• Title/Summary/Keyword: 관광 경험

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Empathy and Cultural Competence of College Female Students Majoring in Aviation and Tourism Service (항공 및 관광서비스 전공 여대생의 공감능력, 문화적 역량에 관한 연구)

  • Joo, Kyung-Sook
    • The Journal of the Korea Contents Association
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    • v.16 no.10
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    • pp.163-174
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    • 2016
  • This study is intended to check the empathy and cultural competence of female college students majoring in aviation and tourism service. The number of study subjects was 274. And the descriptive statistics, t-test, ANOVA, Scheffe test, and pearson correlation coefficient of data was analyzed through SPSS 20.0. According to the results of study, an average mark of empathy was $3.72{\pm}0.35$, and an average mark of cultural competence was $3.48{\pm}0.47$. When the level of difference in empathy and cultural competence was examined according to the general characteristics, the level of empathy showed a significant difference in the purpose of visiting foreign countries and foreign language skills. And the level of cultural competence showed a significant difference in religion, foreign language skills, foreign friend, experience in international exchange, experience in cultural education abroad, a method of cultural education abroad, and a necessity for cultural education abroad. With regard to correlation, there was a positive correlation between empathy and cultural competence(r=.425, p<.001). And in case of sub-attribute, it was shown that the cognitive factor and emotional factor of empathy has a positive correlation with cultural competence. It was verified that an education plan making it possible to improve cultural competence is required by checking a mutual relationship between empathy and cultural competence through these study results.

A Structural Framework on Psychological Adaptation and Sequential Changes during the COVID-19 Pandemic (코로나19 팬데믹에 대한 심리적 적응과 연쇄적 변화의 구조 모형)

  • Ko, Dong-Woo;Seo, Hyun-Sook
    • Korean Journal of Culture and Social Issue
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    • v.27 no.4
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    • pp.351-389
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    • 2021
  • This qualitative study aimed to develop a structural framework that explains the process of psychological adaptation and sequential changes being perceived by Korean people under the COVID-19 Pandemic past year. Setting a tentative analysis frame induced from antecedent literatures about psychological phenomena during the COVID-19 pandemic, the qualitative data were collected from 6 Korean adults by semi structured individual interviews. For the data, content analysis applied from the grounded theory were performed. As a result, the initial framework was extended and revised to describe the psychological phenomena under the pandemic. This paradigm structure includes the process of 'causal factors ⇒ psychological main phenomena ⇒ sequential results' being intervened by personal contextual situations and psychological characteristics, as moderators. The category of causal factors were the COVID-19 pandemic, relevant critical incidents, and social distancing policy. The main phenomena reflected either positive, negative, or complicated experiences. The sequential psychological results included transformation of cognitive system or behavior patterns. Various variables such as psychological sense of community and social responsibility, psychological capability for leisure, and positive psychological capital were found out as moderating factors. In discussion and conclusion, theoretical/practical implications of the results and direction to study in the future were suggested.

The Influence of Globalization Factors of Korean Traditional Liquor on National Brand Image and Purchasing Intention toward Traditional Liquor: Focusing on Japanese Inbound Visitors (한국 전통주의 세계화요인이 국가브랜드이미지 및 전통주 구매의도에 미치는 영향: 일본인 외래방문객을 중심으로)

  • Min, Mi-Soon;Seo, Tai-Yang;Boo, Sug-Jin
    • International Area Studies Review
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    • v.15 no.1
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    • pp.391-423
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    • 2011
  • This study was proceeded with interest on the influence of globalization factors of Korean traditional liquor on Korea national brand image and purchasing intention toward traditional liquor. Results show that the globalization factors except the superiority and special knowledge of Korean traditional liquor, the quality and promotion factors directly related to Korea brand image and purchasing intention toward traditional liquor. This fact improves the quality of Korean traditional liquor is most important factor deciding national brand image and purchasing intention. Also, Korea national brand image had influence on purchasing intention toward traditional liquor. And the quality factors of Korean traditional liquor had moderating effect on brand image and purchasing intention, which implies to improve quality and functional properties of Korean traditional liquor using promotion with Korean food to Japanese.

