• Journal of the Korean BIBLIA Society for library and Information Science
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• v.35 no.2
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• pp.109-133
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• 2024

This study investigated the impact of the technical characteristics of Generative AI (GAI) and librarians' personal traits on their intention to use GAI. Personalization, interaction, and context awareness were considered as technical characteristics of GAI that influence the intention to use GAI, while innovativeness and frequency of GAI use were considered as librarians' personal traits. The study targeted 187 librarians working in libraries, and 165 questionnaires were collected and analyzed. The results showed that the technical characteristics of GAI had a statistically significant impact on the intention to use GAI. Additionally, librarians' personal traits, namely innovativeness and frequency of GAI use, were also found to have a significant impact on the intention to use GAI. The findings of this study can be used as valuable information to help librarians increase their intention to use GAI and improve the quality and satisfaction of library services.

• 한국정책학회보
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• v.21 no.3
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• pp.241-264
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• 2012

인간에 대한 신고전파 경제학의 가정을 확장할 경우, 인간은 사회적 선호를 가지고 있고 규범을 사용하며 전통과 관습으로부터 자유롭지 못한 존재라고 볼 수 있다. 이 논문에서는 특히 사회적 규범을 따르는 개인의 행위를 명시적으로 고려하여 내면화된 사회적 규범을 따르는 경우에 얻는 심리적 만족감과 따르지 않을 경우 치러야 하는 심리적 비용을 δ 요인이라고 개념화하였다. 그리고 나서 이러한 δ 요인이 집단행동의 딜레마상황을 해결하는데 어떤 순기능을 발휘하는지, 낮은 행정비용으로 정책의 효과성을 제고하는데 어떻게 기여하는지를 살펴보았다. 또한 이러한 #x03B4; 요인이 정책관련 변수와 상호작용하여 어떻게 정책의 목표를 달성하는데 방해가 될 수 있는지도 들여다 보았다. 이를 위해 다양한 (가상적) 정책사례들을 살펴본 후 정책이 δ 요인과 상호보완적으로 작용하여 정책집행의 성공에 도움이 되는 공통된 조건이 무엇인지를 도출하였다. 사회적 규범을 따르는 개인들의 비율이 클수록, 정책대상이 되는 개인들의 행위에 대한 관측가능성의 정도가 높을수록, 사회규범의 준수가 개인의 이익과 연계될수록, 정책으로 실현하고자 하는 가치와 기존 규범과의 충돌이 최소화될수록, 합리적 이기주의자에 대한 통제가 충분히 이루어질수록 δ 요인은 정책과 보완적 관계가 형성되어 정책집행의 성공가능성을 높이는 것으로 분석되었다.

• Journal of the Korea Convergence Society
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• v.11 no.9
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• pp.99-107
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• 2020

The new characteristic of Millennial High-Tech Media is breaking the existing standardized creative grammar. The destructive form of high-tech media is differently accommodated according to the consumer's tendency or characteristics. The purpose of this study is to explore guidelines for effective creative strategy creation of high-tech media. In consumer psychology, consumer innovation is a key factor in evaluating the creativeness of high-tech media. The results of finding out the effect of persuasive communication on consumer innovation and advertising creative type are as follows. Informative(image) creative type showed higher attitude toward advertisement, brand attitude, purchase intention, and prior intention to consumers with high innovation than consumers with low innovation.

• Review of KIISC
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• v.21 no.3
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• pp.7-11
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• 2011

2009년 아이폰 출시로 시작된 국내 스마트폰은 트워터, 페이스북과 같은 SNS와 더불어 급속하게 보급되어 1,000만 사용자 시대를 맞이하고 있으며, 스마트폰의 경험을 그대로 활용할 수 있는 태블릿의 출연으로 인해 개인적인 활용에서 업무의 효율성과 형태에 대한 변화도 가져오고 있다. 모바일 오피스, 스마트워크 등 정부와 기업의 업무 효율화에 대한 관심과 녹색 성장 정책에 따라 스마트 기기의 확산과 활용은 더 급물살을 탈 것으로 보인다. 스마트 기기는 PC와 많은 부분이 닮아 있지만 이동성과 개인화된 기기라는 점에서 개인정보 유출이나 금전적인 피해에 노출되기 쉬워 이에 대한 대책 수립이 필요하다. 본 고에서는 스마트 기기로 인한 패러다임의 변화와 보안 위협과 보안 위협의 대표적인 모바일 악성코드의 트렌드를 알아보고자 한다.

• Journal of the Korea Convergence Society
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• v.13 no.2
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• pp.223-233
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• 2022

In addition to optimistic bias which can be a biased phenomenon in perceived susceptibility, including illusion of control which is a distorted phenomenon, the current study attempted to demonstrate the influential relationship between these two important variables and COVID 19 personal preventive behaviors and social distancing practice. Conducting Survey utilizing online pannel from Macromill Embrain, the present study performed regression analysis, setting personal preventive behavioral variables such as mask wearing, hand washing, using hand sanitizer as independent variable, and analyzed how these independent variables influence control illusion and optimistic bias. As a result, COVID 19 personal preventive behavior didn't have direct effect on optimistic bias and control illusion except for hand washing. Finding, also, showed that control illusion affected optimistic bias, and the relation between these variables was different depending on demographic variable such as gender and age.

