• Title/Summary/Keyword: 감성적 요소

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A study of product development with the storytelling technique as one factor of brand image reinforcement (브랜드 이미지 강화의 한 요인으로써 스토리텔링 기법을 적용한 제품 개발에 관한 연구)

  • Kyoun, Jun-Hyouk;Kim, Hyun
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.18-23
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    • 2008
  • Enterprise's executives who believe methodologies the theories prescribe consideration of consumer as rational and reasonable behavior. However, by recent investigation, consideration of consumer can be defined behavior that is occurred by sensibility. These consideration of consumer affect to a process that purchase a product, consumer's purchase decision process. Consumer make a purchasing decision with sensible criterion, respective of quality after all rather than various rational criterion like price, efficiency and usefulness. Brand image has sensible value to thought in the mind about a product and affect to purchase products. Hence building brand image through positive sensitivity is significant point in strengthening. Research from this point of view makes a content advance with improving product process along storytelling method which kind of affective, sensible communication way as a factor of strengthening brand image.

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Emotional Approach to Music Creation for Mindfulness Meditation : Focusing on the Use of Theremin Instruments (마음 챙김 명상을 위한 음악 창작의 감성적 접근 방안 : 테레민 악기의 활용을 중심으로)

  • Kim, Hi-Yeon
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.1
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    • pp.39-51
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    • 2021
  • This study is based on literature review and theoretical background, we will explore the interrelationship between music and meditation and meditation image production through music, discuss the relationship between theremin instruments and musical meditation. It also describes whether the musical direction through an emotional approach meets the purpose of music meditation, focusing on the creative process and analysis of the work. In this study, the emotional aspect of music was developed, centering on the auditory characteristics of music and the inner element of meditation, to find the relationship between each other, and to prepare a specific plan for music directing to induce the inner emotion of meditation. This study deduced a way to apply music meditation with an emotional approach centering on the melody through the use of the Theremin instrument, and tried to approach the inner meaning and methodology of the work academically. It is hoped that these studies will contribute to the development of music meditation programs and the expansion of music meditation.

Speech emotion recognition for affective human robot interaction (감성적 인간 로봇 상호작용을 위한 음성감정 인식)

  • Jang, Kwang-Dong;Kwon, Oh-Wook
    • 한국HCI학회:학술대회논문집
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    • 2006.02a
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    • pp.555-558
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    • 2006
  • 감정을 포함하고 있는 음성은 청자로 하여금 화자의 심리상태를 파악할 수 있게 하는 요소 중에 하나이다. 음성신호에 포함되어 있는 감정을 인식하여 사람과 로봇과의 원활한 감성적 상호작용을 위하여 특징을 추출하고 감정을 분류한 방법을 제시한다. 음성신호로부터 음향정보 및 운율정보인 기본 특징들을 추출하고 이로부터 계산된 통계치를 갖는 특징벡터를 입력으로 support vector machine (SVM) 기반의 패턴분류기를 사용하여 6가지의 감정- 화남(angry), 지루함(bored), 기쁨(happy), 중립(neutral), 슬픔(sad) 그리고 놀람(surprised)으로 분류한다. SVM에 의한 인식실험을 한 경우 51.4%의 인식률을 보였고 사람의 판단에 의한 경우는 60.4%의 인식률을 보였다. 또한 화자가 판단한 감정 데이터베이스의 감정들을 다수의 청자가 판단한 감정 상태로 변경한 입력을 SVM에 의해서 감정을 분류한 결과가 51.2% 정확도로 감정인식하기 위해 사용한 기본 특징들이 유효함을 알 수 있다.

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Studies on the Structure of Sensibility and the Sensibility Factor in the Web Site (웹 사이트에서의 감성구조 및 감성요인에 관한 연구)

  • Sin, Eun-Joo;Lim, Soon-Bum
    • Journal of Korea Multimedia Society
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    • v.12 no.3
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    • pp.460-471
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    • 2009
  • This study is the research on sensitivity in the web. The main purposes of the study are to present the objective criteria on sensitivity of web users and to help embodiment of successful design. The study has overall two main subjects, which are the contents and results. They are as follows. First, the study is going to develop sensibility factors and the sensitivity structure model. Second, based on the study above, the further stage focuses on the correlation between sensibility and figurative factors in the web design. By understanding of the correlation between sensitivity and figurative factors, the study assist designer in the embodiment of successful sensitivity design. And it shows one of the various approaches to sensitivity. In the end, it can be considered as a process to make an objective criteria on sensitivity design at the same time expected to play a role providing designers with rational guideline on work and evaluation and helping the presentation of successful sensitivity design.

