• Title/Summary/Keyword: 기업사례

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A Case Study on the Protection of Endangered Species Campaign in Domestic and Foreign Companies (국내외 기업의 멸종 위기 동물 보호 캠페인 사례 연구)

  • Lee, Suzy;Kim, Seung-In
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.385-390
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    • 2020
  • The purpose of this study is to analyze the cases of endangered species protection campaigns of domestic and foreign enterprises and to present improvement points and direction. Therefore, this study analyzed the cases and characteristics of the campaign by setting above small and medium sized domestic and foreign companies as subjects for research. The study found that there were mainly campaigns conducted in cooperation with large environmental organizations in Korea, and as an IT powerhouse, there were examples of such campaigns. Foreign companies independently participated in environmental protection, and cases of fashion and cosmetic brand campaigns were easily found. Based on these characteristics, this study aims to present improvements and directions for animal protection campaigns in the future.

Research cases in business organizations: Individual and group levels of analyses (기업조사의 사례: 개인 및 집단 수준에서의 조사연구)

  • 이상호
    • Survey Research
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    • v.1 no.1
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    • pp.45-71
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    • 2000
  • This paper presents two cases of organizational studies and deals with the issue of the level of analysis in the study of organizational phenomena. The first study focuses on the individual level of analysis and examines the effect of a merit pay system on employee attitudes, In this study data were collected using questionnaires from 195 employees across 18 companies. Analyses were are performed using 195 questionnaires at the individual level of analysis. On the other hand, the second study focuses on the group level of analysis examines the relationship between transformational leadership and group performance. In this study data were collected using questionnaires from 320 employees embeded in 40 groups in an insurance company. The 320 questionnaires were aggregated by groups and analyses were performed based on the aggregated scores at the group level of analysis. The importance of the level of analysis in the study of organizational phenomena was discussed.

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A Case Study on the Information System Outsourcing based on the Utility Computing Concept (유틸리티 컴퓨팅(Utility Computing) 개념에 입각한 정보시스템 아웃소싱 사례에 대한 연구)

  • Hong, Hyun-Gi
    • Information Systems Review
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    • v.7 no.2
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    • pp.213-228
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    • 2005
  • Due to the rapid progress of IT utilization, many firms have been perplexed how to increase the productivity and efficiency of the Information System and also to reduce the Total Cost of Ownership (TCO) of IS Organization. This paper employs the lens of the competitive advantages through Information System Outsourcing (ISO) arrangement. And also the concept of the "Utility Computing" of IBM-VNS. The Information Outsourcing System(ISO) is the fully or partly endorsed IT Outsourcing method, that supplies IT infrastructure, application system and system maintenance service, as well for the company networks. Many companies have implemented their own Information System. But some of the projects were not successfully carried out. We found many reasons for such a unsatisfaction with the quality of the new Information system. In this paper we select the "HanGlas Group" as the Case Study for Information System Outsourcing to overcome such difficulties. Through this Case Study we will learn the positive and negative aspects of ISO based on Utility Computing.

CRM for Customer Success: Amway CRM i-focus case (고객 성공을 위한 한국암웨이 CRM, i-focus 사례)

  • Park, Se-Joon;Lee, Mee-Hye
    • CRM연구
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    • v.1 no.1
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    • pp.87-108
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    • 2006
  • This study presents how the sharing of values and philosophies in Customer Relationship Management (CRM) links the customer with the enterprise, thereby enhancing its performance. Using channel integration, customer experience management, and partner relationship management, this i-focus case suggests a number of improvements for local corporations that have adopted CRM, but have not succeeded in enterprise-wide integration. Successful execution of CRM strategy is found to require the sharing of values and philosophies not only within the organization, but also with its customers. Furthermore, the study concludes that CRM is an ongoing process which requires continuous evolution through reflection of past activities and dynamic adjustment of objectives in order to reach customer cenricity.

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Competitiveness Enrichment of IT Venture Business through the Industry-University Cooperation in Gyeongnam (경남지역 산학협력을 통한 IT벤처기업의 경쟁력 강화)

  • Park, Sang-Hyeok;Kim, Chang-One
    • Journal of Digital Convergence
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    • v.9 no.6
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    • pp.125-135
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    • 2011
  • It is important that SMEs build business ecosystems on the open innovation for sustainable innovation. And, many Korea companies have tried to adopt new ideas from external collaborators and transfer their technologies to others based un the open innovation. But SMEs hard to progress it than middle & large companies. So, our research purpose is to find success factors of open innovation in regional SMEs.