A Study on the Design of Smart Tourism Concept Map based on the model of Advance Organizer that attracts Interest for Space Telling in Metaverse (메타버스 내 스페이스텔링을 위한 흥미유발 선행조직자 모델 기반 스마트관광 개념지도 설계)

  • So Jin Kim;Yong Min Ju
    • Smart Media Journal
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    • v.12 no.8
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    • pp.45-59
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    • 2023
  • Users who want to experience the metaverse for tourism are exposed to strategic planning in space for the purpose of cultural content. In addition, users learn integrated cultural content in the process of proceeding according to the virtual environment. and Along with the meaning of time and space, users will experience space-telling. It is important to induce interest from the beginning of the experience to continue the experience. However, obstacles arise in this process. This is because developers should promote connections with new information to users who do not have sufficient prior knowledge and only have keywords of interest. Therefore, efficient design methods to enhance interest should be studied in advance. But so far, there has been no research on how to systematically design prior organizers to induce interest in virtual space. This study is an interest-inducing design method that occurs in the process of developing the meaning of virtual space and storytelling of cultural content, and can be seen as a basic study using conceptual guidance-based prior organizer education and learning techniques. First, virtual space elements and human behavior theories were considered. Subsequently, five representative examples of previous organizers currently used were explored, and redesigned and proposed based on a conceptual map for information access and delivery purposes. Through this research process, it was possible to confirm that spatial attributes and cognitive interest elements were effectively transmitted to meaningful learning leading to storytelling learning and elements of service design design method through conceptual guidance.

The Historical Geography of Sacheon Bay Region -with Special Reference to Transportation, Fishery, and Industry- (사천만 연안의 지역 변화에 관한 연구 -교통.수산업.공업 기능의 변화를 중심으로-)

  • Lee, Jeon;Kwak, Chul-Hong
    • Journal of the Korean association of regional geographers
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    • v.5 no.2
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    • pp.119-132
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    • 1999
  • The Korean Peninsula, jutting southward from the Asian mainland into the Pacific Ocean, is surrounded by numerous bays and islands on three sides. The study area of this research is the coastal area surrounding the Sacheon Bay, which is located in the mid-southern tip of the peninsula. Historically, the bay region took the role of the main gate leading to the western part of Kyung-nam Do(Province) due to the fact that the bay is the nearest coast to Chinju, the central city of the province. The Sacheon Bay had provided important sea routes from the old days until the early twentieth century. Because of the bay's sea routes, the bay region has been militarily of great significance. Recently, road/rail/highway/airplane transportation functions have become gradually increased but sea transportation function has been decreased in the region. As the Sacheon Bay was rich in fishery resources, dozens of fishing villages in the bay region depended on fishery and marine product industries for long years. But the inflow of the fresh water used to cause serious damage to the fishing industry in the bay region after a drainage canal from the Nam River was constructed in 1969. As a result, the industry has dwindled gradually for last decades. Recently, a couple of industrial parks were constructed along the coast and many manufacturing factories were built on the parks. It has been expected that many jobs lost in fishery and agriculture are replaced by new opportunities in industry. More than half of the workers employed in the parks' factories commute from the city of Chinju. It is asserted in this paper that the transportation, fishery, manufacturing, and tourism functions of the Sacheon Bay region are closely associated with. The characteristics of the region can be well understood through the functional changes and associations.

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A Study on the Analysis of the Congestion Level of Tourist Sites and Visitors Characteristics Using SNS Data (SNS 데이터를 활용한 관광지 혼잡도 및 방문자 특성 분석에 관한 연구)

  • Lee, Sang Hoon;Kim, Su-Yeon
    • Journal of Korea Society of Industrial Information Systems
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    • v.27 no.5
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    • pp.13-24
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    • 2022
  • SNS has become a very close service to our daily life. As marketing is done through SNS, places often called hot places are created, and users are flocking to these places. However, it is often crowded with a large number of people in a short period of time, resulting in a negative experience for both visitors and service providers. In order to improve this problem, it is necessary to recognize the congestion level, but the method to determine the congestion level in a specific area at an individual level is very limited. Therefore, in this study, we tried to propose a system that can identify the congestion level information and the characteristics of visitors to a specific tourist destination by using the data on the SNS. For this purpose, posting data uploaded by users and image analysis were used, and the performance of the proposed system was verified using the Naver DataLab system. As a result of comparative verification by selecting three places by type of tourist destination, the results calculated in this study and the congestion level provided by DataLab were found to be similar. In particular, this study is meaningful in that it provides a degree of congestion based on real data of users that is not dependent on a specific company or service.

