• Title/Summary/Keyword: 기업의 경쟁우위

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Identifying Antecedents of Service Innovation: Based on Service-Dominant Logic and Resource-Advantage Theory (서비스 혁신의 선행요인에 관한 연구: 서비스 지배적 논리와 자원 우위 이론을 중심으로)

  • Ryu, Hyun-Sun;Han, Jin Young
    • Information Systems Review
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    • v.18 no.2
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    • pp.79-106
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    • 2016
  • Service innovation is one means of gaining an advantage in a highly competitive environment. Although numerous studies have stressed the importance of service innovation, traditional good-dominant logic is still used in service innovation literature. Furthermore, few studies have been conducted on the link between service innovation and its antecedents in terms of service-oriented approach. To fill the gap, this article theoretically and empirically examines service innovation and its antecedents and consequences. Based on service-dominant logic and resource advantage theory, the current study aims to understand the effect of antecedents on service innovation as well as to identify the effect of service innovation on firm performance (i.e., non-financial and financial performance). Three service innovation activities, namely service creation-focused innovation, service delivery-focused innovation, and customer interaction-focused innovation, and four antecedents of service innovation, including human resource management capability, collaboration capability, marketing capability, and information technology capability, are identified based on Den Hertog (2000)'s service innovation framework. By using the empirical data collected from 189 service firms in Korea, this study explores the causal relationship among antecedents, service innovation and firm performance. Findings indicate that human resource management and marketing capabilities influence the three types of service innovation, whereas collaboration and information technology capabilities have a significant effect on both service creation-focused innovation and service delivery-focused innovation. In particular, human resource management capability is strongly related to customer interaction-focused innovation. The three types of service innovation have a positive influence on non-financial performance, whereas service delivery-focused innovation and customer interaction-focused innovation positively influence financial performance. These results support the crucial effects of antecedents, such as human resource management, collaboration, marketing and information technology capabilities, on service innovation.

Effect of PMIS Quality on Intention to Use and User Satisfaction (건설 PMIS 품질이 사용의도 및 사용자 만족도에 미치는 영향)

  • Sung, Min-Woo;Kim, Ka-Ram;Lee, Seul-Ki;Yu, Jung-Ho
    • Journal of the Korea Institute of Building Construction
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    • v.12 no.1
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    • pp.122-132
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    • 2012
  • Establishing a success model of a specific information system is critical to understanding the mechanism of IS success, the various dimensions of IS performance, and the factors and their causal relations in IS success. As one of the key IT applications, the project management information system (PMIS), particularly the web-based PMIS (Web-PMIS), has played a significant role in construction management processes in Korea. However, there have been few research attempts made to construct a Web-PMIS success model. This study primarily aims to propose a Web-PMIS success model based on DeLone and McLean's IS success model, and to discuss whether or not the D&M IS success model can be applied to the construction Web-PMIS. A questionnaire was sent out to Web-PMIS users (construction managers and constructors), and 253 completed questionnaires were received. Through multi-regression analysis, it was confirmed that it is statistically acceptable to apply the D&M IS success model to the Web-PMIS. However, the explanatory power of the model is not sufficient, and some of the model factors are not statistically significant enough. Relying on the statistical analysis results, this study also discusses the development direction for the Web-PMIS success model.

A Study on the Influence of Social Capital on the Turnover Intention - Focusing on the Moderating Effect of Organizational Support Recognition - (사회적 자본이 이직의도에 미치는 영향에 관한 연구 - 조직지원인식의 조절효과를 중심으로 -)

  • Han, Na-Young;Park, Sang-Bong
    • Management & Information Systems Review
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    • v.34 no.5
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    • pp.295-312
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    • 2015
  • Companies are recently emphasizing social capital that is formed by the network and trust among organization members to secure continuous competitive edge. Social capital induces the members' adaptation and immersion through the interactions with multidimensional factors within an organization, and contributes to increasing an organization's performance by causing cooperative behaviors as a passage of communications and participation. This study analyzed the influence of social capital and organizational support recognition formed in an organization on the turnover intention, and examined the moderating effect of organizational support recognition in the relationship between social capital and turnover intention. To achieve the purpose, this research conducted a survey on small and medium sized manufacturing companies in Busan and Gyeongnam and performed an empirical analysis using hierarchical regression analysis. According to the empirical analysis, the structural and relational dimensions of social capital had a negative (-) influence on the turnover intention. Especially, the relational dimension had a huge influence on the turnover intention, showing that it is important to form trust among an organization's members through their interactions. Second, organizational support recognition also had a negative (-) influence on the turnover intention, demonstrating that attention and complete support at an organizational dimension were needed for individual members. Third, organizational support recognition appeared to mediate the relationship between social capital and the turnover intention. The higher the organizational support recognition was, the lower the negative (-) influence of the relational dimension of social capital on the turnover intention was. Based on these results, this paper discussed the theoretical and practical implications of this research as well as future assignments.