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Research on Emotional Factors and Voice Trend by Country to be considered in Designing AI's Voice - An analysis of interview with experts in Finland and Norway (AI의 음성 디자인에서 고려해야 할 감성적 요소 및 국가별 음성 트랜드에 관한 연구 - 핀란드와 노르웨이의 전문가 인뎁스 인터뷰를 중심으로)

  • Namkung, Kiechan
    • Journal of the Korea Convergence Society
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    • v.11 no.9
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    • pp.91-97
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    • 2020
  • Use of voice-based interfaces that can interact with users is increasing as AI technology develops. To date, however, most of the research on voice-based interfaces has been technical in nature, focused on areas such as improving the accuracy of speech recognition. Thus, the voice of most voice-based interfaces is uniform and does not provide users with differentiated sensibilities. The purpose of this study is to add a emotional factor suitable for the AI interface. To this end, we have derived emotional factors that should be considered in designing voice interface. In addition, we looked at voice trends that differed from country to country. For this study, we conducted interviews with voice industry experts from Finland and Norway, countries that use their own independent languages.

Development of a Luxuriousness Model for Wall Paper Design based on Visual and Tactile Characteristics (벽지의 디자인 요소 및 감성적 특성에 의한 고급감 모델 개발)

  • Ban Sang-U;Lee Ju-Hwan;Kim In-Gi;Lee Cheol;Yun Myeong-Hwan
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.05a
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    • pp.193-197
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    • 2006
  • 본 연구는 감성 공학적 접근법을 사용하여, 벽지의 디자인 요소와 소비자의 감성과의 관계를 정량적으로 규명하는 것을 목표로 한다. 문헌조사, 인터뷰 전문가 의견 등을 종합하여, 총 13개의 주관적 감성 변수(6개의 시각적 변수, 7개의 촉각적 변수) 와 4개의 벽지 디자인 요소(color, texture pattern, embossing depth, gloss)들이 추출되었으며, 최종 목표 감성은 '고급감'으로 정하였다. 9점 척도와 100점 척도으로 구성된 설문지를 통하여, 28개의 샘플 벽지에 대해서 30명의 목표 고객들을 대상으로 감성 평가 실험을 실시하였고, 주성분 회귀 분석, 수량화 이론 등을 이용한 분석을 통하여, 소비자의 감성과 디자인 요소와의 관계를 정량적으로 분석했으며, 고급감을 향상시킬 수 있는 감성 변수 조합과 디자인 요소 조합을 규명하였다.

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A Study of The Correlation between Sensibility factor and Figurative element in the Design of Web Site (웹 디자인에서 감성요인과 조형요소 간의 상관관계에 대한 연구)

  • Sin, Eun-Joo;Kim, Eun-Mi;Lim, Soon-Bum
    • 한국HCI학회:학술대회논문집
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    • 2006.02b
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    • pp.619-626
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    • 2006
  • 본 연구는 웹이라는 환경에서의 감성에 대해 연구하고자 하였으며, 크게 2단계로 진행되었다. 첫 번째 단계로, 웹에서의 감성요인과 감성구조모형을 개발 하였다. 두 번째 단계에서는 위 연구를 바탕으로 웹 디자인에서의 감성요인과 조형요소 간의 상관관계를 알아보고자 하였다. 감성구조모형 내에서 4 가지 대표적인 감성을 분석하고, 그 표본 사이트를 선정하여, 감성이 다른 이 4 가지 사이트가 조형요소의 변형을 통해 어떻게 감성이 달라지는지를 조사 분석하였다. 감성요소와 조형요소 간의 상관관계를 밝힘으로서, 디자이너가 감성적 디자인을 함에 있어서 제작과 평가에 보다 이성적인 가이드 라인을 제시, 성공적인 감성디자인 구현에 도움이 될 것으로 기대된다.

