Journal of the Korea Safety Management & Science (대한안전경영과학회지)

Korea Safety Management & Science (대한안전경영과학회)
권호 표지
DOI QR코드

DOI QR Code

The relationship between internal marketing and food safety, and the moderating effect of employment type in food service industry

외식업체 근로자의 내부마케팅과 식품 안전분위기의 관계 및 고용형태의 조절효과

  • Received : 2013.01.20
  • Accepted : 2013.03.13
  • Published : 2013.06.30
Download PDF
⟨ Previous Next ⟩

Abstract

This paper reviewed the relationship between internal marketing(management support, education, pay system, internal communication, employment security) and food safety climate(prevention, superior attitude, work condition), and the moderating effect of employment type(permanent or temporary employees) in food service company. Based on the responses from 304 responses, the results of hierarchical multiple regression analysis showed that 4 factors(management support, education, internal communication, employment security) effect positively on food safety climate(prevention, superior attitude, work condition). The positive effect of internal communication on superior attitude and work condition appeared to be more positive in permanent employees than in temporary employees. And the results of t-test analysis showed that permanent employees perceived more positively all internal marketing factors(management support, education, pay system, internal communication, employment security) and food safety climate(precaution, superior attitude, work condition) than temporary employees.

Keywords

References

  1. Abdul-Mutalib, N. A., Abdul-Rashid, M. F., Mustafa, S., Amin-Nordin, S., Hamat, R. A., and M. Osman(2012), "Knowledge, attitude and practices regarding food hygiene and sanitation of food handlers in Kuala Pilah, Malaysia", Food Control, 27: 289-293. https://doi.org/10.1016/j.foodcont.2012.04.001
  2. Baron, R. M. & D. A. Kenny(1986), "The Moderator-Mediator Variable Distinction in Social Psychology Research: Conceptual, Strategic, and Statistical Considerations," Journal of Personality and Social Psychology, 51(6), 1173-1182. https://doi.org/10.1037/0022-3514.51.6.1173
  3. Berry, L. L. & Parasuraman, A.(1991), Marketing Services: Competing through Quality, New york: The Free Press.
  4. Choudhry, R. M., Fang, D., and Mohamed, S.(2007), "The nature of safety culture: A survey of the state-of-the-art", Safety Science, 45: 993-1012. https://doi.org/10.1016/j.ssci.2006.09.003
  5. Clarke, S.(2010), "An integrative model of safety climate: Linking psychological climate and work attitudes to individual safety outcomes using meta-analysis", The British Psychological Society, 83: 553-578.
  6. Cohen, J, and P. Cohen, Applied multiple regression/correlation analysis for the behavioral science, Hillsdale, New Jersey: Laerence Erlbaum Associates, 1983.
  7. Cox, S, and Flin, R.(1998), "Safety culture: philosophers's stone or man of straw?", Work and Stress, 12: 189-201. https://doi.org/10.1080/02678379808256861
  8. Dollard, M. F., and Bakker, A. B.(2010), "Psychosocial safety climate as a precursor to conductive work environments, psychological health problems, and employee engagement", The British Psychological Society, 83: 579-599.
  9. Flin, R.(2007), "Measuring safety culture in healthcare: A case for accurate diagnosis", Safety Science, 45: 653-667. https://doi.org/10.1016/j.ssci.2007.04.003
  10. Gillen, M., Baltz, D., Gassel, M., Kirsch, L., and D. Vaccaro(2002), "Perceived safety climate, job demands, and coworker support among union and nonunion injured construction workers", Journal of Safety Research, 33: 33-51. https://doi.org/10.1016/S0022-4375(02)00002-6
  11. Gounaris, P. S.(2006), "Internal-market Orientation and Its Measurement", Journal of Business Research, 59(4): 432-448. https://doi.org/10.1016/j.jbusres.2005.10.003
