• Title/Summary/Keyword: 검색어 로그 분석

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Search Log Analysis for Extract User's Search Intention (사용자 검색 의도 추출을 위한 검색로그 분석)

  • Ji, Hye-Sung;Lyu, Ki-Gon;Lim, Heui-Seok
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.11a
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    • pp.376-379
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    • 2011
  • 본 연구에서는 사용자 검색로그를 분석하여 사용자의 검색 목적에 따라 분류하고 그 안에 내제되어 있는 사용자의 검색 의도를 찾고자 하였다. 분석은 질의어 110개에 대한 검색로그를 기반으로 검색 목적에 따라 Navigational, Informational, Transactional로 분류하였다. 또한, 질의어를 카테고리별로 분류하였으며 각 결과를 가지고 사용자 검색 의도가 내제되었는지에 대하여 분석하였다. 분석 결과 각 질의어에 따른 검색 목적에 따라서 분포는 다르지만 검색 목적에 따른 검색 의도가 3가지 모두 내제되어 있음을 알 수 있었다. 또한, Informational의 경우에는 질의어에 대한 서로 다른 정보가 나타났으며, 질의어 안에서 사용자의 검색 의도가 나타남을 확인할 수 있었다.

Analysis of the Candidate Terms and Structure Using the Log-data (로그데이터를 이용한 디스크립터의 외형적 특성 분석)

  • Nam, Young-Joon;Lee, Too-Young
    • Proceedings of the Korean Society for Information Management Conference
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    • 2004.08a
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    • pp.61-66
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    • 2004
  • 본 연구에서는 시소러스를 구축하기 위해 필요한 디스크립터 수집원으로써 이용자 로그데이터를 분석하여 후보 디스크립터의 외형적 특성을 분석하였다. 분석대상인 이용자 로그데이터는 국내 검색엔진가운데 야후와 라이코스를 대상으로 하였다. 분석결과, 이용자들은 대부분 검색어로써 명사와 복합명사를 사용하였으며, 조사 '의'이외에는 다른 품사로 이루어진 검색어는 거의 존재하지 않음을 알 수 있었다. 또한 검색어로써 이용자들은 고유명사(외국어 포함)를 많이 사용함으로써, 국내외 지침에서 권고하는 고유명사의 최소한 사용지침과 실제 이용자 사이의 이용행태와의 차이를 알 수 있었다. 따라서 국내외 시소러스 개발지침을 수용하면서, 이용자 중심의 시소러스를 개발하기 위해서는 전거어나 유사어 사전을 대등관계와 연동하여 개발하는 것을 고려해야 한다.

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An Analytic Study on the Categorization of Query through Automatic Term Classification (용어 자동분류를 사용한 검색어 범주화의 분석적 고찰)

  • Lee, Tae-Seok;Jeong, Do-Heon;Moon, Young-Su;Park, Min-Soo;Hyun, Mi-Hwan
    • The KIPS Transactions:PartD
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    • v.19D no.2
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    • pp.133-138
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    • 2012
  • Queries entered in a search box are the results of users' activities to actively seek information. Therefore, search logs are important data which represent users' information needs. The purpose of this study is to examine if there is a relationship between the results of queries automatically classified and the categories of documents accessed. Search sessions were identified in 2009 NDSL(National Discovery for Science Leaders) log dataset of KISTI (Korea Institute of Science and Technology Information). Queries and items used were extracted by session. The queries were processed using an automatic classifier. The identified queries were then compared with the subject categories of items used. As a result, it was found that the average similarity was 58.8% for the automatic classification of the top 100 queries. Interestingly, this result is a numerical value lower than 76.8%, the result of search evaluated by experts. The reason for this difference explains that the terms used as queries are newly emerging as those of concern in other fields of research.

Investigating Web Search Behavior via Query Log Analysis (로그분석을 통한 이용자의 웹 문서 검색 행태에 관한 연구)

  • 박소연;이준호
    • Journal of the Korean Society for information Management
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    • v.19 no.3
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    • pp.111-122
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    • 2002
  • In order to investigate information seeking behavior of web search users, this study analyzes transaction logs posed by users of NAVER, a major Korean Internet search service. We present a session definition method for Web transaction log analysis, a way of cleaning original logs and a query classification method. We also propose a query term definition method that is necessary for Korean Web transaction log analysis. It is expected that this study could contribute to the development and implementation of more effective Web search systems and services.

A Study on the Search Behavior of Digital Library Users: Focus on the Network Analysis of Search Log Data (디지털 도서관 이용자의 검색행태 연구 - 검색 로그 데이터의 네트워크 분석을 중심으로 -)

  • Lee, Soo-Sang;Wei, Cheng-Guang
    • Journal of Korean Library and Information Science Society
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    • v.40 no.4
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    • pp.139-158
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    • 2009
  • This paper used the network analysis method to analyse a variety of attributes of searcher's search behaviors which was appeared on search access log data. The results of this research are as follows. First, the structure of network represented depending on the similarity of the query that user had inputed. Second, we can find out the particular searchers who occupied in the central position in the network. Third, it showed that some query were shared with ego-searcher and alter searchers. Fourth, the total number of searchers can be divided into some sub-groups through the clustering analysis. The study reveals a new recommendation algorithm of associated searchers and search query through the social network analysis, and it will be capable of utilization.