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Effect of Job Fit and Organizational Justice on Job Commitment of Social Enterprise: Moderating Effect of Emotional Leadership (사회적기업의 직무 적합성과 조직 공정성이 직무 몰입에 미치는 영향: 감성적 리더십의 조절효과)

  • Lee, Eun-Hee;Ha, Kyu-Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.4
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    • pp.205-218
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    • 2022
  • A social enterprise is an enterprise that pursues a social purpose with financial resources obtained through its own profit-making activities.. In a rapidly changing market environment, it is becoming increasingly difficult for social enterprises to maintain sustainability. Due to the poor and limited resources of social enterprises, the core competency of human resources is the most important point. In order for social enterprises to maintain their sustainability, it is very urgent to create conditions so that workers can stably commit themselves in their work. Therefore, this study tried to increase the sustainability of social enterprises by empirically analyzing the factors that affect job commitment among workers of social enterprises. As factors affecting job commitment, job fit and organizational justice factors were derived. In addition, the moderating effect of emotional leadership was also analyzed in the relationship between them. For this, a questionnaire survey was conducted on employees of social enterprises and 260 valid samples were used for the analysis. The empirical analysis results were as follows. Job knowledge, job skill, job experience, job desire as sub-factors of job fit, and distributive justice, procedural justice, which were sub-factors of organizational justice, had a significant positive (+) effect on job commitment. The impact of influence was in the order of procedural justice, job experience, job desire, distributive justice, job skill, and job knowledge. On the other hand, the significance of interactional justice was not tested. Emotional leadership was analyzed to play a moderating role between job knowledge, job skill, job desire, distributive justice, procedural justice and job commitment. However, moderating effect were not tested between job experience, interactional justice and job commitment. The results of this empirical study expanded the scope of existing job-related studies by empirically analyzing the factors affecting job commitment within the category of social enterprises at the academic level. At the psychological level, job experience was found to be one of the most important factors among various influencing factors. Significant implications necessary for future training for workers and implementation of various systems were presented.

Research on GUI(Graphic User Interaction) factors of touch phone by two dimensional emotion model for Grooming users (Grooming 사용자의 2차원 감성 모델링에 의한 터치폰의 GUI 요소에 대한 연구)

  • Kim, Ji-Hye;Hwang, Min-Cheol;Kim, Jong-Hwa;U, Jin-Cheol;Kim, Chi-Jung;Kim, Yong-U;Park, Yeong-Chung;Jeong, Gwang-Mo
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 2009.05a
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    • pp.55-58
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    • 2009
  • 본 연구는 주관적인 사용자의 감성을 객관적으로 정의하여 2차원 감성 모델에 의한 터치폰의 GUI 디자인 요소에 대한 디자인 가이드라인을 제시하고자 한다. 본 연구는 다음과 같은 단계로 연구를 진행하였다. 첫 번째 단계로 그루밍(Grooming) 사용자들의 라이프 스타일을 조사하여 Norman(2002)에 의거한 감각적, 행태적, 그리고 심볼적 세 가지 레벨의 감성요소를 추출하였다. 두 번째 단계로 Russell(1980)의 28개 감성 어휘와 세 단계 감성과의 관계성을 설문하여 감성모델을 구현하였다. 마지막으로 요인분석을 이용하여 대표 감성 어휘를 도출한 후 감성적 터치폰의 GUI(Graphic User Interaction) 디자인 요소를 제시함으로써 사용자의 감성이 반영된 인간 중심적인 제품 디자인을 위한 가이드라인을 제안한다.

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Analysis of RPG Characters' Personality Performance (RPG게임 캐릭터에서 개성 표현 요소에 관한 연구)

  • Shang, Jiong-Li;Ryu, Seuc-Ho
    • Journal of Digital Convergence
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    • v.19 no.2
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    • pp.403-408
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    • 2021
  • From the perspective that RPG games give players a sense of reality, the characterization of game characters can be said to be at the heart of design behavior. The personality of a unique character enhances the player's concern and commitment, allowing players to experience a variety of experiences. Through theoretical research and case analysis, this paper analyzes the expression of individuality in RPG game character design. In the RPG game, the way to express the character's individuality is first based on the game's time-space background, plot, task, etc. to inform the character's general gender, race, occupation, and skills. In line with the application and use of the characters, the roles will be developed in a concrete and rich way, and the shapes, movements, colors, costumes and weapons will be more refined. The purpose of this study is to obtain the main factors that influence RPG character's personality design from the viewpoint of perceptual design theory. In addition, it is proposed that the RPG game character personality design method should be adopted.