• 제목/요약/키워드: 경영위험

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A Study on the Strategy for Mainstream Market Entry of New Convergence Products - SMBs concerning (융합 신제품 주류시장 진입 전략에 관한 연구 - 중소기업 중심으로)

  • Kim, Young-Bok
    • Journal of Convergence for Information Technology
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    • 제7권2호
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    • pp.17-24
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    • 2017
  • As the fourth industrial revolution era, lots of new convergence products are being launched but most of them are disappearing due to intense competition. In particular, small and medium-sized businesses(SMBs) don't have a lot of management capabilities, so they focus on performance and quality rather than considering specific marketing strategies when planning a product. However, if the strategy isn't included when new convergence products are planned, it can be difficult to enter the initial market and mainstream market. In this paper, we examined the risk factors that may occur in the process of transition from the initial market to the mainstream market, from chasm marketing perspective. Through this analysis, to launch new convergence product and go beyond chasm at the same time, we have analyzed the chasm marketing and social network perspective, and then suggested four marketing strategies. When SMBs make new convergence product enter into mainstream market, these marketing strategies will be favorable to them which want to position at the dominant advantage of the market in the fierce competition.

A Study on Establishment of Small and Medium Business Information Security Plan under Resource Restrictions (자원 제약하의 중소기업 정보보안계획 수립방안 연구)

  • Kwon, Jang-Kee;Kim, kyung-Ihl
    • Journal of Convergence for Information Technology
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    • 제7권2호
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    • pp.119-124
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    • 2017
  • Information is a valuable asset regardless of the size of the enterprise and information security is an essential element for the survival and prosperity of the enterprise. However, in the case of large corporations, Security is ensured through rapid introduction of information security management system. but In the case of SMEs, security systems are not built or construction is delayed due to complex factors such as budget constraints, insufficient security guidelines, lack of security awareness. In this paper, we analyze the actual situation of information security management of SMEs through questionnaires, and We would like to suggest a comprehensive security plan for SMEs in free or inexpensive ways. We believe that by applying the method presented in this paper, SMEs will be able to implement the lowest cost basic information security and will benefit SMEs who plan to establish an information security plan.

Development of a Machine-Learning Predictive Model for First-Grade Children at Risk for ADHD (머신러닝 분석을 활용한 초등학교 1학년 ADHD 위험군 아동 종단 예측모형 개발)

  • Lee, Dongmee;Jang, Hye In;Kim, Ho Jung;Bae, Jin;Park, Ju Hee
    • Korean Journal of Childcare and Education
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    • 제17권5호
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    • pp.83-103
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    • 2021
  • Objective: This study aimed to develop a longitudinal predictive model that identifies first-grade children who are at risk for ADHD and to investigate the factors that predict the probability of belonging to the at-risk group for ADHD by using machine learning. Methods: The data of 1,445 first-grade children from the 1st, 3rd, 6th, 7th, and 8th waves of the Korean Children's Panel were analyzed. The output factors were the at-risk and non-risk group for ADHD divided by the CBCL DSM-ADHD scale. Prenatal as well as developmental factors during infancy and early childhood were used as input factors. Results: The model that best classifies the at-risk and the non-risk group for ADHD was the LASSO model. The input factors which increased the probability of being in the at-risk group for ADHD were temperament of negative emotionality, communication abilities, gross motor skills, social competences, and academic readiness. Conclusion/Implications: The outcomes indicate that children who showed specific risk indicators during infancy and early childhood are likely to be classified as being at risk for ADHD when entering elementary schools. The results may enable parents and clinicians to identify children with ADHD early by observing early signs and thus provide interventions as early as possible.

Analysis of Experiences of Forgetfulness due to Subjective Memory Impairment in The Elderly (노인의 주관적 기억장애로 인한 건망증 경험 분석)

  • Kim, Doo Ree;Kim, Kwang-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • 제20권8호
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    • pp.83-92
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    • 2019
  • This qualitative study employed focused group interviews to collect data on the forgetfulness experienced by elderly persons (over the age of 65) who suffer with subjective memory impairment. The participants were ten elderly persons who participated in the cognitive function improvement program at an elderly welfare center in D city. They were divided into three groups that were comprised of three/four people each, and each group was interviewed for 40~60 minutes. The results showed that "difficulties in human relations", "feeling uncomfortable in daily life", "exposure to a safety risk", "inexpressible ambivalence" and "family effort to overcome forgetfulness" were all expressed in the interviews. The elderly who participated in this study and who complained of subjective memory impairment had both feelings of anxiety and anxiety about non-dementia, and they were making efforts to overcome forgetfulness themselves. Based on this study, we suggest that interventions should be developed that reflect the individual needs of elderly people with subjective memory impairment.

A Case Study on Bootstrapping of Start-up: Focused on Black Ruby Studio (초기 스타트업의 부트스트래핑 사례: (주)블랙루비 스튜디오)

  • Won, Chi-Woon;Bae, Tae-Jun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • 제14권4호
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    • pp.191-198
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    • 2019
  • The purpose of this study is to explain the bootstrapping method to understand the process of overcoming the difficulties experienced by the limited resources of the initial start-up, through the example of Black Ruby Studio. Most nascent start-ups have constrained resources. This problem is a subject that is constantly being repeated in entrepreneurship research. Despite these problems, there are relatively few studies detailing the process of overcoming the initial difficulties of start-up. Bootstrapping is described as a way to reduce external inflows, reduce risk, and resolve funding issues internally. Many start-ups initially rely on bootstrapping as a way to solving scarce funds and limited resources. Therefore, this study reviewed the prior literatures in bootstrapping, and used 32 detailed item bootstrapping methods suggested in Winborg & Landstrom(2001) on bootstrapping in order to understand bootstrapping concept of start-up. This study gives insightful implication to prospective founders by using the bootstrapping method for survival of start-up and the process of overcoming the difficulties in the start-up.

