• Title/Summary/Keyword: 'Port Service Quality'

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A Study on the Effect of Automobile Port's Service Quality on Customer Satisfaction and Loyalty: Focusing on the Pyeong-taek Automobile Port (자동차 항만의 서비스 품질요인이 고객만족 및 충성도에 미치는 영향에 관한 실증연구: 평택항 자동차부두를 중심으로)

  • Kim, Hark-Soo;Sun, Il-Suck;Ahn, Seung-Bum
    • Journal of Korea Port Economic Association
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    • v.31 no.4
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    • pp.91-106
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    • 2015
  • This study aims to analyze the effects of service quality offered by automotive Ro-Ro terminal operators on customer satisfaction and loyalty. The results of the research can be used to understand how to enhance the service level in order to manage competitiveness of the terminal operators, finally resulting in global competitiveness of the automobile industry of Korea in both exports and imports. We carried out a survey on two groups: shippers (customers) and providers (related terminal operators and stakeholders). To identify and classify the factors into groups, we conducted Exploratory Factors Analysis (EFA) and Confirmatory Factor Analysis (CFA), which showed construct validity and convergent validity. We also calculated Cronbach's alpha for reliability. Five factor groups were identified: tangibles, reliability, responsiveness, assurance, and empathy. We found that empathy is the most influential factor group among the five groups, and that the other groups too exhibited similar effects. Based on the results of the survey and analyses, we can conclude that empathy is most important in automotive Ro-Ro terminals. In particular, specialties, training, experiences, and loyalty of employees are crucial factors because automotive Ro-Ro terminals significantly rely on work forces, differently from other bulk terminals and container terminals. Flexible working hours and fringe benefits for work forces can increase empathy, finally resulting in productivity and efficiency. Next, well-designed work schedules are followed, based on visibility through logistics and SCM activities in automobile export and import processes with information and communication networks.

An Empirical Study on the Structural Relationships among Perceived Service Quality, Customer Satisfaction and Relationship Quality in Liner Shipping Companies - Focused on Freight Forwarder - (정기선사에 대한 지각된 서비스품질, 고객만족 및 관계질간의 구조적 관계에 관한 실증연구 - 운송주선인을 중심으로 -)

  • Choi, Young-Ro
    • Journal of Korea Port Economic Association
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    • v.26 no.4
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    • pp.147-167
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    • 2010
  • The purpose of this study is to analyze the components and verify the relationship among service quality, customer satisfaction and relationship quality in liner shipping company. In order to achieve the purpose of this study, literature survey related to service quality, customer satisfaction, relationship quality was carried out and took an empirical analysis by the use of questionnaire method for employees in international freight forwarders. The final results are as follows; First, correlations between service quality and customer satisfaction are found to be positive. But service quality component of tangibles and responsiveness with customer satisfaction are not to be positive. Second, as the other study on the similar logistics industries, the correlation between customer satisfaction and relationship quality is found to be positive in this study.

An Empirical Study on Service Quality Analysis Between Container Terminals and Bulk Terminals in Busan Port (부산지역 컨테이너터미널과 벌크터미널의 서비스품질분석에 관한 실증연구)

  • Yang, Han-Na;Shin, Chang-Hoon
    • Journal of Navigation and Port Research
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    • v.42 no.1
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    • pp.39-46
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    • 2018
  • Strategic partnerships of alliances and large shipping companies have been steadily launched in shipping market. Converting these alliances into customers and maintaining them important hub port status. The cases of container terminals to establish a political strategy based on. On the other hand, bulk terminals are relatively unexplored container terminal and bulk terminal are included in the same category of port empirical research from the overall perspective. Therefore, analysis of structural equations was utilized in this study. Analysis of the entire measurement model showed that all items except "Results - Intention of renewal" on bulk terminals were significant. This study is expected to contribute to promotion of empirical studies in various levels by compare container terminals and bulk terminals.

An Empirical Study on the Impact of Strategic Orientation of Port Logistics Service Quality;Focused on Busan Port and Gwangyang Port (전략지향성이 항만물류 서비스품질에 미치는 영향에 관한 실증연구;부산항 ${\cdot}$ 광양항을 중심으로)

  • Jeong, Gyeong-Mi;Chu, Gyo-Wan;Park, Yeong-Geun
    • Proceedings of the Korea Port Economic Association Conference
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    • 2007.10a
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    • pp.175-197
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    • 2007
  • 컨테이너 선박의 대형화, 항만의 중심항과 주변항으로 체제 변화 등과 같은 항만 환경의 변하는 항만간의 경쟁을 심화시키고 있다. 선행연구에서 항만경쟁력 요인 분석을 통해 항만물류 서비스품질 또한 한 요인임을 밝혔다. 기존의 항만물류 서비스품질에 대한 연구에서 항만물류 서비스품질을 통한 고객만족에 관한 연구는 많지만, 항만물류 서비스품질의 선행변수에 대한 연구는 미비했다. 따라서 본 연구에서는 항만물류 서비스품질이 선행변수로 전략지향성의 요인인 혁신지향성, 고객지향성, 경쟁자지향성을 선정하여 이들의 관계를 규명하고자 하였다.

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An Empirical Study on the Selection of Remote Island Route Service Provider Using AHP (AHP를 이용한 낙도 보조항로 운영주체 선정에 관한 실증연구)

  • Noh Chang-Kyun
    • Journal of Navigation and Port Research
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    • v.29 no.5 s.101
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    • pp.371-376
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    • 2005
  • A range of problems have risen as the results of the obligated charter service. Constant lack of operation improvement compared to regular routes and lower quality service are results of business practice by the service providers. Therefore, this study executed an empirical research using AHP to present a method for improvement by investigating remote island charter service providers. Result shows that the desirable method is to implement operation evaluation system to induce service providers to consistently put efforts on the operating system development.

