• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.17 no.6
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• pp.175-193
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• 2022

Although there is paradigm shift in art industry and interdisciplinary convergence between art and entrepreneurship, little has been done in "art entrepreneurship." First, this study organized the concepts of art entrepreneurship and conducted literature reviews on the trends of international and domestic research. Second, this paper aimed to understand the concept of art platform business. To do so, authors reviewed the general concept of business model and special features of platform business. Third, this paper categorized and introduced 11 art platform businesses from the based on the purposes of companies (① rental & selling, ②commercialize & selling, ③crowdfunding, ④information sharing & digital exhibition). Forth, this study provided two frameworks (①business model components, ②platform controllability and customers' information asymmetry) and applied them into 11 cases. By systematically reviewing the previous studies, this paper expects to increase scholarly understanding of the field of art entrepreneurship where two different areas (art and entrepreneurship) have studied separately. In addition, introduction and analyses of 11 online art platform have practical implications.

• Review of Culture and Economy
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• v.21 no.3
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• pp.3-30
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• 2018

The purpose of this study is to investigate the effects of participation in cultural activities on happiness. The empirical results show that participation in cultural activities has a positive impact on individual happiness, because cultural activities cause entertainment and social contacts with people. Furthermore, the levels of income and education are analyzed by dividing them into high and low groups. Noteworthy is that the low-income and less-educated groups show lower participation in cultural activities than those in the high-income and well-educated groups, But the utility magnitude gained through cultural activities is higher. This implies that opportunity costs arising from financial and time constraints are greater in the low-income and less-educated groups than in the high-income and well-educated groups. Finally, for the low-income group, the marginal utility is reduced when spending on cultural activities exceeds certain levels, which means there exist a budget constraint for the low-income group.

• The Journal of the Korea Contents Association
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• v.12 no.6
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• pp.201-210
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• 2012

This study examines the structure of taste repertoires for cultural arts. The major results are as follows: firstly, the numbers of taste repertoires were 1.66 for type 1 and 4.27 for type 2. More specifically, respondents tended to have movie taste. Secondly, there were socio-demographic differences for taste repertoires for cultural arts. In other words. female respondents to have more taste repertoires than that of male respondents. Also, younger respondents to have more taste repertoires than that of older respondent. Thirdly, blog users tended to have more taste repertoires than that of non-users. It can be argued that blog use may be a determinant of the number of taste repertoires for cultural arts. In addition, although the number of taste repertoires type 1 was determined by tastes for theatre, movie, popular music, musical and photo, the number of taste repertoires type 2 was determined by tastes for theatre, movie, musical and classic contents.

• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.245-246
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• 2012

본 연구는 무용예술인의 진로계발를 위하여 우선적으로 추진하여야 할 정책 요소들을 추출하고, 요소별 정책추진의 상대적 중요도 및 우선순위를 분석하는데 목적이 있다. 이를 위하여 정부기관 및 유관단체, 학계, 무용예술인 등 3개 영역에서 선정된 전문가 25명을 대상으로 델파이조사를 실시한 결과, 3개 정책 영역, 14개 정책요소, 그리고 39개 세부정책으로 구성된 진로계발정책을 개발하였다. 무용예술인의 진로계발 정책 요소의 가중치는 '무용조직 및 지원체제 강화'가 28.5%로 가장 높게 나타나 이 항목이 다른 정책요소에 비하여 상대으로 중요하다고 인식하는 것으로 나타났으며, 다음으로 '무용재정 확대'(12.0%)와 '무용전문인력 양성'(12.0%), '교수-학습 환경 개선'(11.0%), '무용교육 제도화'(10.2%) 등의 순으로 나타났다.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.442-445
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• 2008

현대 도시의 새로운 이미지 창출을 위해서 공공예술은 중요한 요소이다 과거 조형적 작품으로 이루어지던 공공예술은 미디어아트, 인터렉티브 아트등 새로운 예술분야로의 접목이 늘어나는 경향이 나타난다. 그러나 인터렉티브 아트가 공공예술로 정착되기에는 가기고 있는 문제점이 있다. 이를 보완하기 위해서 본 논문에서는 엠비언트 아트(Ambient Art)를 활용하였다. 엠비언트 인텔리전스(Ambient Intelligence)에서 파생된 개념으로의 엠비언트 아트는 Ambient Display와 Ambient Media 등을 사용하여 사용자의 주의 없이도 환경정보를 활용하여 인터렉션을 일으켜 작품에 생명력을 부여하는 예술장르를 말한다. 기존 연구에 의하면, 엠비언트 아트는 상황인지, 개인화, 분위기, 상호작용, 자가성장의 5가지 특성을 지닌다. 그러나 엠비언트 아트가 공공예술로 사용되기 위해선 소통, 보안, 선택권의 3가지 요소가 필요하다. 공공공간이 지니고 있는 특성과 공공예술이 가지는 파급효과를 고려하면, 3가지 요소가 중요하다. 보다 높은 수준의 소통과 과도한 관객의 상황정보 수집으로부터의 보호, 관객의 작품 참여 선택권은 엠비언트 아트가 가져할 구성요소이다. 본 논문에서는 3가지 요소를 포함하는 새로운 장르의 공공예술(New Genre Public Art)의 공공 엠비언트 아트(Public Ambient Art)를 제시하여 대안을 마련하는데 의의가 있다.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.18 no.2
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• pp.125-140
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• 2007