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Analyzing of Hangul Search Query Spelling Error Patterns and Developing Query Spelling Correction System Based on User Logs (한글 검색 질의어 오타 패턴 분석과 사용자 로그를 이용한 질의어 오타 교정 시스템 구축)

  • Jeon, Hee-Won;Huang, Daniel;Rim, Hae-Chang
    • Annual Conference on Human and Language Technology
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    • 2010.10a
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    • pp.15-21
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    • 2010
  • 본 논문은 검색 서비스 기능 중에 빼놓을 수 없는 기능인 한글 검색 질의어(query) 교정 시스템을 '야후!'에서 구축하며 분석한 한글 오타 패턴 그리고 사용자 로그를 기반으로 설계한 질의어 교정 서비스에 대한 설명을 하고 있다. 이 교정 서비스는 현재 '야후! 코리아'에 적용되어 있으며, 한글을 고려한 키스트 로크를 기반으로 한 설계 방식 그리고 동적으로 에러모델을 구축하는 방법을 소개하고 있으며 또한 구축된 모델의 성능을 다른 검색 서비스와 비교한 결과를 소개한다.

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Analysis of Users' Inflow Route and Search Terms of the Korea National Archives' Web Site (국가기록원 웹사이트 유입경로와 이용자 검색어 분석)

  • Jin, Ju Yeong;Rieh, Hae-young
    • Journal of the Korean Society for information Management
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    • v.35 no.1
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    • pp.183-203
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    • 2018
  • As the users' information use environment changes to the Web, the archives are providing more services on the Web than before. This study analyzes the users' recent inflow route and the highly ranked 100 search terms of each month for 10 and half years in the Web site of National Archives of Korea, and suggests suitable information services. As a result of the analysis, it was found out that the inflow route could be divided into access from portal site, by country, from related institutions, and via mobile platform. As a result of analyzing the search terms of users for the last 10 and half years, the most frequently searched term turned out to be 'Land Survey Register', which was also the search term that was searched for with steady interests for 10 and half years. Also, other government documents or official gazettes were of great interests to users. As results of identifying the most frequently searched and steadily searched terms, we were able to categorize the search terms largely in terms of land, Japanese colonial period, the Korean war and relationship of North Korea and South Korea, and records management and use. Based on the results of the analysis, we suggested strengthening connection of the National Archives Web site with portal sites and mobile, and upgrading and improving search services of the National Archives. This study confirmed that the analysis of Web log and user search terms would yield meaningful results that could enhance the user services in archives.

User Information Needs Analysis based on Search Terms Log of the Presidential Archives Portal (대통령기록포털 검색어 로그 분석 기반 이용자 정보요구 분석)

  • Suhyeon Lee;Hyo-Jung Oh
    • Journal of Korean Society of Archives and Records Management
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    • v.24 no.3
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    • pp.23-44
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    • 2024
  • In recent years, there has been a significant increase in the importance of curation services that analyze user information requests to provide tailored information within extensive information resources. This study aims to identify user information needs by analyzing search term logs from the Presidential Archives Portal to enhance the utilization value of presidential records, which possess high historical significance. In addition, by evaluating the portal's search performance, this study seeks to determine whether the Presidential Archives Portal is providing archival information services that meet users' information needs and to suggest areas for improvement through digital record curation services. To achieve these objectives, topic analysis and word network analysis were conducted based on search term logs spanning the past eight years. The search quality of the Presidential Archives Portal was evaluated from an accuracy perspective, focusing on areas with high user demand, and recommendations were drawn based on the results of the analysis. As a preliminary study for digital record curation of presidential records, this study is significant because it identifies specific user information needs and quantifies the search quality of archival portal sites to improve user satisfaction.

Design and Evaluation of a Personalized Search Service Model Based on Web Portal User Activities (웹 포털 이용자 로그 데이터에 기반한 개인화 검색 서비스 모형의 설계 및 평가)

  • Lee, So-Young;Chung, Young-Mee
    • Journal of the Korean Society for information Management
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    • v.23 no.4 s.62
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    • pp.179-196
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    • 2006
  • This study proposes an expanded model of personalized search service based on community activities on a Korean Web portal. The model is composed of defining subject categories of users, providing personalized search results, and recommending additional subject categories and queries. Several experiments were performed to verify the feasibility and effectiveness of the proposed model. It was found that users' activities on community services provide valuable data for identifying their Interests, and the personalized search service increases users' satisfaction.

User search intention analysis based User Click Log (User Click Log를 이용한 사용자 검색 의도 분석)

  • Jee, Hye-Sung;Lim, Hee-Seok
    • Proceedings of the KAIS Fall Conference
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    • 2009.12a
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    • pp.793-797
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    • 2009
  • 최근 정보검색분야에서는 사용자의 검색 의도를 이해하거나 효과적으로 결과를 전달하고자 하는 시도가 많이 이루어지고 있다. 그러나 현재 제공되고 있는 시스템은 현재 검색 사용자의 의도가 아닌 타인의 의도가 반영된 결과로 실제 사용자의 의도와 상이할 수 있으며, 사용자가 의도하는 바를 유효하게 반영하는 검색 결과를 제시하는 데는 아직 미흡한 실정이다. 따라서 사용자가 원하는 정보를 쉽게 발견할 수 있도록 검색어와 관련된 의도 정보를 제공하거나 검색 결과를 효율적으로 클러스터링 하여 전달하는 기능이 검색의 유용성을 증대시킬 수 있다. 본 논문에서는 검색어에서 사용자의 검색 의도를 자동으로 파악하여 그 의도에 맞는 검색 결과를 제공하기 위하여 사용자 클릭 로그를 사용하여 의도에 맞는 검색결과를 제공하는 방법에 대하여 제안한다.

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