Asia-Pacific Journal of Business Venturing and Entrepreneurship (벤처창업연구)

The Korean Society of Business Venturing (한국벤처창업학회)
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The Relationship between Entrepreneurial Experience and Entrepreneurship Education and Entrepreneurial Intention: Moderating Effect of Gender and Social Protection

창업경험 및 기업가정신 교육과 기업가 활동의도의 관계: 성별 및 사회안전망의 삼원조절효과

  • Kong, Hyewon (College of Liberal Arts and Interdisciplinary Studies, Kyonggi University)
  • 공혜원 (경기대학교 융합교양학부)
  • Received : 2018.11.13
  • Accepted : 2018.12.25
  • Published : 2018.12.31
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Abstract

The purpose of this study is to identify the effects of entrepreneurship experience and education on entrepreneurship intention, and to test the moderating effect of gender on these relationships. To test the hypothesis, we used GETR(Global Entrepreneurship Trend Report) data that was collected by Korea Entrepreneurship Foundation and was consisted of 40,388 data collected from 2,000 people in 20 countries. First, entrepreneurship experience and entrepreneurship education have significant influence on entrepreneurship intention. Second, gender moderating effects on these relationships were found to have a significant effect on the relationship between entrepreneurship education and entrepreneurship intention. Specifically, the positive effect of entrepreneurship education on entrepreneurial intention was found to be stronger for women than for men. Finally, the analysis of the three-way interaction effect of the social protection confirmed that the positive relationship between entrepreneurial experience and entrepreneurial intention was stronger for women than for men, and this effect was found to be higher in the high social protection group. In other words, women with entrepreneurial experience are more likely to increase their entrepreneurial intentions when they are more aware of social protection than men.

최근 들어 기업가적 활동을 촉진하는 데 있어 무엇보다도 사회안전망 구축의 필요성이 제기되고 있는바, 본 연구에서는 창업경험 및 기업가정신 교육과 기업가 활동의도의 관계에 대한 개인적, 맥락적 차이 규명에 초점을 두고, 이들 관계에 대한 성별의 조절 효과와 사회안전망의 삼원조절효과에 대해 규명하고자 한다. 이에 본 연구 목적은 다음과 같다. 첫째, 창업경험, 기업가정신 교육이 기업가 활동의도에 미치는 효과를 규명하고, 이들 관계에 대한 성별의 조절효과를 검증한다. 둘째, 창업경험 및 기업가정신 교육과 기업가 활동의도의 관계에 대한 성별 조절효과가 사회안전망과 같은 국가 맥락적 차이가 존재하는지에 대해 삼원상호작용 분석을 통해 검증한다. 연구표본은 한국을 포함한 총 20개국을 대상으로 국가별 최소 2,000명이 설문조사에 참여하였고, 총 40,388개의 자료가 수집되었다. 분석 도구는 Hayes의 Process를 활용하여 창업 경험 및 기업가정신 교육, 성별, 성별 격차의 삼원상호작용 효과에 대한 분석이 이루어졌다. 분석 결과, 첫째, 창업경험 및 기업가정신 교육은 기업가 활동의도에 유의한 영향을 미치는 것으로 나타났다. 둘째, 이들 관계에 대한 성별 조절효과를 살펴본 결과, 성별 조절효과는 기업가정신 교육과 기업가 활동의도의 관계에 대해서만 유의한 영향을 미치는 것으로 확인되었다. 구체적으로, 기업가정신 교육이 기업가 활동의도에 미치는 긍정적 효과는 여성이 남성보다 더 강한 것으로 나타났다. 마지막으로, 사회안전망의 삼원조절효과를 분석한 결과, 창업경험과 기업가 활동의도의 긍정적 관계는 여성이 남성보다 더 강한 것으로 나타났는데, 이러한 효과는 사회안전망이 높은 집단에서 더 높게 나타나는 것으로 확인되었다. 즉, 과거 창업경험이 있는 여성은 사회안전망이 높다고 인식할 경우 과거 창업경험이 있는 남성보다 기업가 활동의도가 더 많이 증가하는 것이다. 이와 관련된 논의는 본문에 제시하였다.

Keywords

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