Journal of the Korean Institute of Landscape Architecture (한국조경학회지)

The Korean Institute of Landscape Architecture (한국조경학회)
권호 표지
DOI QR코드

DOI QR Code

A Study on the Landscape Attractions Evaluative Systems of Gyeongju Historic Heritage Sites

경주 역사유적지구 매력성 평가지표 개발 연구

  • Kang, Tai-Ho (Dept. of Landscape Architecture, Dongguk University-Gyeongju) ;
  • Yu, Wen-Dong (Dept. of Landscape Architecture, Graduate School, Dongguk University)
  • 강태호 (동국대학교 경주캠퍼스 조경학과) ;
  • 우문동 (동국대학교 대학원 조경학과)
  • Received : 2014.09.15
  • Accepted : 2014.11.25
  • Published : 2014.12.31
Download PDF
⟨ Previous Next ⟩

Abstract

This study is an evaluation index development research based on the Gyeongju Historic Heritage Sites to identify the attractive properties of Gyeongju that have helped determine the competitiveness of this historical city. Through literature reviews on these attractive factors of historic urban landscape, the Vienna memos(UNESCO, 2005) and the International Cultural Tourism Charter(ICOMOS, 1999), two professional investigations were conducted following a backup group of attraction indexes that had been received prior. In the end, 22 attraction indexes were chosen in the Urban Historical and Cultural area, the Heritage Resources area, and the Urban Environment area with three aspects based on the analysis of Importance(M), Standard deviation(SD), Content Validity Ratio(CVR), Agreement, and convergence. These indicators will be useful basic information for improving the city's historic charms. In the future, these indicators can be used as a basis for evaluating the characteristic charms of Gyeongju, through which the charm of Gyeongju can be re-recognized.

이 연구는 경주역사유적지구를 대상으로 역사도시경주의 경쟁력을 좌우하는 도시의 매력요인들을 규명하기 위한 평가지표를 개발하고자 수행하였다. 이를 위해 역사문화 관광자원의 매력요인에 대한 선행연구와 UNESCO, ICOMOS 등이 정한 국제 기준을 검토하여 평가지표 후보군을 도출한 후 1차, 2차 전문가 조사를 실시하였으며, 조사 결과에 대한 중요도(M), 표준편차(SD), 내용타당도 지수(CVR), 합의도, 수렴도 등의 분석을 통하여 최종적으로 도시의 역사 문화적 영역, 유산자원적 영역, 환경적 영역 등 3가지 평가분야와 22개 평가지표가 선정되었다. 이들 지표는 역사도시의 매력을 제고하기 위한 유용한 기초자료가 될 것으로 판단된다. 따라서 역사도시 경주는 이들 지표를 바탕으로 매력도 평가를 실시하고, 평가 결과를 역사도시 관리에 적극적으로 이용할 필요가 있다.

