• Title/Summary/Keyword: 관광자원화

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A Study on the Tourism Resources of Baekje Restoration War : Focus on Yesan Imjon Fortress & Hongju Juryu Fortress (백제부흥전쟁의 관광자원화에 관한 연구: 예산임존성과 홍주주류성을 중심으로)

  • Choi, Inho
    • 지역과문화
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    • v.7 no.2
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    • pp.113-132
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    • 2020
  • This study explored ways to make tourism resources based on the historical significance and major legacies of Yesan Imjon Fortress and Hongju Juryu Fortress, the center of the war where the core leadership of Baekje Restoration War was located. After the collapse of Baekje, it looked at the process of the restoration war centered on Imjon Fortress, the main characters, Imjon Fortress and Juryu Fortress, and the legends related to the restoration war. The tourism value of Baekje Restoration War is highlighted in terms of location identity and dark tourism. After reviewing cases of similar characteristics to the Baekje Restoration War, the method of tourism resourceization was presented. The elements of resourceization include characters, battles, relics, places, and name legends. Reproduction strategy, experience strategy, hard branding strategy and soft branding strategy were presented. As an example of the reenactment strategy, the Baekgang Battle reenactment event was presented. Experience strategies include walking and Baekje pottery. As for the hard-branding strategy, installation of sculptures of major characters and upgrading of tourist information signs were suggested. Soft branding strategies raised the need for logo marks, catch phrases, character products, video contents, and story maps through the branding of fortresses related to the Baekje Restoration War.

Plans for Tourism Resources of Plant Natural Treasures -Concentrating on Sok-ri Mountain's Jungyeepoomsong- (식물천연기넘물의 관광자원화 방안 -보은 속리산 정이품송을 중심으로-)

  • Lee, Yk-Su
    • The Journal of the Korea Contents Association
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    • v.7 no.9
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    • pp.176-182
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    • 2007
  • The natural treasure is not only a product of nature and but also a heritage we need to protect. Among natural treasures, because an animal and a plant have lives, one of them are sure to be disappeared. The natural treasure, Sok-ri mountain's Jungyeepoomsong is unique. It is the only alive tree which secure a government position. Currently the Jungyeepoomsong gets into difficulty because of natural disasters and insect attacks. In addition, it is in a critical condition of dying old since the age of the tree is over 600 years. The purpose of this paper is to investigate plans for tourism resources of the Jungyeepoomsong. Because the Jungyeepoomsong is a rare variety, it can be commercialized as a plant resource. Also, it can be used as the method of creating income for local residents. To achieve research objective, this paper proposes the plans of a lineage certification using a genetic analysis technology, a genealogical table control system utilizing purebred preservation and storytelling, a database construction between producers, sellers, and owners, a tourism event, a method of building Jungyeepoomsong's brand and preserving its value.

Tourism Resource Strategy of Landscape : Procedure and Application (경관의 관광자원화 연구 : 선정작업과 실제적 적용)

  • Lee, Jung-Rok;Son, Il
    • Proceedings of the KGS Conference
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    • 2004.05a
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    • pp.64-64
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    • 2004
  • 외국에서는 수려하고 아름다운 '경치' 또는 '경관(landscape)'을 가진 장소(view point, scenic view, panorama :site)와 도로(scenic 4.ive, scenic byway)를 지정하여 운영하고 있다. 반면에 우리나라에서는 경관이 수려한 장소 및 구간을 관광명소로 발굴하여 관광자원으로 활용하는 사례는 거의 얼다. 전라남도 또한 수려한 해상과 내륙의 경관을 보유하고 있지만, 경관을 관광자원으로 활용하지 못하고 있다. (중략)

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A Study on Tourism Resource Strategy of Film Location using Social Bigdata based on SNS Trend Analysis of Jeonju Area (소셜 빅데이터를 활용한 영화촬영지 관광자원화 방안 -전주 지역의 관광체험 SNS 동향 분석을 토대로-)

  • Park, Ji-Yeong;Kim, Geon;Kim, Chan-Young;Oh, Hyo-Jung
    • The Journal of the Korea Contents Association
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    • v.16 no.11
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    • pp.477-487
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    • 2016
  • In 1995, the filming location of the drama had been famous, and as a result it brings the effect of increasing tourists of that areas. After that, many local governments try to host the filming on their regions to be potential tourist attractions. With the same stream, Jeonju also has attempted to host International Film Festival and to set up Jeonju Film Commission and Jeonju Cinema Complex. However, although the city already has rich infrastructure facilities to make films, the city hardly tries to use the filming locations as tourist attractions. This study suggests four ways of using filming locations as tourist attractions to activate Jeonju economy and improve Jeonju's cultural image. We firstly collect social bigdata related with tourists of filming locations and tourist attractions in Jeonju from Twitter, which is the most representative SNS, and then perform frequency and trend analysis. We also investigate major factors of visits to tourist's attractions based on content analysis of tweet mentions.