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http://dx.doi.org/10.7583/JKGS.2021.21.6.63

A Study on the Planning of Minhwa Museum Utilizing the Metaverse Platform : Focusing on Zepeto Case  

Choi, Eunjin (Dongguk University, Research Institute for Image and Cultural Content)
Lee, Young-suk (Dongguk University, Research Institute for Image and Cultural Content)
Abstract
Metaverse fits well with the lifestyle of MZ generation who carries smart-phones at all times and value their identity. This study proposes a planning model that develops Minhwa, traditional Korean culture and arts, into art galleries on Zepeto, a metaverse platform. To this end, the characteristics of the metaverse platform, open world, sandbox, creator economy, and avatar, are analyzed and developed into a planning to open a Minhwa museum on Zepeto. While reinterpreting traditional Korean art in a modern way, it is worth researching as a metaverse planning and development model suitable for the new-tro sensibility of the MZ generation.
Keywords
Metaverse; Zepeto; Online Museum; Minhwa;
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