• 한국벤처창업학회:학술대회논문집
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• 2017.04a
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• pp.33-33
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• 2017

최근 세계경제의 중장기적 불황과 성장률의 하락을 경험하고 있는 가운데, 새로운 상품이나 서비스를 탄생시키고 생산방식의 변화와 혁신을 통해 경제적 효율성을 높이는 창업에의 관심이 날로 높아지고 있다. 이러한 분위기에서 중소기업 및 소상공인의 창업은 한 국가경제에 미치는 영향이 매우 크다는 것을 모두 공감하고 있으며, 이러한 중소기업 및 소상공인들이 생계형 창업을 넘어 기업의 성과를 높일 수 있도록 하기 위한 다양한 노력들이 지속되고 있다. 본 연구의 목적 역시 창업가들의 경험적 특성과 사업성과간의 상관관계를 조사하여 중소기업들의 성과에 미치는 영향변수를 분석 하는데 있다. 특히, 본 연구에서는 창업자의 개인적인 특성 중 사업성공에 필요한 경험적 특성을 중점적으로 고려하여 연구를 진행하였다. 창업자가 사업성공을 위해 가져야 할 특성에는 창업자의 배경적 특성(학력, 창업관련 강좌 수강, 가족이나 지인의 주변창업, 창업자의 과거 창업경험 등) 창업자의 심리적 특성(성취욕구, 위험감수성향, 모호함에 대한 인내력), 창업자의 관리적 역량(창업자의 관리적 능력, 기업가적 능력, 기술적-기능적 능력) 창업자의 전략적 성향(제품-서비스 혁신 차별화 전략 성향, 마케팅 차별화 전략 성향, 비용 우위 전략 성향)이 있다. 이러한 다양한 변수들 중 창업가의 배경적 특성에 속하고 있는 개인의 경험적 특성이 사업성과에 미치는 영향을 중점적으로 연구를 진행하였다.

• Journal of Korea Entertainment Industry Association
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• v.13 no.4
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• pp.299-309
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• 2019

The purpose of this study was to investigate about student's experiences in occupational therapy through clinical fieldwork, such as the change in perception of occupational therapy, the stress that students experience, and the satisfaction of clinical fieldwork. We conducted a focus group interview with 10 participants to see what they experienced during the clinical fieldwork. The contents of the interview were recorded and conducted, and the meaning was analyzed according to the focus group interview procedure through repeated listening. Components were psychological experience, professional experience, environmental experience, changes of values, and behavioral changes. In psychological experience, he experienced anxiety and burden. Experiential experience was the connection of theory and clinical experience and realization of major knowledge. In the environmental experience, we experienced clinical guidance management system, and the change of values experienced change of perception of occupational therapy and change of perception of disabled person. Finally, behavioral changes have experienced an active response through clinical practice experience. Clinical fieldwork is a basic element that prepares students to become occupational therapists. It affects the role of occupational therapist and perception performance through various experiences in new environment. It is thought that the efforts of the institution are needed. The results of this study will help occupational therapists to direct clinical fieldwork in the right direction in clinical fieldwork.

• Asia Marketing Journal
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• v.12 no.1
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• pp.1-30
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• 2010

