Journal of the Korean Applied Science and Technology (한국응용과학기술학회지)

The Korean Society of Applied Science and Technology (한국응용과학기술학회)
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Analysis of the Composition Concept of Education Service Quality of Beauty Major University

뷰티전공 대학의 교육서비스품질 구성개념 분석

  • Received : 2022.02.19
  • Accepted : 2022.04.19
  • Published : 2022.04.30
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Abstract

The purpose of this study is to investigate the concept of composition of educational service quality through two integrated research methods of open questionnaires and focus group interviews for college students majoring in beauty. Participants in the study majored in beauty at 2-year and 4-year universities nationwide. The enrolled students were set as a population, and 250 people were adopted as a random sampling method and used for the survey. The series of results are as follows. First, as a result of inductive content analysis of open questionnaires, the educational service quality of beauty majors was derived into five areas: major knowledge, educational quality, professor-student intimacy, student needs reflection, usability, curriculum composition, environmental efficiency, educational equipment, and reputation. Second, as a result of the focus group interview, inductive content analysis was more reasonably pointed out and derived in depth. As a result of this study, it is believed that it can be used as basic data for the development of measurement tools for educational service quality of beauty majors.

본 연구의 목적은 뷰티 전공 대학생을 대상으로 개방형 질문지와 포커스 그룹 인터뷰의 두가지 통합 연구방법을 통하여 교육 서비스 품질 구성개념을 규명하고자 한다. 연구 참여자는 전국 2년제, 4년제 대학의 뷰티 전공 재학생을 모집단으로 설정하고 임의 표집방식으로 250명을 채택하여 조사에 사용하였다. 일련의 결과는 다음과 같다. 첫째, 개방형질문지의 귀납적 내용분석 결과 뷰티 전공 대학의 교육 서비스품질은 전공지식, 교육적 자질, 교수-학생 친밀감, 학생욕구반영, 활용성, 교육과정 구성, 환경효율성, 교육기자재, 명성의 9개 세부 영역과 일반영역으로 교수 전문성, 교수-학생 공감, 교육과정, 교육 환경, 명성의 5개 영역으로 도출 하였다. 둘째, 포커스 그룹 인터뷰 결과 귀납적 내용분석을 보다 타당성 있게 지적하고 심도 있게 도출 되었다. 본 연구의 결과 뷰티 전공 대학의 교육서비스 품질의 측정도구 개발에 기초자료로 활용될 수 있을 것으로 사료된다.

Keywords

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