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The Effect of Attribute Alignability and Certainty on Consumer Preference (제품속성의 정렬 가능성과 확실성이 제품 선호도에 미치는 영향)

  • Kim, Soo-Young;Song, Ju-Hun;Sohn, Young-Woo
    • Science of Emotion and Sensibility
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    • v.11 no.2
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    • pp.153-172
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    • 2008
  • Products can maintain a high level of market share for many years by succeeding early in the development of a market. To overcome the benefit of pioneering a market, late entrants to the market can use differentiation strategies: developing novel attributes or enhancing preexisted attributes. In general, preexisted attributes are more memorable, but novel attributes can be weighted as heavily as preexisted attributes by contextual constraints. Based on the research of appraisal-congruent judgement, certainty appraisal dimension may affect the degree to which people engage in systematic or heuristic processing. This study examines the effects of alignability (the ease with which the attributes of one object can be aligned or mapped onto another object) of product attributes and certainty on consumer preferences for late entrants. Participants were induced to experience certainty and then completed a questionnaire. As predicted, participants induced certainty were likely to engage in heuristic processing, while participants induced uncertainty were likely to engage in systematic processing. This study provides an implication that companies should additionally consider consumers' feeling of certainty when launching a new brand.

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An Analysis of the Technical Level and Industrial Structure of the Gazelle Industry in Chungnam Province (충남 가젤산업의 기술수준분석과 산업구조분석)

  • Kim, Dae-Jung;Kim, Hak-Min
    • Journal of the Economic Geographical Society of Korea
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    • v.17 no.2
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    • pp.335-348
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    • 2014
  • This study investigates the technical level and industrial structure for the case of the Gazelle industry in Chungnam Province. As a results of the empirical study, the Gazelle industry of Chungnam Province shows a competitive position in terms of scale and growth capacity, which. in turn, provides income and tax collection effects due to the high level of industrial efficiency. Among the Gazelle industry of Chungnam Province, low-level technology industry, compared to high and middle-level technology industries, accelerates higher level of agglomeration and industrial growth, which provides a rapid change of industrial structure of the province. Theses research results imply that research and development investment in the Gazelle industry is essential and industrial development strategy should be conducted via step-by-step with business scale quotient (BQ) and industrial growth rate (IG). Meanwhile, there should be a serious policy review whether low-level technology industry is better off for the province compared to high and middle-level technology industries. This study expects that regional industrial policy applying the concept of Gazelle industry can accelerate regional development since the Gazelle industry contributes to the high level of income growth and employment creation.

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Study of the Effects of Supplier Monitoring on Shop floor Productivity (공급사 모니터링이 현장생산성에 미치는 영향에 관한 연구)

  • Cho, BooYun;Kang, Gi-Choon;Hyun, MinCheol
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.12
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    • pp.7025-7039
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    • 2014
  • Focal companies (hereafter called buyers) adopt outsourcing practices from a supply chain management strategy to be competitive. Buyers face the bridge transfer after outsourcing contracts, and the monitoring practices would be the only control mechanism left to prevent losing control over the suppliers. This study suggests the set of monitoring practices (i.e., capability, activity and outcome monitoring) as the independent variables to enhance the buyer-supplier collaboration and supplier's performance. In addition the buyer's efforts of monitoring are assumed to influence the buyer's shop floor productivity mediated by the supplier's performance and buyer-supplier collaboration. The results showed that the monitoring practices are meaningful antecedents to the supplier's performance and buyer-supplier collaboration, which fully mediates between the monitoring practices and buyer's shop floor productivity. The mediating role of the buyer-supplier collaboration between activity monitoring and shop floor productive has been rejected, because the negative effect of activity monitoring on buyer-supplier collaboration conflicts with the positive impact of buyer-supplier collaboration on shop floor productive. The theoretical contribution and managerial implications with limitations have been discussed.

Identifying the Usefulness of Weblog Genre Analysis in Organizational knowledge Creation: A Social Construction of Technology Perspective (조직내 지식창출을 위한 웹블로그 장르분석의 유용성 발굴: 기술의 사회구성론적 관점)

  • Park, Ji-Hong
    • Journal of the Korean Society for information Management
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    • v.25 no.1
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    • pp.5-17
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    • 2008
  • The purpose of this paper is to identify the usefulness of Weblog genre analysis in knowledge creation within an organization where communications are occurred frequently among the employees with information and communication technologies (ICTs). Knowledge creation is essential to achieve competitive advantage in today's knowledge-oriented working environments. There has been huge investment on knowledge management systems to achieve such advantages. It is, however, widely recognized that distributed knowledge management systems often fail due to the different social contexts across the sub-organizations where the local information systems are deployed. It is important to coordinate such social gaps across the sub-organizations to achieve better advantages. Given that Weblogs users often feel a shared social norm. Weblogs playa positive role of narrowing the social gaps. This paper argues that the genre analysis of Web logs could provide important clues to narrow the social gaps existed across the sub-organizations within an organization. Hence, such taxonomical practice may be a solution for the high rate of failure in knowledge management system implementations in an organization. This paper uses the theory of organizational knowledge creation (Nonaka & Takeuchi. 1995) and social construction of technology (SCOT) approach (Bijker, 1995) to compare the socialized with the non-socialized integration of distributed information systems. The findings of this research provide a useful framework for better implementing knowledge management practices especially in distributed working environments.