Customers often experience waiting for buying service. Managing customers' waiting time is important for service providers since customers who are dissatisfied with waiting, secede from a service place at last. Not a few studies have been done to solve waiting time problem and improve customers' waiting experience. Hui & Tse(1996) identify evaluation factors in customers' behavioral mechanism as customers wait. That is, customers experience perceived waiting time, waiting acceptability and emotional response to the wait when they wait. Since customers evaluate the wait using these factors, service provider should manage these factors in order to minimize customers' dissatisfaction. Therefore, this study explores that evaluation factors of waiting are influenced by customers' situational and experiential characteristics, which include customer loyalty, transaction importance for customer and waiting expectation level. Those situational and experiential characteristics are usually given to service providers so they can't control these at waiting point. The major findings derived from two exploratory studies can be summarized as follows. First, according to the result from the study 1 (restaurant setting), customers' transaction importance has the greatest positive influence on waiting experience. The results show restaurant service provider could prevent customers' separation effectively through strategies which raise customers' transaction importance, like giving special coupons for important events. Second, in study 2 (amusement part setting) customer loyalty has large positive impact on waiting experience as well as transaction importance. This results show that service provider could minimize customers' dissatisfaction using strategies which raise customer loyalty continuously. This results show customer perceives waiting experience differently according to characteristics of service place and service itself. Therefore, service provider should grasp the unique customers' situational and experiential characters for each service and service place. It could provide an effective strategy for waiting time management. Third, the study finds transaction importance and waiting expectation level have direct influence customers' waiting experience as independent variables, while existing studies treated them as moderators. Customer loyalty which has not been incorporated in previous waiting time research is known to affect waiting experience. It suggests that marketing strategy which builds up customer loyalty for long period of time is also quite effective, compared to short term tactics to help customers endure waiting time. Fourth, this study reveals the importance of actual waiting time along with perceived waiting time. So far most studies only focus on customers' perceived waiting time. Especially, this study incorporates the concept of patient limit on waiting time to investigate effect of actual waiting time. The results show that there were various responses to the wait depending on how actual waiting time exceeds individual's patent limit on waiting time or not, even though customers wait about the same period of time. Finally, using structural equation model, conceptual path between behavioral responses is verified. As customer perceives waiting time, then she decides whether she can endure it or not, and then her emotional response occurs. This result are somewhat different from Hui & Tse(1996)'s study. The study also includes theoretical contributions as well as practical implications.

• Journal of Digital Convergence
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• v.11 no.4
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• pp.129-137
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• 2013

Increasingly important UI(user interface) on the digital media era, and increasing awareness about the user experience. In this study, by considering these realities, what impact smartphone UI experience, this product attitudes and purchase intentions you want to check. First, the findings of the smartphone UI experience influence on product attitudes of the smartphone was confirmed. Second, the smartphone's UI experience was confirmed also in the purchase of smartphones that partially affects. Finally, attitudes were identified as affecting the purchase of products for smartphones. The results of this study, the strategies suggest the need for consideration of future marketing strategy for smart phones smartphone's UI experience. Especially valuable experience for the smartphone-focused marketing strategy, such as the administration of post-A/S system, ie, around experience than are necessary. Finally, in order to improve the consumer's purchase decision more than anything that can enhance the positive attitude of consumers for its products marketing strategies are necessary.

• Journal of Digital Convergence
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• v.15 no.10
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• pp.387-397
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• 2017

The purpose of this study is to investigate the regional change of dental scaling experience by scaling insurance coverage in July, 2013. The data were used in the "Community Health Survey" of the 2012 and 2014. The results of the study are as follows; 1) The subjective oral health status and brushing of lunch was highest in Gangnam-gu in both 2012 and 2014(p<0.001). 2) Regular dental check-up was high in Gangnam-gu in both 2012 and 2014(p<0.001). 3) The Scaling experience rate increased in all three regions(p<0.001). 4) The socio-demographic characteristics and scaling experience were higher in 2012 and 2014(p<0.001). The scaling experience was higher when there were office workers and spouses(p<0.001). From the policy perspective, it seems necessary to take measures to reduce the gap in scaling experience rate due to differences in income and unequal medical environment.

• The Korean Journal of Applied Statistics
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• v.30 no.4
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• pp.579-590
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• 2017

The multivariate empirical distribution function could be defined when its distribution function can be estimated. It is known that bivariate empirical distribution functions could be visualized by using Step plot and Quantile plot. In this paper, the multivariate empirical distribution plot is proposed to represent the multivariate empirical distribution function on the unit square. Based on many kinds of empirical distribution plots corresponding to various multivariate normal distributions and other specific distributions, it is found that the empirical distribution plot also depends sensitively on its distribution function and correlation coefficients. Hence, we could suggest five goodness-of-fit test statistics. These critical values are obtained by Monte Carlo simulation. We explore that these critical values are not much different from those in text books. Therefore, we may conclude that the proposed test statistics in this work would be used with known critical values with ease.

