Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
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A Study on The Success Factors of Youth Enterprises

청년창업 성공요인에 관한 연구: 창업전문가를 대상으로

  • 심현민 (농업회사법인 주식회사) ;
  • 설병문 (경상국립대학교 창업대학원)
  • Received : 2021.11.10
  • Accepted : 2022.04.17
  • Published : 2022.04.30
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Abstract

This study derived the success factors of youth enterprises by applying the Delphi Method to start-up experts. Through this, it aims to improve understanding of youth enterprises in entrepreneurship education and start-up support projects and contribute to the development of education and support programs suitable for youth enterprises. Also The purpose of this study is to help youth entrepreneurs solve their curiosity about the success factors of youth enterprises, identify the factors that youth entrepreneurs should first secure or perform among the factors they need to consider during start-ups, and use limited resources efficiently and effectively to succeed. In this study, the Delphi Survey was conducted twice in total. The first Delphi Survey utilized the Modified Delphi Method using structured closed-ended questions, and a pilot test was conducted on youth entrepreneurs and start-up experts to compensate for the problem of the Modified Delphi Method. In the first Delphi Survey, IBM SPSS Statistics 22 and Microsoft Office Excel 2016 were used to calculate the mean, standard deviation, median, interquartile range, and content validity ratio. In the Delphi 2nd survey, the same statistical values in the 1st survey and additionally cronbach's alpha were calculated. As a result of the Delphi Survey, four factors, such as the entrepreneurial characteristics, entrepreneurial preparation, entrepreneurial strategy, and entrepreneurial environment, and 22 sub-factors were derived as success factors for youth enterprises.

청년창업의 중요성과 청년창업 지원은 지속적으로 증가하고 있다. 하지만 청년창업은 일반창업 보다 실패할 가능성이 높으며 이에 대한 원인 또한 미시적·거시적으로 다양하다. 이러한 상황에서 청년창업자가 창업을 성공하기 위해 어떻게 대처해야하는지 대안이 제시되지 않는 실정이다. 따라서 본 연구는 청년창업자에게 창업교육, 창업보육, 창업 멘토링·코칭을 수행하는 창업전문가를 대상으로 델파이 기법을 적용하여 청년창업 성공요인을 도출하였다. 이를 통해 기존 사례 연구에서 파악하지 못하였던 창업현장에서의 청년창업 성공요인을 파악하여 청년창업자에게 청년창업 성공요인에 대한 궁금증을 해소할 수 있도록 도움을 주고자 한다. 또한 청년창업자가 창업을 진행하면서 고려해야 하는 여러 요인 중 우선적으로 확보하거나 수행해야하는 요인을 파악하고 제한된 자원을 효율적이고 효과적으로 사용하여 창업성공을 할 수 있도록 기여하는 것을 목적으로 한다. 본 연구에서 델파이 조사는 총 2차에 걸쳐 진행하였다. 델파이 1차 조사는 구조화된 폐쇄형 문항(Closed-ended)을 사용한 수정 델파이 기법(Modified Delphi Method)을 활용하였으며, 수정 델파이 기법의 문제를 보완하기 위해 청년창업자 및 창업전문가를 대상으로 사전조사(Pilot Test)를 실시하였다. 델파이 1차 조사에서 IBM SPSS Statistics 22와 Microsoft Office Excel 2016을 활용하여 평균(Mean), 표준편차(Standard Deviation), 중위수(Median), 사분범위(Inter Quartile Range), 내용타당도 비율(Content Validity Ratio)을 산출하였으며, 델파이 2차 조사에서는 1차 조사에서의 동일한 통계적 수치와 추가적으로 크론바흐 알파(cronbach's α)를 산출하였다. 델파이 조사결과, 창업자특성, 창업준비, 창업전략, 창업환경의 4개 상위요인과 22개의 하위요인을 청년창업 성공요인으로 도출하였다.

Keywords

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