Blog Quotient as a blog usage level of customers, response to blog marketing, the relation between Blog Quotient and demographic variables, and the relation between Blog Quotient and response to blog marketing. The results show that Blog Quotient has a significant relation with customers' response to blog advertisement and a company should consider the target customers' blog usage level to plan a blog marketing strategy.

A Study on Organizational Citizenship Behaviors and Service Quality as External Effectiveness of Contact Employees for Deluxe Hotel in Seoul (특급호텔 서비스종사원의 조직적 시민행동과 역할외적 행위가 고객의 서비스품질에 미치는 영향)

  • Park, Jeong-Joon
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.215-225
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    • 2018
  • The purpose of this is to understand critical roles of contact employees' organization citizenship behaviors (OCBs) in customers' evaluation of service quality. This paper examines the relationship of employees' OCBs with job satisfaction, trust in manager, and customer's perceived service quality in deluxe hotel. The empirical results show that contact employee' job satisfaction and trust in manager are significantly related to OCB and that their active engagement in OCB has a positive relationship with the perception of service quality. Although there exists a significant common method factor possibly influencing the strength of the relationship, this factor did not affect the overall pattern of significant relationship. Another notable finding indicates that, unlike a global OCB measure, path estimates in the relationship of job satisfaction and trust to OCB variable are not similar and suggests that the multiple facets of OCBs provide more detailed information than a global OCB.

An Empirical Study on the Weight of Purchasing Factors according the Purchasing Style Using the AHP (계층분석과정을 이용한 소비자의 구매행태에 따른 구매요인별 중요도에 관한 실증적 연구)

  • Kim Shin-Joong
    • Journal of the Korea Society of Computer and Information
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    • v.10 no.5 s.37
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    • pp.259-270
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    • 2005
  • The primary research objective of this study is to evaluate a weight of purchase decision making factors according to the purchasing style. In this study, the purchasing style is classified into two categories-online shopping and offline shopping group. This study adopts the AHP method to calculate a weight of factors. For this purpose, 22 purchasing factors which affect on consumer purchasing decision making are classified into four factors - a product related factor, a convenience related factor, a purchasing risk related factor and a shopping enjoyment related factor. In this study, the weights of purchasing factors are evaluated according to 1)the purchasing style-online and offline Purchasing group, 2)the frequency of online shopping-high and low group, 3)the media used for online shopping-the TV home shopping and Internet home shopping group. The result shows that there are difference the weight of factors according to the purchasing style.

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