공공기술 기반 기술창업모델과 글로벌 성공기술창업플랫폼 구축방안

  • Yang, Yeong-Seok;Yang, Su-Hui;Yu, Byeong-Jun
    • 한국벤처창업학회:학술대회논문집
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    • 2016.04a
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    • pp.53-56
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    • 2016
  • 미래창조과학부는 공공기술 기반 기술창업을 가속화 하기 위해 2016년부터 '연구소기업'의 설립을 촉진하고 이에 대한 지원을 강화하고 있다. 이에 본 연구는 공공기술 기반 기술창업 활성화의 문제를 진단하고 이에 대한 글로벌 관점의 성공기술창업플랫폼을 제안하는 것이 목적이다. 본 연구는 공공기술 기반 기술창업의 성과 창출궤적으로 제시되고 있는 공공기술-제조- -BtoB-글로벌의 라인 중 글로벌 관점에서 공공기술 기술창업기업의 성과창출을 도모할 수 있는 방안에 대해 전문가 인터뷰조사와 사례조사등을 통해 연구를 수행하였다. 연구결과, 공공기술기반 기술창업인 연구소기업등은 질적인 성과 즉 성공적 회수사례를 창출하기 위해서는 현재의 양적인 성과에서 벗어나 창업초기 신규창출형 연구소기업에 대한 민간벤처투자가 활성화되고, 혁신적인 사례창출을 다수하기 위해서는 글로벌 성과창출이 요구됨을 도출하였다. 특히 본 연구는 이에 대해 공공기술 기술창업의 문제를 배태한 성공창업 솔루션 플랫폼으로"Inbound" 글로벌플랫폼을 제안하고 있다.

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A Case Study on the Cost Improvement of the Adoption of Cloud Computing (클라우드 컴퓨팅 도입의 경제성과 비용개선 구축사례)

  • Sa, Jae-Hak
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.05a
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    • pp.19-22
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    • 2019
  • 8천개 파트너사가 이용하는 B2B CTX시스템과 기업내부용 UC시스템을 클라우드 컴퓨팅 서비스로 도입, 구축, 운영하면서 발생된 시스템 안정성확보와 관리비용 과다발생 부분에 대한 문제점을 발견하고 개선한 구축사례를 통해 기업유저들이 도입선정시 놓칠 수 있는 도입 기업의 성격, IT자산의 현황, 기업의 성장률, IT관리 운영 시 최소한의 충족조건을 제시하고 클라우드 비용의 절감을 위해 온프레미스로 이전 구축사례를 소개함으로써 클라우드의 경제성에 대한 이해와 판단, 보다 합리적인 도입과 선정이 되도록 가이드를 제시하였다.

A Study on the Relocation of A New Industry Cluster Firm in the Non-Metropolitan Region: The Case of the Bio-Health Cluster in the Chungcheong Region (비수도권 신산업 클러스터 기업의 역외 이전에 관한 고찰: 충청권 바이오헬스 기업 사례)

  • Bong-Kyung Jeon
    • Journal of the Economic Geographical Society of Korea
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    • v.26 no.3
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    • pp.190-201
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    • 2023
  • This study conducted an in-depth case study of bio-health companies in the Chungcheong region to examine the factors influencing the relocation of new industry cluster firms in non-metropolitan areas. Focusing on the experiences and perceptions of key stakeholders within the cluster, which have been relatively overlooked in previous research, this narrative research explored the factors that lead entrepreneurs who initially founded their businesses in non-metropolitan areas to relocate to metropolitan areas as well as the decision-making process involved. Through interviews with 61 key stakeholders within the Chungcheong cluster, it was observed that entrepreneurs receive various benefits from local stakeholders during the initial stages of entrepreneurship. However, as the company enters a phase of significant growth, matters such as securing specialized talent and market accessibility lead them to contemplate relocating to metropolitan areas. Based on case studies of companies that both remained and relocated in the Chungcheong region, this study examines structural drawbacks within non-metropolitan clusters and provides policy implications.