The Effect of Human Brand Characteristics of Customer Service Employees on Brand Attitude (서비스 접점직원의 휴먼브랜드적 특성이 브랜드 태도에 미치는 영향)

  • Park, So-Young;Kim, Yong-Ho
    • Management & Information Systems Review
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    • v.36 no.4
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    • pp.187-209
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    • 2017
  • Service industry performance and competitive advantage depend on the attitudes and behavior of customer service employees who produce and deliver services through contact with customers. Most studies on customer service employees so far have concentrated on kindness, attitudes, or benefits. This study focuses on the increasing importance of customer service employees and intends to study them from the viewpoint of human brands that recognize customer service employees as a brand. In addition to the role of the employee at the service contact point, the customer participation behavior affects the interaction process with the customer service employee. Ultimately, customers could no longer be excluded from control to improve service quality. This study based on theory that the human brand characteristics of the customer service employees lead the customer's participation, which has a positive effect on the relationship with the service brand and the service brand attitude surveyed and analyzed customers who use service brand. This study is summarized as follows. First, the relationship between the service brand and the customer is examined. Second, this study also expands prior studies by examining the human brand characteristics of customer service employees and customers' willingness to participate in providing information on the impact of the consumer-brand relationship. The results of the study indicate that among the customer service employees' human brand characteristics reliability, familiarity, and empathy were found to affect the relationship between customers, the service brand, and the attitude toward the service brand the most. This study provides important implications for theoretical and practical strategies by examining the qualities and characteristics of customer service employees, which are the most important agents of marketing.

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A Study on the Factors Affecting the Acceptance of Logistics Robot in the Fulfillment Center Using the Technology Acceptance Model (기술수용모형을 통한 물류센터 내 물류로봇 구매의도에 영향을 미치는 요인에 관한 연구)

  • Hwang, Hyeon-Chul;Song, Sang-Hwa
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.12
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    • pp.287-297
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    • 2019
  • Responding to the rapid delivery demands and variety of small-volume products through human resource-dependent logistics operations in online markets is difficult. Logistics robots in fulfillment centers are expected to increase due to difficulties in hiring workers and rising labor costs. Amazon operates more than 100,000 robots in its Fulfillment centers. Alibaba, DHL, and UPS are also introducing robot technology to improve the logistics efficiency. Logistics robots are being used actively in the fierce online market competition of the global distribution industry. On the other hand, Korea is relatively sluggish. To revitalize the introduction of logistics robots in Korea, it is necessary to examine the factors that influence acceptance. The description of acceptability was based on an expanded technology acceptance model that has been verified through various studies. Studies have shown that both the ease and usefulness of purchasing have significant effects, and that ease has the greatest effect. The more experience involved, the more innovative, the more positive. The usefulness was shown to be positive as the perceived risks are low, price efficiency is good, and social impact is greater. This study provides theoretical and practical implications for logistics robot development and marketing.

The effect of cafe mobile apps' service convenience on perceived value and re-use intention (카페 모바일 애플리케이션의 서비스 편의성이 지각된 가치 및 재이용 의도에 미치는 영향)

  • Zhao, Jia;Kim, Yeonggil;Kim, Soowook
    • Journal of Service Research and Studies
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    • v.9 no.2
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    • pp.41-54
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    • 2019
  • The increasing use of mobile applications is a phenomenon that has recently come to be beneficial to people in their private life due to increased income and changes in life style. In particular, analyzing customers' consumer sentiment can be seen as a pursuit form of convenience that enables efficient use of time and effort. In this study, based on previous studies, we examine the causal relation model that influences reuse intention, which is a dependent variable through perceived value as a parameter by measuring the service convenience for cafe mobile application. In order to accomplish purpose of this study, references related to service convenience, perceived value, and reuse intention were reviewed as literature research methods. For the empirical study, the research was carried out through Macro Mill Embrain Co., Ltd. Online research was conducted for one week from October 26 to November 8, 2018. There are 13 items of the collected data were excluded and 324 items suitable for irradiation were used. Study results show that service convenience of cafe mobile application has a positive effect on perceived value and reuse intention. In addition, in the relationship that cafe mobile app's service convenience has a significant (+) influence on reuse intention, perceived value proved to have meaningful results as intermediary roles. Implications of this study are as follows. First of all, this study will be helpful for cafe companies and consumers if utilize the service convenience of cafe mobile application in perceived value and reuse intention in marketing applications. Therefore, theoretically, we propose the development direction of cafe mobile application and present academic data for marketing strategy innovation and competitive advantage in the food service industry that conforms to the fourth industrial revolution era.