Journal of the Korea Academia-Industrial cooperation Society (한국산학기술학회논문지)

The Korea Academia-Industrial cooperation Society (한국산학기술학회)
권호 표지
DOI QR코드

DOI QR Code

Plagiarism dispute Cases of Fashion Design and Undergraduate Students' Perceptions Regarding Plagiarism of Fashion Design

패션디자인의 표절 분쟁 사례와 대학생들의 패션디자인 표절에 대한 인식

  • Received : 2020.08.07
  • Accepted : 2020.10.05
  • Published : 2020.10.31
Download PDF
⟨ Previous Next ⟩

Abstract

Controversy and legal disputes over counterfeit fashion designs have recently arisen in the fashion industry. The purpose of this study is to examine cases of counterfeiting disputes over fashion designs, and how the perception of counterfeit fashion designs is fostered from the learner's point of view, suggesting implications for the counterfeiting problem. As a result of this study, first, counterfeiting disputes over fashion design started from a lack of utilization of the Design Protection Act and the ambiguity in counterfeit design criteria. Second, the negative perceptions of counterfeit designs were mainly about unethical behavior, inhibiting the growth of the fashion industry, and reducing consumers' willingness to buy the genuine article. Positive perceptions were mainly about the process of creation, the promotion of a developmental environment for the fashion industry, and the expansion of opportunities to promote new designs. The most common perception was the absence of clear criteria for judgments about counterfeiting. Third, the implications of the counterfeiting problem in fashion design require effective institutional improvement in the fashion industry, the establishment of standards to deal with counterfeiting, the development and practical introduction of education proposals regarding intellectual property rights, and changing the perception of counterfeiting in the fashion industry.

최근 패션산업에서 패션디자인의 표절과 관련된 논란과 법적 분쟁들이 끊임없이 발생하고 있다. 본 연구는 패션디자인에 대한 표절 분쟁들의 사례 탐색과 대학생들이 패션디자인의 표절에 대해 어떠한 인식을 함양하고 있는지 조명해보고, 패션디자인의 표절에 대한 함의점을 제시하는데 는데 목적이 있다. 연구방법 및 범위는 이론적 연구와 사례연구 및 서술응답조사를 병행하였다. 본 연구의 결과로 첫째, 패션디자인의 표절 분쟁들의 본질적인 문제는 기업적인 측면에서 디자인 보호법의 활용도 부족과 법제적 측면에서 디자인의 표절 기준의 모호함이 한계점으로 나타났다. 둘째, 디자인 표절에 대한 대학생들의 부정적인 인식으로는 비윤리적 행위, 패션 산업의 성장 저해, 소비자의 구매 의지 상실의 견해가 주를 이루었다. 디자인 표절에 대한 긍정적인 인식으로는 창조를 위한 과정, 패션산업의 발전적인 환경 조성, 디자인을 접할 기회의 확장의 견해가 주를 이루었다. 또한, 디자인의 표절의 원인은 표절에 대한 명확한 판단 기준의 부재에서 비롯된다는 인식을 가장 많이 갖고 있었다. 셋째, 패션디자인의 표절 문제에 대한 함의점은 정책적인 측면에서 패션 산업에 실효성 있는 제도적 개선, 학문적인 측면에서 패션디자인의 표절에 대한 명확한 기준의 정립, 교육적인 측면에서 지적재산권에 대한 교육안의 개발 및 실제적 도입, 패션산업적인 측면에서 패션분야에서 활동하는 종사자들의 표절에 대한 인식 전환이 필요하다.