A Study on the Effects of Internal Marketing on Service Quality and Customer Satisfaction in Shipping Companies (해운기업의 내부마케팅이 서비스품질과 고객만족에 미치는 영향)

  • Lee, Sang-Pyeong;Shin, Han-Won;Park, Sung-Keon
    • Journal of Korea Port Economic Association
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    • v.26 no.4
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    • pp.122-146
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    • 2010
  • This purpose of this study is to analyze the causal relation among constituent concepts and verify the relation among internal marketing, service quality and customer satisfaction in shipping companies. To achieve the goal of this study, the author studied literatures on internal marketing, service quality and customer satisfaction, and carried out a survey targeting people working for shipping companies and international logistics freight forwarders to make an empirical analysis. The results are as follows. It was confirmed that education and training, reward system, empowerment among internal marketing elements of a shipping company have a positive effect on the service quality and customer satisfaction of the shipping company, and the service quality of a shipping company also has a positive effect on customer satisfaction. As it can be known from these results, it would be necessary to concentrate on internal marketing of a shipping company in order to increase service quality and customer satisfaction.

An Empirical Study on the Relationship of Market Orientation, Mediators and Business Performance in the International Logistics Service Industry (국제물류서비스산업의 시장지향성, 매개변수, 경영성과 간의 관련성에 관한 실증연구)

  • 신한원;이재율;최영로
    • Journal of the Korean Institute of Navigation
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    • v.24 no.4
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    • pp.285-298
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    • 2000
  • The purpose of this study is to shed some light on how market orientation, mediators such as employee satisfaction, service quality and commitment, and business performance are related and to offer important managerial implication for managements or marketing practioners in the International logistics service industry.

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The Effects of Service Characteristics of Maritime Telemedicine on Seafarer's Satisfaction and Loyalty (해양원격의료의 서비스 특성이 선원만족도 및 충성도에 미치는 영향)

  • Lee, Chang-Min;Choi, Byung-Kwan
    • Journal of Navigation and Port Research
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    • v.42 no.6
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    • pp.406-414
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    • 2018
  • The objective of this study was to analyze the effect of characteristics of maritime telemedicine (service quality, recognition or not of service, health counselling service experience or not) on seafarer's satisfaction, and also analyze the effect of seafarer's satisfaction on loyalty. This study's data was collected from the Research Report of Survey of telemedicine service subjects in 2017 conducted in the maritime telemedicine pilot project. However, only 103 seafarers who received maritime telemedicine (Tele-Monitering) services were analyzed statistically. The main results of this study were as follows. ⅰ) Better service quality led to higher levels of satisfaction, ii) High levels of seafarer's satisfaction led to high levels of loyalty, iii) Seafarers whose age is under 50 than 30 years old are less satisfied, ⅳ) In total boarding career, Seafarers with more than 5 years but less than 10 years were more satisfied than seafarers with less than 5 years, ⅴ) Seafarers with more than 10 years but less than 15 years were more satisfied than seafarers with less than 5 years, ⅵ) Seafarers with more than 15 years but less than 20 years were more satisfied than seafarers with less than 5 years, ⅶ) Also, Seafarers in excess of 20 years were more satisfied than seafarers with less than 5 years, In conclusion, ⅰ) Better service quality led to higher levels of satisfaction and loyalty. Accordingly, the improvement of service quality is not only an important factor in improving satisfaction and loyalty, but also plays an important role in forming a positive image of maritime telemedicine. ⅱ) Seafarers with younger age and lower overall total boarding career were more satisfied. It is believed that the seafarer who are willing to use telemedicine and who are willing to refer to others are young.

Design and experiment for prototype of safety route service for passenger ships considering quality in use (사용상 품질을 고려한 여객선 안전항로 서비스 프로토타입 설계 및 실험)

  • Kim, Kilyong;Lee, Seojeong
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2015.10a
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    • pp.45-46
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    • 2015
  • The guideline on software quality assurance and human-centered design for e-Navigation was approved as IMO circular June 2015. e-Navigation software systems are characterized by a high proportion of data quality and quality in use. The purpose of this paper is to improve the quality in use of the maritime software quality assurance for the safety route guiding service. In this study, we added the stage which the stockholders such as a project manager, software developers, and end-users use the prototype that was developed based on the scenarios before the stage of design and development. Through this, we could review the requirement about the quality in use for a limited time at the beginning of the project. also we could raise understanding the concept of this project and goal system.

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A Study on the Analysis of Quality Attributes on the Software Architecture for Development of a Navigation System Platform of Autonomous Ships

  • Ahn, Young-Joong;Lee, Yun-Sok
    • Journal of Navigation and Port Research
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    • v.43 no.6
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    • pp.353-360
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    • 2019
  • Technology-driven development of a new system makes it difficult for users and stakeholders to identify or intervene in the development process, resulting in systems with unnecessary functions and poor quality services. Applying the software architecture design process to the initial design of the navigation system platform of autonomous ships enables the development of a system that reflects the required functions and service quality of the stakeholders. The design, which includes all of the subsystems that make up an autonomous ship platform, is close to an enterprise architecture. Thus, we strived to design a navigation system platform suitable for the design range of the software architecture. This study analyzed the definition of functional requirements, and quality attributes by applying the software architecture design procedure. This study was conducted to identify the characteristics of the navigation system and platform needs, and the stakeholders were identified. To derive the functional requirements and constraints of the platform, a quality attributes workshop was held engaging stakeholders, and the results of the analysis of functional requirements and quality attributes were listed. Based on the results of this study, the architect can establish the evidence and technical solutions that are integral for the architecture development, and will facilitate the creation of quality attribute scenarios.