• Journal of Digital Convergence
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• v.18 no.6
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• pp.177-185
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• 2020

The purpose of this study is to analyze the mediation effect of organizational trust and intrinsic motivation in the relationship between emotional leadership and creativity, suggesting the importance of organizational creativity. Therefore, this study conducted a survey for employees who are working at Korean ICT firms, analyzed the relationship with 241 valid samples, and verified hypotheses using PLS-SEM. The results are as follows. First, emotional leadership had a positive effect on organizational trust. Second, organizational trust had a positive effect on the intrinsic motivation of employees. Third, intrinsic motivation had a positive impact on employees' creativity. Fourth, the organizational trust did not have a positive effect on the creativity of employees. By verifying the mediation effects of organizational trust and intrinsic motivation, this study analyzed the relationship between emotional leadership and creativity, expanding the existing studies of the leadership.

• Culinary science and hospitality research
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• v.20 no.3
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• pp.125-136
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• 2014

The purpose of this study is to provide the bakery franchise chains with practical suggestions through the analysis of the product quality that leads to customer trust and long-term reliance. For this study, I collected corresponding materials and made an inquiry survey with special emphasis on the covariance analysis to produce trustworthy results along with the analysis of factors. For the empirical analysis, among 350 copies of questionnaire distributed in the Seoul metropolitan area, 322 copies with 96% of usable response rate were used for the analyses using SPSS 18.0 and AMOS 18.0. Then, the covariance analysis was carried out for the verification of the hypotheses of the study. A summary of the results are as follows. First, texture, color and decoration, flavor and feel showed a positive effect on customer trust. Second, customer trust had a positive effect on the long-term orientation. Third, texture, color and decoration, flavor and feel showed a positive effect on the long-term orientation.

• Journal of Convergence for Information Technology
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• v.11 no.10
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• pp.115-130
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• 2021

This study is to study the overall structural relationship between work-life balance(WLB), superior trust, workplace happiness, and organizational commitment. The goal of this study is to study how WLB and superior trust affect workplace happiness, how workplace happiness affects organizational commitment, and the mediating effect of workplace happiness. Survey data were collected from incumbents working in large companies and SMEs, validity and reliability of research items were reviewed, and research hypotheses were tested using path analysis. As a result of testing the research hypothesis, WLB and superior trust have a positive (+) effect on workplace happiness, and workplace happiness has a positive (+) effect on organizational commitment. Also, job satisfaction plays a role as a partial parameter between WLB, superior trust, and organizational commitment. Based on the hypothesis test results, it was confirmed that the higher the level of WLB and superior trust, the higher the level of work satisfaction. Based on the research results, a plan was suggested for Korean corporate members to achieve workplace happiness and organizational commitment.

• Venture DIGEST
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• s.119
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• pp.24-24
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• 2008

• The Magazine for Energy Service Companies
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• s.36
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• pp.16-19
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• 2005

• Venture DIGEST
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• s.73
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• pp.26-26
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• 2005

모두 알다시피 기업의 가장 근본적인 목표는 이익창출이다. 게다가 그 이익이 최소한의 비용으로 이루어진다면 그것은 더욱 빛난다. 전통죽을 비롯해 장터국밥 등의 마케팅, 판매, 컨설팅 사업으로 이미 온라인 음식판매 부분에서는 필적할 상대가 없을 만큼 유명해진 ‘쿨앤쿨(전 에프알엠)’의 곽상준 대표는 작은 미다스의 손이다. 용돈을 벌기 위해 인터넷 장터에 뛰어 든 이후로 월 매출 1억여 원의 어엿한 사업체를 꾸리기까지, 그의 행보는 거침이 없다.

• Journal of Digital Convergence
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• v.13 no.8
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• pp.113-121
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• 2015

This study is to identify that the efforts of business ethics build customer loyalty, and it makes customers lead to purchase behavior in the viewpoint of grasping convergence effect. The survey has proved that ethical management influences consumers' purchase behaviors, and consumers' image perception and trust on corporate play parameter role in that process. This results imply that corporate's ethical management gives increase in revenue and reputation to corporate. So managers must recognize business goes on when the social legitimacy is approved by the public, and make efforts to arrange systems and programs to foster ethical management. In the future study, it is required that an analysis to differentiate target range and level of implementation of ethical management and research associated with ethical issue of high public interest.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.12
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• pp.6204-6210
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• 2013

This study examined adomestic firm's perspective on how their choice of partner selection criteria affects the mediating variables and the performance of international strategic alliances with particular reference to previous experience as a moderating variable. The findings of this study showed that the task-related and partner-related criteria are both positively related to trust and commitment but the results concerning the partner-related criteria repudiates the existing practices that domestic firms select foreign partners based on the partners' attributes because this weaken the commitment of the partnership. This study suggests that firms should revise their partner selection criteria, which will eventually lead to the more desirable performance of international strategic alliances.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.6
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• pp.3829-3836
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• 2015

The actual complaint handling response of the company serves as an important success factor for the company to reduce defection rate of customers who have complaints. In this regard, this study sought to divide the company's complaint handling response into substantial compensation, favorable employee behavior and organizational procedures, empirically verify the effects of the customer's justice perception on trust and satisfaction, and thus to present the importance of the company's actual response. To this end, the data obtained from a survey of 210 customers who filed complaints directly to the company was analyzed using SPSS and AMOS. The research results can be summarized as follows. The compensation for customers with complaints has a significant effect on justice, and the favorable employee behavior also has a significant effect on justice. In addition, the organization procedures about handling complaints have a significant effect on justice. Especially the justice as justice perception was found to affect the future behaviors of customers such as trust and satisfaction. Based on these findings, this study presented implications and suggested future research.

• Korea Trade Review
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• v.43 no.4
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• pp.219-245
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• 2018

Recently Korea affected by the US and China trade wars, has been stagnant in the global trade market. However, the global e-commerce market is growing and emerging with new trade opportunity. The purpose of this study is to derive factors of the execution of cross border electronic commerce in the global e-commerce market and to grasp the effects of these factors on firm performance and ultimately to provide policy implications for export expansion. For this purpose, we conducted a literature review to derive the factors for firm performance in the global e-commerce market. Subsequently, conceptual research model and research hypotheses were estabilished, and empirical analysis was conducted through questionnaires. As a result of the empirical analysis, trust and ICT capability have a positive effect on firm performance, and the impact of trust on firm performance depends on the level of dispute settlement. However, ICT capability does not affect firm performance. This study differs from previous studies in that it considered global e-commerce from the perspective of the enterprise and examined factors for firm performance.