Keywords

References

  1. A plagiarized university town... Infinite 'copy' from assignment to thesis [Internet]. Herald Corporation [cited 2015 September. 12], Available From: http://news.heraldcorp.com/view.php?ud=20150911000761&md=20150914003846_BL (Accessed July. 17, 2020)
  2. K. S. Cho, "A study of the possibility of legal protection of fashion designs under the copyright law: Based on the review of the requisites of works of authorship and their types", Journal of the Korean Society of Costume, Vol.64, No.1, pp.123-135, 2014. DOI: http://dx.doi.org/10.7233/jksc.2014.64.1.123
  3. J. Lee, Y. Lee, "The perceptions of U. S. fashion Industry professionals' on fashion design copyright law and creativity in fashion product development process", Journal of Korea Design Forum, Vol.40, No.0, pp.323-334, 2013. DOI: http://dx.doi.org/10.21326/ksdt.2013..40.030
  4. Y. Yoon, "Study for the protection method of fashion design by copyright law", Journal of hongik law review, Vol.20, No.1, pp.853-881, 2019. DOI: http://dx.doi.org/10.16960/jhlr.20.1.201902.853
  5. B. Hong, H. Suk, E. Lee, "A qualitative study on design copying of fashion industry", Fashion & Textile Research Journal, Vol.13, No.4, pp.560-571, 2011. DOI: http://dx.doi.org/10.5805/KSCI.2011.13.4.560
  6. J. H. Kim, J. Y. Lee, "Diachronic network analysis on variable factors for enhancing the values of apparel industry in South Korea -Focused on fashion newspaper articles-", Journal of the Korea Academia-Industrial Cooperation Society, Vol.21, No.2, pp.551-564, 2020. DOI: http://dx.doi.org/10.5762/KAIS.2020.21.2.551
  7. Plagiarism [Internet]. Doopedia [cited n. d.], Available From: http://www.doopedia.co.kr/doopedia/master/master.do?_method=view&MAS_IDX=101013000963333 (Accessed July. 22, 2020)
  8. S. Bae, Plagiarism is determined by the composer's voluntary proposed diagnostic process: Domestic and foreign musical works Analysis of the types of plagiarism, Master's thesis, Kyunghee University, Yongin, Korea, pp.1-97, 2014.
  9. S. Hong, A legal study on the standard of judgment on the copyright infringement of cinematographic works, Master's thesis, In-ha University, Incheon, Korea, pp.1-94, 2008.
  10. X. Cao, A study on the characteristics of parody in animation: Focused on the animations of USA, Japan and China, Master's thesis, Hoseo University, Asan, Korea, pp.1-68, 2019.
  11. I. H. Kim, Learner's Korean dictionary. p.1-2152, Kumsung Publishing Co., Ltd., 2004.
  12. L. Hutcheon, A theory of parody (S. G. Kim, Y. B. Yoon, Trans.), pp.1-294, Moonye Publishing Co. Ltd., 1998.
  13. Hommage [Internet]. Doopedia [cited n. d.], Available From: http://www.doopedia.co.kr/doopedia/master/master.do?_method=view&MAS_IDX=101013000898359 (Accessed July. 22, 2020)
  14. C. S. Hemphill, J. Suk, "The law, culture, and economics of fashion", Stanford Law Review, Vol.61, No.5, pp.1147-1201, 2009.
  15. K. Raustiala, C. Springman, "The piracy paradox: Inovation and intellectual properties in fashion design", Virginia Law Review, Vol.92, No.8, pp.1687-1777, 2006.
  16. B. Hilton, C. J. Choi, S. Chen, "The ethics of counterfeiting in the fashion industry: Quality, credence and profit issues", Journal of Business Ethics, Vol.55, No.4, pp.343-352, 2004. DOI: http://doi.org/10.1007/s10551-004-0989-8
  17. Y. Kim, "Analysis of actual condition of counterfeits and anti-counterfeiting strategies of Korean fashion firms", Family and Environment Research, Vol.42, No.1, pp.53-67, 2004.
  18. Y. Hwang, "Intellectual property rights in fashion industry and the problems of legal protections", Business Law Review, Vol.26, No.1, pp.333-358, 2012.
  19. S. Yook, "Legal protection of fashion design", The Journal of Intellectural property, Vol.5, No.2, pp.81-109, 2010. https://doi.org/10.34122/jip.2010.06.5.2.81
  20. S. Y. Lee, A study on the legal protection of fashion designs, Master's thesis, Korea University, Seoul, Korea, pp.1-141, 2013.
  21. H. Y. Park, Protection strategy for fashion design, Master's thesis, Hongik University, Seoul, Korea, pp.1-127, 2014.