Keywords

References

  1. An, Y. J.(2003) The Relationships of Cultural Attraction Attributes, Interpretation, and Tourist Satisfaction. M.S. Thesis, Dong A University, Busan, Korea.
  2. Bojanic, D. C.(1991) The use of advertising in managing destination image. Tourism Management 12: 352-355. https://doi.org/10.1016/0261-5177(91)90047-W
  3. Carlson, A.(1976) Environmental aesthetics and the dilemma of aesthetic education. Journal of Aesthetic Education 10: 69-82. https://doi.org/10.2307/3331917
  4. Gartner, W. C.(1989) Techniques image: Attribute measurement of state tourism product using multidimensional scaling techniques. Journal of Travel Research 4(1): 1-15.
  5. Goodrich, J. M.(1977) Benefit bundle analysis: An empirical analyst of international travelers. Journal of Travel Research 16(2): 6-9. https://doi.org/10.1177/004728757701600202
  6. Gunn, Clare A.(1988) Tourism Planning(2nd ed.). New York: Taylor and Francis.
  7. Harris, David R.(1972) The origins of agriculture in the tropics: Ecological analysis affords new insights into agricultural origins and suggests a fresh evaluation of the limited archaeological evidence. American Scientist 60(2): 180-193.
  8. ICOMOS(1999) International Cultural Tourism Charter.
  9. Inskeep, E.(1991) Tourism Planning: An Integrated and Sustainable Development Approach. New York: John Wiley and Sons.
  10. Jang, S. and L. Cai(2002) Travel motivations and destination choice: a study of British outbound market. Journal of Travel &Tourism13(3): 111-133.
  11. Jeong, H. Y.(2002) The Influences of the Attraction on Tourist Satisfaction and Revist Intention in Tourism-event. M.S. Thesis, Dong A University, Busan, Korea.
  12. Jo, M. H.(2002) Determine the academic status of tourism. Tourism and Leisure Studies 14(3): 3-14.
  13. Kastarlak, B.(1971) Planning tourismgrowth. Cornell Hotel and Restaurant Administration Quarterly 11: 26-33. https://doi.org/10.1177/001088047101100405
  14. Keon, J. T.(2000) The Impact of the Post-Image and Motivation of Tourism-event upon Satisfaction and Revisit Intention. Ph. D. Thesis, Daegu University, Daegu, Korea.
  15. Keon, M. H. and K. E. Lee(2005) The influences of the attraction on tourist satisfaction and revisit intention in culture tourism festival. Tourism Management Studies 24.
  16. Kim, K. S.(1995) Hierarchy of Multi-Objective on Tourism Development. Ph. D. Thesis, Geongki University, Seoul, Korea.
  17. Ko, H. S. and Y. C. Baek(1999) An emperical study on festival market segmentation by benefit sought. Hotel Management Studies 9(1): 46-64.
  18. Koo, Y. C.(2007) Development and Validity Analysis of Restructuring Criteria for Private Colleges and Universities. Ph. D. Thesis, KonKuk University, Seoul, Korea.
  19. Kwon, T. I.(2008) Study on Drawing Priority of the Influence Factors of Tourist Resort Remodeling Business: Delphi Technic&Analytic Hierarchy Process. Ph. D. Thesis, Sejong University, Seoul, Korea.
  20. Lee, A. J.(1988) A Study on Tourism Destination Choice. Ph. D. Thesis, Sejong University, Seoul, Korea.
  21. Lee, Z. S.(2001) Research Methods 21: Delphi Method. Seoul: Education Science Society.
  22. Lee. J. J.(1997) Development and Application of the Image Measurement Scale in the Regional Festival. Ph. D. Thesis, Geongki University, Seoul, Korea.
  23. Ritchie, J. R. B. andM. Zins(1978) Culture as determinant of the attractiveness of a tourism region. Annals of Tourism Research 5(2): 252-267. https://doi.org/10.1016/0160-7383(78)90223-2
  24. Seo, C. H. and H. S. Ko(2008) The comparative studies on the effect of the local festival image about visitors' behavioral intentions. Hotel Management Studies 17(1): 217-234.
  25. Seo, T. Y.(1991) A Study on Tourism Position. Ph. D. Thesis, Inha University, Incheon, Korea.
  26. Sharpley, R. and J. Sharpley(1997) Rural Tourism: An Introduction. London: International Thomson Business Press.
  27. UNESCO(1972) Operational Guidelines for the Implementation of the World Heritage Convention.
  28. UNESCO(2005) Vienna Memorandum.
  29. UNESCO(2011) Recommendation on the Historic Urban Landscape.
  30. Uysal, M. and C. Jurowski(1994) Testing the push and pull factors. Annals of Tourism Research 21(4): 844-846. https://doi.org/10.1016/0160-7383(94)90091-4
  31. Yoon, K. J.(1989) A Study on Tourist Perceptions and Preferences for Selected National Parks as Tourist Destinations. Ph. D. Thesis, Konkuk University, Seoul, Korea.