• Title/Summary/Keyword: 강의 서비스 품질

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The Adaptive Multimedia Contents Service Method to Reduce Delay of MN in HMIPv6 (HMIPv6에서 MN의 지연을 최소화하는 멀티미디어 컨텐츠 서비스 방법)

  • Park, Won-Gil;Kang, Eui-Sun
    • The KIPS Transactions:PartB
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    • v.15B no.6
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    • pp.585-594
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    • 2008
  • The issues that we should consider in the process of providing mobile web service using a mobile device are seamless service and QoS-guaranteed service. HMIPv6 has MAP because of improving packet loss and transmission delay due to disconnection. However, a load is concentrated on HMIPv6 because of receiving and delivering packet for MN. Owing to this, real time data fails to be processed quickly, and also adaptive mobile service is required for QoS guaranteed service. However, this method demands the response time cost of contents service owing to the hardware differences of various devices. Therefore, we improve the process performance of real time data by applying a queue in MAP for seamless service in this paper. For decreasing response time cost, we propose mobile web service method which has reusable cache of contents using the elements of contents. The result of a numerical formula and simulation shows that our proposed method is superior under various system conditions.

A Study of Subjective Speech Quality Measurement in VoIP (VoIP 음질의 주관적 평가에 관한 연구)

  • 강영도;강진석;최연성;김장형
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.5 no.2
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    • pp.279-287
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    • 2001
  • In this paper, we discuss the scale of subjective speech quality measurement over VoIP(Voice over IP) network which is a component of broadband networks. Objective parameters of multimedia services like PSNR or jitter can easily measured and defined, but these factors are not easily meet the user's perceptual recognition. We suggest the speech quality measurement scale through the subjective measurement for end-to-end speech quality composed of sender-side quality, transmission quality, receiver-side quality, which provide the degree of correctness of representation of speaker, the degree of impairment caused by various factors, the degree of recognition of processed speech, respectively. Also, we examined the proposed method and verify it's availability.

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Development of the Scale to Measure the Logistics Service Quality (물류서비스품질의 측정을 위한 척도개발에 관한 연구)

  • Kang, Gi-Du;Ahn, Seung-Ho;Chai, Myung-Ki
    • Journal of Korean Society for Quality Management
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    • v.36 no.2
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    • pp.45-58
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    • 2008
  • The importance of quality logistics service to the enterprises has kept growing considering the fierce competitions. It also asks for the sound definition and the scale explaining the construct of logistics service quality. The current study attempted to identify the construct of logistics service quality and develop the scale to measure it. Various qualitative and quantitative methodologies have been employed in order to provide the solid theoretical and psychometrical foundation of the proposed scale. In so doing, the conceptual definition of Logistics Service quality has been proposed and the 127-item scale measuring the construct of logistics service quality has been developed and found to be reliable and valid.

The Antecedent and Consequences of Internal Service Quality (내부서비스품질과 관련 변수들과의 관계에 관한 연구)

  • Kang, Gi-Du
    • Journal of Korean Society for Quality Management
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    • v.33 no.3
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    • pp.1-18
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    • 2005
  • Internal marketing has been suggested as the approach for service organizations to be service-and customer-oriented; and the issues of internal service quality has been one of topics widely discussed in the internal marketing literature. The purpose of the current study is to examine the antecedents and consequences of internal service quality which is believed to increase such organizational performances as customer satisfaction, retention and revenue. In consistent with the previous studies in service marketing literatures, the current study identifies several constructs as the antecedents and consequences of internal service quality: management commitment to service quality, employee satisfaction, self-efficacy, and adaptability. The empirical study testing the causal relationships' among the constructs verifies the proposed relationships among the constructs suggested in the current study.

Replication of Internal Service Quality Battery : The Assessment of Its Reliability and Validity (내부서비스품질 측정 도구의 신뢰성 및 타당성 분석)

  • Kang, Gi-Du
    • Journal of Korean Society for Quality Management
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    • v.34 no.2
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    • pp.77-97
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    • 2006
  • Internal marketing has been suggested as the approach for service organizations to be service-and customer-oriented; and the issues of internal service quality has been one of topics widely discussed in the internal marketing literature. While previous studies have attempted to develop the instrument assessing the internal service quality, ISQB(internal service Quality battery) developed by Kang et al.(2002), compared to other instruments have received some attention given its rigorous approach to measure the internal service quality. However, it has been noted that the validity of ISQB does not appear to be thoroughly examined while the reliability of the instrument seems to be secured. The current study attempts to readdress the psychometric properties of ISQB through the replication of the instrument. The empirical testing including confirmatory factor analysis and correlational analyses show that the instrument is reliable and valid in terms of its discriminant and nomological validity.

The Classification of Logistics Service Quality through the utilization of Kano Model (Kano모형을 이용한 물류서비스품질의 분류)

  • Kang, Gi-Du;Ahn, Seung-Ho;Cheon, Hong-Sik;Lee, Woo-Yeong
    • Journal of Korean Society for Quality Management
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    • v.37 no.2
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    • pp.32-45
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    • 2009
  • The importance of quality logistics service has kept growing in fierce competitions. Accordingly, many have tried to assess the logistics service quality and attempted to propose the strategic ways to manage it. However, it has been known that service quality is a multi-dimensional construct and not all quality attributed are viewed as equally important to customers. In other words, each quality attribute has different implications for customer satisfaction. To this respect, the current study attempted to identify the satisfying/dissatisfying quality factor through the Kana approach. In so doing, several satisfying and dissatisfying quality factors in logistics service quality were identified. Further, several academic and practical implications for logistics service quality were proposed.

