• Title/Summary/Keyword: $K^+-channel$

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Effects of Smart Phone's Brand Images on Customer's Satisfaction and Loyalty: Focused on Galaxy and iPhone User Groups (스마트폰의 브랜드 이미지가 고객만족과 충성도에 미치는 영향: 갤럭시와 아이폰 사용자 집단을 중심으로)

  • Kim, Seong-Yoon;Lee, Sang-Jun
    • Journal of Digital Convergence
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    • v.12 no.10
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    • pp.223-233
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    • 2014
  • Even though the features of the products are almost identical, customers' reactions to each product are quite different depending on the brand image. The purpose of this study is to verify the effects of smart phone's brand images on customer's satisfaction and loyalty and compare the differences between user groups of the Galaxy and iPhone, two representative brands of smart phone. In order to do this, their brand images were classified into functional, symbolic and experiential brand images, and customer's loyalty was also classified into attitudinal and behavioral ones to empirically confirm the influence of those factors. The findings showed that functional and experiential brand images had a positive effect on their level of satisfaction, while symbolic brand images did not have a significant effect on it. Furthermore, it was found that the satisfaction level had a significant effect on attitudinal and behavioral loyalty, and attitudinal loyalty also had a significant effect on behavioral loyalty. Finally, a multiple group analysis of the user groups of Galaxy and iPhone determined that there was a statistically significant difference in the channel between customer satisfaction and attitudinal loyalty.

A Propose on the Propagation Prediction Model for Service in the Sea of CDMA Mobile Communication (CDMA 이동통신의 해상 서비스를 위한 전파예측모델 제안)

  • Kim, Young-Gon;Park, Chang-Kyun
    • Journal of the Institute of Electronics Engineers of Korea CI
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    • v.38 no.6
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    • pp.106-112
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    • 2001
  • Unfortunately, the area without economical efficiency, especially the far distance sea, is much lower than that of a urban area-built-up area. It should be promoted the equivalent level to a urban area in the light of future-oriented universal service. Actually, Because propagation environment of mobile communication in the sea is greatly different from that for inland focused on built-up area, a propagation prediction model in the sea should be distinguished from inland-based one. Accordingly, the purpose of this study is to suggest the propagation prediction model for the sea service as a method to minimize unnecessary facilities investment and maintenance caused by additional or new building of a base station. If mobile phone service for far distance sea is provided by expanding limited communication zone of narrow band CDMA mobile communication whose spread band FA is 1.2288MHz. Suggested propagation prediction model includes five parameters to minimize facilities investment of a base station and maximize channel capacity: equivalent line of sight, chip delay by PN code, antenna altitude, power of base station and gain of antennas. Finally, suggested propagation prediction model is simulated and, the results are examined for its utility by comparing with loss of free space.

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Enhancement of the Detection Probability for Distributed Cooperative Spectrum Sensing using UWB as a Common Channel (UWB 신호채널을 사용한 분산협력 스펙트럼 센싱의 검출확률 향상)

  • Islam, A.B.M.Tariqul;Song, Ju-Bin
    • Journal of the Institute of Electronics Engineers of Korea TC
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    • v.45 no.7
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    • pp.22-31
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    • 2008
  • Cognitive radio should imply a proper sensing technique for detecting the presence of licensed users to identify the unused spectrum holes. Besides this, this information should also be used to opportunistically provide communication among secondary users. At the same time the performance of the primary user should not be declined by the secondary users. The detection of licensed users may be significantly difficult for shadowing effect. To prevail over this problem cooperative spectrum sensing, In which the combined observation information gained by multiple secondary users is employed to achieve higher performance of detection, has been inspected. However, the primary challenge of cooperative sensing lays in its ability to detect the presence of licensed user quickly and accurately. In this paper, we have used UltraWideBand (UWB) to detect the presence of licensed users and transmit the sensing information among the nodes of the network. UWB has the capability of transmitting data at a very high rate. It is unique in co-existence capability with narrow band systems. Here, we have shown that the detection probability of licensed user is improved by means of transmitting the spectrum sensing information via UWB. We also have analyzed the throughput of the proposed technique and compared the result with existing sensing method.

