• The Journal of the Convergence on Culture Technology
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• v.9 no.6
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• pp.105-111
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• 2023

The purpose of this study is to find out what self-reflection, relationship reflection, gratitude and happiness reflection, and social reflection among the sayings of Confucius in the Analects of Confucius are reinterpreted in various ways depending on the times and what meaning they contain today. Self-reflection is the process of considering one's identity, values, emotions, thoughts, and actions. Humans grow through reflection because they can identify their own problems, acknowledge their mistakes, find opportunities for improvement, and set a direction for the future. Confucius pursued the life of a gentleman as a person who constantly reflects on his life and grows. We classified it into the four categories presented above and examined them. In an era of coexistence with generative AI, Confucius' reflective life and teachings are recognized as important values in modern society in terms of human-centered value orientation, mature human relationships, and continuous social value realization, and reflection on happiness is the best attitude to life.

• Journal of the Korean Institute of Landscape Architecture
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• v.38 no.1
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• pp.49-63
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• 2010

This study was intended to analyze and interpret the pattern of naming the domestic apartment brand from a semiologic viewpoint in a bid to review the meaning and value of apartment brand, while on the other hand, evaluating the characteristics of persuasive message pursued by current apartment brand in 2010, and consequently, the conclusion of the study is outlined as follows. 1. As a result of analyzing the coinage of branding naming, the words such as combination, joint and blending pattern tended to dominate, which seemed to attempt to represent the variety of values of the housing culture. Brand ideation tends to stress the character symbolism and polysemic message using syllepsis, and the experimental attempt to revive the traditional dwelling concept in a modern sense in a way of combining the archaic word with the Chinese character was found as well. 2. As a result of analyzing the frequency of verbal identity and lexeme of domestic apartments, those frequently used are in order of ville, nature, beauty(美), park, hi, green, palace(宮), nobility and center(tra), which are the lexemes representing the landscape, view, nature and dignity. 3. As a result of identifying the pattern of lexeme using analysis frame based on existing researches such as apartment brand positioning, the most important external core concepts controlling the direction and value of apartment brand are 'environment-orientated' and 'emotion-orientated', and internally, 'function-oriented'. Given the persuasive language expressing the 'environment-oriented' feature and the priority of brand lexeme are garden, park, view and the nature, a landscape-oriented persuasive message is seen to be surging in brand naming. 4. An emotion-oriented persuasive language such as dignity axis having major lexeme represented by palace, nobility, class and a pride axis having major semantic elements represented by human, I and you are used as major value concepts and persuasive language that lead domestic apartment brands to differentiation and upgradation. 5. Among the lexemes focusing on view from environment-oriented standpoint, hi, hill, tower, view, mark, heights are the trend pursued by high-rise apartment aiming at the view such as residential-commercial apartment, and thus the persuasive language focusing on high-rise concept is expected to become the element dominating the trend of apartment brand for the time being.

• JOURNAL OF ELECTRICAL WORLD
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• s.410
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• pp.48-53
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• 2011

발전 및 플랜트 분야의 '청정 산소탱크' 두산중공업. 명장(明匠)은 명품(名品)을 낳고, 이렇게 만들어진 두중의 명품은 지구와 인류의 가치를 드높이고 있다. 발전과 Water사업 분야의 다양한 명품들을 제작해 내고 있는 두중 창원공장. 최첨단 친환경 고효율 발전기술을 보유한 두중은 국내에서 가동 중인 20기의 원전 중 16기에 주기기 공급, HRGS(배열회수보일러) 세계시장 점유율 1위, 자타공인 해수담수화 분야 세계 넘버 원 기업이다. 또한 지난 20년간 세계에서 가장 많은 원전 주기기 공급뿐만 아니라 중국 최초의 3G 원전인 산먼, 하이양 원전 수주, 미국에서 발주된 6기의 AP1000 주기기 전량을 수주하는 기록을 달성하기도 했다. 여기에 더해 최근 두산중공업은 풍력발전 등 신재생에너지 분야와 CCS 등 친환경발전 분야의 기술 상용화부문에서도 가속도를 내고 있다. 일관성과 원칙을 중시하는 박지원 사장의 진두지휘 하에 '경쟁우위의 지속'을 지향하는 두중의 글로벌 가치제고 노력은 여전히 현재 진행형이고, 미래지향적이다.

