Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
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The Effect of Government's Fairness as the Entrepreneur's Satisfactions & Managerial Performance: Focusing on the Differences between Start-up Companies' Growth Stage

정부의 창업지원 공정성이 만족도 및 경영성과에 미치는 영향: 창업기업의 성장단계별 차이를 중심으로

  • Jang, Younghye (Office of Industry-University Cooperation, Keimyung College University) ;
  • Lee, Jeonghye (Daegu Center for Creative Economy & Innovation) ;
  • Kim, Pansoo (School of Business, Kyungpook National University)
  • Received : 2020.07.15
  • Accepted : 2020.08.20
  • Published : 2020.08.31
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Abstract

This study examines how the government's fairness in entrepreneurship support affects satisfaction and management performance, and examines whether these influences are different for each growth stage of start-up companies. For this study, data were collected for start-up companies that received government support for start-up within the past 5 years. Total 611 copies of the data were used in this study. The collected data were analyzed using SPSS and AMOS. The fairness used in this study was divided into three types, procedural fairness, interactive fairness, and distributed fairness. The effect of the three fairness on the satisfaction of start-up support project was analyzed. In addition, the effect of business support satisfaction on business performance was analyzed, where the business performance was evaluated by the questioner's satisfaction with their business. The start-up phase was divided into the start phase, early growth phase, stagnant phase, and high-level growth phase, and the moderating effect between the fairness and satisfaction of the government-supported projects by start-up phase was analyzed. As a result, it was found that every concept of fairness had a positive (+) effect on the satisfaction of the entrepreneurship support project, and the satisfaction of the entrepreneurship support project had a positive (+) effect on the management performance. The concept of procedural fairness in the start phase, procedural fairness in the early growth phase, interactive fairness, and the concept of all fairness in the stagnant phase influenced the satisfaction of the start-up support project. In this study, the fairness and effect of government-supported projects affecting the management performance of start-ups were identified by growth phase of start-ups. The results of these studies will help build a systematic system for entrepreneurship support and for start-ups, it will also greatly contribute to finding differentiated growth plans by growth stages of start-up companies.

본 연구는 창업자들이 지각하는 정부의 창업지원에 대한 공정성이 창업지원의 만족도 및 경영성과에 어떠한 영향을 미치는가를 살펴보고 이러한 영향이 창업기업의 성장단계별로 차이가 있는지를 확인하는 것이다. 본 연구는 지난 5년 내에 정부의 창업지원을 받은 창업기업을 대상으로, 총 611부의 데이터를 본 연구에 사용하였다. 수집된 자료는 SPSS와 AMOS를 이용하여 분석하였다. 본 연구에서 사용된 공정성은 많은 연구에서 사용하는 방식과 동일하게 절차적 공정성, 분배적 공정성, 상호작용적 공정성의 세 유형으로 구분하였으며, 세 유형의 공정성이 창업지원 사업 만족도에 미치는 영향을 분석하였다. 또한 정부의 창업지원 만족도와 경영성과 간의 관계를 분석하였는데, 경영성과는 응답자 자신의 사업에 대한 만족도로 평가하였다. 그리고 창업단계는 창업기, 초기성장기, 정체기/데스벨리, 고도성장기로 구분하였으며, 창업단계별 정부지원사업의 공정성과 만족도 간의 관계를 분석하였다. 분석결과, 모든 공정성 개념은 창업지원사업만족도에 정(+)의 영향을 미치고, 창업지원사업만족도는 경영성과에 정(+)의 영향을 미치는 것으로 나타났다. 그러나 창업단계별로는 차이가 있었는데, 창업기에는 절차적 공정성이, 초기성장기에는 절차적공정성과, 상호작용적 공정성이, 정체기/데스벨리에는 모든 공정성 개념이 창업지원사업만족도에 영향을 미쳤지만, 고도성장기에는 공정성 개념이 모두 창업지원만족도에 영향을 미치지 못하였다. 그리고 창업지원사업만족도와 경영성과 간의 관계에서는 창업단계에 관계없이 정의 영향을 미쳤다. 이러한 연구의 결과는 정부의 창업지원 사업에 대한 창업자의 공정성 지각을 적용하여, 창업지원에 대한 체계적인 시스템을 구축하는 데 도움이 될 것이며, 창업자에게는 창업단계별 창업성과를 증대시키기 위한 방안을 모색하는 데도 기여하는 바가 클 것이다.

Keywords

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