Making a Civil War Surrounding History in Cyber Space Focused on 5·18 Discourses in Ilbe Storehouse (사이버 공간에서의 역사의 내전(內戰)화 '일간베스트저장소'의 5·18 언설을 중심으로)

  • Jung, Soo-Young;Lee, Youngjoo
    • Korean journal of communication and information
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    • v.71
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    • pp.116-154
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    • 2015
  • Officially given a historical signifier as Gwangju Democratic Movement since 1987, far-right and conservative group have restated that $5{\cdot}18$ is a rebellion and a riot that was committed by rebellious elements who obeyed North Korea's command or who were connected with North Korea. As those who had been responsible for the rebellion, revolt and riot were rewarded, far-right and conservatives' collective narrative that a country was born where the pro-North Korea left became dominated aroused extreme hostility towards $5{\cdot}18$. Far-right and conservatives involved in many different fields such as political party, university, press and media and civil group carry out incendiary discourse politics with intention to reestablish history and memory of $5{\cdot}18$ in their own story. Many people at online sites such as Ilbe Storehouse who are considered 'young right wing' is a main route to spread the far-right groups' remarks on $5{\cdot}18$. Ilbe is a main channel to reconstitute and reproduce the far-right conservatives' remarks and information on $5{\cdot}18$. Ilbe is one of main area where remarks of disparagement and ridicule, hostility and hatred on $5{\cdot}18$ unfurl. This study collects $5{\cdot}18$-related remarks and stories unfolded at Ilbe and examines how these remarks and stories make significance as to $5{\cdot}18$ and how information resources which remarks are dependent upon are connected each other. In this process, this study intends to find implications of incendiary politics that echoed of remarks on $5{\cdot}18$ have which at the online site Ilbe and by the far-right conservatives.

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The Effect of Addictive Shopping Orientation on Post-purchase Emotions and Behaviors (패션제품 중독구매성향이 구매 후 감정 및 행동에 미치는 영향)

  • Lee, Jin-Hwa;Lee, Jeong-O
    • Management & Information Systems Review
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    • v.30 no.4
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    • pp.195-227
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    • 2011
  • There is no doubt that distribution channels and services greatly satisfy consumers' desires. Lots of products and services, stimulate consumers to purchase products to relieve their depressed feeling/stress temporarily, leading them gradually to a shopping addiction. Shopping addiction generates lots of problems, damaging not only consumers themselves but also other consumers and the entire society. Therefore, the purposes of this study were 1) to examine psychological factors that affected addictive shopping orientation of consumers, 2) to explore the effects addictive shopping orientation on the post-purchase emotions(positive emotion/negative emotion), 3) to examine the effect of post-purchase emotions on post-purchase behaviors (repurchasing/refund and exchange/negative word of mouth). 4) the study explored the differences in terms of effects of addictive shopping orientations on post-purchase emotions and behaviors, depending on the retailing channel (online and off line). The study performed a questionnaire survey for female adults older than 18 years old, living Seoul and Pusan areas. By using 404 copies for questionnaires, factor analysis, reliability analysis, and Amos 7.0 were used for the data analysis. It was found that psychological variables, self-esteem, compensatory buying and impulsiveness, had significant effects on addictive shopping orientations. Addictive shopping orientations affect both positive and negative post-purchase emotions in case of off-line shopping. Negative post-purchase emotions have higher impact on the postpurchase behaviors than positive post-purchase emotions.

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Current Status and Future Research Directions of Separator Membranes for Lithium-Ion Rechargeable Batteries (리튬이차전지용 분리막 이해 및 최신 연구 동향)

  • Kim, Jung-Hwan;Lee, Sang-Young
    • Membrane Journal
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    • v.26 no.5
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    • pp.337-350
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    • 2016
  • Lithium-ion rechargeable batteries (LIBs) have garnered increasing attention with the rapid advancements in portable electronics, electric vehicles, and grid-scale energy storage systems which are expected to drastically change our future lives. This review describes a separator membrane, one of the key components in LIBs, in terms of porous structure and physicochemical properties, and its recent development trends are followed. The separator membrane is a kind of porous membrane that is positioned between a cathode and an anode. Its major functions involve electrical isolation between the electrodes while serving as an ionic transport channel that is filled with liquid electrolyte. The separator membranes are not directly involved in redox reactions of LIBs, however, their aforementioned roles significantly affect performance and safety of LIBs. A variety of research approaches have been recently conducted in separator membranes in order to further reinforce battery safeties and also widen chemical functionalities. This review starts with introduction to commercial polyolefin separators that are currently most widely used in LIBs. Based on this understanding, modified polyolefin separators, nonwoven separators, ceramic composite separators, and chemically active separators will be described, with special attention to their relationship with future research directions of advanced LIBs.