  22. Court quarrel over "Long padding shape"... Law "It's not a plagiarism because it is a common design" [Internet]. Herald Corporation [cited 2018 January. 9], Available From: http://news.heraldcorp.com/view.php?ud=20180109000146 (Accessed July. 17, 2020)
  23. Long padding is common design, similar appearance is not plagiarism [Internet]. Herald Corporation [cited 2018 January. 9], Available From: http://news.heraldcorp.com/view.php?ud=20180109000413 (Accessed July. 17, 2020)
  24. Ssangbangwool give up appeal to Burberry...With paying a fine [Internet]. ChosunBiz [cited 2015 January. 23], Available From: https://biz.chosun.com/site/data/html_dir/2015/01/23 /2015012301420.html (Accessed July. 17, 2020)
  25. 'Check pattern' Burberry, Win a lawsuit against Ssangbangwool [Internet]. NEWSIS [cited 2014 December. 25], Available From: https://newsis.com/ar_detail/view.html?ar_id=NISX20141224_0013377574&cID=10201&pID=10200 (Accessed July. 17, 2020)
  26. A Hermes bag with 'eyeball'? What should I do? [Internet]. KBS NEWS [cited 2020 July. 9], Available From: http://news.kbs.co.kr/news/view.do?ncd=4490777&ref=A (Accessed July. 17, 2020)
  27. Hermes wins final supreme court violation of 'eyeball bag' [Internet]. Fashionbiz [cited 2020 July. 13], Available From: http://www.fashionbiz.co.kr/article/view.asp?idx=179202 (Accessed July. 25, 2020)
  28. Ferragamo vs. DAKS 'Ribbon Shoes' lawsuit… Court admits "DARKS plagiarism" [Internet]. Etoday [cited 2016 May. 24], Available From: https://www.etoday.co.kr/news/view/1333520 (Accessed July. 17, 2020)
  29. Patented to Burberry check, Gucci G logo and the sole of a shoe...'Patent war without gunshot' of luxury brands [Internet]. Chosunilbo [cited 2017 February. 25], Available From: https://www.chosun.com/site/data/html_dir/2017/02/24/2017022401914.html(Accessed July. 17, 2020)
  30. Questionnaire method [Internet]. Namuwiki [cited 2020 July. 12], Available From: https://namu.wiki/w/%EC%A7%88%EB%AC%B8%EC%A7%80%EB%B2%95 (Accessed September. 12, 2020)
  31. Fashion designer "Copyright protests, 'If you feel victimized, become more famous'" [Internet]. Nocutnews Times [cited 2019 May. 1], Available From: https://www.nocutnews.co.kr/news/5144094 (Accessed July. 17, 2020)
  32. Y. Jung, A study on the characteristics of convergent design in the experiential space of sports brands based on experiential marketing, Master's thesis, Hanyang University, Seoul, Korea, pp.1-163, 2018.
  33. Man who wants to challenge God, This life is hard [Internet]. JoongAng Sunday [cited 2019 August. 17], Available From: https://news.joins.com/article/23554300 (Accessed July. 17, 2020)
  34. Luxury is good, but consumers hate expensive luxury [Internet]. Hankookilbo [cited 2015 November. 11], Available From: https://www.hankookilbo.com/News/Read/201511110480585609 (Accessed July. 17, 2020)
  35. Lessons from fashion free culture [Internet]. TED [cited 2010 April], Available From: https://www.ted.com/talks/johanna_blakley_lessons_from_fashion_s_free_culture?language=ko (Accessed July. 17, 2020)
  36. Saint Laurent and design patent [Internet]. Kyongbukilbo [cited 2020 April. 23], Available From: https://www.kyongbuk.co.kr/news/articleView.html?idxno=2038043 (Accessed July. 17, 2020)
  37. H. J. Choi, A study on the theoretical issues of copyright education in elementary school, Master's thesis, Gyeongin National University of Education, Incheon, Korea, pp.1-111, 2013.
  38. J. Seo, "The necessity and the task of education on the protection of intellectual property rights in the art class", Journal of Learner-Centered Curriculum and Instruction, Vol.16, No.6, pp.717-732, 2016.
  39. Indiscreet counterfeit products, a stumbling block to the development of Korea fashion industry [Internet]. Fashion Journal [cited 2015 July. 31], Available From: http://okfashion.co.kr/detail.php?number=38818&thread=81r15r06 (Accessed July. 17, 2020)
  40. The warning of 'K Fashion Replica' in China Tmall [Internet]. Maeil Business [cited 2018 Auguest. 5], Available From: https://www.mk.co.kr/news/business/view/2018/08/490444/ (Accessed July. 17, 2020)