• The Journal of the Korea Contents Association
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• v.20 no.6
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• pp.211-219
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• 2020

The purpose of this study is to examine the moderating effects of perceived organizational justice on the associations between personal job-organizational fit and job loss perceived by social workers. The survey was conducted on social workers in Gwangju. This study conducted descriptive statistics, correlation analysis, hierarchical multiple regression analysis using SPSS 24.0 as an analysis method to verify the main assumptions of this study. The analysis showed that First, The degree of personal job-organizational fit was shown to be slightly higher than normal. perceived organizational justice was investigated as two sub-factors, and distributive justice was shown to be slightly lower than normal and procedural justice to be higher than normal. The degree of job loss was also investigated at a lower level than normal. Second, personal job-organizational fit had negative(-) effects on job loss and the effects were moderated by perceived organizational justice.

• Journal of Venture Innovation
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• v.3 no.2
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• pp.77-93
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• 2020

The purpose of this study is to investigate the effect of person-job fit on job performance. In the process, the moderating effect of the meaning of work and the mediating effect of work engagement was investigated. For this purpose, survey data were collected from 304 employees working at the company organization and analyzed using correlation and regression analysis. The summary of the study is as follows. First, there is a significant correlation between realistic person-job fit and perceived person-job fit. Second, perceived person-job fit is a significant predictor of job performance. Third, there is a mediating effect of work engagement in the relationship between person-job fit and job performance. Fourth, there is a moderating effect of the meaning of work in the relationship between person-job fit and work engagement. This study demonstrates the correlation of realistic and perceived person-job fit, which has not been studied in Korea before. It was found that person-job fit influences job performance through mediating emotional variables such as work engagement. From the point of view of organization managers, there is a need to provide a work environment that is appropriate for the characteristics of the employees and to manage how employees perceive person-job fit. In particular, it is necessary to support employees to recognize that their work promotes their growth and contributes to the public good. Finally, the limitations of the study and future research tasks were proposed.

• 한국노년학
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• v.30 no.4
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• pp.1059-1075
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• 2010

This study aims to explore how the individual characteristics of the senior job placement project coordinators and the organizational structure in which they work affect their job performance. A survey of 251 coordinators who were working in the senior job placement project agencies were retrieved and used for empirical analysis using the SPSS Win.12 program. The result shows that a sense of self efficacy, the individual traits(understanding of the senior job placement project, attitude towards the elderly) and the organizational structure(the level of formalization of agency) were statistically significant predictors of the level of job performance. The results of this study show that the coordinators who were more confident about themselves, who had more understanding about the senior job placement project, who had more positive attitude towards the social activities of the elderly, and who were working in agencies with higher level of formalization had a higher level of job performance than their counterparts. Therefore, more policy and program considerations should be taken into account in empowering the coordinators, and in providing them with standardized organizational process. This in turn will ultimately enable them to better serve the elderly who participate in the senior job placement projects.

• Journal of Digital Convergence
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• v.10 no.11
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• pp.287-293
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• 2012

The present paper attempts to account for customers' purchase intention of counterfeit goods. Based on some previous analyses, we have set up a structured model for analysis with a hope to identify the relationship between benefits from using counterfeit goods and motivational factors to purchase them. It is found, first of all, that motivation for ostentation significantly influences personal benefits from using the counterfeit goods. Second, we also find that motivation for satisfaction does not exert any direct influence on the factors of benefits, though it affects decisions to purchase. Third, motivation for practicability has significant influence on personal and, more strongly, on economic benefits. Fourth, quality has significant influence on both personal and economic benefits. Again, this factor is also more closely related with economic benefits than with personal ones. We hope that we will be able to provide practical tips for those who design and plan public service advertisements that intend to reduce purchasing of counterfeit products.

• Proceedings of the Korean Society for Cognitive Science Conference
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• 2000.05a
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• pp.235-240
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• 2000

창의성 연구는 개인적, 사회적 맥락에서 고려해야 할 다양한 시사점을 가진 분야이다. 하지만 지금까지 창의성 연구는 창의성 자체에 대한 개념이 명확하지 않을 뿐 아니라, 창의성을 태어날 때부터 타고나는 고유한 영역이라는 인식 때문에 그에 대한 연구가 비교적 부족한 실정이다. 본 연구에서는 창의성이 새로운 정보를 기존 지식과 결합하여 이를 문제상황에서 적용하여 유용함을 입증하는 행위라는 전제하에, 각 개인에게 내재된 창의적 사고 능력이 특정한 지시 혹은 학습방법(소리내어 가르치기)의 경험을 통해 발현될 수 있으리라 보았다. 창의성의 핵심요소인 통합적, 분석적, 실용적 사고능력을 측정하여 창의성이 높고, 낮은 집단을 구분하고, 이를 근거로 게임 규칙을 소리내어 가르치기 경험을 한 집단과 통제집단(단순암기)으로 각각 구분하여 게임에서 승리, 즉 창의적 문제해결이 소리내어 가르치기 방법을 통해 실현될 수 있음을 알아보고자 했다. 창의적 사고능력은 소리내어 가르치기를 경험한 집단에서 유의미하게 발현되었다. 또한 소리내어 가르치는 경험을 한 실험참가자들은 프로토콜 분석에서 보다 정교화된 게임의 규칙을 생성하였으며, 게임의 규칙을 정확히 알고 있는 것으로 나타났다. 이는 가르치는 경험을 통해 새로운 정보를 보다 잘 조직화하고, 이를 실제 문제상황에 적용한 것으로 해석되었다.