  12. Griffin, M. A., and Mathieu, J. E.(1997), "Modeling organizational processes across hierarchical levels: climate, leadership, and group process in work groups", Journal of Organizational Behavior, 18: 731-744. https://doi.org/10.1002/(SICI)1099-1379(199711)18:6<731::AID-JOB814>3.0.CO;2-G
  13. Jung, S. H.(2008), "Psychological Empowerment and Innovative Work Behavior", Public Administration Review, 22(1): 107-131.
  14. Kim, E. H.(2007), The practice of food service management, Seoul: Dae-Wang Corporation.
  15. Kim, K. S.(2008), "Nonstandard Employment in Korea and its Impact on Human Resource Management", Zeitschrift fur Wirtschaftswissenschaften, 26(3): 183-205.
  16. Kim, Y.(2009), Importance and Performance Analysis on Food hygiene, Safety for Employee Food Service Industry, Ms. Dissertation paper of Sejong University.
  17. Lee, S. P.(2010), A Study on the Effects of Internal Marketing on Customer Orientation, Service Quality, Customer Satisfaction, Ph. D. Dissertation paper of Korea Maritime University.
  18. Lee, Y. K.(2004), Attenuation of foodborne disease outbreak in institutional foodservice establishments, Research paper of Dae-Gu Provincial Food and Drug Safety Agency.
  19. Mearns, K., Whitaker, S. M., and Flin, R.(2003), "Safety climate, safety management practice and safety performance in offshore environments", Safety Science, 41: 641-680. https://doi.org/10.1016/S0925-7535(02)00011-5
  20. Neal, A., Griffin, M. A., and Hart, P. M.(2000), "The impact of organizational climate on safety climate and individual behavior", Safety Science, 34: 99-109. https://doi.org/10.1016/S0925-7535(00)00008-4
  21. Oke, A., and Oke M. I.(2010), "Communication channels, innovation tasks and NPD project outcomes in innovation-driven horizontal networks", Journal of Operations Management, 28: 442-453. https://doi.org/10.1016/j.jom.2010.01.004
  22. Park, S. H., Jung, H. A., Bae, H. J, Joo, N. M.(2009), "A Study on Differences of Sanitation Education and Sanitation Knowledge Between Dietitians in School Foodservice And Managers in Commercial Foodservice", Journal of Community Nutrition, 14(3), 306-315.
  23. Park, Y. H., Jun, S. Y., Lee, Y. K.(2007), "Foodservice Employees'Awareness and Performance in Sanitation and Customers' Satisfaction with Sanitation at Large-Sized Restaurants", The Korean Journal Nutrition, 40(6): 542-557.
  24. Pfeiffer, Y., and Manser, T.(2010), "Development of the German version of the hospital survey on patient safety culture: Demensionality and psychometric properties", Safety Science, 48: 1452-1462. https://doi.org/10.1016/j.ssci.2010.07.002
  25. Price, J. L. & C. W. Mueller(1981), A Causal Model of Turnover for Nurses, The Academy of Management Review, 24(3): 543-565. https://doi.org/10.2307/255574
  26. Rafiq, M. & Ahmed, P. K.(2000), "Advances in the Internal Marketing Concept: Definition, Synthesis and Extension." Journal of Services Marketing, 14(6): 449-462. https://doi.org/10.1108/08876040010347589
  27. The Ministry of Food and Drug Safety(2007), The present situation of food poisoning in Korea.
  28. The Ministry of Food and Drug Safety(2013), http://www.kfda.go.kr/fm/ index.do?nMenuCode=64.
  29. Van Dyne, L., Graham, J. W., & Dienesch, R. M.(1994), "Organizational Citizenship Behavior: Construct redefinition, measurement, and validation." Academy of Management Journal, 37: 765-802. https://doi.org/10.2307/256600
  30. Varey, R. J. & Lewis, B. R.(1999), "A Broadened Conception of Internal Marketing." European Journal of Marketing, 33(9-10): 926-944. https://doi.org/10.1108/03090569910285869
  31. Varonen, U, and M. Mattila(2000), "The safety cimate and its relationship to safety practice, safety of the work environment and occupational accidents in eight wood-processing companies", Accident Analysis and Prevention, 32: 761-769. https://doi.org/10.1016/S0001-4575(99)00129-3
  32. Zeithaml, V., L. and M. J. Bitner(2000), Services Marketing: Integrating Customer focus across the firm, New York: Irwin McGraw.