• 한국HCI학회:학술대회논문집
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• 2007.02b
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• pp.612-619
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• 2007

컴퓨터의 공손성은 사용자에게 심리적으로 긍정적인 영향을 미칠 수 있는 중요한 요소이다. 본 연구는 사용자와 에이전트의 상호작용에서 에이전트의 언어적 메시지에 사용된 공손전략과 에이전트에 대한 지각된 친밀성이 이 에이전트 평가, 사용자 경험, 메시지의 지각된 공손성에 미치는 영향에 대해 알아보았다. 실험은 2(지각된 친밀성)${\times}2$ (적극적 공손 전략)${\times}2$ (소극적 공손 전략) 완전요인 설계로 실시되었다. 실험 결과, 사용자들은 에이전트가 적극적, 소극적 체면을 존중해 주는 공손 전략을 사용하였을 경우 에이전트를 보다 긍정적으로 평가하고 상호작용을 긍정적으로 경험하였으며, 메시지가 공손하다고 지각하였다. 또한 이러한 효과는 에이전트에 대한 지각된 친밀성 정도에 따라 다르게 나타났다. 친밀한 에이전트와 상호작용하였을 경우 적극적 체면을 위협하는 메시지의 부정적 효과가 완화되었으며 소극적 체면을 존중하는 간접적인 화법의 메시지보다 직접적으로 요구를 전달하는 소극적 체면을 위협하는 메시지가 긍정적으로 평가되었다. 이 결과는 에이전트 메시지에 공손전략을 부여하는 것이 에이전트에 대한 호의적 평가와 긍정적 사용자 경험을 이끌어낼 수 있음을 보여주는 것과 동시에 사용자와 에이전트의 관계 발달 정도에 따라 에이전트 메시지에 사용된 공손 전략의 설계가 변화해야 한다는 것을 시사한다.

• The Journal of the Korea Contents Association
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• v.20 no.3
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• pp.635-644
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• 2020

This paper examines the types and functions of politeness in German communication and how politeness strategy can be realized. 'Politeness' is not a grammatical terminology in German, but it can be found in many places in grammar. The criteria for politeness are not only organized according to the rules of the language system, but the boundaries are ambiguous because non-language factors affect communication. Politeness is an important strategic element as well as social value. The polite expression first appears in the grammatical level of invariant with the form of address according to the familiarity between the conversational parties, verb modus, and modal particle. Modal particle with familiarity is considered to be a positive politeness strategy that limits the listener's speech by weakening or avoiding face threatening act. Modal verbs is classified as polite expressions that do not impose a psychological burden by not forcing the listener to make a direct request. The results of this study are therefore expected to suggest a rationale for empirical research on politeness in German communication.

• Journal of Korean language education
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• v.25 no.1
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• pp.83-113
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• 2014

This study aims to examine the change of strategy use by analyzing the refusal sequence of beginner Japanese Korean learners by time difference of 10 weeks. The results of the study are as follows; First, in the solidarity system of politeness(power-, distance-), learners showed similar ability as native Koreans after 10 weeks. Second, in the deference system(power-, distance+), there was a difference according to the situational burden when using strategies. In the invitational setting, the learners sought justification for their refusal or tried to negotiate by explaining in detail as time passed. However, in the request setting, they showed no will to compromise by refusing directly and leading the listener to give up. Third, similar difference was found in the use of strategies depending on the situational burden in the hierarchical system(power+, distance+). While learners could present their justification for refusal by showing their interest in the invitation as time passed in the invitation setting, they expressed straight refusal and were not willing to negotiate in the request setting.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.373-380
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• 2018

The purpose of this study was to identify the importance and performance ranking and differences in inflight meal service quality. Data were collected from A airlines passengers. In order to secure the validity and reliability of the measurement tools, exploratory factor analysis were conducted, accordingly meal, service, cleanliness were deduced. IPA results are as follows. First, the quadrant I consisted of meal flavor, meal quality, meal menu, balanced diet, korean food availability, cleanliness of dishes, cleanliness of crew clothes. In the II quadrant, appropriate temperature, appropriateness of meal distribute time, cleanliness of the meal were found. So, the airline managers should have the most interest in these attributes and had to improve first. The quadrant III showed meal quantity, liquor diversity, polite attitude, immediate response to the meal, knowledge of the meal, meal freshness. Lastly, the quadrant IV showed a variety of beverage and special meal order. It is considered that resource allocation is necessary for minimizing the amount of resources invested to the quadrant IV, and then it should be allocated the quadrant II, which is high in importance but low in performance.