Influence Factors of Use Intention of Medical Resort for Medical Tourism Industry (의료관광산업을 위한 메디컬리조트 이용의도 영향요인)

  • Park, You-Young;Boo, Je-Man
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.4
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    • pp.91-104
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    • 2020
  • In this study, the value of the medical resort was divided into hedonic value, hospitality value, safety and personal information protection value, and profitability value by exploring and typifying the successful cases and related services of the medical resort in order to provide the direction of development and policy implications of the medical resort for the medical tourism industry. For those who have used the medical resort, I wanted to verify the impact of the value of medical resort on perception of medical resort and its intention to use it. As a result of this study, it was found that hedonic value and hospitality value of medical resort have a strong influence on usefulness perception and well-being perception of medical resort, that safety and personal information protection value of medical resort was only affected by usefulness perception, and profit value of medical resort was only affected by well-being perception. In addition, the usefulness perception and well-being perception of medical resorts were shown to have an impact on the intention of using medical resorts, especially in the case of well-being perception of medical resorts. The above findings are meaningful in that they expanded the medical resort-related research area for the medical tourism industry and provided useful implications for the development of medical resorts that meet the convenience and needs of medical tourists.

A Critical Study of Local Cultural Policy by Village Mural (마을벽화로 본 지역문화정책 비판적 고찰)

  • Jeong, Yoonsoo
    • 지역과문화
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    • v.7 no.3
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    • pp.81-108
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    • 2020
  • This study aims to critically consider the local cultural policies of the government and local governments by village mural. Village murals, which began to be painted in the late 1990s, have been a nationwide cultural phenomenon for decades. In particular, it was consistently used as an important element of various local cultural policies implemented by the government and local governments. The government and local governments have been working on the project for two purposes: 'improving the residential environment' and 'activating tourism' but it has largely focused on 'activating tourism'. This study grasped the concrete status of major village murals across the country through field surveys, one of the case study methods. Also, through the analysis of official documents, the government and local governments operating in the village mural project were analyzed for the policy basis and administrative management plan. As a result of on-site surveys, most of the village murals across the country had problems such as uniform subject matter, low level representation, and poor follow-up management. This is partly based on the experiences and abilities of organizations and artists who participated in the village mural project, but fundamentally, it is due to the projects of the government and local governments that focused on short-term visual tourism rather than long-term improvement of the residential environment. It was confirmed that the projects of the government and local governments were carried out through vertical integration and that there were problems in the actual work, such as requiring specific topics, subject matter, designs and colors. As a result, the village murals 'objectify' the residents and 'romanticized' the place, resulting in a unified visual representation. Therefore, this study suggests that the administration and accounting should be strictly managed, but in actual work, the vertical integration structure should be eased by simplifying various documents and procedures, as well as rich cultural understanding of the target place, selection of various topics, and original subject matter and expressions.

Liaohe National Park based on big data visualization Visitor Perception Study

  • Qi-Wei Jing;Zi-Yang Liu;Cheng-Kang Zheng
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.4
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    • pp.133-142
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    • 2023
  • National parks are one of the important types of protected area management systems established by IUCN and a management model for implementing effective conservation and sustainable use of natural and cultural heritage in countries around the world, and they assume important roles in conservation, scientific research, education, recreation and driving community development. In the context of big data, this study takes China's Liaohe National Park, a typical representative of global coastal wetlands, as a case study, and using Python technology to collect tourists' travelogues and reviews from major OTA websites in China as a source. The text spans from 2015 to 2022 and contains 2998 reviews with 166,588 words in total. The results show that wildlife resources, natural landscape, wetland ecology and the fishing and hunting culture of northern China are fully reflected in the perceptions of visitors to Liaohe National Park; visitors have strong positive feelings toward Liaohe National Park, but there is still much room for improvement in supporting services and facilities, public education and visitor experience and participation.

The Difference in tourist behavior according to acquisition of travel information about a festival (축제 여행정보 습득에 따른 여행객 행동 차이에 관한 연구)

  • Chae, Ye-Byeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.12
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    • pp.5808-5815
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    • 2012
  • Through Tourism Information System, we can know, how much we feel importance of travel information and how to they spending, research when they need to go to travel according to we have to realize about anticipation/planning phase and on-site phase are different exactly. This purpose is how to get a basic data when we support with tourist about information of festival in travel and also how to give satisfaction for tourist and how many tourist wants to join the travels in addition, it is possible to we can develop all of things about travel informations. This is a result of research. First, all of the tourists participate the FESTIVAL, even though they didn't get any informations about travel. The second, information of festival in travel has different feeling between importance of participate in festival and performance after experience.