Journal of Digital Convergence (디지털융복합연구)

The Society of Digital Policy and Management (한국디지털정책학회)
권호 표지
DOI QR코드

DOI QR Code

The Influence of Health Apps Efficacy, Satisfaction and Continued Use Intention on Wearable Device Adoption: A Convergence Perspective

헬스 앱의 효능감과 만족도, 지속적 사용의도가 웨어러블 기기의 수용에 미치는 효과: 융복합적 관점

  • Park, Dong-Jin (Department of Advertising & Public Relations, Hallym University) ;
  • Choi, Joung-Hwa (Department of Advertising & Public Relations, Hallym University) ;
  • Kim, Do-Jin (Graduate School of Interaction Design, Hallym University)
  • 박동진 (한림대 광고홍보학과) ;
  • 최정화 (한림대 광고홍보학과) ;
  • 김도진 (한림대 인터랙션디자인 대학원)
  • Received : 2015.05.18
  • Accepted : 2015.06.20
  • Published : 2015.07.28
Download PDF
⟨ Previous Next ⟩

Abstract

Mobile's health care and diagnostic capabilities are accepted as the most innovative sectors, and the combination with wearable device is being predicted as the future's most promising industries. However, the level of consumer acceptance and utilization is still insufficient compared to the development of technology. This study explores the use intention of wearable device based on previous studies about health apps. In particular, health-related use efficacy of the app, app use intention and app satisfaction are analyzed through a structural equation model. The use of health-related apps revealed that there is a statistically significant relationship with the use of the wearable device. The results suggest that the importance of app use efficacy, satisfaction, apps use should be considered for the successful diffusion of wearable health devices.

스마트폰의 건강 관리 및 진단 기능은 모바일 헬스라 불리며 가장 혁신적인 분야로 받아들여지고 있으며, 웨어러블 기기와의 결합은 향후 가장 유망한 산업으로 예측되고 있다. 그러나 기술의 발전 속도에 비해 소비자들의 수용 및 활용은 아직까지 미비한 수준이다. 본 연구는 건강 관련 앱에 대한 선행연구를 통해 앱과 연동되어 활용이 가능한 웨어러블 기기의 사용의도를 대학생을 대상으로 검증코자 했다. 특히 건강 관련 앱의 사용 효능감, 사용의도, 만족도가 웨어러블 기기의 사용 의도에 어떻게 영향을 미치는지 구조방정식 모델을 통해 분석하였다. 분석결과, 건강 관련 앱의 사용 효능감은 건강 관련 앱 만족도와 건강 관련 앱의 지속사용의도에 직접적인 영향을 미쳤고, 앱 만족도는 건강 관련 앱 지속사용의도와 웨어러블 기기의 사용의도에 유의미한 영향을 미쳤다. 건강 관련 앱 지속사용의도 또한 웨어러블 기기의 사용의도와 통계적으로 유의미한 관계가 있음이 밝혀졌다. 이 같은 결과는 건강 웨어러블 기기의 성공적 확산을 위해서는 선행 요소로 건강 관련 앱의 사용 효능감, 만족도, 앱의 지속사용의도가 중요하게 고려되어야 함을 시사한다.