• Journal of Digital Convergence
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• v.15 no.4
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• pp.107-115
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• 2017

This study examined the SNS Factors and user awareness evaluate the relationship affect the degree of acceptance SNS. Additionally, the effect on the SNS uses the social media attributes and user relationship was confirmed what the critical factors applied. Through literature analysis, SNS characteristic factors were selected to interactivity and exchange views and usability, and relationship factors were selected the flow and attachment orientation. And these factors and verified the effect on the SNS also acceptable. It was accomplished by a regression analysis to achieve the purpose of research. results were as follows. First, the interactivity and exchange of ideas and useful characteristics had a significant impact on the SNS acceptance. Second, SNS relationship characteristic of flow and attached propensity has had a significant impact on the SNS acceptance. Third, SNS relationship factors are more influential than the SNS features a great degree of acceptance. These results will provide suggestions for necessary to have any experience as well as SNS should emphasize what characteristics you want the communicator to accommodate the height of SNS also allows the use of SNS users.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.523-529
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• 2022

This study looked at how children's mental health is affected by Domestic violence and school violence at home and school after Covid-19, as well as how these victim experiences relate to children's mental health. This study surveyed 650 students from 14 middle schools in Wanju, Korea. The moderating effect of smartphone overdependence in the experience of violence and mental health was investigated. Major research findings: First, children's exposure to domestic violence and school violence has a significant impact on smartphone dependence. Second, children's exposure to domestic and school violence has a significant impact on their mental health. Third, it has been demonstrated that smartphone dependence is statistically significant in the relationship between domestic and school violence. Based on these findings, we present a convergent intervention and practice strategy for children in the Covid-19 era to cope with mental health problems and expand the support system.

• (The)Korea Educational Review
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• v.24 no.2
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• pp.195-221
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• 2018

The purpose of this study is to analyze the effect of youth activities on adolescents' sense of community using "Korean Children & Youth Panel Study" data collected by the National Youth Policy Institute. Especially, this study tried to reflect various aspects of youth activities, such as participation in activities, number of types of activities, and satisfaction with activities. Also, this study paid particular attention to examining the cumulative effect of youth activities. The main results are as follows. First, the participation of youth activities, the satisfaction level of experiential activities, and the number of kinds of experiential activities varied according to income level and regional scale. Next, the results of the OLS regression analysis on adolescents' sense of community show that participation in youth activities, number of kinds of activities that participated in, and satisfaction with activities during the first-year of high-school all influence adolescents' sense of community. On the other hand, the results of analysis of the effects of cumulative experience during middle school during middle school shows that it is difficult to ensure long-term effects by only participating in youth activities. Positive effects persisted only when adolescents participated in high quality youth activities during middle school. The results of this study show that the qualitative aspects of youth activities are important for sustaining the effectiveness of youth activities.

• Journal of Service Research and Studies
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• v.11 no.2
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• pp.67-77
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• 2021

This study is a study on the methodology of establishing an innovation strategy centering on the customer experience, which is essential in order to transform the existing collection and preservation-centered mutual aid company service into a visitor-centered service. To this end, we conducted literature research on environmental changes in the funeral industry from the perspective of service science and the significance and value of customer experiences within them, good customer experiences and bad customer experiences from the perspective of customer experience management. A study was conducted to present and prove a specific model. The customer experience-oriented innovation strategy of the funeral industry means to search for various alternatives that can reach the target state from the present state, focusing on the customer, and select the most appropriate transformation plan among them. As an effect of application, it was found that it is a source of differentiation by generating positive emotions to customers, and that customer experience data is highly helpful in making important decisions for the actual resource input of the parent company. This innovation model was presented, and its value was firstly proved by analyzing the difference from the existing evaluation method. Finally, as a result of analyzing the causal relationship through regression analysis using the customer experience measurement procedure, customer experience diagnosis/evaluation, customer experience innovation strategy, and cooperative company's performance as variables, the relationship proved to be significant.