An Exploratory Study on Conceptual Framework for Project-based Supply Chain Management : Focusing on Plant Engineering Firms (프로젝트형 SCM의 개념적 틀에 관한 탐색적 연구 : 플랜트 엔지니어링 기업을 중심으로)

  • Kim, Tae Ung
    • Journal of Digital Convergence
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    • 제16권12호
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    • pp.123-135
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    • 2018
  • The objective of this paper is to investigate the issues related to the supply chain management in plant engineering industry, and propose the framework to improve the project efficiency. The preliminary case study shows that EPC's fragmented nature, lack of coordination and information sharing, and lack of proper risk and change management contribute to project delay and cost overrun. To examine the level of informatization and information sharing in supply chain, survey responses from the suppliers and subcontractors have been collected. The statistical results show that information sharing, early involvement in design process and awareness in SCM have influenced the level of collaboration, but supplier assessment and informatization have no impact on the collaboration. A conceptual model is proposed in order to facilitate the integration of design, procurement and construction functions. Implications from the study are also provided.

The Effect of Small Business Owner's Individual Characteristics and Social Capital on Entrepreneurial Intention and Entrepreneurial Anxiety : Focusing on the Moderating Effect of Entrepreneurship Consulting (소상공인의 개인적 특성과 사회 자본이 창업의지와 창업불안에 미치는 영향 : 창업 컨설팅의 조절효과를 중심으로)

  • Bong, Gu-Won;Kim, Joong-Gyoo
    • Journal of Digital Convergence
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    • 제17권3호
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    • pp.191-204
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    • 2019
  • This study empirically confirmed whether individual characteristics and social capital have distinctive influence on entrepreneurship and entrepreneurship, and whether entrepreneurship consulting has a moderating effect in the context of high interest in entrepreneurship with 223 data. All of the personal characteristics, network, trust, and consulting experience had a significant influence on the entrepreneurial intention, while the external control and reciprocity norms had a significant influence on the entrepreneurial anxiety. The experience of consulting revealed that it has a moderating effect of weakening influence of risk-taking tendency and network on the entrepreneurial will and strengthening the influence of external control on the entrepreneurial anxiety. This research has significance in terms of distinguishing effects of entrepreneurial intention and anxiety and the moderating effect of consulting. In future research, it is expected that verification of entrepreneurial anxiety should be done.

International Comparison of Retail Banking in Korea, U.K, and Spain - Based on Basel II and rocyclicality - (한국, 영국, 스페인의 소매금융 국제비교 - 바젤 II와 경기순응성을 중심으로 -)

  • Cheong, Kiwoong
    • International Area Studies Review
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    • 제12권3호
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    • pp.217-239
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    • 2008
  • The purpose of this paper examines the way the potential for increased procyclicality may arise in Korea according to the introduction of Basel II based on the empirical results of U.K. and Spain. Because of the limited retail banking data, the correlations between risk-weighted assets corresponding to the denominator of the capital ratio and procyclicality, and capital ratio and the procyclicality are analyzed in Korea. As a result, there is a high possibility that the procyclicality may occur in Korea. However, there are limitations in judging the existence of the procyclicality for the capital in Korea only based on those correlations. In the future, in case more of retail banking data are accumulated, the procyclicality in Korea should be examined based on the systematic model like the cases in England and Spain. Lastly, the policy implications are derived based on the calculation process of the regulatory capital(Pillar I), the process of the Financial Authorities(Pillar II), and the market discipline(Pillar III).

AI Analysis Method Utilizing Ingestible Bio-Sensors for Bovine Calving Predictions

  • Kim, Heejin;Min, Younjeong;Choi, Changhyuk;Choi, Byoungju
    • The Journal of Korean Institute of Information Technology
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    • 제16권12호
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    • pp.127-137
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    • 2018
  • Parturition is an important event for farmers as it provides economic gains for the farms. Thus, the effective management of parturition is essential to farm management. In particular, the unit price of cattle is higher than other livestock and the productivity of cattle is closely associated to farm income. In addition, 42% of calving occurs in the nighttime so accurate parturition predictions are all the more important. In this paper, we propose a method that accurately predicts the calving date by applying core body temperature of cattle to deep learning. The body temperature of cattle can be measured without being influenced by the ambient environment by applying an ingestible bio-sensor in the cattle's rumen. By experiment on cattle, we confirmed this method to be more accurate for predicting calving dates than existing parturition prediction methods, showing an average of 3 hour 40 minute error. This proposed method is expected to reduce the economic damages of farms by accurately predicting calving times and assisting in successful parturitions.

Different Perceptions of Motivational Factors between Sharing Economy Service Types (공유경제 서비스 유형별 동기요인 분석)

  • Shim, Su-Jin
    • Journal of Convergence for Information Technology
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    • 제9권8호
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    • pp.110-122
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    • 2019
  • IT innovation, cultural revolution based on smart and social networks diversified sharing economy services. Due to the rising of business utilizing the sharing economy concept, it is important to better understand the motivational factors that drive and deterrent sharing economy services in the marketplace. Based on responses from 809 adult users, 3 drivers and 2 deterrents affecting intention to use of sharing economy services were identified. Then this study categorized sharing economy services as three types of segments based on consumer perceptions and subjectivity, and analyzed differencies of perceptions on motivational factors between groups. As a result, redistribution market group has shown meaningful different average scores on economic benefit, sustainability and social risk with other groups. Based on the empirical evidence, this study suggests several propositions for future studies and implications for sharing economy businesses on how to formulate optical strategies and manage users.