Cultural contents should provide all the people web services to ensure accessibility without any obstacles as a core resource of nation including a code linking people and people beyond time and space. This study achieved that automated measure including 11 checkpoints and manual analysis including 11 criteria and 26 checkpoints of three areas in selected five web sites such as Culture Portal. Art Road, Korean Patterns, MFM, and e-Museum supported by Ministry of Culture & Tourism. As a result, web accessibility level of cultural contents analyzed it staying at the beginning level. This study Provided the directions in order to improve accessibility of cultural contents through showing real cases to practice for improving web accessibility.

• Korean Association of Arts Management
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• no.52
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• pp.5-37
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• 2019

Despite a copious volume of work on the relationship between social class and cultural consumption, scholars have paid scant attention to the increasingly apparent observation that a vast majority of the population exhibits indifference toward fine arts regardless of one's socio-economic status. Much of the prior literature on cultural consumption has treated the public's indifference to fine arts not as a distinct analytical category that deserves an explanation of its own, but simply as the opposite of "likes" or the act of consumption, let alone being disentangled from the concept of "dislikes" in taste-formation and consumption behavior. In this paper, we suggest that the seemingly increasing trend toward indifference to fine arts, especially among those who are part of the well-educated and economically well-off, merits close scholarly attention on its own term. As an initial step toward this endeavor, we explore the factors behind indifference toward fine arts among Korean middle-class, using the ground theory method. Our interview findings reveal that much of indifference toward fine arts is attributable to the lack of tastes in fine arts and artistic competence. Our results suggest that research drawing on Bourdieu's theory and Peterson's omnivore hypothesis needs to be further revised through an in-depth investigation of the institutional and societal contexts where art education takes place in Korea. We discuss the implications of our findings for policy-making in the cultural and artistic sphere.

• Korean Association of Arts Management
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• no.58
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• pp.89-119
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• 2021

This study empirically analyzes the factors that affect the people's enjoyment of pure culture and arts, especially art exhibitions. We use 56,588 sample data from the "The Survey of Cultural Enjoyment" collected by the Ministry of Cultrure, Sports and Tourism over the last 10 years and perform multiple regression and Multi-Way ANOVA to analyze the effect of individual's cultural experience on art exhibit visits. The results of the analysis show that the experience of participating in culture and arts events, culture and arts education, and participation in culture and arts clubs have a positive effect on the art exhibition visits. We also identify the positive interaction effects between the three independent variables. In other words, it was found that the average number of visits to art exhibitions was higher for groups who had experience of participating in culture and arts events, culture and arts education, and culture and arts clubs. This study provides a first empirical analysis on personal factors influencing art exhibition visits in Korea and lays the groundwork for future studies in developing a comprehensive predictive model for cultural art visits. In addition, we give policy implications and suggestions specifically, mid-term policies related to promoting art exhibition visits as an extension of individual's engagement with pure culture and arts through big data analysis.

• Proceedings of the Korea Contents Association Conference
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• 2019.05a
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• pp.337-338
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• 2019

중국 저예산 영화는 다년간의 탐색하에 영화예술창작에서나 시장에서의 상업성적인 측면에서 비교적 좋은 발전을 가져왔다. 예술창작 측면에서 말하면 최초의 '개인 서사'부터 상업유형 영화의 축제로 또 서사 방식의 다원화까지 이미 점점 성숙에 나아가고 독특한 풍격을 형성하였다. 상업적으로는 입소문 마케팅과 차별화를 널리 보급하는 것이 저예산 영화에 새로운 경험과 결실을 가져다주었다. 본 연구는 영화의 예술성과 상업성 두 가지 측면에서 <나는 약신이 아니다>라는 영화에 대해 분석연구를 하고 또 성공 경험을 정리하여 신인 감독들의 작품을 위해 참고할만한 방향을 제시하고자 한다.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2022.11a
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• pp.222-224
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• 2022

지난 2021년, 국내 최초로 온라인 소비가 오프라인 소비를 뛰어넘을 정도로 언택트 경제가 급부상하였다. 덕분에 언택트 시장의 주도권을 가진 라이브 커머스는 무서운 속도로 성장하고 있고, 이는 적어도 2023년까지 이어질 것으로 예상된다. 중소기업은 물론 대기업, 심지어 개인까지 라이브 커머스 시장에 탑승한 현재, 라이브 커머스 시장의 경쟁력은 점차 사라지고 있다. 이로 인해 공급자들은 차별성을 두기 위해 여전히 다양한 방법을 찾아 시도하고 있다. 본 논문에서는 계속해서 수요되는 라이브 커머스 시장에서 경쟁력을 갖출 수 있는 방법으로 LED Wall의 활용을 제안한다.