Influencing Factors on Repurchase Intentions of Bank's Corporate Customers (기업고객의 은행거래 지속의도에 대한 영향요인)

  • Kang, Young-Soo;Kim, Ju-Young
    • Proceedings of the Korean DIstribution Association Conference
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    • 2005.02a
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    • pp.125-158
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    • 2005
  • This study tried to identify major factors which determine repurchase intentions. We consider customer satisfaction, service quality, switching cost and consumption emotions which are recently proposed in the related literatures. To test them empirically, we collected 374 questionnaires among 620 from corporate customers of major banks and 112 from employees of a major bank in corporate banking and analyzed them by LISREL 8.12.. The result of this study can be summed up as follows. First the most important determinant factor in repurchase intentions is customer satisfaction. Second, it is desirable to measure service quality not only in terms of 'process service quality', a process of service delivery to customers, but also 'outcome service quality', what customers receive from services or from service providers. Third, positive consumption emotions have positive influence upon customer satisfaction, negative consumption emotions have negative influence upon customer satisfaction and repurchase intentions. Fourth, switching cost, even though small in its influence, has been proved to be antecedent in repurchase intentions along with customer satisfaction and negative consumption emotions. As precedents in customers' repurchase intentions, customer satisfaction and process service quality are revealed to exercise the biggest influences. Also, positive consumption emotions, negative consumption emotions, outcome service quality and switching cost can be used as determinants in predicting corporate customers' repurchase intentions.

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Impulsive buying behavior of apparel products -Relating to store service quality, evaluative criteria, perceived risk - (의류제품의 충동구매행동과 의류점포 서비스 품질, 의복평가기준 및 위험지각의 관계)

  • Park, Eun-Joo;Kang, Eun-Mi
    • Journal of Global Scholars of Marketing Science
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    • v.9
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    • pp.153-173
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    • 2002
  • The purpose of this study was to investigate the relationships of store service quality, evaluative criteria, perceived risk and impulsive buying behavior of apparels. Data were collected from 481 women living in Busan and analysed by factor analysis, frequency analysis, Cronbach's $\alpha$, multiple regression analysis. The results were as follows: 1. The overall perceived risk was emerged the relationship to the easy-of-care and prestige/brand royalty of apparel products in evaluative criteria. The lower scores of salesperson service and store atmosphere were the high perceived performance risk by consumers. But the color/style of apparel products influenced positively performance risk. The care risk was emerged the relationship to the easy-of-care. And the time convenience loss risk and socio-psychological risk was influenced by prestige/brand royalty of apparel products. 2. The impulsive buying behavior of apparel products was influenced by care risk, performance risk and the store atmosphere. The results showed that perceived risk were influenced partially by store service quality and evaluative criteria of apparel. When were impulsive buying behavior of apparel products, consumers were influenced by care risk that easy-of-care and change after cleaning, and performance risk that coordination and the cost of buying, and then, were influence by store atmosphere and interior.

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IT Service Quality, Business Education Service Quality and Its Outcomes (IT서비스품질과 경영교육의 성과)

  • Kang, Man-Su;Park, Sang-Kyu;Suk, Yeung-Ki
    • Journal of Information Technology Services
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    • v.11 no.2
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    • pp.169-183
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    • 2012
  • Since the competition of higher education is more and more critical, the improvement of educational services is importantly considered. Despite the current situations, there are few studies addressing the relationships between education service quality and its outcomes. As educational service quality plays a key role in improving student satisfaction, universities provides a high level of educational services for students and reinforce their competitiveness through student satisfaction. This research investigates the relationships among IT service quality, business education service quality, trust, student satisfaction and student loyalty. In so doing, the current study establishes a theoretical model to test the proposed relationships. The results further suggest that the indirect effect of the IT service quality and the business education service quality enhances its impact of student satisfaction, trust, student loyalty. Finally, the authors draw conclusions and further research directions.

Analysis on the IEEE 1394 High Performance Serial Bus for Home Networking (댁내 통신망을 위한 IEEE 1394 고성능 직렬버스 표준 분석)

  • 김민경;장종욱;황민태;진교홍
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 1999.05a
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    • pp.138-141
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    • 1999
  • 정보 통신 기술의 발달이 가속화되면서 주문형 비디오, 홈쇼핑, 원격 강의와 같은 멀티미디어 서비스의 제공이 현실화되고 있다. 이러한 멀티미디어 서비스를 댁내(in-home)까지 제공하기 위해서는 쉬운 망 관리, 고품질의 서비스 제공, 보안, 설치 및 사용의 용이성, 다양한 토폴로지 제공 둥과 같은 여러가지 요구사항들을 정립해야 한다. 본 논문에서는 댁내 통신 표준과 기술 개발 동향을 간단히 살펴보고, 댁내 통신망 구현에 관련된 여러 가지 요구 사항들을 체계적으로 정립하였다. 그리고, 최근 두각을 나타내고 있는 IEEE 1394 고성능 직렬버스 표준을 댁내 통신망 구현 기술로서 활용하고자 하는 경우 이러한 요구 사항을 얼마나 충족시켜줄 수 있는가를 분석하였다.

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