• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.92-107
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• 2013

This study investigated whether individuals' exposure to movie-promotion activities offered by a movie-maker influence their satisfaction of viewing it. This study also explored whether individuals' motive for viewing a movie and personal involvement with it have an effect on their satisfaction of viewing it. The data from nationwide survey with a stratified sampling were analyzed (N = 451). This study found that (1) The more frequent exposure to movie-promotion activities, the greater satisfaction of viewing a movie; (2) The stronger motive to view a movie, the greater satisfaction of viewing it; (3) The higher involvement with a movie, the greater satisfaction of viewing it; (4) In the strong motivated group and the high involved group, the influence of individuals' exposure to the movie promotion activities is effective for individuals' satisfaction of viewing it. And theoretical and practical implications were discussed.

• The Journal of the Korea Contents Association
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• v.16 no.10
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• pp.701-710
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• 2016

Perspective of director Bong Joon-ho shown in his movies up to now had been limited to domestic issues but that in the was shifted to the world, mankind, and future of humans. Images exhibited in his movies had the same meanings of many stories in the Bible and myths. The study looks into his philosophical world through the Christian view of the world and the Oriental circulation thinking; the story of the was expressed in before the glacial period, the 17 year glacial period spent in a train, and after the glacial period; structure of the story was composed of allegory as prior to Israelites' Escape from Egypt, desert life for 40 years, and entrance to Canaan. The end in the Bible does not mean complete collapse but it contains aspiration for new heaven and new earth to open a new era, to make a new promise with the God and to live a permanent life. This study intends to interpret the developed in a quite different meaning of imagination of humans' future from the previous one by the director Bong Joon-ho and to make another different explanation underlying in the image projected on the surface layer by the director.

• The Journal of the Korea Contents Association
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• v.15 no.2
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• pp.109-121
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• 2015

Dir. Go, Yeongnam has made 110 film works during 40 years from the last of 1960's to the first of 2000's. He has the record for the most making films in Korean film world. His first film is melodrama (1964). But he makes literary picture genre film after (1977). He has made various genre film such as 47 melo films, 6 literary pictures, 3 comedy films, 22 action films, 21 anti-communism films, 1 war films, 8 detective films, 2 costume plays. This research discussed on Go, Yeongnam's activity in Korean film world and introduced his all films from the last of 1960's to the first of 2000's. In conclusion I arranged the essay of Go, Yeongnam's film world through analyzing the story of his all films.

• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.665-681
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• 2022

This article compared and analyzed the SF films Snowpiercer and Space Sweepers, which embody the imagination of disaster for the future dystopian society. In common, the two films represent the future society as a society with a serious climate crisis and an extremely widening gap between the rich and the poor. Both films use similar narrative strategies: representing a isolated, twisted-willed scientist figure, building a main stage as catastrophic hierarchical capitalist society, and focusing on the conflicts between a dominant group possessing the science-capital-power and a resistant but ordinary subjects. However, there is the different framing on the future society in terms of representing nature, science technology, and human-nonhuman agency. This distinction is shaped by the narrative function of the objects represented by two films.

• Cartoon and Animation Studies
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• s.49
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• pp.399-423
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• 2017

When thinking about the essence of color, green is the image that is settled on the plant itself, and it is also the color shining by the sun. Physics tries to explain green of plants in the correlation of sun and moon, and the history of art contemplates how it is expressed on the canvas. The film attempts to represent a realistic green using camera or computer specific to the medium. Many color theorists who explore the essence of color do not trust the mechanical and reductive scientific colorism that began in Newton and seek a completely different way of exploring in psychology and aesthetics. Like Goethe, who opposed Newton, they do not distinguish the human as subject and the color as object, but focus on the internal grounds of the relationship between subject and color. The representation of color in film is a combination of physics and art. Film color can be expanded to the spiritual dimension beyond the previous emotional and aesthetic, even beyond the physical and mental domains.