Analysis of Morphological Characteristics of Farm Dams in Korea (한국 농업용 저수지의 형태학적 특성 분석)

  • Yoo, Chul-Sang;Park, Hyun-Keun
    • Journal of the Korean Geographical Society
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    • v.42 no.6
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    • pp.940-954
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    • 2007
  • This study was to analyze a total of 18,068 farm reservoirs in Korea with their basic measures, and estimate their average characteristics. These characteristics have also been compared with those of foreign countries. Histograms of seven measures(approval area, beneficial area, watershed area, effective storage, full water area, dam length, and dam height) of reservoirs are made to characterize their distributions and to apply the Pareto analysis with the power law to evaluate their inequalities. The histogram analysis shows that the measures of dam(channel cross-section) characteristics follow the log-normal distributions, on the other hand, those of the basin characteristics the exponential-type distributions. Pareto analysis was done for the five measures of having exponential distribution. The Pareto exponents estimated are 0.38 for the approval area, 0.42 for the beneficial area, -0.19 for the effective storage, 0.30 for the watershed area, and 0.22 for the full water area, so the inequality of the beneficial area is the highest and that of the effective storage is the lowest. Analysis of morphology index versus watershed area shows that most reservoirs are categorized into deep or normal ones. These characteristics are also found to be similar to those of foreign countries.

Characteristics of Hydrography and Tidal Current in Hampyung Bay, the Western Coast of Korea (서해 함평만의 해수 물성구조 및 조류 특성)

  • Lee, Kyeong-Sig;Jun, Sue-Kyung
    • Journal of the Korean earth science society
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    • v.30 no.2
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    • pp.247-256
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    • 2009
  • Characteristics of hydrography and tidal currents were investigated in Hampyung Bay through in situ CTD data, tidal currents and elevations. According to the seasonal weather variability, hydrography showed the lower density with high temperature and low salinity in summer and the higher density with low temperature and high salinity in winter. In particular, the thermal structure like a tidal front was formed along the central channel at the neap tide of summer. The critical value of the parameter $SH(=log_{10}(H/U^3)$ where H is depth and U is $M_2$ tidal current amplitude) representing the formation position of tidal front was estimated from 2.4 to 3.5. In addition, the potential energy anomaly $({\phi})$ was ranged between 0.985 and 6.998 Joule/$m^3$, which gradually increased from the mouth into the inner bay. This front may be caused by the unique topography with wide tidal flat and the local difference of tidal current strength. The observed tidal currents at the mouth of bay showed that the ebb time was shorter than the flood time with the increase of depth. This asymmetric ebb-tide dominance is interpreted as a result of tidal distortion by the development of a shallow-water-constituent in Hampyung Bay with a wide macro-tidal flat.

Evaluation for Optimal HUD Location on a Train Using EEG (뇌파를 이용한 열차 최적의 HUD위치 평가)

  • Wang, Chang-Won;Kim, Yong-Kyu;Min, Se-Dong
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.39C no.11
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    • pp.985-993
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    • 2014
  • This paper suggested a new evaluation method for optimal HUD position through a correlation based on between biological signal as and statistical analysis which using (Electroencephalogram, EEG) and ANOVA. This experiment was conducted two kinds of method to evaluate the optimal HUD position. At first, visual stimulus suggested from six different positions(the top and the bottom of the left, the top and the bottom of the center and the top and the bottom of the right on the screen) in laboratory and an object image was shown for 30 seconds in a screen which has $235{\times}197cm2$ size. And second, HUD image was configured from three different positions and an object image was shown for 30 seconds in a screen. EEG, which used ${\alpha}$-wave and ${\beta}$-wave for evaluate an emotional stability, were measured from Fp1, Fp2, F7 and F8 channel based on ten to twenty electrode system. From the result in laboratory, F7 ${\beta}$-wave was shown statistically significant to significance probability of 0.006 and between ${\alpha}$-wave and ${\beta}$-wave were showed a negative correlation(r=-0.190). Also, Both the top of left and the bottom of center were showed lower ${\beta}$-wave than the bottom of right. From the result in railway simulator, Fp1 ${\beta}$-wave was appeared statistically significant as significance probability of 0.033 and it was showed lower ${\beta}$-wave than center. The outcome of this study will be helpful about evaluation of optimal HUD position through correlation between alpha wave and beta wave.

A Method for Detection of Private Key Compromise (서명용 개인키 노출 탐지 기법)

  • Park, Moon-Chan;Lee, Dong-Hoon
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.24 no.5
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    • pp.781-793
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    • 2014
  • A Public Key Infrastructure (PKI) is security standards to manage and use public key cryptosystem. A PKI is used to provide digital signature, authentication, public key encryption functionality on insecure channel, such as E-banking and E-commerce on Internet. A soft-token private key in PKI is leaked easily because it is stored in a file at standardized location. Also it is vulnerable to a brute-force password attack as is protected by password-based encryption. In this paper, we proposed a new method that detects private key compromise and is probabilistically secure against a brute-force password attack though soft-token private key is leaked. The main idea of the proposed method is to use a genuine signature key pair and (n-1) fake signature key pairs to make an attacker difficult to generate a valid signature with probability 1/n even if the attacker found the correct password. The proposed method provides detection and notification functionality when an attacker make an attempt at authentication, and enhances the security of soft-token private key without the additional cost of construction of infrastructure thereby extending the function of the existing PKI and SSL/TLS.