Korean Journal of Construction Engineering and Management (한국건설관리학회논문집)

Korea Institute of Construction Engineering and Management (한국건설관리학회)
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The Effect of Conflict Over Construction of Private University Dormitories on Licensed Real Estate Brokerage

사립대학 기숙사 건립 갈등이 공인중개업에 미치는 영향

  • Lee, YunHong (Graduate School of Real Estate Convergence, Hanyang University)
  • 이윤홍 (한양대학교 부동산융합대학원, 한양대학교 도시공학)
  • Received : 2021.08.07
  • Accepted : 2021.09.09
  • Published : 2021.11.30
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Abstract

While universities are making every effort to improve the housing welfare of university students by establishing new dormitories, the construction of school dormitories has intensified the conflict with other certified real estate businesses on the basis of their right to survival. Thus, it is necessary to analyze the causality in the conflict to coherently understand the conflict between these stakeholders. To do so, this study conducted a survey questionnaire on certified real estate businesses in the vicinity of private universities with dormitories in the metropolitan area. This study targeted licensed real estate brokerage agencies that conclude rental contracts in view of different stances, and control the real estate rental market by controling their conflict. Investigated the influence relationship between universities and licensed real estate brokerage agencies in relation to construction of private university dormitories and the effect of this conflict on management performance of licensed real estate brokerage agencies, and analyzed the relationship among relevant variables to see if their dormitory recognitions have a moderating effect. In addition to analyzing the causality of conflict level (perceived conflict, expressed conflict), conflict management, conflict outcome, and management performance, the study also verified the moderating effect of perception on dormitory and the mediating effect of conflict management. The results showed that conflict level had a negative (-) effect on conflict management, while the perceived conflict and conflict management of the conflict level had a negative (-) effect on the conflict outcome. In the relationship between perceived conflict and conflict outcome, conflict management had a complete mediating effect while expressed conflict had a partial mediating effect. Lastly, the perception of university dormitories did not have a moderating effect for the influence of conflict management on conflict outcome.

대학들이 기숙사 신축을 통해 대학생들의 주거복지 향상에 최선을 다하고 있는 가운데, 학교 기숙사 건립으로 인해 타 공인부동산사업자와의 생존권을 놓고 갈등이 심화되고 있다. 따라서 이러한 이해관계자 간의 갈등을 일관성 있게 이해하기 위해서는 갈등의 인과관계를 분석할 필요가 있다. 이를 위해 본 연구는 수도권에 기숙사가 있는 사립대학교 주변 공인중개사를 대상으로 설문조사를 실시하였다. 본 연구는 서로 다른 입장에서 임대계약을 체결하고 갈등을 조절하여 부동산 임대시장을 통제하는 공인중개사를 대상으로 하였다. 사립대 기숙사 건립과 관련하여 대학과 공인중개사 간의 영향관계와 이러한 갈등이 공인중개사의 경영성과에 미치는 영향을 조사하고, 관련 변수 간의 관계를 분석하여 기숙사 인정이 완화 효과. 갈등수준(인지된 갈등, 표현된 갈등), 갈등관리, 갈등결과, 관리성과의 인과관계를 분석함과 동시에 기숙사에 대한 인식의 조절효과와 갈등관리의 매개효과를 검증하였다. 그 결과 갈등수준은 갈등관리에 부(-)의 영향을 미치는 반면, 지각된 갈등과 갈등수준의 갈등관리는 갈등결과에 부(-)의 영향을 미치는 것으로 나타났다. 지각된 갈등과 갈등결과의 관계에서 갈등관리는 완전 매개효과가 있었고, 표현된 갈등은 부분 매개효과가 있었다. 마지막으로, 대학기숙사에 대한 인식은 갈등관리가 갈등결과에 미치는 영향에 대해 조절효과가 없는 것으로 나타났다.

Keywords

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