• Proceedings of the Korean Information Science Society Conference
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• 2006.06c
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• pp.247-249
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• 2006

XML이후 컴포넌트를 중심으로 개발된 통합 애플리케이션과 함께 서비스를 중심으로 한 서비스 지향 아키텍쳐가 새롭게 웹서비스를 확장시킨다. 웹서비스를 기본으로 하는 구조이면서 보다 IT 기반을 개선하고 비즈니스 요구에 보다 빠르게 응답할 수 있는 서비스지향 아키텍쳐에서 각 컴포넌트들의 서비스의 효율을 높이기 위한 여러 가지 방법이 요구된다. 본 논문에서는 이러한 기업간 비즈니스 프로세스통합을 위해 가치를 적용한 P2P프로세스를 모델링한다. 기존 프로세스간 인터페이스를 통합하고 체계적이며 가시적인 모델링을 서비스 지향 아키텍쳐에 적용하여 보다 가시적이고 효율적인 아키텍쳐를 제안한다.

• Proceedings of the CALSEC Conference
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• 1999.07b
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• pp.717-727
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• 1999

o 다변 다양한 시장 구조에 대응 o 신 경영 System의 필연성(미래지향) - 새로운 가치 창출 - 총체적 효율향상 o 제도의 변화 - 경영방식 - 근무형태 - 평가방식 - 경쟁방식(중략)

• The Korean Publising Journal, Monthly
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• s.252
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• pp.17-17
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• 1999

이즈음 판타지 소설들은 베스트셀러 제조를 노리는 전략에 의해 독자의 말초적인 오락지향적 성격을 문학에까지 번지게 하고 있다는 점에서 우려된다. '허무맹랑한' 이야기를 순간적으로 즐기고 소비하는 데만 관심을 기울일 때 판타지 본래의 고유한 가치는 상실된다.

• The Science & Technology
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• v.28 no.12 s.319
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• pp.70-71
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• 1995

오늘날 첨단과학이 지향하는 「멋진 신세계」는 생명의 가치가 존중되는 아름다운 세계가 창조되는 것이라야 한다. 현대인들이 오늘의 과학기술을 도외시하고 무관심할때 그것이 만들어낼 암흑의 세계를 상상해 보아야 할 것이다.

• Venture DIGEST
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• s.105
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• pp.16-19
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• 2007

행복과 감동의 커뮤니케이션을 만들기 위해 캐릭터 발굴에서 육성까지 세계적인 콘텐츠 에이전트를 지향하는 (주)캐릭터코리아(대표 신상준). 신대표의 절친한 친구이자 캐코와 업무제휴 관계에 있는 (주)썬더의 정운태 이사가 캐코를 찾았다. 유쾌한 분위기 속에서 진행된 두 친구의 캐코 일일체험기를 소개한다.

• The Journal of the Korea Contents Association
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• v.20 no.9
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• pp.332-343
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• 2020

As a study on the purchase intention of digital music, the research applied the Extended Model of Goal-directed Behavior(EMGB) with the perceived value and empirically evaluated the impact of variables such as attitude, subjective norms, positive and negative anticipated emotions, perceived behavioral control and desire on the purchase intention. The study was conducted using a survey data collected from valid questionnaires of 342 copies aimed at Chinese mobile music application users and employed the structure equation model. The findings indicate that attitude, negative anticipated emotions, perceived behavioral control towards digital music purchasing and the frequency of past behavior positively influenced users' desire for digital music purchasing. Another result has been confirmed that perceived value, which was an added variable, showed a significant impact on attitude. Along with the frequency of past behavior and desire, perceived value also exerted positive influence on purchase intention.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.2
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• pp.183-192
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• 2020

This study conducted an exploratory study to derive the success factors of entrepreneurial marketing for startups. Through Delphi analysis, we derived the items of proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity, value creation, price setting, marketing communication, channel management, product development, sales and marketing information management. The importance and execution of success factors were measured through IPA analysis. The first quadrant(keep up the good work) has proactive orientation, risk management, resource leveraging, customer intensity. The second quadrant(concentrate here) has innovation. The third quadrant(low priority) has channel management, sales, marketing information management. The fourth quadrant(possible overkill) has prices setting, product development. These results showed that the success factors of startup's entrepreneurial marketing were proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity and value creation.