농촌지도와개발 (Journal of Agricultural Extension & Community Development)

  • 제30권1호
  • /
  • Pages.43-52
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  • 2023
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  • 1976-3107(pISSN)
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  • 2384-3705(eISSN)
한국농촌지도학회 (Korean Society of Agricultural Extension)
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농촌관광수요의 결정요인

Determinants of Rural Tourism Demand

  • Eun-Ho Son (Department of Hotel, Gyengju University) ;
  • Jung-Dae Goo (Department of Tourism, Baeksuk University)
  • 투고 : 2023.02.17
  • 심사 : 2023.03.20
  • 발행 : 2023.03.30
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초록

This study aims to examine the effects of GDP as a proxy variable of income, consumer price index as a proxy variable of price, and foot-and-mouth disease and avian influenza as derby variables on rural tourism demand. The independent variables in this research were gross domestic product(GDP), consumer price index(CPI), and dummy variable(DM) such as food & mouth disease & highly pathogenic avian influenza. Results showed that GDP affected tourism demand positively whereas DM influenced negatively. The study suggested that it was important for policy-mconsider GDP and DM when making decision on strategic tourism management. In conclusion, first, gross domestic product was found to have a statistically significant effect on rural tourism demand. Second, avian influenza was found to have a statistically negative effect on rural tourism demand. The results of this study can be used to establish a reasonable rural tourism policy in the future economic dimension.

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과제정보

이 논문은 2019년 대한민국 교육부와 한국연구재단의 지원을 받아 수행된 연구임(NRF-과제번호:2019S1A5B5A07106977)

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