Analysis of Consumer Preferences for Branded and Imported Pork |
Kim, Gyewoong
(Department of Animal Resources Science, College of Industrial Sciences, Kongju National University)
Kim, Minjin (Department of Marketing, Chosun Hotel) Ok, Youngsoo (Department of Food Technology, Kongju National University) Kim, Hackyoun (Department of Animal Resources Science, College of Industrial Sciences, Kongju National University) |
1 | Ministry of Agriculture, Food and Rural Affairs. 2013. 2012 Korea Best Animal Products Brand Collection. pp 8-11 |
2 | Lee MH, Kim TW, Han, Kang YS, Jin SK, Kim IS. 2005. Consumer's purchase behaviors and perception of branded pork in Gyeongnam. Korean Society for Food Science of Animal Resources, 25(3):57-75 과학기술학회마을 |
3 | Lee MH, Kim TW, Heo SK, Han IM, Jin SK, Kim IS. 2006. Consumer's purchase behaviors of branded pork by income and age in Gyeongnam. Korean Society for Food Science of Animal Resources, 26(3):380-385 |
4 | Moon JM. 2005. A survey on the consumer's attitude of pork meat purchase. Master's degree thesis, Hankyong University |
5 | Park YS, Choi SC. 2009. A case study on the marketing of local pork brand. Korean Food Marketing Association, 26(4):57-75 |
6 | Turrell G, Hewitt B, Patterson C, Oldenburg B. 2003. Measuring socio-economic position in dietary research: is choice of socio-economic position in dietary research: is choice of socio-economic indicator important? Public Health Nutrition, 6:191-200 |
7 | Ahn KH. 2011. The structural relationships among customer trust, satisfaction, and loyalty in social commerce context: Focusing on trust transfer. Doctoral degree thesis, Sejong Uuiversity |
8 | Bowen RC. 1983. Motivation: Theories and principles (2nd ed). Englewood Cliffs. NJ: Prentice-Hall |
9 | Cha JH. 2007. A study of consumption pattern of beef and pork-Focused on Kwangju citizens. Master's degree thesis, Chonnam national University |
10 | Cho SH, Park BY, Byun JS, Kim JH, Ahn JN, Yun SK. 2004 Visual evaluation factors of pork loin and Korean consumer's preference choice. Korean Society of Animal Sciences and Technology, 46:415-426 과학기술학회마을 DOI |
11 | Gwak YT, Ko BN. 2006, Pork consumption pattern analysis for non-preferred parts. Korean Journal of Agricultural Management and Policy, 33(2):444-455 |
12 | Julian GW. 1999. The impact of employee performance cues on guest loyalty perceived value and service quality. The Servia Industries Journal, 19(3): 97-118 DOI |
13 | Jin SK, Kim IS, Lee JR, Shin TS. 2008. Quality properties of brand pork. Korean Society for Food Science of Animal Resources, 28(4):470-479 과학기술학회마을 DOI |
14 | Kim GW, Kim SE. 2009. Analysis of the domestic consumer's preference and consumption behaviors on pork. Korean Society of Animal Sciences and Technology, 51(1):81-90 과학기술학회마을 DOI |
15 | Kim SE. 2006. A study on livestock products preference and purchasing behaviors. Korean Association of Human Ecology, 15(3):501-512 과학기술학회마을 |
16 | Kim KS. 2013. Social commerce motivations, benefits and dissatisfaction factors the impact on the buying behavior loyalty. Korean Journal of Consumer and Advertising Psychology, 14(2):343-364 |
17 | Verbeke W, Vackier I. 2004. Profile and effects of consumer involvement in fresh meat. Meat Science, 67:159-168 DOI ScienceOn |