Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
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A study of the decision to standardize sale price of supplying apartment houses using Analytic Hierarchy Process

AHP기법을 이용한 공동주택 분양가 결정에 관한연구

  • Hwang, Kyu-Sung (Dept. of Real Estate Management & Consulting, Dong-Eui Institute of Technology) ;
  • Lee, Chan-Ho (Dept. of Business Administration, Pusan National University)
  • 황규성 (동의과학대학교 부동산경영과) ;
  • 이찬호 (부산대학교 경영학과)
  • Received : 2015.11.18
  • Accepted : 2016.01.20
  • Published : 2016.01.28
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Abstract

The purpose of this study is to set a standard for sale prices of supplying apartment houses about decision factors in sale price of supplying apartment houses using Analytic Hierarchy Process. This is done by modeling decision factors in sale price of supplying apartment houses as hierarchy. According to the modeled hierarchy, the relative importance of supplying factors are determined using a survey of a group of real estate experts. In addition, through Analytic Hierarchy Process, the relative importance of phased sale prices of supplying apartment is analyzed in order to set a standard to estimate competitive sale prices of newly supplying apartment houses.

본 연구의 목적은 아파트 분양가격의 결정요인에 대하여 AHP 분석방법으로 신규공급 아파트의 가격 산정을 위한 기준을 마련하고자 한다. 아파트 분양가격의 분양가격 결정요인을 계층구조로 모델링한다. 모델링한 계층구조에 따라서 부동산전문가그룹의 설문으로 분양요소들의 상대적 중요도를 파악한다. 그리고 AHP 분석방법으로 단계별 분양가격 결정요인의 상대적 중요도 찾아내어서 신규공급 아파트의 경쟁력 있는 분양가격 산정을 위한 기준을 마련하고자 한다.

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