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http://dx.doi.org/10.7583/JKGS.2017.17.4.63

A study on the dual characteristics play of Pokémon game  

Kim, Eun-Jung (Center for the Education of Future Humanities, Hanyang university)
Abstract
It has been a year since the $Pok{\acute{e}}monGo$ has been released. Over the past year, the $Pok{\acute{e}}monGo$ have become a social phenomenon. This study analyzes the dual characteristics play of the original $Pok{\acute{e}}mon$ game. The Pocket Monster game, which has both casual and hardcore capabilities, has a broader player base and enjoys popularity for 20 years, satisfying the requirement of easy and convenient access, which is an advantage of casual games. In addition, the rating battle system of $Pok{\acute{e}}mon$ game turns casual play into hardcore play. In this paper, we analyze the dual play characteristics of longevity games such as Pocket Monsters, and propose strategies and directions for game development that can survive long term in the competitive game market.
Keywords
$Pok{\acute{e}}mon$ game; Casual; Hardcore; $Pok{\acute{e}}monGo$;
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