Keywords

References

  1. S. Park, & B. Kim., A Study on the health care service design by wearable device user activity pattern, KODDCO 2014 conference, 2014.
  2. D. Gordon, C. Konschak, D. Levin, & W. H. Morris, mHEALTH, Journal of Healthcare Information Management, Vol. 27, No. 4, pp.36-43, 2013.
  3. J. Lee, Wearable function, the most favorable is health-fitness check, www.zdnet.co.kr/news/news_view.asp?artice_id=20150127172541 (January 27, 2015).
  4. H. Park, Is wearable device attractive? Marketing, Vol. 48, No.6, pp. 28-34, 2014.
  5. M. Sullivan, Samsung wants 'SAMI' and 'Simband' to be the start of a new biohealth ecosystem. http://venturebeat.com/2014/05/28/samsung-announces-simband-biosensor-watch-reference-design/(May 28, 2014.)
  6. H. Shin, Issue analysis: Mobile healthcare, new medical service. http://www.etnews.com/20141120000155 (Nov. 20, 2014)
  7. A. Bandura, Self-efficacy: The exercise of control, NY: Freeman, 1997.
  8. R. A. Landino, & S. V. Owen, Self-efficacy in university faculty, Journal of Vocational Behavior, Vol.33, No.1, pp.1-14, 1988. https://doi.org/10.1016/0001-8791(88)90030-9
  9. A. Kim, & I. Park, Construction and validation of academic self-efficacy scale, The Journal of Educational Research, Vol. 39, No. 1, pp. 95-123. 2001.
  10. Y-J. Kwon, Y-S. Park, & U-C. Kim, the relationship among emotional support, self-efficacy, happiness and academic achievement of university students, Korean Education Inquiry, Vol. 25, No. 2, pp. 153-172,2007.
  11. A. Bandura, Health promotion by social cognitive means, Health education & Behavior, Vol.31, No.2, pp.143-164, 2004. https://doi.org/10.1177/1090198104263660
  12. D-J. Park, M. S. Kwon. & J. H. Choi, The Influence of Health Information Orientation, Attitude of Internet Health Information, and e-Health Literacy on Personal Health Behaviors, Korean Journal of Public Relations Research, Vol.17, No.3, pp. 379-413, 2013. https://doi.org/10.15814/jpr.2013.17.3.379
  13. S. Lim, L. Xue, C. Yen, L. Chang, H. Chan, B. Tai. & M. Choolani, A study on Singaporean women's acceptance of using mobile phones to seek health information, International journal of medical informatics, Vol.80, No.12, e189-e202, 2011. https://doi.org/10.1016/j.ijmedinf.2011.08.007
  14. Yun, E. K., & Park, H., "Consumers' disease information-seeking behaviour on the Internet in Korea", Journal of clinical nursing, Vol.19, No.19 20, pp.2860-2868, 2010. https://doi.org/10.1111/j.1365-2702.2009.03187.x
  15. C. D. Norman, & H. A. Skinner, "eHealth literacy: essential skills for consumer health in a networked world", Journal of medical Internet research, Vol.8, No.2, 2006.
  16. B. Kim, 'Wearable computer', wearable device market opening", Fortune Korea, http://fortune.hankooki.com/fortune_view.php?gs_idx=1102 ( Jan. 28, 2014)
  17. B. Tran, Timely, Glanceable Information on a Wearable Device", U.S. Patent No. 20,140,308,930. Washington, DC: U.S. Patent and Trademark Office, 2014.
  18. D. Kim, Wearable Device trend and implication, KISDI Report, Vol 25, No. 21, 2013.
  19. S. Lee, S, You, The current and future of mobile healthcare apps, KISDI report, Vol. 26, No. 17, 2014.
  20. Y-J. Lee. The effect of information conditions on mental health among elderly. The Journal of Digital Policy & Management. Vol. 11. No. 10. pp.17-29. 2013.
  21. H-J. Son, S-W, Lee, & M-H. Cho, Influential Factors of College Students' Intention to Use Wearable Device-An Application of the UTAUT2 Model, Korean Journal of Communication & Information, Vol. 68, pp. 7-33, 2014.
  22. J. Cho, The investigation of factors of determining continuous use of health apps on smartphones, Korean Journal of Public Relations Research, Vol. 18, No. 1, pp. 212-241, 2014. https://doi.org/10.15814/jpr.2014.18.1.212
  23. P. A. LaBarbera, & D. Mazursky, A longitudinal assessment of consumer satisfaction/dissatisfaction: the dynamic aspect of the cognitive process, Journal of marketing research, Vol. 20, No. 4, pp.393-404, 1983. https://doi.org/10.2307/3151443
  24. Oliver, R. L., "A cognitive model of the antecedents and consequences of satisfaction decisions", Journal of marketing research, Vol. 17, No. 4, pp.460-469, 1980. https://doi.org/10.2307/3150499
  25. J-H. Choi, D-J. Park, & G-Y. Noh. The effect of attributes of exercise/fitness apps on app usage: A convergence perspective based on the self-determination theory. Journal of Digital Convergence. Vol. 13. No. 6. pp.327-339. 2015. https://doi.org/10.14400/JDC.2015.13.6.327
  26. Y. Do, S, Keum, S., Lee, & J. Lee, The exploratory study of factors which influence to the maintenance of using wearable device for healthcare-Interdisciplinary approach to user experiences combined with technology, psychology and interaction perspectives, Communications of the Korean Information Science Society, Vol. 32, No.11, pp. 37-45, 2014.
  27. D. Koh, H. Cho, & Y. Jo. Analysis on the determinants of consumers' intentions to use u-health wearable devices, Journal of Industrial Economics and Business, Vol.24, Number 3, pp. 1549-1569, 2011.
  28. J. Kim, Smart phone daily using time 219 minutes, Chosunilbo, http://biz.chosun.com/site/data/html_dir/2014/12/02/2014120200001.html (Dec., 2, 2014)
  29. S. Fox, & M. Duggan, Mobile health 2012. Washington, DC: Pew Internet & American Life Project, 2012.
  30. L. Yi, & W. Xia, A Case Study and Application of Customer Satisfaction Evaluation System in Tourist Destinations Based and TDCSI, Tourism Tribune, 5, 006. 2004
  31. Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D., "User acceptance of information technology: Toward a unified view", MIS quarterly, Vol.27, No.3, pp.425-478, 2003. https://doi.org/10.2307/30036540
  32. J. Park, Wearable, still provider dominating market, The financilal news, http://www.fnnews.com/news/201412261043573617 (Dec. 26, 2014)
  33. S-H. Lee. A study on wearable computing prospect in digital convergence. The Journal of Digital Policy & Management. Vol. 11. No. 10. pp.431-435. 2013.

Cited by

  1. A Study on the Effects of Lifestyle on Health Applications vol.17, pp.6, 2016, https://doi.org/10.20462/tebs.2016.12.17.6.157